WILEY Professional/Trade Group 111 River Street Hoboken, NJ 07030 www.wiley.com tel | 201.748.6000 fax | 201.748.6088 Contact: Nancy Hostler 201-748-5629 email@example.com Adrienne Fontaine 201-748-5626 firstname.lastname@example.org For Immediate Release MTV TRAVEL GUIDES SHOW HIP TRAVELERS WHERE TO GO, STAY AND PLAY New Guidebooks for Europe, Italy and Ireland in Stores Just in Time For Second Semester Abroad! HOBOKEN, NJ, DECEMBER 2006—Study abroad for college students in the United States reached an all-time high last year, with a record 190,000+ students participating in programs, and the numbers are growing. With the start of second semester just around the corner (let’s not forget Spring Break!) and numerous RailEurope passes purchased, thousands of adventurous and fun-seeking students are gearing up for the time of their lives! Best of all, they now have guidebooks written specifically for them. Fresh, edgy, irreverent and opinionated, MTV Travel Guides provide no-nonsense, insider advice on everything from staying in the best hostels to booking student tickets on-line for the Louvre to buying vintage chic for the chillest nightlife. Writers were recruited through a nationwide search conducted on mtvU.com—the website for mtvU, MTV’s 24-hour college network—where more than 500 talented college-aged writers competed for 10 coveted spots. A few of the selected writers have suggested the following activities from the first three books in the series: MTV Guide to Europe by Valerie Conners, Sylvie Hogg, Andre Legaspi, Colleen Taylor, Kitty Hall, Ari Cohen, Mayling Ganuza, Christi Daugherty, Hana Mastrini / $24.99 / 0-7645-8499-5 Gorge on sausages and beer in Munich and explore the Englischer Garten—in particular, check out the pseudo-surfers trying to tackle the artificial wave near the small waterway in the park. Berlin to the north also has some great aquatic activities. Freischwimmer, a fantastic bar along a canal, is always full of chill East Berliners downing some cocktails and listening to some snazzy tunes. If music and dancing is top on your list, a night of flamenco is absolutely necessary when you’re roaming the streets of Seville. Whirling dresses, emphatic foot stomping and contagious clapping will have you practicing your dance moves for weeks after. Finally, we all know what Amsterdam is famous for, but the city’s brown cafes are amazing haunts that have been doling out perfectly poured pints for their patrons for centuries. Bartenders go to amazing lengths to make sure your pint is always perfect—from the slow pour to the almost surgical trimming of the head with their wet knife. The Dutch take great pride in this age-old tradition and it’s something to witness firsthand. -Andre Legaspi -MORE- MTV Guide to Ireland by Olivia Edward, Clare O’Connor and Christi Daugherty / $21.99 / 0-7645- 8774-9 Take a day off from your busy, Guinness-drinking schedule for a surf lesson in the freezing North Atlantic at Lahinch in beautiful, cliff-lined County Clare. Or, if you’re not feeling particularly adventurous, take in a traditional Irish music session at The Crane in Galway—this place is the genuine article, complete with fiddles and old men in tweed. An absolute must is a trip to see the eighth wonder of the world, the Giant’s Causeway—thousands of hexagonal pillars made of basalt, forming a natural plane of steps out to the Antrim shoreline. To avoid the crowds, head to The Burren in County Clare, an extraordinary moon-like landscape where badgers and stoats will be your sole company amid the rocks. If you’d like to join the summertime throng of tourists, check out the Old Jamieson Distillery in Dublin, where you’ll learn the history of what is known in Irish as uisce beatha (the water of life)—and, of course, taste some whiskey for yourself. -Clare O’Connor MTV Guide to Italy by Sylvie Hogg, Brad Archer, Taryn Firkser, Andre Legaspi, Anne Laurella and John Moretti / $23.99 / 0-7645-8771-4 For all-around Italian-ness, spectacular sightseeing, and fun, the pick for best Italian city is Rome. Perugia and Bologna are completely overlooked by most first-time travelers, but these hip and manageable university towns are the first places to visit if you want to meet other students and break into the local scene. The most fascinating ruins in Italy, if not the world, are at Pompeii, which feels eerily alive with the 2,000 year-old ghosts of those who were wiped out by the eruption of Mt. Vesuvius. In a country full of tourist clichés, an experience that really is worth the splurge is a nighttime gondola ride in Venice. In the summer, take a break from Italy's endless art and architecture and indulge your inner sun worshipper on the fabulous, unspoiled islands of Ponza and Panarea, or in the anything-goes beach party towns of Rimini and Riccione, on the Adriatic coast. If you really want to understand modern Italian culture, get tickets to a soccer game—all the big cities have teams that play in Italy's premier league (the season runs from September-May), and the atmosphere at the stadium is electric. -Sylvie Hogg The guides’ two-color interiors make them easy to scan, and detailed city maps keep travelers on the right path. “MTV Best” icons highlight the most happening places and things to do, while “mtvU” icons provide handy, practical tips for students studying abroad. “Free” icons point readers to museums with no admission charge, complimentary bar food, and no-cover charge entertainment. The series will continue with guides for Spain, France, England and American Road Trips in April 2007. Frommers.com offers many additional tips on traveling to these and more destinations, as well as booking tools to plan your trip, including flight and hotel options. MTV Travel Guides podcasts with the writers are available for download on www.frommers.com/podcast or iTunes.com. MTV Networks MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 130 channels worldwide, owns and operates the following television programming services – MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of which are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services. The network also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide. About Frommer’s ® The market leader in travel guides, Frommer’s has a guide for every type of traveler—from the sophisticated world traveler to the first-time student traveler on a tight budget. Frommer’s publishes more than 300 guides and sells 2.5 million guides annually, reaching 7 million travelers who count on Frommer’s for exact prices, savvy trip-planning, sightseeing advice, dozens of detailed maps, and candid reviews of hotels and restaurants in every price range. Frommer’s—the best trips start here. Frommers.com is a comprehensive, opinionated travel resource featuring more than 3,500 world destinations. For more information, visit frommers.com. Frommer’s is a registered trademark of Arthur Frommer. Frommer’s is a branded imprint of Wiley.
Pages to are hidden for
"WILEY ProfessionalTrade Group 111 River Street Hoboken_ NJ 07030 "Please download to view full document