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VOLUME 25 • NO. 5 •• MAY 2009
BOARD OF DIRECTORS
PRESIDENT
MiPPA Launches Supplier Registration for all new Fall Show
Cyndi Waldron
C W Group, Inc. Click here for Supplier Contract: http://www.mippa.org/donna/09%20Exhibitor%20Contract.pdf
IMMEDIATE PAST PRESIDENT
Tim Hill
Lanco Promo Corporation
PRESIDENT ELECT
Kari Moravec
Gold Bond
VICE PRESIDENT
Dan Maynard
TBF Graphics
SECRETARY
Joyce Cooley, MAS
Brad’s Ads, Inc.
TREASURER & RAC DELEGATE
Sue Hall, MAS
Hallmark Promotions
DIRECTORS AT LARGE
Allen Bates, MAS
Second Step Advertising
Roger Burnett
Competitive Edge Promotions
Paul Schweitzer, CAS
Complete Source
Tim Stedman
Dynasty Promotions
STAFF
CHIEF EXECUTIVE OFFICER
Donna Hall
Donna Hall & Associates
NEWSLETTER EDITOR
Deborah Royal
Creative Ink, LLC
DebRoyal@yahoo.com
MAILING & SHIPPING ADDRESS
42587 Riggs Road
Belleville, MI 48111-3037
Phone•734.699.6767
Fax•734.699.7363
Email•donna@mippa.org
Web Site•www.MiPPA.org
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 2
Putting Leaders On The Fast Track
Even in management, 2. Make “professional enrichment” routine. Getting
there's a wrong way and a involved in the industry community is so important.
right way to do most Help ambitious staff find good networks and develop
things; Grooming promis- connecting points that will enrich their expertise now
ing talent is no exception. and later.
Here's a wrong way: A few
years ago a gentleman,
3. Don't assume that all future leaders are in their 20s
eager to advance in his
and 30s. Your largest talent pool may actually be be-
career, sat down with his
tween the ages of 55 and 70,people who retired from
boss to discuss exactly
their first career but are still eager to use their skills.
what he needed to achieve
"True retirement will occur for the baby boomers be-
to earn a promotion. For the next several months, he met
tween 72 and 80 and that gives you a heck of a win-
his objectives, enjoyed positive feedback, and looked
dow if you pick up people in their 50s and keep them
forward to review time. till they're in their 70s," Kennedy says. In some cases,
But when the big day came, instead of a promotion, he older workers may even have health and pension
got a disappointment: His boss said that in fact he hadn't benefits from their first profession.
met the objectives. It turned out that he was doing such
a good job that his boss had raised the bar--without tell-
ing him that he now needed to meet higher standards to 4. When your star player sprints away. Having spent
get promoted. months grooming a great staffer, you are relieved that
she has responded by taking on more responsibility
Here's a right way: A new manager inherited a staff
and handling it beautifully. She steps into your office
member known for her bad attitude. Tired of the staffer's
and closes the door. Your heart sinks. She's taking her
insolent responses, she confronted the problem. She told
well-honed talents to another association, and no, a
the staffer that she expected full cooperation and advice-
generous counter-offer won't deter her. She's ready for
-but she added that if the staffer's suggestions didn't
a change.
work as planned, she wouldn't dump the blame on her.
Disappointing? Of course, but don't let inevitable de-
That straightforward conversation was the key to a turn-
partures undermine your commitment to spotting,
around. The problem employee had long suffered under
a boss who constantly blamed her for mistakes--his and grooming, and coaching.
hers--and wasn't accountable enough to admit when he For one thing, ideally you have diversified your talent
was wrong. The staffer's performance improved im- portfolio, and still have promising staff that are pre-
mensely once she learned that her new boss was not pared, and will be delighted, to move into the open
only comfortable hearing about mistakes but would also slot. For another, you deserve to feel a certain amount
help make plans to fix them and move forward. The of pride.
staffer was, "a diamond in the rough." A former employee may be gone – for now! Stay in
To put the next generation of leaders on a fast track, touch, they may want to come back and you already
here are four major hurdles you must overcome--and ad- know their talents.
vice on how to vault over them. - Excerpts taken from the Association Management
Magazine
1. Think challenge. "What keeps young people in jobs is Until next time,
a very steep learning curve," says Kennedy, managing
partner of Career Strategies, Wilmette, Illinois. "These
people have no tolerance for boredom. Make the work Cyndi
life as exciting and entrepreneurial as possible."
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 3
West Coast Showcase—April 29, 2009
The 2009 West Coast Showcase was held on Wednesday, April 29th from 10 am to 2 pm. We had more than 60
suppliers representing 100 plus lines of promotional products. We had some great comments from the distributors
as they were leaving.
There was a great crowd at the Tuesday Night Mixer. The evening before the show more than 40 supplier and dis-
tributors shared ideas, dined on Longhorn Steakhouse appetizers and other beverages. The pictures below show
how networking can be fun and informational.
We are always looking for ways to improve so please submit your comments on this year’s West Coast Showcase to
donna@mippa.org.
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 4
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 5
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 6
MiPPA Distributor Member Attends PPAI Academy
Chaundra Haynes from Make Your Mark Promotions LLC of Detroit, Michigan attended the Promotional Products Association Inter-
national (PPAI) Promotional Consultant Academy and Learning Lab in March. The academy is a three-day, hands-on conference for
distributors who want to go above and beyond the traditional boundaries of the promotional products business. Nineteen distribu-
tors, including Haynes, participated in the in-depth learning session, facilitated by Cliff Quicksell, MAS, in Schaumburg, Ill. at the Ren-
aissance Schaumburg Hotel & Convention Center.
During the intense three-day workshop, participants were divided into teams and each team received the same task (similar to the
Apprentice) and then allowed time to interview the customer representative in order to provide and deliver a campaign for that busi-
ness to help with sales and growth. Teams researched the business and its customer base, came up with products to use in the cam-
paign and at the end presented the campaign to a panel of actual end-users.
“I had no idea what to expect from the conference, but I can say that it was the most beneficial and relevant workshop I’ve attended
thus far, especially for what I’m trying to do with my business,” Haynes said. “The academy and learning lab was much more than I
expected and has equipped me with the foundation of knowledge and out of the box thinking I need to set my business apart from the
rest.”
The PPAI Promotional Consultant Academy and Learning Lab offers industry professionals the opportunity to further hone their skills
in designing and selling integrated programs to clients. It is also an ideal opportunity for distributors to elevate their professional con-
sulting skills to mirror those of a high-end marketing or advertising consulting agency. This intensive program blends elements of gift,
incentive and motivation programs with the strategic use of promotional products for providing one-stop solutions to a wide spectrum
of client needs.
Chaundra Haynes is a relatively new distributor member of MiPPA; however she is taking full advantage of professional development
opportunities. While she paid for this workshop on her own, you have an opportunity to apply for the Al Ellwood Memorial Scholarship
this summer so that you can take advantage of professional development and future classes and programs offered by PPAI. Watch
for the application form to be delivered to you in July. Winners will be announced at the 2009 MiPPA Rock Solid Diamond Showcase
this fall at the Rock Financial Showplace.
Top from left: Julia Wright, MAS, Chaundra Haynes
Bottom from left: Perry Wehrie, Jace Rogat, Glenn Kafer
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 7
Gold Bond Adds Factory Representatives
April 17, 2009, Chattanooga, TN -- Gold Bond added three
factory representatives to call on the south and Midwest.
The announcement was made today by Mark Godsey,
President, Gold Bond, Inc.
Ryan Meulemans has been promoted to the position of
Account Manager. Meulemans has eight years in the pro-
motional products industry and most recently managed
the inside sales division. His territory will include Texas,
Tennessee, and North Carolina.
Gabe McGraw has been promoted to the position of Ac-
count Manager. Prior to serving in inside sales, McGraw
was employed in the beverage industry. His territory will
include Georgia, Florida, Alabama, and South Carolina.
Kari Moravec has been hired as a Senior Account Man-
ager. Moravec’s previous industry experience includes
sales positions at Sweda, and Quikey Manufacturing. Her
territory will include Michigan, Wisconsin, Illinois, Indiana,
Minnesota, and Ohio.
“Over the course of the past twenty-four months, we have
taken a hard look at our sales efforts,” stated Godsey.
“While the use of multi-line representatives has served
Gold Bond well, we have decided that rather than split the The true centerpiece of the CMC Golf line is the Center-
effort with other suppliers, we are best served to make the piece Collection. This unique program lets customers buy
investment to be in our territories with a full effort. Our as few as 100 ball markers for insertion into a variety of
customers tell us that it is important to their business to products in price points from under $5.00. For example,
have this direct relationship,” he added. end users looking for several tournament gifts or awards
may place a minimum order for 100 ball markers and have
them inserted into tool kits, cap clips, bag tags, wallets, and
money clips, to name just a few options. Towel Specialties
Towel Specialties Carries will also store customers’ ball markers and apply them to
their products on an as-needed basis with 3-5 day shipping.
CMC Golf Products
The new 32 page catalog from Towel Specialties encour-
(Baltimore, MD) Towel Specialties just announced that ages customers to think about tournaments, but not to for-
they are the exclusive supplier of the CMC Golf line in the get about gifts for recognition, the holidays, or thank you
promotional products industry. programs. Whether purchased separately or elegantly
“This is a perfect fit for us,” said Shawn Kanak, Towel packaged together, there are many gift products suitable
Specialties’ Vice President of Sales. “CMC Golf earned for any market. “Even if golf is not part of the corporate cul-
their reputation in the golf pro shop market with top quality ture,” said Kanak, products like wallets, clocks, business
golf accessories, including the Pinecrest line of woven card cases have mass appeal. For example, they make for
towels. Many of our customers buy these types of prod- memorable gifts for corporate travel, a very competitive
ucts for tournaments, so we can now be their one stop price” said Kanak.
shop for their golf event needs.”
VOLUME 25 • NO. 5 •• MAY • 2009
PAGE 8
June 4, 2009
“Take me out to the ball game,
Networking Across Michigan
Take me out with the crowd” 5:30 pm to 7:00 pm
That’s right, it is time for our annual ball game Locations to be announced
at Comerica Park on July 22nd at 7:05 pm July 22, 2009
where the Detroit Tigers take on the Seattle
Detroit Tiger Game
Mariners.
7:05 pm @ Comerica Park
Yes, this year we will be watching the game August 6, 2009
from the Dew Deck on the Pepsi Porch where
General Membership Meeting
we will enjoy a ballpark buffet of hot dogs,
hamburgers, cole slaw, baked beans, chips, Nominations for the Board
water and soda. 6:00 pm—Location to be announced
September 9 and 10, 2009
Cost is $55.00 per person
Rock Solid Diamond Showcase
Online registration will be coming to you via
MiPPA’s signature Fall Show
email.
Rock Financial Showplace
There are a limited # of tickets available and October 1, 2009
will be disbursed on a first come basis. Networking Across Michigan
Contact Donna Hall at (734) 699-6767 for 5:30 pm to 7:00 pm
more information or email donna@mippa.org. Locations to be announced
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