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Ideal Protein takes a holistic approach to treating inner and outer health and beauty and is recommended by more than 3000 Professional establishments across North America. Our methodology was initially developed 20 years ago by our medi- cal consultant, Dr. Tran Tien Chanh, MD, doctor of sports medicine, biology and nutrition. Today, through years of research and education we are pleased to offer the Ideal Protein Weight-loss Method. Our weight-loss method consists of a four phase protocol; weight- loss in the first two phases, and maintenance in the later two. It has a beginning and an end. We offer protein foods which are available in over 40 delicious varieties, have a high-biological value, are low in calories and fat and contain 8 essential amino acids. Our protocol not only ensures weight loss but also: • The stabilization of blood sugar levels and other obesity related conditions • Cellulite reduction support • Skin revitalization • Convalescence support If you are considering the challenging task of implementing a weight-loss method in your establishment, I invite you to contact us to learn how you can integrate our protocol and products into your establishment. Not only will this enable you to offer a superior, proven, solution for your clients but will also provide you with an additional lucrative income stream to your clinic. To ensure your Clinic’s success we offer: A Dedicated Area Director for personalized establishment support • Access to our Clinical Professionals • Initial one on one compressive training for your staff • Development workshops • Interactive clinic support conference calls • On-line account management tools • Friendly and courteous home office support staff I encourage you to contact our corporate office at 1-866-314-4447 to schedule an appointment to meet with your local Area Director. Sincerely, Olivier Benloulou Chief Executive Officer and Co-Founder Olivier’s multifaceted career has taken him into the worlds of business, professional speaking, training, education and natural health. An herbalist, who started his career as a 5-star restaurant owner, began his quest into finding a solution to the epidemic of obesity 10 years ago. He began his studies as a protégé of Dr. Tran Tien Chahn (a European Medical Doctor, Dr. of Nutrition, Sports Medicine and Biology, who focused his career and research on nutrition with a particular emphasis on the treatment of obesity). Today, Olivier possesses a deep and rich reservoir of knowledge and experience in obesity related issues. He is an international speaker who captures the attention of his audience with the ability to make complex ideas simple and sim- ple ideas profound. Olivier has successfully coached thousands of people both men Olivier Benloulou and women in their struggle with weight and weight related CEO and Co-Founder of Laboratoires C.O.P. inc issues. Olivier’s success stems from his being, energy and Ideal Protein presence. He is authentic and lives by the words he speaks; this is why his message has energy and passion. Dr. Tran Tien Chanh MD PhD Laureate graduate of the University of Paris-college of medicine is a general practitioner and a doctor of nutrition, sports medicine and biology. Dr. Tran Tien has focused his career and research on nutrition, with a particu- lar emphasis on the treatment of obesity and obesity related issues. He is one of the original creators of the protein rich diet which he has been prescribing since 1988. Dr. Tran Tien is also the founder of the French Association of Applied Nutritional Research and in an international speaker presenting the protein diet throughout Europe and North America. He is an accredited author haven written three reference books on the treatment of obesity and obesity related issues. Dr. Tran Tien is a philanthro- pist who supports many children’s hospitals in Vietnam, has opened centers for Leprosy and funds housing for orphans. Dr. Tran Tien is a true humanitarian. Dr. Tran Tien Chanh Medical Consultant and Co-Founder of Laboratoires C.O.P. inc Ideal Protein THE KNOWLEDGE TO KEEP THOSE POUNDS OFF FOREVER! Ever heard of a diet that not only promotes fat loss but at the same time enhances muscle tone? While some high protein diets, often high in saturated fats, can tax the liver and the kidneys, the Ideal Protein Weight-loss Method provides just the right amount of the highest quality protein needed to protect and improve muscle mass and vital organs. The Ideal Protein Weight-loss Method is a medically designed protocol that results in fat loss while sparing muscle mass. The protocol was developed in France 23 years ago by Dr. Tran Tien Chanh, MD PhD, who focused his career and research on nutrition with a particular emphasis on the treatment of obesity and obesity related issues. The Ideal Protein Weight-loss Method is a 4-phase protocol which helps stabilize the pancreas and blood sugar levels while burning fat and maintaining muscle and other lean tissue. This protocol is also an excellent treatment for cellulite reduction and has been used in well over one thousand Medi-spas and aesthetical clinics in North America over the last eight years with great success. Our FDA approved labeled products are only available through trai- ned and certified professionals and health care professionals. Each Ideal Protein establishment has one or more experts to guide the dieter through the program. This valuable process serves to educate and encourage the dieters with a consistent method that is scienti- fically proven and deemed by most as easy to execute and maintain. Obesity in Today’s Society The Center for Disease Control and Prevention labels obesity as public enemy number one. Obesity is a serious health issue that affects nearly 30% of the population in North America. Obese indi- viduals have a higher-than-normal rate of hypertension, type II dia- betes, cardiovascular diseases, gallbladder diseases, osteoarthritis, strokes, respiratory diseases and even some types of cancers. Government studies predict that one in three people born today will develop diabetes in their lifetime. According to the US Surgeon General, the number of overweight children has doubled and the number of overweight adolescents has tripled since 1980 in the USA. We are one of the richest countries in the world with the largest obe- sity rate per capita and some of the largest healthcare costs per per- son. How did we get here? Increased consumption of more energy- dense, nutrient-poor foods with high levels of sugar and saturated fats, combined with reduced physical activity and stress, all have contributed to where we are today, a state that the World Health Organization has no qualms labeling as an “obesity epidemic.” Syndrome X Principles Behind the Protocol: The Ideal Protein Weight-loss Method targets Learn to live off of the body's own fat reserves. The prevention and solutions for Syndrome X, also cal- body employs energy from three reserves: glyco- led the “metabolic syndrome.” To qualify as part of gen (carbohydrate), protein and fats. First from it’s this epidemic that is steamrolling North America, simple and complex carbohydrate reserves and adults or children need only suffer from 2 of the 4 when depleted, turns simultaneously to its protein components of the metabolic syndrome: and fat reserves for energy. A person not in need of weight loss typically has approximately 1-2% of 1) Obesity their body's reserves from carbs, approximately 2) Blood sugar issues (Diabetes) 19% from their muscle mass and 79% of their body 3) Cholesterol problems reserves from fat. 4) High blood pressure Simple and complex carbohydrates can prevent weight-loss. The body stores approximately three What is the Source of Most Weight Issues? days worth of carbohydrates. Because of this, the According to Dr. Tran Tien, “The cause of most Ideal Protein Weight-loss Method has a beginning weight issues in a modern society is insulin dys- and an end. Until 100% of the weight loss goal is function. A diet grossly disproportionate in its share achieved, we restrict sugars (simple and complex). of saturated fats and sugars, such as in breads, Why? Because, as long as sugar is being consu- cereals, muffins, cakes, pastries, pasta, pizza, rice, med, the body is not burning fat. It's as simple as corn - very much like the North American diet - that. Remember, the first source of energy is derived causes the pancreas to produce an overabundance from glycogen (carbohydrate) reserves. The main of insulin, which stays in the system and puts the principle is to deplete the glycogen (carbohydrate) blood sugar level in a negative balance.” reserves completely in order to compel the body to An overproduction of insulin also leads to hypogly- turn to its fat reserve to burn calories. cemia or low glycemia, which in turn induces How do we get the body to burn its fat reserves constant sugar cravings and weight gain. Insulin’s and not its muscle mass reserves, if both are primary function is to regulate blood sugar levels depleted simultaneously? First, by providing the however it is also the hormone that facilitates the body with foods that have a high protein value, com- transport of fat (triglycerides) into the fat cells. Even plete with 8 essential amino acids, 97% absorbable, worse, it "locks" the fat in the fat cell, preventing it which make them biologically-complete proteins. to be used as a source of energy. Now, because the blood sugar has dropped (and we can't access the fat as a fuel source) we get "sugar cravings' and the vicious cycle begins again. An over abundance of insulin causes weight gain. The Ideal Protein protocol will transform the body's ability to digest sugars properly by regulating insulin levels. How? By giving the pancreas a well-deser- ved break and by restricting simple and complex carbs until the weight-loss goal is achieved. Secondly, by supplementing with nutrient-rich supplements such as Natura Multi-Vita, Natura Calcium & Magnesium and Natura Potassium, key ingre- dient in muscle building and electrolytes to replace those normally found in foods restricted on the Ideal Protein protocol. A dieter will feel energized, look vibrant and feel strong. It is no wonder. Given the opportunity for the body’s natural ability to heal itself and show- case its innate and ingenious powers, such as in the way during the proto- col the body will return the favor with unparalleled force, radiance and beauty. The Ideal Protein Food Selections Our Ideal Protein selections have a high biological value and employ five different proteins: The centerpiece of our protocol is our gourmet protein based foods which the dieter will consume during the weight loss phases of the program. These are high biological value proteins and employ five different proteins: whey isolates, soy isolates, whole milk protein, albumin, and hydrolyzed collagen. This gives the client many options and is designed so people with sensitivities to dairy, soy or vegetarians may participate in the program. They are delicious, practical, satisfying and are available in an array of textures and flavors. The assortment includes foods that are crunchy, chewy, hearty, smooth, sweet, spicy and salty. They can be served hot, warm, cold or even frozen The client will use these products to build complete meals, adding vegeta- bles and salads. Each sealed envelope ensures full potency and contains up to 20 grams of protein with very little to no fat or sugar. These are easy to prepare and can be incorporated into a busy lifestyle very nicely. What to Expect On average, women lose weight at the rate of 3 to 4 pounds per week and 4 to 7 pounds per week for men. Based on over 23 years of experience and 5 million people in Europe, Canada, and now a large group of people in the United States, the program enables the following: • Quick weight loss without sacrificing muscle mass • Gaining an understanding of how food affects and is utilized by the body, including what causes fat storage • Utilization of fat for energy usually by day 4—fat (including cellulite) that sequesters chemical toxins • Improved energy and appetite control, reduced cravings—usually on day 4 or 5 • Improved blood sugar and cholesterol levels, reduced blood pressure So how do we maintain our new healthy weight? • Choices. Making good meal choices begins back at the grocery store with what you are putting in your carriage. Check labels, buy whole grains, fresh vegetables, and lean meats avoiding processed foods. • Eating for pleasure. Food should not be a replacement for something else that is missing in your life. You should never feel guilty after you’ve eaten because you stuffed yourself with food you didn’t have the chance to enjoy. Meals should be savory plates that challenge your taste buds. Good meals should be something you enjoy sitting down with your family or friends or even relaxing alone. • Food combinations. Fats & carbohydrates should be treated like 2 chil- dren that disrupt the class. You cannot remove them completely, and both can be very good but just not together. Separate them and there is har- mony. You can eat carbohydrates twice a day just not with your fats. • Eat protein. Everyone should be eating half their lean body mass in grams Once you have reached your of protein. (ex:130 lb. individual - 130/2= 65grams) No more letting our Ideal weight, you move onto bodies live “protein deprived”! Eat good quality protein throughout the day. to the 4th phase of our Our heart, muscles, skin, nails and even hair are made of protein; let’s keep protocol. If you were to ask our bodies healthy! how long phase 4 lasts, the • The CHEAT day! It is not recommended but mandatory to take one day answer is: for life. Phase 4 out of the week and indulge in your favorite foods with all the trimmings. is really the happy ending to This cheat day of course should never turn into a cheat week. What is considered a cheat? That’s entirely up to you! What do you love to eat? perhaps a lifelong battle with And there is no guilty feeling afterwards or worry that the weight will be put your excess weight. Now it’s back on. The following day you will eat as you did in phase 1 and restrict time to live happily ever after. carbohydrates. We know that a carbohydrate and a fat is a bad food com- bination in the presence of insulin. Insulin is the key that stores the com- bination into the fat cell (weight-gain!) Therefore we restrict carbohydrates, we will have very little glycemia in our blood and the pancreas will produce very little insulin. No extra insulin, no key, no fat storage! Our bodies will eliminate the “cheats” naturally. Eat like a King for Breakfast, Eat like a Prince for Lunch, Eat like a Pauper for Dinner. Typical Day Breakfast: 2 slices of whole grain toast, scrambled eggs & ham with berries and a glass of milk. Lunch: Chicken with baked eggplant with melted mozzarella cheese. Diner: Spaghetti and meatballs in a tomato sauce. Snack: Fresh Berries, nuts or an Ideal Protein Raspberry Jelly Above all we want you to enjoy your personal success, your new shape, your healthier body and that you have just successfully completed… Your Last Diet. What is Cellulite? Cellulite is the expression used to describe pockets Genetics of fat which are trapped and cause dimpling in the Important hereditary factors include: skin. This dimpling is irregular and patchy and has been identified with orange peel. It is not a medical • Sex, affects mostly women or scientific term and is unrelated to cellulitis, which • Fatty Tissue distribution is an infection of the skin and its underlying connec- tive tissue. Cellulite occurs mostly on the thighs, • Hormones like estrogen and cortisol hips, buttocks and knees. It is in no way pathologi- Lifestyle cal, and it is not inflammatory, infectious, or water- Research shows that cellulite may be influenced by filled. diet, hormones and other factors. A diet with exces- What Causes Cellulite? sive intake of carbohydrates and fats provokes There is much research done on the exact cause hyperinsulunemia and an increase in lipogenesis. of cellulite. The following is a list of common Hyperinsulinemia is a condition caused by a high factors most experts would agree on. level of insulin in the blood; it is almost always cau- sed by an individual’s diet. Lipogenisis is the Hormones: sequence of biological reactions involved in the Many researchers believe hormones play a role in storage of lipids (fats). The body can only use so aggravating cellulite. Estrogen is thought to be much fat for energy and the excess is stored in fat involved because, cells (adipocytes) which leads to obesity and more cellulite. • the condition mainly affects women. • It usually appears after puberty • Condition is aggravated during pregnancy, menstruation, nursing and estrogen therapy • Estrogens interacts and influences other hormo- nes.The other hormones that may be involved are insulin, cortisol and thyroid hormones. How does Ideal Protein aid in the reduction of cellulite? The Ideal Protein Weight-loss Method addresses many of the causes of cellulite. When a woman has excess fat in her abdominal area it facilitates the storage of extra hormones, namely estrogen. When we are following the protocol and begin to loose weight, we naturally eliminate the extra hormones that were trapped in our fat cells. Not only will this aid in the reduction of cellulite but it is a natural way to regulate hormone levels. Our protocol also puts an emphasis on regulating our insulin levels by restricting our simple and complex carbohydrate intake for a period of time and reintro- ducing them gradually once our goal is achieved. In doing this we are preventing our bad food combina- tions (fat and carbohydrates) to have the ability to be stored in our fat cells. (Lipogenisis) No new fat cells, less visible cellulite. When we restrict our carbohydrate intake we are also forcing our bodies to turn to our lipid (fat) and protein reserve for energy. Because we are incorporating high biological protein isolates into our diet, we will maintain our muscle mass and our bodies have no choice but to exhaust the adipocytes (fat cells). Reduction of fat cells results in reduction of cellulite. Over all, the human body needs a minimum of 1/2 gram of protein per pound of lean body mass per day to function optionally. It is essential not only for weight-loss and cellulite reduction but essential for growth and development. Skin, organs, mus- cles, hair and nails are all mainly proteins. Our Ideal Protein foods are also crucial to the immune system, because antibodies which are synthesi- zed from specific proteins fight disease. over such a short period of time time-literally week.. Dr Shughrue lost 35 pounds in just under 11 weeks and has kept the weight off for more than 6 months without any “ yo-yo” effects. With new found enthusiasm Ideal Protein was implemented as part of the practice’s health maintenance activities and within 6 months more than 100 patient have gone suc- cessfully through the program out performing other bariatric procedu- res (lap band and gastric bypass) as an effective weight loss initiative. Patients have maintained their vita- lity, lost targeted inches, and have actually improved their glycemic and advanced lipid panel results in just a few months time. How Ideal Protein has helped Not only have the health improve- with the challenges of treating obesity ments made this Ideal Protein in Family Medicine program uniquely popular but the aesthetic, targeted fat loss and body recontouring has increased Dr Cynthia Shughrue, owner Family Care Medical Services of the programs popularity within the North Texas, is a Board Certified Osteopathic Family Practitioner Dallas Metroplex.. Dr Shughrue’s that has practiced for 20 years in the United States and Brazil. Dr weekly new starts have increased Shughrue and her staff have always taken pride in offering perso- by 100% in the past 3 months. nalized services that were oriented towards prevention and main- Not only are patients decreasing tenance of health. Currently, Dr. Shughrue practices in Dallas their medication use for glycemic Texas with a focus on wellness through preventive practices and control, hypertension, and lipid aggressive management of risk factors for metabolic syndrome disorders but they are completely and atherosclerosis. In addition to general medicine the practice transformed with identifiable fat also offers a variety of aesthetic procedures including IPL photo- loss. The clinic is now seeing an rejuvenation, laser hair removal, laser skin tightening and laser increased number of referrals from resurfacing procedures. area specialists for non surgical In a current climate with concierge medicine coming into vogue Dr options of patients requiring some Shughrue’s practice has prided itself in providing the latest tech- form of assistance with their meta- nologies in medicine as well as personalized care for each and bolic dysfunctions and weight loss. every patient. With obesity and diabetes on the rise Dr Shughrue Ideal Protein has outperformed its had been searching for effective ways to work with patients to initial implementation as a weight optimize their health and longevity. Unfortunately in the area of loss program and has found a solid weight loss and glycemic control the overall success rate was place in the clinics promotion of lacking due to patients inability or capacity to follow prescriptive returning overall health and well- eating and lifestyle programs until Ideal Protein was implemented. ness to patients. In February 2008, while attending a medical conference Dr Shughrue was introduced to Ideal Protein. Skeptical at first she decided to use the product on a trial basis with herself and her staff as test subjects. In the first month all members had lost significant weight and inches! The results were ore dramatic and accelerated than anything used prior but the most impressive out- come was the change in lipid and comprehensive blood panels Dr. Jonathan Gerber My name is Dr. Jonathan Gerber, my practice is a relatively young one and I take pride in the fact that it’s very different from other Chiropractic and Healthcare offices in our area. We’re consistently updating, educating and improving because we genuinely care about bringing the very best care available to our patients. Gerber Family Chiropractic & Wellness Center is located in the Adirondack Mountain Region of Northern New York. Our mission is to provide the people of the Adirondack region of New York State with a resource for Chiropractic and Proactive Healthcare and the Achievement of Optimum Wellness. We included the word “Family” in our name for two reasons. First, both of my parents are very active in the practice. My dad is “Dr. Detox”, serving our Aqua Detox patients and wearing pretty much whatever hat is needed at any given moment. My mom is my financial advisor, sounding board and occasionally the source of a random reality check. Second, when you come here, whether it’s for a chiro visit, detox or a weigh in, you’re welcomed like family come for a visit. My patients are very important to me and I make sure they know it. They come in for an appointment but often stay for a cup of coffee or tea. I love hearing my patients tell me how much they look forward to spending a little time in my office and every effort is made to maintain a warm, friendly and caring environment. “I was 33 years old, 5’ 11” tall and I weighed 258 pounds.” In the first quarter of 2008, I met Tim Callahan of Ideal On August 7th, 2008, we made the program available to Protein at a Health Expo in Montreal Canada. I was visi- my patients. On October 24, 2008, I hosted a dinner ting the booths nearby his and after several attempts to party for 35 of my first Ideal Protein participants. As a gain my attention, Tim took a more direct approach, group, they had lost over 900 pounds in less than 3 saying “Tell me Doc, how do you look your patients in the months, an average of more than 25 pounds each. That eye and lecture them on the merits of a healthy lifestyle?” night, we shared our stories, our successes, our secrets, Frankly, I wasn’t really sure how to respond or if I’d even lots of laughs and even a few tears of pure joy. It was heard him correctly. both humbling and inspirational. I am so amazingly gra- teful to have found this program and to be able to offer Time to give you the sad facts as they were then. I was such hope and health to so many. 33 years old, 5’ 11” tall and I weighed 258 pounds. I was living a young, single and successful lifestyle, what I liked Today, my office touches more lives than ever. We’ve to call “Living Large” with a half laugh at the pun. In two grown and adopted another “family” member (one of our and a half seconds this little, bald man had reduced my IP participants looking to help others find success) to self image to something that was anything but funny and help us to continue to provide the level of care and qua- I couldn’t for the life of me decide which of us to punish lity of service that has made our office a great place to first. While I was deciding, Tim began to tell me about spend time. The program has taken on a dynamic Ideal Protein and before I knew it, I had agreed to a mee- energy whereby each patient experiencing this incredibly ting at my office in New York the following week. positive lifestyle goes out and spreads the word to many others. My office is flooded with inquiries about the pro- Within a months time, I, my parents and my Office gram and my staff and I are sought for questioning nearly Manager were all using Ideal Protein in sort of a “trial run” every time we venture out of the office. In the next few to learn first hand what the system is like and whether it weeks, I expect to have more than 100 active Ideal could truly live up to the incredible claims made by it’s pro- Protein patients and counting. prietors. As the pounds quickly and easily began to drop off of me, I felt energized and healthier, more incredibly We’re more committed to our mission than ever before vital than I could ever remember feeling in my entire life. and the Ideal Protein System is an amazing and highly effective tool. As new patients experience our support My mom, dad and office manager were all experiencing and dedication to their success on IP, they turn to us for similar wonders. I had seen my mom spend thousands other types of care and as a result, even my Chiropractic and I mean that literally, thousands and thousands of and Detox areas of the practice have seen a growth of dollars to try to lose weight on the more popular plans nearly 35% in the past few months. All of my patients are available in the US. To give credit where credit is due, thriving and growing stronger and healthier every day they worked. For as long as she was on the plan, she lost and because we put them first, my practice is thriving weight. It wasn’t until she “graduated” that she began to and growing stronger and healthier every day. pack the pounds back on, faster than they left and in greater numbers. I’m now a fit and healthy 164 pounds. Dr. Jonathan Gerber Among the four of us, we’ve lost more than 300 pounds! In short order we all agreed that we needed to bring this incredible program to our patients and our patients having seen the dramatic changes were demanding that we share the secret. Aesthetics and Wellness Ending the Wait for Ideal Weight Weaver stresses three key points How Ideal Protein proved to be about Ideal Protein’s ability to help medical spa owners provide the best the perfect body shaping tool service for their clients. “If you’re loo- for one high-end medical spa. king at it from an aesthetics and well- Tawni Weaver, owner of Renu Medispa in Eagle, Idaho, was not looking for a weight ness point of view, there’s so much loss program for her business when she decided to try Ideal Protein. She wanted that Ideal Protein can do,” Weaver something that would help her lose about 30 pounds and restore her energy levels. says. “People look completely diffe- Ideal Protein turned out to be the perfect solution both to Weaver’s personal weight rent after they lose 20 pounds. They loss goals and to her desire to grow her already popular medical spa. are healthier, and their skin glows from their improved nutritional intake. Credit for the spa’s success—Renu is one of the premiere medical spa centers in They have more energy, and that the Northwest—belongs largely to Weaver, an energetic, engaging woman whose translates into their attitude and how academic science background blends perfectly with her professional marketing they present themselves.” expertise. Weaver is committed to providing the latest and best technological advances to her clients. But until she found Ideal Protein, she was wary of offe- There have also been positive chan- ring weight loss programs because so many had high failure rates, even for peo- ges to several clients’ blood profiles. ple who were compliant. Weaver notes that referrals from general practitioners and other medi- “From a business perspective I never wanted to be in the weight loss industry—I cal specialists have skyrocketed felt like it’s more trend driven and not focused on the underlying causes of weight since her spa began offering the gain or the need to keep the weight off,” Weaver, who holds a B.S. in Anatomy weight loss program. “The results and Physiology, says. But Weaver was intrigued by Ideal Protein’s physiological, give us credibility in the medical pancreatic treatment based approach to weight loss. She decided to try the sys- community,” she says. “Clients have tem for herself and lost 20 pounds in 4 weeks. The next 10 also came off quickly, returned to us from their primary phy- and she has now maintained her target weight for more than six months without sicians to report they have been dieting. Because Ideal Protein effectively “resets” pancreas function, people on taken off glucose and blood pressure the diet can return to normal balanced eating without fear of rebounding. medications. It is very satisfying to Weaver’s good friend Angie Koch, an attractive, vibrant, and newly slender produce positive aesthetic and woman, also tried the program and lost 60 pounds between May and September. health benefits for our clients.” Koch’s weight loss was so dramatic that she was the perfect choice to direct The program is also a cost effective Renu’s new Wellness Program, which features Ideal Protein at its core. The two solution to body shaping. Expensive women’s own success stories led to a groundswell of interest and word of mouth non-invasive laser therapy has referrals for what is now one of the most popular offerings at this posh medical become increasingly popular among spa in suburban Boise. clients trying to reduce body circum- ference. Weaver still believes in lasers as powerful tools for skin tigh- Your hunger is gone, your cravings are gone, your energy is high— you just feel fantastic!” In addition to the Ideal Protein pro- gram, Renu offers all of the standard services clients expect from a medispa, including IPL photorejuve- nation, laser hair removal, laser skin tightening and resurfacing, chemical peels, and medical facials. They also offer specialized treatments such as myofacial cavitation and ultrasound, a non-surgical facelift procedure that tening and resurfacing, but short of invasive laser procedures. “They look rebuilds the muscle structure of the liposuction, a client’s best option for and feel so much better that they face, and laserdermology for cellulite. rapid “dress-size” reduction remains want to see what else is possible,” Renu earned the coveted Platinum responsible weight loss. “I can spend Weaver says. Injector status with Allergan, the $85-100,000 on a laser that will only Adjunct Therapy makers of Botox and Juvederm. produce a two or three centimeter A third key benefit for Weaver is the Renu also promotes recent technolo- reduction after four treatments over rapid recovery from other treatments gical advances, and Weaver often several months and cost the client such as smart lipo and plastic surgery attends conferences to ensure that $2,000,” Weaver notes, “Or I can that the Ideal Protein program provi- she has the best, most effective help a client lose far more than two des her clients. “We have a strong treatments to offer her clients. The centimeters in just one week on the referral base from the plastic surgery spa’s medical director, Dr. Tamara Ideal Protein program for less than community, and we’re seeing a Simon, a board-certified surgeon $150.” dramatic decrease in recovery time who operates one of the largest age- Retail Sales post-surgery for our clients who are management practices in the Another key point for business placed on the Ideal Protein program,” Northwest, performs Smartlipo, a owners is the enormous retail sales she says, noting that the alkaline laser-assisted liposuction, at an potential Ideal Protein provides. environment produced by the diet adjoining facility. Together, Weaver Since Weaver began offering the pro- reduces water retention and swelling and Simon are passionate about gram in May 2008, Ideal Protein pro- associated with post-operative care. providing their clients with the gold- duct sales have grown to the point In addition, Weaver has personally standard of medispa care. that it now outsells all of the spa’s observed an increase in effectiveness Koch is thrilled to be part of the Renu skincare products combined. “And for patients who have had laser treat- team. Sharing the secret to her own we’re a skin care facility!” Weaver ments or resurfacing procedures. weight loss success story is her favo- laughs. “You just heal and respond better if rite part of her job. “I tried every- you have the right nutritional compo- thing,” Koch says. “Weight Watchers Even when clients achieve their nents,” she says. or the gym might work for some weight goals and come off of the pro- gram, many continue to supplement The diet has also proved ideal for people, but it takes a long time to see their diets. “Once people see their people with special dietary needs, results, and the weight is frequently success, you empower them. They including athletes who want a source regained within the first year. On the realize they can control what they of low glycemic index carbohydrates Ideal Protein diet, if you are com- look like and what they feel like,” and the right kinds of proteins. Type II pliant, you will lose weight—it’s Weaver notes. diabetics, those who suffer from physiologically impossible not to.” hypoglycemia, and patients who have Koch is especially enthusiastic about Best of all: clients’ success with their the Ideal Protein program’s effect on undergone bariatric surgery and need weight loss often leads them to try her clients’ energy levels. “Your hunger high energy food can also benefit other treatments they would not have is gone, your cravings are gone, your from the program. “It touches every- previously considered, including energy is high—you just feel fantastic!” thing we do at the spa,” Weaver says. injectables such as Botox or non- she says.
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