Quarterly Marketing Budget This template is a marketing budget for each quarter. It shows the expenditures for each major marketing function (Advertising, Promotion, Marketing Research, etc.) and the percentage those expenditures represent to the total marketing expenses for the quarter. The percentage shown for each specific expense is the percentage that the expense is of the total expense for that category. To view the template, click the worksheet tab labeled Template at the bottom of the screen or press Ctrl-PgDn. With the exception of data entry cells, all cells are protected. Use the Tab key to move from one unprotected cell to the next. Quarterly Marketing Budget <--Enter date in cell to the left <--Enter the period ending date in cell to the left Quarter 1 Quarter 2 Quarter 3 Quarter 4 Advertising Expenses % Total Expenses % Total Expenses % Total Expenses % Total Print Radio Television Direct Mail Point of Purchase Co-op Other Totals Sales Promotion Trade Shows Sales Force Promotion Other Totals G&A Clerical Managerial Telephone Travel Supplies Other Totals HR Development Videos Workshops Tuition /Seminars Other Totals Sales Force Motivational Programs Recruiting Salaries and Benefits Telephone Training Other Totals Market Research Salaries and Benefits Supplies Telephone Travel Other Totals Grand Totals