Motivation and Emotions

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					                                 Motivation and Emotions
                   Gordon Vessels’ Lecture Notes for PSY205 Unit 3, 2-26-05

I. The Nature of Motivation

Why did you decide to enroll in Psychology 206?" In order to answer this question and all
"why" questions, you must explore your motivations and possibly your emotions. Various
psychophysiological processes are involved when you are being pushed or pulled in one
direction or another. Your motivation is in fact directional or goal-directed, and it can be called
different things besides motivation such as wants, needs, instincts, compulsions, and drives. Our
focus when studying motivation must be on the internal and external factors that cause and
regulate our goal-directed actions. My initial "why" question probably has more than one
answer. These answers may trace behavior to the situation, personal factors, or some
combination of situational and personal factors. Let’s see if we can come up with some possible
answers for why Bernard Goetz shot several teenagers on a subway in New York.

Goetz entered a NY subway at about 1:00 P.M. and took a seat close to four black teenagers who
were standing. The four talked loudly until one of them turned to Goetz and said, "How are ya?"
He then boldly walked over to Goetz and demanded five dollars. Goetz said, "I have $5 for each
of you," then pulled out a gun and shot all four. Goetz could have followed the lead of other
passengers by moving away from the teens either before or after the demand. He could have
given the kid $5 or told him he didn't have any money. Why did he make the choice that he did?
More than likely his prior experiences with black teenagers in the subway were unpleasant. It is
also likely that others in his family were intolerant of blacks or racially prejudiced. Goetz may
have been a loner who tended to dwell on others’ vices or deviance, and may have been critical
of authorities for failing to prevent intimidation in the subway. There may have been a more
recent stressor in his life such as being fired from his job. When we investigate the wants and
needs that took him in the direction he chose, we are investigating his motivation. It gets rather
complex to say the least. Below is a less-than-exhaustive list of factors that may have been

   Biological Factors:

   -   The instinct to aggress that we all share as human beings
   -   Testosterone and adrenaline levels, which may have been high
   -   Relative physical size and strength as appraised by him
   -   Arousal level and type such as physical symptoms of anger or stress
   -   General state of health

   Experiential Factors:

   -   History of consequences for being the aggressor and/or the victim of aggression
   -   History of observing black teenage gang members in the subway
   -   His parents’ disciplinary methods which may have including whippings he thought these
       boys needed
   -   Treatment by co-workers on the job and by classmates as a student, particularly African

   -   Recent losses or setbacks or demeaning experiences that may have caused him to feel

   Personality/Temperament Factors:

   -   Level of impulsivity
   -   Inclination to high arousal or quickness to anger and explosiveness
   -   Need for harmony among people
   -   Attraction to violence
   -   Mental health including possible obsessive-compulsive tendencies that may have lead
       him to obsess about worthless teens and their need to be taught a lesson

   Cognitive Factors:

   -   Ability to define and solve conflicts
   -   The ability to take the perspective of others and to empathize with others affectively and
   -   Social perceptiveness or lack thereof
   -   Self-Concept
   -   Self-assessment of power or powerlessness
   -   Recall of being beat up by a gang previously
   -   Some type of unconscious push to unload
   -   His assessment of the actual threat posed by the teens

   Affective Factors:

   -   Fear of harm to self
   -   Empathetic visualization of possible harm coming to others including women and
   -   Fear of embarrassment or actual embarrassment from being taunted by these teens
   -   The thrill of battle or danger, which may have been enjoyable for him
   -   Hatred toward teen punks or black people

This list should include enough to put to rest any thoughts you may have had about being a
forensic psychologist. You could not pay me enough.

As this list and my PPT slides convey, motives can be categorized as biological (drives, instincts,
physical needs), behavioral, cognitive, social, and affective. We can also identify types of
motivation such as achievement, power, self-preservation, altruism, situational, cognitive
consistency, etc. These categories correspond to various theories of motivation that we need to

So working inductively, we can define motivation as an internal state (sometimes described as a
need, desire, or want) that activates behavior and thoughts and gives them direction (Huitt,
2002). The words ―motivation‖ and ―emotion‖ come from the Latin word ―movere,‖ which
means ―to move‖ (Forsyth, 2004). Emotion, a subjective sensation experienced as a type of
psycho-physiological arousal, is different from motivation in that it has no goal attached.

II. Theories of Motivation

A. Instincts: (can be seen as a subcategory of biological theories of motivation). Instinct
   theories of motivation were among the first and were popular in the early 20th century (e.g.
   McDougall, 1908). They began to decline in popularity in 1930 with the introduction of
   Behaviorism. (See slide # 11)

1. What is an instinct? (Forsyth, 2004)

    It is inborn.
    It is involuntary.
    Behavior resulting from it follows a fixed pattern.
    It is characteristic of an entire species.
    It is genetically determined and develops without practice or learning.
    Usually it is activated by a specific releasing stimulus (cue) in environment.
    It aids in adaptation in most cases.

2. A 1920s list of instincts included fear, mating, parental love, construction, combativeness,
   food-seeking, curiosity, jealousy, sociability, etc.

3. Through his ethological studies, Konrad Lorenz continued to study instinct after this theory
   fell out of favor in the 1930s). He listed four primary drives (hunger, reproduction, fear,
   aggression) that shape human behavior patterns. In his book On Aggression (1963) he argued
   that warlike behavior and fighting in human beings was innate. But he also thought this
   could be modified by the environment and controlled if the basic instinctual needs of human
   beings were understood and satisfied. Lorenz subscribed to a ―good for the species‖ or
   ―survival of the group‖ view. This popular notion has been by a molecular-level emphasis on
   the survival of genes (Dawkins, 1976) not group survival that occurs.

4. Sociobiology (Dawkins, 1976) proposes that the organism's fundamental goal is not merely
   survival. Rather, the fittest succeed in passing on the maximum number of genes to the next
   generation. Having offspring is a good way to ensure the survival of an organism’s genes.
   Caring for offspring is part of this ―selfish gene‖ tendency to seek survival at all costs. Even
   if the parent dies in the process of protecting its young, its genes continue through its
   offspring. Darwin thought the fittest animals survived the longest; Hamilton thought the
   fittest maximized the survival of their genes through future generations.

B. Drive Reduction Theory (Hull, 1943):

1. We act to reduce the push exerted by drives or internal stimuli that represent biological
   needs. For Hull, reinforcement is the primary factor in learning, but drive reduction or need
   satisfaction is a critical initiating variable that ultimately leads to reinforcement.

2. Deficiency needs — animals have biological requirements for life (e.g. body temperature
   98.6, water in our cells, food in our stomachs

3. Drive ― when needs are not satisfied the individual will experience unsettling arousal or tension.

4. Drive-reduction ― humans are motivated to reduce this tension through physiological and
   behavioral activity. The goal is homeostasis.

5. Hull over-emphasized drive reduction since sometimes individuals try to increase tension or
   arousal. They ride roller coasters, drive fast, watch scary movies, sky-dive, and seek all
   kinds of unpredictable new experiences. Drive reduction cannot explain any of this?

6. What is needed in addition is a ―drive induction‖ theory.

C. Optimum Arousal-Level Theory (Focuses on Internal Stimuli):

1. Arousal is a term used for a general state of psycho-physiological activation or stimulation

2. Homeostasis: Hull drew on the concept of homeostasis, but he stressed reduction far more
   than activation. People seek out stimulation and try to increase their level of arousal if too
   low: boredom, sensory isolation, etc. They seek an optimal level, and will increase or
   decrease their level of arousal to reach a preferred level. Thayer (1989, 1978) identified four
   dimensions that he grouped into the two higher-order constructs of energetic arousal and
   tense arousal: energetic arousal is associated with approach behavior, and tense arousal is
   associated with avoidance behavior.

3. How much arousal? That depends on your goal. The Yerkes Dodson Law presents an
   inverted U-shaped relationship between cognitive efficiency and arousal.

4. Are you a sensation seeker? Zuckerman's Sensation-Seeking Scale (1991):

   1A. I would like a job that requires a lot of traveling.
   1B. I would prefer a job in one location.
   2A. I would like to try parachute-jumping.
   2B. I would never want to try jumping out of a plane, with or without a parachute.
   3A. I like to dive or jump right into the ocean or a cold pool.
   3B. I enter cold water gradually, giving myself time to get used to it.
   4A. I prefer people who are emotionally expressive even if they are a bit unstable.
   4B. I prefer people who are calm and even-tempered.

D. Incentive Theory (Behavioral and Focuses on External Stimuli):

Instinct, drive, and arousal theories stress the push of internal mechanisms. But in many cases
we are pulled by our desire to achieve a goal (Forsyth, 2004).

1. An incentive is in evidence when external stimuli can motivate behavior through the
   anticipation of pleasure/comfort or the elimination of displeasure/discomfort.

2. The motivational power of an incentive depends on the (a) value of the stimulus we seek, and
   (b) expectancy of achieving it by taking action. Julius Rotter’s (1954) Expectancy-Value
   Theory places cognition between stimulus and response.

3. Classical conditioning states that biological responses to associated stimuli energize and
   direct behavior.

4. Operant conditioning proposes that the most important factor is consequences: the
   application of reinforcers provides the incentives to increase behavior in the future; the
   application of punishers introduces disincentives that lead to decreased behavior.

5. Social learning theory suggests that modeling (imitating others) and vicarious learning
   (watching others have consequences applied to their behavior) are important motivators
   (Bandura, 1986).

6. Achievement motivation theory fits best into this category: low achievers seek low and high
   difficulty or challenge; high achievers seek moderate challenge. However, incentives that
   involve the usual reinforcers and schedules preclude the freedom and control that improve
   morale and productivity among workers. Workers need input into decisions, challenges,
   cross-training, praise, a sense of responsibility, and the knowledge of being held accountable.

E. Social cognition theory (Bandura, 1986) grew out of the simpler social learning theory
   (Bandura’s emphasis on ―self-efficacy‖ links this with incentive theories).

Social cognition theory proposes among other things reciprocal determination. In this view, the
environment, an individual's behavior, and the individual's characteristics (e.g., knowledge,
emotions, cognitive development) influence and are influenced by each other (Huitt, 2001).
Albert Bandura highlights self-efficacy (the belief that a particular action is possible and that the
individual can accomplish it) and self-regulation (the establishment of goals, the development of
a plan to attain those goals, the commitment to implement that plan, the actual implementation of
the plan, and subsequent actions of reflection and modification or redirection).

F. Cognitive theories of motivation (3 Types):

1. Cognitive Dissonance theory is similar to ―disequilibrium‖ in Piaget’s theory of cognitive
   development. CD theory states that when there is a discrepancy between two beliefs, two
   actions, or between a belief and an action, we will act to resolve these discrepancies and
   distort the facts to our advantage in the process. Beliefs about self can be involved.

2. A second approach is Attribution Theory (Heider, 1958; Weiner, 1974). Every individual
   tries to explain success or failure through "attributions," which are either internal or external,
   and either under one’s control (effort) or out of one’s control (luck). Attribution theory is
   concerned with answering the question, ―Why do people do what they do?‖ It is a theory
   concerned with how people formulate explanations about causes of their behavior and that of
   others. These causal explanations assume that behavior is caused by factors either within or
   outside of the person. People attribute causal explanation to atypical behavior because they
   want to make sense of it.

   ◘ Weiner’s theory focuses on achievement (see slides).

       ◙ It identifies (a) ability, (b) effort, (c) task difficulty, and (d) luck as causes to which
         achievement or lack thereof is attributed.

       ◙ Attributions are scaled along three dimensions: (a) locus of control, (b) stability, and
         (c) controllability.
       ◙ Causal attributions affect reactions to success or failure (e.g. a perceived internal
         locus of control brings a positive feeling of success or and a willingness to take

3. A third cognitive approach is Expectancy Theory (Vroom, 1964). It proposes that
   Motivation = Perceived Probability of Success (Expectancy) times Connection of Success
   and Reward (Instrumentality) times Value of Obtaining Goal (Value). Since the three factors
   of expectancy, instrumentality, and value are multiplied by each other, a low value in one
   will result in a low value in motivation. If an individual doesn't believe he can be successful,
   or does not see a connection between his activity and success, or does not value the results
   of success, then motivation is absent (Huitt, 2002).

G. Humanistic Theories of motivation (relatively eclectic in Maslow’s case).

1a. Abraham Maslow is known for his Hierarchy of Needs theory. He proposed that human
    beings are motivated by unsatisfied needs and that certain lower-level, or deficiency needs,
    must be satisfied before activities that could satisfy higher-level needs can be seriously

1b. According to Maslow, there are several types of needs (physiological, safety, love, and
    esteem) that must be satisfied before a person can act unselfishly. He called these needs
    deficiency needs. As long as we are motivated to satisfy these needs, we are moving towards
    growth and toward self-actualization.

1c. Maslow's Metamotivation: Self actualizing people are motivated differently than those who
    are not self-actualizing. Maslow calls this Metamotivation or B-Motivation, meaning Being
    Motivation. Self actualizers are not preoccupied by reducing tensions but by the desire to
    enrich their lives. The motivation to self actualize is intrinsic – actions for the sake of the
    actions rather than for some external reward.

1d. Maslow's D Motivation or Deficiency Motivation: D-Motivation rectifies deficiencies and
    the physical, emotional, and cognitive tension or discomfort associated with them – biologic,
    psychological gratification through lower level needs.

1e. Maslow’s Needs in Detail: Extracted from

   ◘ Physiological Needs: Physiological needs are the very basic needs such as air, water,
     food, sleep, sex, etc. When these are not satisfied we may feel sickness, irritation, pain,
     discomfort, etc. These feelings motivate us to alleviate them as soon as possible to
     establish homeostasis. Once they are alleviated, we may think about other things.
   ◘ Safety Needs: Safety needs have to do with establishing stability and consistency in a
     chaotic world. These needs are mostly psychological in nature. We need the security of a
     home and family. However, if a family is dysfunction, i.e., an abusive husband, the wife
     cannot move to the next level because she is constantly concerned for her safety. Love
     and belongingness have to wait until she is no longer cringing in fear. Many in our
     society cry out for law and order because they do not feel safe enough to go for a walk in
     their neighborhood. Many people, particularly those in the inner cities, unfortunately, are
     stuck at this level. In addition, safety needs sometimes motivate people to be religious.
     Religions comfort us with the promise of a safe secure place after we die and leave the
     insecurity of this world.
   ◘ Love Needs: Love and belongingness are next on the ladder. Humans have a desire to
     belong to groups: clubs, work groups, religious groups, family, gangs, etc. We need to
     feel loved (non-sexual) by others, to be accepted by others. Performers appreciate
     applause. We need to be needed. Beer commercials, in addition to playing on sex, also
     often show how beer makes for camaraderie. When was the last time you saw a beer
     commercial with someone drinking beer alone?
   ◘ Esteem Needs: There are two types of esteem needs. First is self-esteem which results
     from competence or mastery of a task. Second, there's the attention and recognition that
     comes from others. This is similar to the belongingness level, however, wanting
     admiration has to do with the need for power. People, who have all of their lower needs
     satisfied, often drive very expensive cars because doing so raises their level of esteem.
     "Hey, look what I can afford-peon!"
   ◘ Self-Actualization: The need for self-actualization is "the desire to become more and
     more what one is, to become everything that one is capable of becoming." People who
     have everything can maximize their potential. They can seek knowledge, peace, esthetic
     experiences, self-fulfillment, oneness with God, etc. It is usually middle-class to upper-
     class students who take up environmental causes, join the Peace Corps, go off to a
     monastery, etc.

2a. Glasser’s Choice Theory:

2b. Glasser's Basic Needs:

   need to survive and reproduce
   need to belong, love, share, cooperate
   need for power
   need for freedom
   need for fun

2c. All basic needs are produced by genetics and biology. Everyone is motivated, BUT how
    needs are satisfied is not universal. We all have a picture album in mind where we store
    images of what we want and what we have. We have an ideal world in mind. The picture of
    the ideal may change. Some people have an unrealistic picture. If what we want and what we

   get is equivalent, then little frustration occurs. The greater the frustration, the greater the
   motivation to act (this explains why people fly into action).

H. Psychoanalytic Theory:

The psychoanalytic theories of motivation propose a variety of influences. Freud (1990)
suggested that all action or behavior is a result of potentially harmful internal, biological instincts
classified into two categories: life (sexual) and death (aggression). Freud's students broke with
him over this concept. For example, Erikson proposed that interpersonal and social relationships
are fundamental; Adler proposed that the need for power is basic; Jung proposed that
temperament and the search for meaning is basic.

I. Eclectic Theories (includes Maslow and Bandura):

Leonard et al. (1995) proposed 5 factors as the sources of motivation: (1) Instrumental
Motivation (rewards and punishers), (2) Intrinsic Process Motivation (enjoyment, fun), (3) Goal
Internalization (self-determined values and goals), (4) Internal Self Concept-based Motivation
(matching behavior with internally-developed ideal self), (5) External Self Concept-based
Motivation (matching behavior with externally-developed ideal self). Individuals are influenced
by all five factors, though in varying degrees that can change in specific situations.

Factors one and five are external. Individuals who are instrumentally motivated are influenced by
immediate actions in the environment (e.g. operant conditioning); individuals who are self-
concept motivated are influenced by their constructions of external demands and ideals (e.g.,
social cognition). Factors two, three, and four are internal. Intrinsic means the specific task is
interesting and provides immediate internal reinforcement (e.g., cognitive or humanistic theory).
The individual with a goal-internalization orientation is task-oriented (e.g., humanistic or social
cognition theory) whereas the person with an internal self-concept orientation is influenced by
individual constructions of the ideal self (humanistic or psychoanalytic theory) (Huitt, 2002).

III. The Nature of Emotions

A. What is emotion? Like so many psychological phenomena, emotion is easily recognized but
   hard to define (Forsyth, 2004). Most theories hold that emotion is a complex entity with
   many components: physiological (autonomic nervous system), cognition, sensory input,
   behavioral correlates.

1. Features or components:

   ◘   affective: feeling of positive or negative
   ◘   cognitive: label attached to feeling, perception of cause of feeling, appraisal of situation
   ◘   behavioral: outward manifestation of emotion in facial expressions and behavior
   ◘   physiological: impact on the body and neurophysiological indicators of which we are not
       consciously aware

2. Describing Emotions

   ◘ Affective level

       ◙ pleasantness-unpleasantness
       ◙ level of activation: weak-strong

   ◘ Cognitive level

       ◙ label or name associated with the emotion (Plutchik's model of emotions)
       ◙ appraisal of the situation

   ◘ Behavioral level

       ◙ Nonverbal cues
       ◙ Examples from Ekman's work
       ◙ Facial feedback

   ◘ Physiological level

       ◙ CNS: limbic system and cortex
       ◙ PNS: somatic and autonomic, sympathetic and parasympathetic (off)
       ◙ Sympathetic & Parasympathetic: heart rate is faster/slower; pupils dilate/constrict;
         digestion stops/starts; sweating increases/decreases

3. What good is emotion?

Psychological theories suggest that emotions (a) prepare us for action (e.g. fear preps us to run),
(b) shape our behavior (emotion can be reinforcing), (c) regulate social interaction, and (d)
facilitate communication. Emotions are usually inseparable from the communication of them.
Most people do not have a "poker face," and we generally find a person's emotional response to
be obvious. Knowing how someone feels will help us evaluate how they will act.

IV. Theories of Emotion

A. James-Lange Theory:

1. Common sense: Environmental Event ---> Psychological ---> Physiological

2. James-Lange: Environmental Event ---> Physiological ---> Psychological

William James states, ―My theory ... is that the bodily changes follow directly the perception of
the exciting fact, and that our feeling of the same changes as they occur is the emotion. Common
sense says we lose our fortune, are sorry, and weep; we meet a bear, are frightened, and run; we
are insulted by a rival, are angry, and strike. The hypothesis here to be defended says that this
order of sequence is incorrect ... and that the more rational statement is that we feel sorry because
we cry, angry because we strike, afraid because we tremble ... Without the bodily states
following on the perception, the latter would be purely cognitive in form, pale, colorless,
destitute of emotional warmth. We might then see the bear, and judge it best to run, receive the
insult and deem it right to strike, but we should not actually feel afraid or angry.‖

B. The Cannon-Bard Theory:

1a. Cannon's critique (1929) of James-Lange:

   ◘   different emotions are accompanied by the same physiological (visceral) state
   ◘   visceral changes are too difficult to notice to be used as cues
   ◘   they are too slow to be a source of emotions, which erupt very quickly
   ◘   back to common sense theory, localized seat of emotion in the thalamus, emotional
       sensations from cortex would release its usual inhibition of the thalamus, which in term
       produced autonomic CNS discharges (problem: no s specific center responsible for

2b. This theory proposes that emotion-eliciting stimuli are relayed simultaneously to the cortex
    and organs of the sympathetic nervous system. When stimuli reach the thalamus, this part of
    the midbrain activates a physical reaction and an emotional response. The thalamus is a
    crossroads for sensory pathways and it simultaneously signals the autonomic nervous system
    and the cerebral cortex. But the rest of the limbic system, particularly the hypothalamus and
    amygdala, are now known to play a role in emotional responses. A physiological response
    and an emotional reaction may not be simultaneous.

C. Cognitive Appraisal: Schachter and Singer Theory:

1a. Schachter and Singer maintain that we don't automatically know when we are happy, angry,
    or jealous. Instead, we label our emotions by considering situational cues. This labeling
    process depends on two factors (Forsyth, 2004).

   ◘ Some element in the situation must trigger a general, nonspecific arousal marked by
     increased heart rate, tightening of the stomach, and rapid breathing.
   ◘ people search the situation for cues that tell us what has caused our emotion.

1b. Schachter and Singer told subjects they were part of studying a vitamin supplement called
    Suproxin. The men were asked if they were willing to take the drug. Those who consented
    were injected with either epinephrine or a placebo. Epinephrine (adrenaline) is released by
    our hormonal system whenever we face a stressful situation. It increases blood pressure,
    heart rate, and respiration. The men who received the epinephrine were more physiologically
    aroused than those who received the placebo (Forsyth, 2004).

1c. ―Schachter and Singer manipulated subjects' interpretations of their physical sensations.
    They told some of the epinephrine-injected subjects that even though the drug wasn't
    harmful, side effects were quite common: they might feel flushed, their hands might shake,
    and their hearts might pound. The other subjects, in contrast, were given no information at
    all about the effects of the drug. Schachter and Singer reasoned that once the epinephrine
    kicked in, their subjects would begin to search for the cause of their arousal. People who had
    been told that the drug would arousal them should have assumed that the drug was causing
    their hands to shake and their heart to pound. But if they weren't warned about the drug's
    effects, then they would be more likely to interpret their arousal as an emotion‖ (Forsyth,
    2004, Cognitive View).

1d. ―What kind of emotion would these uninformed subjects experience? Schachter and Singer
    believed that their reaction would depend on the available situational cues. They therefore

   manipulated this variable as well. They arranged for their subjects to wait for the Suproxin's
   effects in a small room with another person. This individual was one of Schachter and
   Singer's accomplices, and he was trained to behave in either a euphoric or angry fashion. The
   euphoric confederate clowned around during the 20 minutes, doodling on scratch paper,
   playing a game of "basketball" with wadded up balls of paper, making and flying a paper
   airplane, building a tower out of file folders, and playing with a Hula Hoop. The angry
   confederate, in contrast, became increasingly agitated during the 20 minutes. The subjects
   were asked to complete questionnaires that contained very personal questions. The
   accomplice, after loudly criticizing questions that requested information about childhood
   diseases, father's income, and family members' bathing habits and psychiatric adjustment,
   flew into a rage at the question "How many times each week do you have sexual
   intercourse?‖ (Forsyth, 2004).

1e. ―Schachter and Singer observed and coded the actions taken by each subject, and also asked
    them to describe their emotion state. As they had predicted, the physiologically aroused
    subjects who hadn't been told about the drug's side-effects responded with emotions that
    matched the confederate's actions. If they were aroused and hadn't been expecting the
    arousal, then they felt happy when their fellow subject was happy, but angry when their
    fellow subject was angry. Forewarned subjects and un-aroused subjects who received a
    placebo did not display any pronounced emotion. Also, the subjects in a special control
    condition--people who had been given epinephrine but had been misinformed about its
    possible effects--also displayed the emotions enacted by a euphoric confederate‖ (Forsyth,

D. Opponent Process Theory:

Richard Solomon’s Opponent Process Theory states that once a particular emotional reaction has
been activated, the brain tries to regain homeostasis by initiating the opposite reaction.


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