Rotherham PCT – Verbal Team Brief – September 2002-09-02 - DOC

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Rotherham PCT – Verbal Team Brief – September 2002-09-02 - DOC Powered By Docstoc
                                                                                  3rd March 2003

                                   DO YOU WANT OUT?

Rotherham’s Quit Smoking Service will be stepping up its campaign to help people who want to
quit next week as part of National No Smoking Day on Wednesday 10th March.

This year’s campaign aims to remind smokers that No Smoking Day is for them – “for smokers
who want out”. It concentrates on the benefits of stopping smoking, creating an opportunity to
stop and promoting all the help that is available. No Smoking Day is about providing those
smokers who want out with a focus to find the support, help and information they need to be

A national survey by the No Smoking Day Campaign shows that 72% of smokers would like to
quit and 83% wish they had never started in the first place. Nearly two thirds (61%) said the main
reason for regretting started was their health. Other reasons included the expense, addiction and
social stigma.

Rotherham Primary Care Trust’s Quit Smoking Team will be out and about across Rotherham
next week to talk to smokers who would like to quit. Smokers will be able to talk to a Quit
Smoking Specialist who will be available to provide advice about how to stop and information on
the service. You can visit them throughout the day at:

       Boots the Chemist in Meadowhall
       Rotherham District General Hospital
       Brampton Healthy Living Centre


The Health Advice Centre at the RAIN Building on Eastwood Lane will also be supporting National
No Smoking Day and will be placing a window display and an internal display at the Centre and
will also be giving out literature and information to anyone who would like to quit.

Quit Smoking sessions are held regularly throughout Rotherham at various times of the day to
offer help and advice to anyone who would like to quit. Initially all quitters attend one-and-a-half-
hour weekly sessions for a seven week period, after which they can attend less frequent sessions
to receive further help and support to meet heir need. The first session includes assessing your
smoking habit and explains the free support that is available.

Quitters can also access a number of products designed to help break the habit. These include a
variety of Nicotine Replacement Therapy, including patches and gum, or Zyban – a tablet to help
reduce the cravings for nicotine. Quitters do not have to use products but those who do will
receive the appropriate support and advice to ensure they choose the ones from which they will
benefit the most.

Paula Hill, Smoking Cessation Manager, said: “National No Smoking Day is the perfect time to
thing about breaking the smoking habit and join thousands of other smokers across the country in
giving up for good and starting your way towards a healthier and better lifestyle.

“The Rotherham Quit Smoking Service uses tried and tested methods to help smokers to quit
their habit and reap a whole host of benefits including improved health, saving money and
improved senses.”

And if you are looking for other reasons to quit then think about secondhand smoke and the
damage it can cause.

Secondhand smoke is an area that has been targeted in a national campaign by the Department
of Health and supported locally by Rotherham Primary Care Trust. It is estimated that around
42% of children nationally live in a house where at least one person smokes, and approximately
one-third of all smokers say they continue to smoke when near children – that’s over 4 million
adults nationwide.

Secondhand smoke contains 4,000 different chemicals, many of which are highly toxic. Over fifty
of the chemicals in second-hand smoke are cancer causing.

Paula Hill added: “People in Rotherham need to be aware of the dangers of secondhand smoke
for children and others. The term passive smoking is misleading, this is a serious health issue
and all of us need to ensure that children are not exposed to the poisons in second-hand smoke.

Since the Rotherham Quit Smoking Service was established it has achieved an exceptional
record of success. During the last four years 4,437 people have made a quit attempt with the
service and of those, 55% have successfully quit. This equates to 2,471 successful ex-smokers
in Rotherham following service support.

Anyone who would like to quit smoking and would like to join the Rotherham Quit Smoking
Service, should telephone 01709 302444 from Monday to Friday between 9am and 5pm to book
an appointment with a Quit Smoking Specialist at any of the above mentioned times and venues
next week or look out for a variety of other events taking place in local GP's, youth clubs and


You know that smoking damages your body internally – especially your heart and lungs – but
what about visible damage? Cigarettes have an ageing effect on your body in a number of ways:

1.   Skin – smoking can cause skin to take on a greyish appearance for a number of reasons.
     Firstly, it reduces circulation, thus restricting the flow of oxygen and essential nutrients that
     the skin needs. In addition, tobacco smoke in the environment causes the skin to dry up.
2.   Wrinkles – squinting your eyes because of tobacco smoke and puckering your mouth to
     take a drag of a cigarette causes wrinkles to appear around your mouth and eyes.
3.   Lack of skin elasticity – smoking causes a reduction in the skin’s elasticity, so the more
     you smoke, the greater the risk of wrinkling; in fact a smoker in their 40’s may have as many
     wrinkles as a non-smoker in their 60’s.
4.   Yellow teeth – smoking causes a yellowing of the teeth.

5.    Bad breath – alongside yellow teeth, smoking also causes halitosis.
6.    Red eyes – irritating tobacco smoke can make your eyes red.
7.    Hands – long-standing smokers may suffer from discoloured fingers and fingernails on the
      hand that holds the cigarettes.
8.    Psoriasis – smokers have a two to three times higher risk of developing this chronic,
      sometimes disfiguring, skin condition than non-smokers.
9.    Body shape – smokers are more likely to store fat around the waist and upper torso rather
      than around the hips, so creating a higher waist-to-hip ratio (WHR), which is associated with
      an increased risk of developing diabetes, heart disease, high blood pressure, gallbladder
      problems and (in women) cancer of the womb and breast.
10.   Lank hair – smoking can make your hair dull and lank.
11.   Dark shadows – smokers tend to have dark shadows under their eyes.

Note to Editors:
      National No Smoking Day is on Wednesday 10th March 2004.
      Smoking related diseases cause 120,000 deaths a year in the UK.
      An estimated 25-35% of sick days off work are smoking related.
      Further information is available on the No Smoking Day website:
      NHS advice to parents who smoke is to quit the habit. Rotherham Quit Smoking Service
       can provide friendly practical advice about giving up smoking.
     If you do not/cannot give up smoking you can help protect children by keeping their playing,
      sleeping and eating areas totally smoke free. You should smoke outside where possible
      and when out and about with children you should use non-smoking areas.
     If friends and family smoke, let them know before they visit that you are keeping your home
      smoke-free for your children’s health. Ask if they would help by smoking outside or before
      they visit. Explain that children get ill through secondhand smoking.
     Secondhand smoke gets even more concentrated in a car. You can reduce children’s travel
      sickness and make a positive difference to their health by avoiding smoking when they
      travel with you.
     On short trips, if you are going to smoke, then smoke before you set off, not in the car. On
      longer trips, again if you want to smoke, stop and do so outside the car away from the

For further information please contact Fiona Roebuck, Head of Communications,
Rotherham Primary Care Trust, Bevan House, Rotherham, South Yorkshire, S60 3AQ.
Tel: 01709 302026 or 07887 512479, fax: 01709 302002 or by e-mail: