you r g uide t the cit o wha t s y F E B R U A R Y- M A R C H 2 0 0 7 ha pp e n i n g E RiCnH A N T C i t y o f M a nd w hat the to Matters Pe r t h s upp o rt is d o i ng u s i n e s s your b M E R C H A N T M A T T E R S – F O R R E T A I L M A N A G E R S A N D O W N E R S : WHAT’S HAPPENING NEAR YOU AND WHAT THE CITY OF PERTH IS DOING FOR YOUR BUSINESS Welcome to the first edition of Merchant Matters for 2007. Many major works will reach completion this year, most notably the Southern Suburbs Railway project, which will make the city more accessible to many residents south of Perth. Ongoing street enhancements continue to improve both the utility and aesthetics of our public spaces, making the city an even more enjoyable place to trade, live, work or visit. In the news Established in 1997, the “Friday Night Safety Walk” initiative has been For the best chance of being included in this promotion, please ensure your offer 2007 W.A. Barista Championships developed, retuned, expanded and provides entertainment and/or value to advertised so that today it is a major children. At the discretion of the City of Enter the state’s premier coffee making security initiative supported by the WA Perth some offers may be included in competition with the opportunity to Police and the City of Perth. both weeks. showcase your café or restaurant, skills and knowledge of coffee. The “Walk” area covers the central city By taking part in this promotion, your shopping precinct and operates between business will receive the following The 2007 W.A. Barista Championships will 9.00pm and 9.30pm every Friday night. benefits: be held at the Perth Town Hall as part of City Food and Wine Month. The winner of Please encourage your staff to use Hay • Colour logos on at least 12,000 flyers the W.A. Barista Championship will be Street, Murray Street, Forrest Place, and 17,000 City Playground Passes. flown to Adelaide to compete against Barrack Street, William Street and • Publicity including press kits and other state finalists in the ‘07 AASCA Queen Street, as these thoroughfares media releases highlighting Australian Barista Championships - with are regularly patrolled by the Police and individual activities. the chance to go on to Tokyo and become City of Perth officers. Additionally, these To get involved in this opportunity for the 2007 World Barista Champion! areas offer continuous surveillance by the April School Holidays please contact the City’s CCTV operators. Everyone is welcome to cheer on their Samantha Gale, Assistant Promotions favourite barista, enjoy the enticing For more information, contact Citysafe Officer on 9461 3368 or aromas and get some new ideas for your on 9481 4734 or email email@example.com. own coffee creations. firstname.lastname@example.org. West Perth Parking To register, contact Ben Bicknell, April School Holidays New ticketed parking bays have been AustralAsian Specialty Coffee The City of Perth is preparing for the installed in Havelock Street in West Perth, Association (AASCA) W.A. on April School Holidays and is seeking between Hay and Wellington Streets. 0439 511 881 or visit www.aasca.com. your involvement in the award-winning These additional bays are expected to be City Playground Pass program, which has useful for people working in the area and Friday Night Safety Walk proven to be very effective at drawing will not be subject to time restrictions. The City of Perth is committed to the families into the city and providing The decision to create these bays has safety of trading staff and other city benefits to traders over school holidays. been made in consultation with adjacent workers. To assist businesses in ensuring property owners, who support additional the safety of their employees, the City Businesses need only submit one offer parking facilities in the area. has designated preferred walking routes for inclusion in one of the two holiday for business operators and their staff weeks. This is intended to allow a For additional information contact when leaving the premises at the end of greater range of businesses to get Michelle Turnbull, City of Perth Parking Friday night trading. involved over the holiday period. Promotions on 9461 3367. WHAT’S ON IN THE CITY NORTHBRIDGE M atters FEBRUARY The City of Perth Triathlon Ev The City of Perth was proud to sponsor this great sporting event in which competitors swam in the Swan River, cycled along Mounts Bay Road and ran along the NightRider operational Riverside Drive foreshore, drawing thousands The Northbridge NightRider service operates along three routes of spectators. running to Morley, Scarborough and Fremantle. They are scheduled to Location: Swan River and Perth Foreshore leave from Milligan Street near the corner of James Street (where Date: Sunday 4 February there is also a secure taxi rank) at 12.30am, 1.30am, 2.30am, 3.30am and 4.30am. The UWA Perth International Arts Because NightRider is a set-down only service, it does not operate if Festival (PIAF) there are no passengers; and it turns around immediately and heads The UWA Perth International Arts Festival is back to its starting point when the last passenger has alighted. the oldest annual international multi-arts festival in the southern hemisphere and WA’s The Public Transport Authority has advised the City of Perth that premier cultural event. For more information although the early patronage of the NightRider services was lower call 6488 2000 or visit www.perthfestival.com.au. than anticipated, numbers have begun to rise in the post-festive season, following a similar pattern to the firmly established Location: Various Fremantle NightRider service. Date: Friday 9 February to Sunday 4 March Time: Various Cost: Various Council opposes land-grab for lock-up In early January, the Council of the City of Perth called a Special Lotterywest Festival Overture Council Meeting to discuss the State Government’s proposal to PIAF event “resume” land from a property owner with the purpose of creating a Families are encouraged to come into the Police complex, including a number of holding cells. city to enjoy and celebrate the opening of The Council voted unanimously to support local businesses and The UWA Perth International Arts Festival. property owners by publicly condemning the State Government’s This free family event is expected to draw a decision to forcibly acquire private property. large crowd to the city during late night trading. For more information call 6488 2000 The Council also expressed concerns that the site of the proposed or visit www.perthfestival.com.au. Police complex – opposite the recently announced Northbridge Link Location: Supreme Court Gardens development – was not consistent with plans to enhance business Date: Friday 9 February and retail opportunities in the City by sinking the rail service that has Time: 8.30pm always divided Northbridge from the CBD. Cost: Free Lord Mayor Dr Peter Nattrass said the State Government’s decision to Expected audience: 5,000 resume the property in question had the capacity to undermine future investment in the area, but he believed commonsense would 2007 Summersun Official prevail and the decision would be reversed. Opening Ceremony The Summersun Festival will officially kick Parking Changes up its heels with a Rock’n’Jive spectacular at Due to demand from both businesses and patrons in the popular the Northbridge Piazza on Sunday 11 Northbridge shopping precinct, City of Perth Parking (CPP) has February. The opening ceremony will reopened the James Street entrance of the State Library car park. To feature live music, free dance lessons and a facilitate its reopening, the City of Perth has provided new signage, glittering display of hot rods and custom including prominent arrows indicating the flow of incoming traffic, to cars. For more information call 0414 551 928 or visit www.summersun.com.au. ensure pedestrians are aware of the changes. All vehicles leaving the State Library car park will continue to use the Francis Street exit. Location: Northbridge Piazza, corner of Lake and James Streets For more information, call Michelle Turnbull, City of Perth Parking Date: Sunday 11 February Promotions on 9461 3367. Time: 6.00pm to 10.00pm Cost: Free Expected audience: 800 vents calendar Small Metal Objects PIAF event A comedy theatre show that is expected Location: The Esplanade Date: Wednesday 21 February to Monday 5 March Time: Various BP Ultimate/BRW Corporate Triathlon SuperSprint is bringing the exciting and to attract regular crowds to Forrest Place. successful BP Ultimate/BRW Corporate For more information call 6488 2000 or Cost: Various Triathlon National to Perth again in 2007. visit www.perthfestival.com.au. Expected audience: 2,600 The Perth leg is to be held at Langley Location: Forrest Place Park and includes a 400m swim, 10km MARCH cycle and 4km run. Competitors may Date: Saturday 10 to Saturday 24 February compete in either a relay or sprint City Food and Wine Month Time: Various format. For more information call The City of Perth presents City Food and Cost: Various 03 9596 2340 or visit Wine month each March to showcase the Expected audience: 200 per night www.supersprint.com.au. city’s vibrant food, wine and hospitality industries. The City thanks all the Location: Langley Park City of Perth’s Opera in the businesses participating in this month- Date: Sunday 11 March Park - Orpheus in the long, city-wide event. Bon appetit! For Time: Various Underworld the full program of activities, events and Cost: Various PIAF event special offers, please visit Expected audience: 2,500 This popular free event is expected to www.perth.wa.gov.au/foodandwine. draw thousands to the city. Scintillating Shamrock City melodies, witty dialogue and the 2007 National Sausage King City Food and Wine Month unforgettable can-can make Orpheus in Competition A family oriented St Patrick’s Day the Underworld spectacular City Food and Wine Month celebration at the Northbridge Piazza, entertainment for all. For more The National Sausage King designed to bring visitors to traders in information call 6488 2000 or visit Championships is an annual event the Northbridge precinct. The day will www.perthfestival.com.au. where butchers from around Australia include live traditional and modern Location: Supreme Court Gardens compete for the title of National Irish music and free children’s Date: Friday 16 February Sausage King. The final heat of this activities. For more information visit Time: 8.30pm national event is being held in Perth for www.perth.wa.gov.au/foodandwine for Cost: Free the first time in 2007 as part of City Food more information. Expected audience: 10,000 and Wine Month. Activities at the event include roving performers, bands, face- Location: Northbridge Piazza and painters, Dancing Butchers, sausage- participating venues WAMi Festival 2007 making and cooking demonstrations, Date: Saturday 17 March The Western Australian Music Festival, workshops, sausage-tasting and more. Time: 2.00pm to 7.00pm Conference and Awards is the place to catch the latest cutting edge acts For more information call 9452 7122 or Cost: Free coming out of WA. The program includes visit www.perth.wa.gov.au/foodandwine. pub gigs, free outdoor events and the Feast Perth Location: Northbridge Piazza, corner of WAMi Awards. For more information call City Food and Wine Month Lake and James Streets 9227 7962 or visit www.wam.asn.au. A showcase for food and wine traders in Date: Saturday 3 March East Perth featuring master classes, Location: Various Time: 10.00am to 5.00pm tutored tastings, activities and the Date: Friday 16 to Sunday 25 February Cost: Free annual Food Fair, Feast Perth highlights Time: Various Expected audience: 500 the vibrant food culture and beautiful Cost: Various Expected audience: 25,000 throughout Future Music Festival surrounds of East Perth. For more A gathering of the best in international, information call 1800 639 726 or visit festival national and local electronic music and www.feastperth.com.au. Circus Oz - Laughing at DJs, the Future Music Festival is Location: Claisebrook Cove, East Perth expected to bring thousands through Gravity Date: Sunday 18 March the city on their way to the Supreme Time: 10.00am to 4.00pm PIAF event Court Gardens. Cost: Various The always outrageous Circus Oz fascinates children and adults alike and Location: Supreme Court Gardens is expected to be a major attraction Date: Sunday 4 March bringing visitors into Perth. For more Time: 12.00pm to 10.00pm information call 6488 2000 or visit Cost: $69.00 + booking fee www.perthfestival.com.au. Expected audience: 9,000 PROMOTING OUR CITY Works in progress … purmity ro c oting The City of Perth is engaged in a wide variety of high-profile promotional activities and advertising campaigns designed to attract visitors to the city and support your business. Upcoming Hay Street West upgrade The final stages of streetscape enhancement and road reconstruction in Hay Street between installation of new paving. Works will include modifications to existing service pits and lids along with the cutting of new tree pits in preparation ocampaigns include: Valentine’s Day The City of Perth will commence a radio campaign on Nova 93.7 promoting city retailers and hotels for special gifts or romantic getaways King and Milligan Streets will take place on Hay Street West between February 10 and February 18. These works necessitate temporary road closures in specific work zones for the planting of more street trees. Work continues on the installation of conduits for the new electrical services as part of the upgrade. Openings for the new lightpoles will be exposed from February. This will of the project and traffic controllers in the week leading up to Valentine’s Day, 14 will be on site 24 hours per day mean that by May 2007 new lightpoles February 2007. A competition will also be running throughout the works. can start to be installed and old on the Sunday Times website lightpoles removed. Irrigation will be www.perthnow.com.au. February 10-12: Due to the brick completed once all street trees have paving of the Hay Street/King Street been planted. City Food and Wine Month intersection, traffic controllers will be A major campaign for City Food and Wine Month on site 24 hours per day to manage All disruptive work is restricted to after (March) will run from mid-February to the end of contra flow conditions on King Street hours from 7pm-6am. Barricading will March, highlighting the food, wine and hospitality (between St Georges Terrace and be kept to a minimum during the day. businesses participating in this major annual City Murray Street) and Hay Street The Mall will continue to function and of Perth promotion. Advertising has been (between William and Milligan access will remain as normal during purchased in The West Australian, the Sunday Streets). the day. Times Magazine (STM) and the new edition of For more information contact Amanda February 12-14: The installation of Scoop Magazine, available in stores and selected Mannolini, Urban Design Project brick paving on Hay Street (adjacent tourist spots throughout the state from March 1. Manager, City of Perth on 9461 3166. to His Majesty’s Theatre and Durham ABC Radio is a major supporter and will highlight House) will require traffic controllers some of the special offers and activities available Southern Suburbs Railway to be on site in Hay Street between during City Food and Wine Month. project update the works and Milligan Street and the Tunnelling works for the twin bored City Destination intersection of Hay and King Streets. rail tunnels under the CBD is now The City Destination campaign has recommenced, All traffic travelling west on Hay Street complete. Behind the site hoarding in following the successful Christmas and New Year from William Street will be diverted the Murray Street Mall, the William promotions. This major television, print and bus- into King Street. Street underground platforms have shelter campaign will commence in February and February 15-18: Hay Street will remain rapidly taken shape. The majority of run for five weeks. closed for west bound traffic from structural work is now complete, King Street to Shafto Lane, with creating the distinct form of a train Northbridge Destination station. Architectural finishes such as vehicles exiting His Majesty’s Carpark A Northbridge Destination radio campaign will roof and terrazzo panelling, along travelling east to King Street. Contra commence mid-February and run for six weeks with the fit-out of electrical and flow conditions will be in place from on 96FM and Mix 94.5, promoting daytime trading mechanical services are currently Shafto Lane to Milligan Street. Traffic and nighttime entertainment in one of Perth’s underway. controllers will be in place to manage most dynamic trading districts. vehicular movement 24 hours per day. The Public Transport Authority and City Extended Retail Trading In order to minimise inconvenience Contractor Leighton Kumagai Radio advertising will commence in February over and impact on properties, appreciate the patience of city a four week campaign promoting the city’s construction will take place for each workers, visitors and residents during extended retail trading hours on Friday nights of the eight days of the project the construction of the Southern and Sunday afternoons. depending on the work requirements. Suburbs Railway project and are The City will endeavour to minimise pleased to advise that there will be What’s On minimal future disruptions. A fortnightly advertisement in The West Magazine disruptions caused by the works. Furthermore, most roads in and continues to provide excellent media coverage for Any queries regarding the works around the project will be reinstated events in the city. program should be directed to City of and/or opened in the coming months. Perth Manager Operations Lionel Northbridge Nicholson on 9461 3118 during office For more information on the Southern A fortnightly advertisement/column in The West Suburbs Railway project visit hours. Australian highlights special events and selected www.newmetrorail.wa.gov.au. To retail offers in Northbridge. Murray Street Mall developments register enquiries or complaints, Minor civil works will start on the please contact Kate Stone, Leighton For more information on City of Perth promotions footpaths in Murray Street Mall over Kumagai Joint Venture, on 9424 5588 and advertising call Carmela Scaffidi, City of Perth the next month in preparation for the during office hours. Marketing Officer - Retail Liaison on 9461 3142. Merchant Matters is produced by City of Perth Marketing Unit. If you have any comments, feedback or questions, please contact the City’s Marketing Officer – Retail Liaison on 9461 3142 or 0439 906 087.
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