TRUTAP INTRODUCES SOCIAL NETWORKING TO SONY ERICSSON
ONLY SOCIAL NETWORKING SERVICE PROMOTED BY SONY ERICSSON
September 16, 2008, London - Trutap, the pioneering, free and open mobile social networking service, announced today that it will be promoted to Sony Ericsson users around the world, via the Sony Ericsson Fun & Download portal. Launched to the general public in November 2007, Trutap is an open mobile service that allows users across the globe to enjoy a simple way to stay connected to their social lives. Trutap enables its users to chat, group message, upload text and images to blogs and send pictures in one, easy-to-use application. Trutap injects life into ordinary mobiles, opening up a world of social networking capabilities and giving users a truly online social presence empowering them to take everyone they know, everywhere they go. Trutap has experienced huge growth in emerging markets where it focuses its strategy for expansion. With the service now available on Sony Ericsson handsets via the Fun & Download portal, Trutap is positioned front-row centre in a major, global shop window, making it easier and quicker for everyone to download the service and start Trutapping.
Sony Ericsson is placing a major focus on its support and promotion of J2ME applications and has sourced the best around for its Fun & Download store. Doug Richard, CEO of Trutap said: “Today young people everywhere want to live life in real time, sharing gossip, pictures, news and experiences as they happen, living and sharing the moment. We are delighted that our partnership with Sony Ericsson, one of the world’s leading manufacturers, will gain Trutap unparalleled exposure to new users around the world, especially in emerging markets. This is the beginning of the mobile revolution and as more manufacturers start to realise the potential of independent applications the more innovation we will see.” -ENDS-
About Trutap Trutap is an easy-to-use free mobile service that for the first time, globally, combines all the elements of a young person's social life into one application. With Trutap users can easily connect and converse with friends and family, wherever they are, whenever they want. Trutap currently operates in over 200 countries across the world. More information can be found at www.trutap.com
For more information contact:
Izzy Fox IF Communications izzy@if-communications.com
Tel: +44 (0)7703 477818.
Neil Robertson IF Communications neil@if-communications.com Tel: +44(0)7739 322 503