Back in the '80s_ Billy Crystal

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Back in the '80s_ Billy Crystal Powered By Docstoc
					Health &
          ack in the ’80s, Billy Crystal captured
          the essence of The Me Generation in
          character Fernando Lamas and his
memorable credo: “It’s not how good you feel,
darling, it’s how good you look.” It was also the
era of “No Pain, No Gain,” “Feel the Burn,” and
“You can never be too rich or too thin.”
  Well, we’ve come a long way, baby. The
exercise and diet crazes of the ’80s have
evolved, leaving more sophisticated and better
informed consumers in its wake. That’s not to
say we don’t still pine for the magic pill that will
restore youth, perfect our looks and eliminate the
need for exercise. But we have begun to under-
stand that, mostly, we’re going to get out of our
bodies what we put into them. In our inaugural
Health & Beauty issue, we explore some proven
methods of improving your inside and outside
package, along with more experimental ones. In
addition to features on raw food, fitness and
detoxifying your bad self, we’ve included a
comprehensive list of the region’s health-related
establishments — from yoga studios and alter-
native wellness centers to gyms, health food
stores, spas and cosmetic surgeons — for those
who don’t mind feeling good and looking good
at the same time.

                                                                                                                                                    ACUPUNCTURE                                      CLASSICAL ACUPUNCTURE OF
                                                                                                                                                                                                     ARLINGTON, INC.
                                                                                                                                                                                                     1309 St. Johns Bluff Road N., Bldg. B,
                                                                                                                                                    ACCUCARE OF FLORIDA
                                                                                                                                                                                                     Ste. 101, Jacksonville, 745-1735
                                                                                                                                                    1437 Flagler Ave., Jacksonville,
                                                                                                                                                                                                     Licensed acupuncturist Michael Runyan has
                                                                                                                                                                                                     been providing acupuncture with or without
                                                                                                                                                    Accucare of Florida is a general practice uti-
                                                                                                                                                                                                     needles for eight years, treating multiple
                                                                                                                                                    lizing Classical Five Element techniques,
                                                                                                                                                                                                     medical problems including acute and
                                                                                                                                                    which deal with the body, mind and spirit.
                                                                                                                                                                                                     chronic pain, infertility, stress and fatigue.
                                                                                                                                                    The practice concerns acute and chronic
                                                                                                                                                                                                     Organic herbal formulas can be made
                                                                                                                                                    pain control, addiction control and detoxifi-
                                                                                                                                                                                                     specifically for each client. Services are
                                                                                                                                                    cation therapy and offers a weight loss pro-
                                                                                                                                                                                                     covered by PIP (auto injuries), worker’s com-
                                                                                                                                                    gram. Other services such as reiki, shiatsu,
                                                                                                                                                                                                     pensation and other major insurance com-
                                                                                                                                                    auricular and Korean Hand acupuncture are
                                                                                                                                                                                                     panies. Runyan also has 26 years experi-
                                                                                                                                                    also offered.
                                                                                                                                                                                                     ence as a physician’s assistant.
                                                                                                                                                    ACUPUNCTURE & ALTERNATIVE
                                                                                                                                                    MEDICAL CENTER                                   CORE OF HEALTH
                                                                                                                                                                                                     8280 Princeton Square Blvd. W., Ste. 1,
                                                                                                                                                    Mary E. Romaine
                                                                                                                                                                                                     Jacksonville, 636-0087
                                                                                                                                                    3750 Kori Road, Mandarin, 292-4151
                                                                                                                                                                                                     Eve M. Lucken, licensed acupuncture physi-
                                                                                                                                                    Romaine’s focus is on anxiety, pain and
                                                                                                                                                                                                     cian, offers acupuncture and massage ther-
                                                                                                                                                    women’s issues, including menopause, post-
                                                                                                                                                                                                     apy to provide balance both internally and
                                                                                                                                                    partum fatigue and depression. She has a
                                                                                                                                                                                                     externally. Lucken treats acute and chronic
                                                                                                                                                    four-year degree in acupuncture from an
                                                                                                                                                                                                     health conditions, and promotes wellness
                                                                                                                                                    accredited acupuncture school and a degree
                                                                                                                                                    in Chinese herbal medicine, including a
                                                                                                                                                    master’s in Oriental medicine and herbs.
                                                                                                                                                                                                     DEBBIE YOUNG, AP
                                                                                                                                                                                                     120 Lemon St., Neptune Beach,
                                                                                                                                                    ACUPUNCTURE CENTER
                                                                                                                                                    OF FERNANDINA
                                                                                                                                                                                                     Young offers traditional acupuncture, moxa,
                                                                                                                                                    2886 S. Eighth St., Ste. 7, Fernandina
                                                                                                                                                                                                     cupping, Chinese herbal medicine and med-
                                                                                                                                                    Beach, 277-2050
                                                                                                                                                                                                     ical qigong energy work, specializing in
                                                                                                                                                    Acupuncture physician James Jones holds
                                                                                                                                                                                                     acute and chronic pain, stress reduction
                                                                                                                                                    a Master of Science degree in Chinese
                                                                                                                                                                                                     and women’s health. Weekly shen zhen
                                                                                                                                                    medicine and is a certified acupuncturist,

                                                                                                                                     WALTER COKER
                                                                                                                                                                                                     qigong classes are available.
                                                                                                                                                    blending traditional Chinese medicine with
                                                                                                                                                    complementary therapies.
                                                                                                                                                                                                     HONEYSETT ACUPUNCTURE
                                                                                                                                                                                                     1529 Margaret St., Ste. 2, Riverside,
                                                                                                                                                    ACUPUNCTURE AND HOLISTIC
                                                                                                                                                    HEALTH CENTER
                                                                                                                                                                                                     Acupuncture physician Haley Honeysett,
Stew on this: Laurence Layne proffers a bowl of detox tea.                                                                                          Dr. Michael Kowalski, AP, DA
                                                                                                                                                                                                     located in the Silver Chiropractic & Well-
                                                                                                                                                    4237 Salisbury Road, Ste. 107,
                                                                                                                                                                                                     ness Building, provides safe, effective treat-
                                                                                                                                                    Jacksonville, 296-9545
                                                                                                                                                                                                     ments, FDA-approved homeopathic medi-
                                                                                                                                                    Acupuncture physician Michael Kowalski
                                                                                                                                                                                                     cines, quality Chinese herbal formulas, and
                                                                                                                                                    offers acupuncture, herbal medicine and

Pipe Cleaners
                                                                                                                                                                                                     diet and nutrition therapy. Honeysett offers
                                                                                                                                                    nutritional support to naturally treat
                                                                                                                                                                                                     affordable healthcare in a comfortable envi-
                                                                                                                                                    chronic and acute problems. Massage
                                                                                                                                                                                                     ronment, treating a wide range of conditions
                                                                                                                                                    therapist Billy Orser offers neuromuscular,
                                                                                                                                                                                                     from physical pain, addiction and emotional
                                                                                                                                                    craniosacral, zero balancing and Swedish
                                                                                                                                                                                                     disorders to reproductive functions, often in
                                                                                                                                                    massage for musculoskeletal healing
                                                                                                                                                                                                     conjunction with Western medicine.
Where to go when you want to get what’s inside out                                                                                                  and relaxation.

                                                                                                                                                    ACUPUNCTURE-PLUS                                 INGRAM CASWELL, AP
L emon juice, bentonite clay, maple        mum health, but it must be done             while Nature’s Cleanse “Ultimate                                                                              432 Second St. S., Jacksonville Beach,
                                                                                                                                                    OF JACKSONVILLE
syrup and dandelion tea are just a few     safely. For example, he says having         Cleanse” rings up at around $29.                             3107 Spring Glen Road, Ste. 201,
                                                                                                                                                                                                     Caswell is a licensed, board-certified
                                                                                                                                                    Jacksonville, 742-2967
of the ingredients that nutritionists      multiple colonics in a short time span      Wilson recommends all adults detox                           Traditional Chinese medicine by Mark
                                                                                                                                                                                                     acupuncture physician integrating a West-
                                                                                                                                                                                                     ern medical background with Chinese medi-
and herbalists say will help your body     or employing an extreme dietary regi-       once or twice a year.                                        Dedrick, board-certified master acupuncture
                                                                                                                                                                                                     cine to provide quality holistic care to the
                                                                                                                                                    physician, practices acupuncture with Chi-
flush out the toxins that accumulate       men can push your body too far.                  A cheaper, more traditional form                        nese herbs and specializes in pain relief,
                                                                                                                                                                                                     Jacksonville Beach community. Caswell has
                                                                                                                                                                                                     served as president and vice-president of
through bad diet and exposure to               “You can do cleansing very simply,      of detox is fasting, which traces its roots                  relaxation, immune function and fertility
                                                                                                                                                                                                     the Northeast Florida Acupuncture Alliance.
                                                                                                                                                    issues. Dedrick is clean-needle certified.
environmental pollutants. From the         very inexpensively,” says Layne. “You       to religious observances, like Ramadan,                      Some insurance accepted.
mild (a pill-form detox taken with a       can do a mono-foods diet — eat noth-        Yom Kippur and Lent. The benefits of                                                                          JACKSONVILLE ACUPUNCTURE
                                                                                                                                                    ACUPUNCTURE WITH BETH                            CENTER
meal) to the extreme (fasting,             ing but potatoes for a few days, brown      fasting can vary from a simple reduc-                        1525 San Marco Blvd., Jacksonville,
                                                                                                                                                                                                     13947 Beach Blvd., Ste. 202,
colonics, all-raw-food diet), there is a   rice or grapes. All of those can poten-     tion in the amount of refined sugar or                                                                        Intracoastal, 223-3334
                                                                                                                                                                                                     The mission of Dr. Carlson and staff at
wide range of ways to flush your           tially cleanse the body in a gentle way.”   alcohol your body must process to a                          Acupuncture physician Beth E. Hopkins-
                                                                                                                                                                                                     Jacksonville Acupuncture is to educate and
                                                                                                                                                    Acampora has been providing alternative
body of unwanted waste. While these        Layne says simple herbal cleanses,          higher spiritual awareness, according to                     medicine services for more than 13 years,
                                                                                                                                                                                                     heal through acupuncture and alternative
                                                                                                                                                                                                     medicine, treating conditions related to
body-cleansing and detoxification          involving chamomile, yarrow or bur-         adherents. But the downsides of                              specializing in women’s health, enhancing
                                                                                                                                                                                                     migraines, musculoskeletal pain, gastroin-
                                                                                                                                                    fertility, Chinese herbs and lifestyle modifi-
practices have been utilized for cen-      dock teas, are also effective.              extended fasts can be very real, includ-                     cations. Hopkins-Acampora works with
                                                                                                                                                                                                     testinal disorders and more.
turies, they have recently become              Chantel Wilson agrees that body         ing vitamin deficiencies, muscle break-                      local reproductive clinics to improve IVF
                                                                                                                                                                                                     JOYCE MURPHY, AP
                                                                                                                                                    pregnancy rates and produced the DVD “Tai
part of the American mainstream.           detoxification is a great way to stay       down and blood-sugar problems. Some                          Chi for Expecting Mothers,” and aims to
                                                                                                                                                                                                     1 San Jose Place, Ste. 28,
Walk into any Target or Walmart,           healthy — but she deals with the            experts warn that detox regimens also                                                                         Jacksonville, 292-1048
                                                                                                                                                    offer quick, effective, long-lasting results
                                                                                                                                                                                                     Murphy is a licensed acupuncture physician
and books like “Super Cleanse:             packaged kind. Wilson, an employee          pose risks, including inflaming the                          for those who are serious about getting
                                                                                                                                                                                                     who uses acupuncture, focusing on pressure
Detox Your Body for Long-Lasting           at Diane’s Natural Food Market on           digestive tract, harming the liver and                                                                        points to relieve pain and stress, and to
                                                                                                                                                                                                     boost the immune system. Foot reflexology,
Health and Beauty” and even the            S.R. 312 in St. Augustine who’s been        kidneys, and causing unpleasant, liquid                      ALTERNATIVE MEDICINE
                                                                                                                                                                                                     BodyTalk and reiki are also offered. Open
absurdly titled “21 Pounds in 21           working in the health foods industry        bowel movements.                                             1555 San Marco Blvd., Jacksonville,
                                                                                                                                                                                                     Monday through Friday by appointment.
Days: The Martha’s Vineyard Diet           for more than eight years, has had               For anyone considering a detox                          396-1767
                                                                                                                                                                                                     KAM LEE ADVANCED
                                                                                                                                                    This group offers traditional and classical
Detox” line the shelves. These regi-       extensive training in cleansing regi-       regimen, it’s best to consult a doctor,                      acupuncture, Chinese herbology, myofascial
                                                                                                                                                                                                     ACUPUNCTURE CENTER
                                           mens through tutorials and self-            herbalist or knowledgeable health                                                                             6290 103rd St., Jacksonville, 777-2287
mens aren’t just for health nuts and                                                                                                                pain therapy, massage and Pilates. Other
                                                                                                                                                                                                     1835 East West Parkway, Ste. 5,
                                           experimentation. “Learning about it         food expert before beginning. It’s also                      services include complementary medicine
hippies. They’ve now been adopted                                                                                                                   to treat fibromyalgia, myofascial pain,
                                                                                                                                                                                                     Fleming Island, 215-6111
by soccer moms and college kids            and experiencing it can be two differ-      worth remembering that a single                                                                               Specializing in the Chinese balance method
                                                                                                                                                    autoimmune disease, chronic fatigue,
                                                                                                                                                                                                     of acupuncture therapy for pain, Kam Lee
alike, and incorporated into many          ent things when it comes to the             detox won’t make up for a year’s                             stress and non-operative pain problems. Dr.
                                                                                                                                                                                                     Advanced Acupuncture Center also incorpo-
                                                                                                                                                    Piper L. Wilson specializes in women’s
celebrity diets.                           cleanses,” she says of her time trying      worth of bad health decisions. Rather                        health, reproduction and infertility.
                                                                                                                                                                                                     rates traditional herbal medicines, tai chi
                                                                                                                                                                                                     and kung fu for total well-being. Services
    Laurence Layne, owner of Healing       different brands of detox. “As far as       than hoping to flush away the bad,                                                                            include nutritional therapy, N.A.E.T allergy
                                                                                                                                                    BEACHES ACUPUNCTURE &
Waters Clinic & Herb Shop in St.           the whole-body cleanses, there’s not a      it’s better to put into your body what                       WELLNESS, INC.                                   relief, a self-defense class and fitness
                                                                                                                                                                                                     classes for weight and health maintenance.
Augustine, is one of just a handful of     whole lot of options out now. There’s       you hope to get out of it.                                   Joyce Lockwood, AP, Dipl. AC
                                                                                                                                                    217 First St., Neptune Beach, 270-1499
herbalists in Northeast Florida. He        maybe five or six.”                                                  — Kara Pound                        Lockwood is a board-certified acupuncture
                                                                                                                                                                                                     KAREN M. BASILE, MHS, AP,
studied at the East West School of             These different types of cleanses                                   physician who treats acute and chronic pain,
                                                                                                                                                                                                     217 First Street, Neptune Beach,
Herbology in Santa Cruz, Calif., and       can last anywhere from seven days to                                                                     allergies, stress, asthma, fatigue, anxiety,
                                                                                                                                                    insomnia and depression. At this full-time
is a member of the American Herbal-        one month. They differ in intensity,                                                                     general practice, located within Cobalt
                                                                                                                                                                                                     Basile is a state-licensed and nationally
                                                                                                                                                                                                     board-certified acupuncture physician
ist Guild, with two decades of experi-     too, but are all similarly priced. At                                                                    Moon, Lockwood also offers herbal consul-
                                                                                                                                                                                                      with a full-time practice at the Beaches,
                                                                                                                                                    tations and medical qigong treatments, as
ence. Layne says that body cleansing       Diane’s, a ReNewLife “First Cleanse”                                                                     well as evening and Saturday appointments.
                                                                                                                                                                                                     offering acupuncture for many acute and
                                                                                                                                                                                                     chronic conditions — including pain,
is an essential way to maintain opti-      two-week program runs around $26,                                                                                                                         stress disorders, depression and anxiety,
                                                                               Health & Beauty

digestive disturbances and sciatica. Call to     AFFORDABLE CHIROPRACTIC                          INTRACOASTAL CHIROPRACTIC
arrange a free consultation. Day and             252 Solana Road, Ponte Vedra,                    CLINIC
evening appointments are available.              285-2243                                         Dr. Robert DeVincentis
                                                 3546 St. Johns Bluff Road S.,                    14255 Beach Blvd., Ste. A,
KRISTOL HEALING CENTER                           Jacksonville, 996-2243                           Jacksonville, 223-1616
2427 University Blvd. W., Jacksonville,          145 Hilden Road, Ste. 123, Ponte Vedra,          The Intracoastal Chiropractic Clinic, located
739-5808                                         247-2243                                         in World Gym, provides gentle yet effective
Mariellen Kristol, AP, doctor of Oriental        Dr. R.G. Packo, Dr. A.J. Hunziker, Dr. Michael   progressive, full-spine chiropractic care.
medicine, specializes in acupuncture, Chi-       Osborn and Dr. M.S. Willens make up the          Practicing for 12 years and specializing in
nese medical herbs, spiritual counseling         team at this chiropractic office, offering       sports and athletic injuries, Dr. D — a Best
and healing. Bruce Kristol, Ph.D., is a          medical care, physical therapy and mas-          of Jax Folio Weekly reader’s poll winner —
licensed clinical psychologist and psychos-      sage. They treat back pain, sports injuries,     treats professional athletes and weekend
piritual counselor who helps integrate life      herniated disks, arthritis, carpal tunnel,       warriors. His staff includes licensed mas-
events through transformational psychology       fibromyalgia and sciatica. Decompression         sage therapists and chiropractic assistants,
and hypnotherapy. Services include adult,        therapy and acupuncture are also available.      as well as complete X-ray and physical
family and marriage counseling, hypnosis                                                          therapy facilities.
and past-life regression.                        ALTERMAN & JOHNSON
                                                 FAMILY CHIROPRACTORS                             ISELBORN CHIROPRACTIC
SCOTT R. BEAT, AP, PA                            423 Third St. N., Jacksonville Beach,            & SPORTS MEDICINE
1301 Plantation Island Drive S., Ste.            247-3933                                         3355 Hendricks Ave., Jacksonville,
402A, St. Augustine, 471-1110                    Doctors Franca Alterman and Diane John-          731-3000
Offering comprehensive health care from          son are dedicated to affordable health and       Dr. Anthony Iselborn specializes in treating
an Oriental medicine approach including          wellness through the use of chiropractic         pain from sports injuries, automobile acci-
acupuncture, Chinese herbs, nutrition and        care, with an emphasis on prenatal chiro-        dents and work-related injuries to individu-
shiatsu, Beat accepts most major insurance       practic, and drug-free spinal health for the     als of all ages, and athletes of all levels
plans. Specialties include family practice in    family. Yoga classes, nutritional support        and disciplines. Wellness care includes chi-
allergies, asthma, gastrointestinal disor-       and licensed massage therapists are also         ropractic adjustment, soft-tissue tech-
ders, headaches/migraines, immune disor-         available. Open Monday through Saturday          niques, physiotherapy, acupuncture, mas-
ders, menstrual disorders, musculoskeletal       by appointment.                                  sage therapy, rehabilitative exercise, cus-
disorders, insomnia, gynecology and pain                                                          tom foot supports and nutritional support.
management.                                      AMELIA CHIROPRACTIC CLINIC
                                                 2888 S. Eighth St., Fernandina Beach,            JULINGTON CREEK
SOUTHPOINT ACUPUNCTURE                           321-0002                                         CHIROPRACTIC & WELLNESS
CENTER                                           Dr. David Fashingbauer provides profes-          CENTER, PA
4059 Salisbury Road N., Jacksonville,            sional, caring chiropractic treatment to the     465 S.R. 13, Ste. 11, Saint Johns,
281-0058                                         people of Amelia Island and Nassau               230-0080
Mark Mihaly specializes in herbal medi-          County, incorporating gentle, modern tech-       Dr. Thomas Lahmann is certified in the
cine, acupuncture and zero balancing.            niques suitable for the entire family. Onsite,   American Medical Association Guidelines
He is available by appointment, Monday           state-of-the-art X-ray equipment available.      for permanent impairment evaluations.
through Saturday.                                Most health insurance plans accepted.            His approach to treatment is a combina-
                                                                                                  tion of chiropractic care, applied kinesi-
STANLEY J. HUBBARD                               BOHANNON CHIROPRACTIC                            ology and physical therapy modalities
1617 Thacker Ave., Jacksonville,                 1901 University Blvd. W., Jacksonville,          such as ultrasound, decompression and
434-2010                                         733-6665                                         muscle stimulation. This multifaceted
Stanley J. Hubbard, acupuncture physician,       Dr. Cynthia Bohannon has offered chiro-          approach expedites the healing process of
brings 25 years of experience to acupunc-        practic and alternative services for more        new or chronic injuries.
ture and shiatsu treatments. Pain and other      than 20 years, including acupuncture,
problems are treated with a holistic             allergy elimination, frequency-specific          McGOWAN SPINAL
mind/body approach to health.                    microcurrent, herbs, vitamins and custom         REHABILITATION CLINIC
                                                 herbal formulas. Acupuncture, massage            4617 Brentwood Ave., Jacksonville,
                                                 therapy and neuromuscular therapy are            350-5544
                                                 also offered.                                    McGowan Spinal Rehab Center is a one-
CHIROPRACTIC                                                                                      stop shop for pain relief after an auto
                                                 DEPREY CHIROPRACTIC                              accident, a sports injury, a soft-tissue
ABSOLUTE MEDICAL CLINICS                         /NATURAL HEALTH CENTER                           injury, or neck or back pain. Services
Accident Care & Wellness                         2180 A1A S., Ste. 100, St. Augustine,            include on-site diagnostic testing, and
Chiropractic Clinic                              471-2225                                         attorney referral is available. McGowan
5913 Normandy Blvd., Ste. 13,                    Dr. Allen M. Deprey, DC, focuses on holistic     accepts auto insurance.
Jacksonville, 786-2781 or 786-2222               care focuses on the needs of each individ-
9360 Lem Turner Road, Northside,                 ual through a team approach. Chiropractic        MIND BODY SPIRIT
764-3434                                         care for neck and spinal injuries is offered,    WELLNESS CENTER
904 New Berlin Road, Oceanway,                   along with and family/individual wellness        13121 Atlantic Blvd., Ste. 4,
696-1311                                         care, massage therapy, rehabilitation treat-     Jacksonville, 220-6461
9315 San Jose Blvd., Mandarin,                   ment and general health maintenance.             The center offers a single location for
737-1111                                                                                          beauty, health and well-being. Mind Body
ARLINGTON CHIROPRACTIC                           DUNN WELLNESS CENTER                             Spirit offers acupuncture, chiropractic, mas-
CLINIC                                           390 Ninth Ave. N., Jacksonville Beach,           sage therapy and a full-service day spa
6919 Merrill Road, Jacksonville,                 249-1551                                         including hair, skin and nail care.
743-2222                                         Dr. H. Joseph Dunn, DABCN, DC and Linda
Absolute Medical Clinics offer specialists       Banister, DC, offer a variety of therapies to    MONAHAN CHIROPRACTIC
in chiropractic, physical therapy, rehabilita-   provide care for both immediate symptom          MEDICAL CLINICS
tion, neuromuscular technique and mas-           relief and long-term total wellness. Dunn        419-A Anastasia Blvd., St. Augustine,
sage. At Arlington Chiropractic Clinic, Dr.      Wellness Center provides patients an indi-       824-8353
Vipul Patel can trace the cause of many          vidualized pathway for health, going beyond      3750 U.S. 1 S., St. Augustine, 794-9877
health problems, including headaches, back       pain relief to an optimized quality of life.     5000 U.S. 17, Ste. 22, Fleming Island,
and neck pain, and can offer relief without                                                       215-5788
drugs or surgery.                                FRALICKER CHIROPRACTIC CLINIC                    The Monahan Clinics have a team of chiro-
                                                 835 Cesery Blvd., Jacksonville, 745-1444         practors, medical doctors and massage
ACTIVE CHIROPRACTIC                              Dr. J. Allen and Deborah Fralicker have          therapists who offer traditional and alter-
WELLNESS CENTER                                  practiced in Arlington for 20 years, focusing    native care for whiplash injuries, work-
4111 Atlantic Blvd., Jacksonville,               on the treatment of auto accident and work       related accidents, headaches and
398-7662                                         injuries, as well as general diseases and        sciatica/radiating pain. Other services
Active Chiropractic offers chiropractic care,    conditions. They offer spinal health mainte-     include laser, oral and IV chelation, hor-
neuromuscular massage therapy, BodyScan          nance, acupuncture and other non-invasive        monal balancing, myofascial pain/
2010 (energetic scanning with homeopathic        health care and wellness programs without        fibromyalgia treatment, nutrition, hyper-
remedies), and nutrition and weight-loss         the use of medication.                           baric chamber and massage.
counseling. The office is located at Hart
Bridge Expressway and Atlantic Boulevard.        HAAS FAMILY CHIROPRACTIC                         NORTHSIDE CHIROPRACTIC
                                                 CENTER                                           CLINIC
ADVANCED CHIROPRACTIC                            11481 Old St. Augustine Road, Ste. 405,          1312 Dunn Ave., Jacksonville, 757-4786
NUTRITION CENTER                                 Jacksonville, 260-1993                           Chiropractors Dr. Chris DeWeese and Dr.
440 Third St., Ste. A, Neptune Beach,            The Haas Center uses gentle spinal adjust-       Steven L. Rhodes are recognized experts in
249-5999                                         ments to remove nerve interference. They         the discovery and treatment of hard-to-
Dr. Thomas Kiska, a chiropractic physician       also offer rehabilitation, detoxification,       detect neck or spine pain sources. Rhodes
and Diplomate of the American Chiropractic       nutritional and digestive support with a         invented a patented MRI device that aids in
Board of Nutrition, and Dr. Susan Shepler, a     holistic approach.                               detection of hidden injuries and is part of a
chiropractic physician, offer essential                                                           Shands Hospital physical research team
health services not available in traditional     HODGES CHIROPRACTIC                              studying spinal injuries. Northside handles
healthcare, including body-balancing             13947 Beach Blvd., Ste. 202,                     a full range of chiropractic care and treat-
through X-ray analysis, stretching tech-         Jacksonville, 223-3330                           ment.
niques and massage therapy. Personalized         The mission at Hodges Chiropractic is to
nutrition programs with special considera-       educate and bring patients to optimal            OPACHICH WELLNESS CENTER
tion for age, sex, specific health conditions    health through natural chiropractic care.        1610 Blanding Blvd., Jacksonville,
and medications are available, as well as        Massage therapy to aid in the healing            387-4151
advanced preventive health services for the      process is also available. Most major insur-     In practice for 27 years, Dr. Patrick
active aging population.                         ances are accepted but not required. Call        Opachich is a chiropractic orthopedic spe-
                                                 for a free consultation.                         cialist, one of only a few in Jacksonville.

What Works?                                                                                                Offering chiropractic care for spinal
                                                                                                           problems and evaluation of upper and
                                                                                                           lower extremity injuries, Dr. Opachich also
                                                                                                           counsels on nutrition, diet and weight con-
                                                                                                                                                            BILL NEWBERN, PERSONAL
                                                                                                                                                            FITNESS TRAINER
                                                                                                                                                            SportsPlex Health Club, 450 Atlantic
If fitness is a universal goal, why is achieving it so universally hard?                                   trol, all with a holistic non-drug approach.     Blvd., Neptune Beach, 994-3161
                                                                                                           Massage therapy and allergy elimination          As a personal fitness trainer, Bill Newbern
                                                 of the extreme training program known as                  are also offered.                                provides an individualized approach to
Fitness is like wealth. You need some to                                                                                                                    health, exercise and nutrition based on an
get more. Which puts un-fit folk at a dis-       Cross Fit, believes that the ability to stick             PAIN RELIEF CENTRE                               individual’s goals, and medical, exercise
                                                 with a rigorous workout program requires                  208 Southpark Circle E., St. Augustine,          and nutrition history. Some benefits of
tinct disadvantage.                                                                                        823-8833                                         strength training include building or replac-
    Despite what the already-fit like to         a very different mindset, the kind devel-                 Scott Fechter, DC and Scott Michaels, DC,        ing muscle, reducing fat, increasing meta-
think, it’s harder — and far less reward-        oped by years of military service or partic-              provide chiropractic care, massage therapy,      bolic rate, decreasing lower back discom-
                                                                                                           detoxification treatments, muscle rehabili-      fort and relieving everyday stress.
ing — for the couch potatoes among us            ipation in competitive sports. As it hap-                 tation, color and sound therapy, enzyme
to climb up on the Stairmaster or even           pens, he’s done both. He served two tours                 therapy, darkfield microscopy, live blood cell   CROSSFITJAX
                                                                                                           analysis, heavy metal detox and allergy          27 Edgar St., Atlantic Beach, 803-4129,
walk into the gym. Well-conditioned                                                                        sensitivity release. The center treats people    (757) 348-9200
people leave a good workout with their             “There’s no secret to it,” he says of achieving         with fibromyalgia, neck pain, chronic
                                                                                                           fatigue, muscle weakness and auto
                                                                                                                                                            Hard work focused on attainable goals —
                                                                                                                                                            CrossFitJax is a training facility offering a
insides and outsides in synch — feeling                                                                    accident injuries.
and looking fit. Exercise novices leave               fitness. “Nothing you eat, drink or digest                                                            strength-and-conditioning program for
                                                                                                                                                            those committed to fitness. Participants
exhausted, but with the same old flabby                                                                    PONTE VEDRA THERAPY                              run, climb, push, pull, press, squat and
                                                  will get you there. Only blood, sweat and tears.”        151 Sawgrass Corners Drive, Ste. 117,            catch with body weight, Dynamax balls,
exterior they conned into the gym. For                                                                     Ponte Vedra, 285-3315                            free weights, kettlebells and pull-up bars.
that reason, workouts offer a greater                                                                      Ponte Vedra Therapy offers massage ther-         It’s hardcore, basic stuff — no mirrors,
                                                                                                           apy and chiropractic care daily. Dr. Adam        music, smoothie bars, TVs or saunas —
mental challenge to the un-fit, one that         in Afghanistan with the Navy, and was a                   Chaifetz, in practice since 1988, is dual-cer-   combining strength training and monostruc-
the legendary “endorphin high” can’t             committed athlete in both junior and                      tified in massage therapy and chiropractic       tural movement.
                                                 high school.                                              medicine.
overcome alone. Workouts are also more                                                                                                                      CROSS TRAINING SAN MARCO
physically arduous for those who don’t               “There’s no secret to it,” he says of                 SHAW CHIROPRACTIC                                1722 Hendricks Ave., Jacksonville,
                                                 achieving fitness. “Nothing you eat, drink,               8705 Perimeter Park Blvd., Ste. 6,               619-3113
exercise regularly. Whether it’s poor mus-                                                                 Jacksonville, 997-1349                           Unlike traditional programs that see the
cle tone or excess poundage, a body              digest or shit will get you there. Only                   Shaw Chiropractic combines cutting-edge          body as individual parts, Cross Training
unaccustomed to exertion can make a              blood, sweat and tears.”                                  technology with time-tested techniques to        San Marco views it as a comprehensive
                                                                                                           restore health in children and adults, find-     unit. It’s a personal-training studio that
5-minute drill feel like an hour.                    Russell, a 31-year-old self-described                 ing the cause and correcting the problem.        combines an integrated approach to fit-
    Some health clubs, spying a potential        “anarchist” in the world of fitness, decries              Good health is available without drugs.          ness that’s both holistic and healthy.
                                                 gyms and trainers, and their style of gentle                                                               Whether your goal is to lose weight with-
market, have begun to respond to this real-                                                                SILVER CHIROPRACTIC                              out losing muscle or build strength without
ity. Some have created workouts specifi-         encouragement. He accepts only clients to                 & WELLNESS                                       building mass, the certified personal train-
                                                 his CrossFit JAX program in Atlantic                      1529 Margaret St., Ste. 2, Riverside,            ers at Cross Training balance strength
cally tailored to overcome defeatist mental-                                                               304-5011                                         training and cardiovascular exercises.
ities, transforming exercise into digestible,    Beach who pass an interview, at which he                  Silver Chiropractic offers chiropractic,
10-minute chunks. Others have opened             determines their level of commitment. He                  acupuncture, massage, physiotherapy,             DANCE TRANCE FITNESS
                                                                                                           spinal decompression, and nutritional and        214 Orange St., Neptune Beach,
facilities designed exclusively for women or     flat-out refuses to take new clients in Janu-             supplement services. Dr. Shane Silver            246-4600
the overweight. And personal trainers have       ary, which he says is rife with people want-              accepts all insurance and is in network for      1515 San Marco Blvd., Jacksonville,
                                                                                                           Aetna, BC/BS, Humana and Cigna. Afford-          390-0939
increasingly focused on reaching people in       ing to sign up but who won’t stick around                 able cash plans are available.                   Dance Trance Studios offer a variety of
their comfort zones, be it at their homes or     past Valentine’s Day. “We’re elitist in a                                                                  classes with state-of-the-art sound and
                                                 way,” he admits. But even Russell says that               TRAVIS CHIROPRACTIC                              light effects. Classes include high-
in semi-private gym settings.                                                                              & FITNESS CENTER                                 energy dance fitness, beginners’ program,
    But even as outreach efforts broaden, it     the best path to getting fit is achieving                 4114 Herschel St., Jacksonville,                 urban ballet, breakdown, interval training
                                                 some level of fitness, even if it doesn’t                 384-1240                                         and boot camp workouts. Free diet and
remains something of a mystery what trig-                                                                  Travis Chiropractic Center offers chiropractic   nutrition counseling is also available.
gers the commitment to regular exercise.         meet his exacting standards.                              care for all types of pain and dysfunction,
Despite the obvious health benefits, psy-            Vince Pannozzo, of Achieve Fitness                    including arthritis, headaches, migraines,
                                                                                                           shoulder and knee pain, and all spinal areas,    FIRST COAST FITNESS
chological rewards and what is a nearly          in Orange Park, falls somewhere in                        as well as massage therapy for relief of pain    EQUIPMENT
universal desire of most people to be            between the extremes. He thinks                           and increased flexibility. For prescription      1060 U.S. 1, St. Augustine, 829-0625
                                                                                                           exercises, there is Nautilus, hydraulic, free-   4195 Southside Blvd., Ste. 101,
healthy, there remains a yawning gap             interventions like gyms and train-                        weight and cardiovascular equipment. The         Jacksonville, 998-0738
between the fit and the not-so.                  ers can be essential tools for peo-                       gym is now open to the public for member-        First Coast offers fitness, training, sales and
                                                 ple looking to commit to                                  ships. Special discounts are offered for         cardio equipment, including LifeCore,
    David Josserand, executive vice presi-                                                                 cash patients.                                   Supermats, Horizon, BodySolid and Cap
dent of the Jacksonville public relations        healthier lifestyles. But that                                                                             Barbell, as well as a wide variety of vita-
firm The Dalton Agency and incoming              alone isn’t enough. “It’s sort                                                                             mins and supplements.

chairman of the President’s Council on           of like someone who                                       FITNESS & GYMS                                   GOLD’S GYM
Physical Fitness and Sports, contends that       decides to get off alcohol,                                                                                8552 Baymeadows Road,
                                                                                                           ABZ-SOLUTE FITNESS                               Baymeadows, 448-0600
chasm isn’t as large as it seems. Although       they have to hit rock bot-                                5290 Norwood Ave., Ste. 4,                       11262 Beach Blvd., Southside, 338-0644
the differences between those who do and         tom,” he says. “They                                      Jacksonville, 765-6002                           100 N. Laura St., Downtown, 854-6531
                                                 just get so sick of the                                   This 11,000-square-foot facility has cyber       Membership includes access to all Gold’s
don’t work out may be stark, he believes                                                                   and life fitness cardio areas, an express cir-   Gyms in the Jacksonville area, as well as
the gap is bridged with little steps.            way they feel or the                                      cuit for women and seniors, and hammer-          locations worldwide. Pres. Barack Obama
                                                 way they look. They                                       strength equipment for the novice body-          must be a member — he hit the downtown
    “We tend to view exercise as this mas-                                                                 builder and power-lifter alike. Classes          Jacksonville Gold’s in November. Facilities
sive commitment to radically alter our           say: Enough!”                                             include line dancing, aerobics, body sculpt-     include a private women’s area, a kid’s club,
lifestyles, long before we’re prepared to            Pannozzo, however,                                    ing and karate. Wellness programs for dia-       group classes, HD cardio cinema, pool,
                                                                                                           betes support, smoking cessation and child-      loads of cardio and strength equipment,
make that commitment both physically             believes in starting                                      hood obesity are offered.                        on-site chiropractic care, tanning and more.
and psychologically,” says Josserand, a for-     small, often giving his                                                                                    Personal training is available.
                                                 clients very attainable                                   ACHIEVE FITNESS CENTER
mer competitive gymnast and current dis-                                                                   2349 Village Square Parkway,                     GO PERSONAL TRAINING
tance cyclist. “The reality is: Start small.”    goals to begin a system of                                Orange Park, 215-7088                            Brandon Rahe, 540-6076
                                                 rewards. “People set                                      Achieve Fitness offers a mix of style and        GO Personal Training offers fitness and
    It’s not a message fitness gurus are pre-                                                              serenity. Programs include Pilates, yoga,        nutritional services designed for individual
pared to deliver, Josserand suggests, since      themselves up to fail with                                kickboxing, boot camp, step, Zumba and           goals. Backed by a four-year degree and
most of them inhabit a very different            these ridiculous goals,” he says.                         Power Sculpt. Massage therapies include          ACSM certification, Brandon Rahe helps in
                                                                                                           Swedish, deep tissue, stone, pregnancy and       recovery from injury, weight loss, muscle
world. “Everybody’s bombarded by mes-            “I tell clients, ‘Come in three                           ear candling. Child care is available. Tan-      building, flexibility and diet.
sages from fitness trainers that have a life-    times a week: That’s your goal.’”                         ning is also offered.
                                                     The human brain may be too                                                                             INSHAPE LADIES FITNESS
time of training and habits behind them,”                                                                  ALL STAR HEALTH & FITNESS                        5230 Baymeadows Road, Ste. 12,
he says. “But it’s about building habits.        complicated to ever conclusively                          Kathy Connors brings professional personal       Jacksonville, 367-5003
                                                 determine the trigger for a life-                         training and fitness counseling to the client.   inShape Ladies Fitness is a full-service gym
Take a walk. Then take a longer walk.                                                                      Meet with certified trainers, fitness            offering yoga, Zumba, core ball, boot camp,
Then take a quicker walk. If you can learn       long commitment to fitness, but                           experts, competitive champions and fitness       strip aerobics, weight classes and sauna.
                                                 it may be as simple as this:                              personalities who help you work toward a
how to live a-little-bit-different life, exer-                                                             strong, fit and great-looking body.              JAX TRAINER
cise won’t be so discouraging.”                  Begin. Then continue.                                                 Daniel Weisner
    Not everyone believes the workout bug                          — Anne Schindler                                                                         469 Atlantic Blvd., Ste. 8, Atlantic
                                                                                                                                                            Beach, 422-6218
can be acquired. Chris Russell, a devotee                                                                                  Weisner is a certified advanced personal fit-
                                                                                Health & Beauty

ness trainer and licensed massage therapist       cept of “Power Blendz” developed by a            sonal-care information and aromatherapy
practicing in a private studio, offering train-   team of fitness experts. All Power Blendz        products. A knowledgeable staff is on hand
ing for increased flexibility, muscle tone and    fruit smoothies and supplement shakes            to answer questions.
strength, as well as Pilates instruction and      are made from 100 percent all-natural
nutrition coaching.                real fruit and Nutrition Connection’s phar-      HEALTHQUEST NUTRITION &
                                                  maceutical-grade supplements. Beach              WELLNESS CENTER
LIFESTYLE FAMILY FITNESS                          Blendz also offers healthful, organic            9471 Baymeadows Road, Ste. 402,
1731 Wells Road, Orange Park,                     wraps and salads, and a variety of coffees       Jacksonville, 733-4577
269-3222                                          and supplements.                                 Under the direction of Dr. William P. McPhil-
13164 Atlantic Blvd., Ste. 2,                                                                      amy, a Florida Board of Medicine licensed
Intracoastal, 220-1592                            BIO-MAX                                          nutritionist and board certified addictions
Lifestyle Fitness is a 40,000-square-foot         299 Atlantic Blvd., Ste. 1, Atlantic             specialist, HealthQuest offers comprehen-
health, fitness and day spa complex, offer-       Beach, 246-1634                                  sive nutrition and addiction assessments,
ing state-of-the-art equipment, unlimited         Bio-Max is a complete source for nutritional     clinical evaluations for nutrition, non-drug
exercise classes, a 75-foot lap swimming          and health food needs, offering a large line     solutions for illness, sports nutrition and
pool, sauna, steam bath and whirlpool, plus       of supplements including vitamins, herbs         weight management solutions.
an interactive kids’ club.                        and sports nutrition products. Bio-Max also
                                                  sells organic fruits and vegetables as well      HEALTH SHOPPE
MY PERSONAL TRAINING                              as organic groceries and alternative breads      12620 Beach Blvd., Ste. 16,
STUDIO                                            and pastas. Bio-Max has a knowledgeable          Jacksonville, 641-4410
533 Atlantic Blvd., Atlantic Beach,               staff available to answer any questions, and     Health Shoppe carries a large selection of
853-6485                                          specialty items can be ordered.                  high-quality supplements, including vita-
This health club offers everything from                                                            mins, sports nutrition and diet products,
breakfast to full-service restrooms and           CAFÉ ST. GEORGE COFFEEHOUSE                      herbs, teas, aromatherapy items and natu-
locker rooms. Membership fees may vary            & BAKERY                                         ral cosmetics. The Shoppe also offers a full
depending on services chosen, which               114 St. George St., St. Augustine,               line of natural organic food, specializing in
include indoor racquetball courts and a           823-1229                                         allergy-free, organic and low-carb foods.
Pilates studio. Personal keycode access to        Serving freshly made smoothies including
the gym and courts. Open from 6 a.m. to 8         favorites like the popular “Blonde Bomb-         HEALTHYWAY CAFÉ
p.m. Monday through Saturday.                     shell” and “Hang Me Over,” the café offers       10281 Midtown Parkway, Ste. 185, St.
                                                  ingredients including protein powder, gin-       Johns Town Center, 642-2951
NO LIMITS PERSONAL TRAINING                       seng, flax seed and more. The café also          2400 Third St. S., Jacksonville Beach,
2062 Spoonbill St., Jacksonville,                 serves deli sandwiches and wraps made            241-5150
994-2500                                          from a variety of homemade breads, and           13500 Beach Blvd., Ste. 39, Intracoastal
Certified personal trainer David Wilcox           serves Seattle’s Best and Starbucks coffees.     The name pretty much says it all — natural,
uses sound strength training principles,                                                           fresh and organic fast food. Appetizers,
including brisk resistance training, to pro-      DIANE’S NEW DAWN MARKET                          soups, salads, wraps, smoothies and
vide an intense, robust workout with a min-       110 Anastasia Blvd., St. Augustine,              desserts are served up at these new addi-
imum of equipment. Wilcox brings the gym          824-1337                                         tions to St. Johns Town Center, the Beaches
to you with his mobile service.                   DIANE’S NATURAL FOOD MARKET                      and Intracoastal West neighborhoods. A
                                                  240 S.R. 312, St. Augustine, 808-9978            kids’ menu is available. Open daily.
SPORTSPLEX HEALTH CLUB                            This health-conscious shop features a wide
450 Atlantic Blvd., Neptune Beach,                selection of all-natural foods, vitamins, sup-   HERE’S TO YOUR HEALTH
247-5552                                          plements and wellness products. The lunch        1440 Dunn Ave., Ste. 13, Jacksonville,
SportsPlex has seven individual rooms fea-        bar serves made-to-order meals. Diane’s          696-9355
turing strength equipment, three rooms            New Dawn also makes fresh carrot juice           Here’s To Your Health offers a full line of
with cardio equipment and two aerobic             drinks and smoothies. The lunch counters         health products with a trained staff to
studies. SportsPlex offers more than 30           inside both health food stores serve sand-       answer your questions.
classes, including yoga, hatha yoga,              wiches on freshly baked whole-grain bread,
Pilates, martial arts, aerobics, and step and     soups and salads. Sandwich choices include       MANATEE CAFÉ
body sculpting. Free childcare for ages 4-        avocado, peanut butter with honey, falafel,      525 S.R. 16, Ste. 106, Westgate Plaza,
12, $20 a month for ages 1-4 years old.           hummus, tofu salad and a veggie burger.          St. Augustine, 826-0210
Kids may join the gym at age 12.                                                                   Owner/chef Cheryl Crosley prepares
                                                  FLORIDA HEALTH FOODS                             organic, vegetarian meals like veggie
SYNERGY STUDIO                                    7648 Lem Turner Road, Jacksonville,              omelets, veggie pitas, burritos, tofu
3576 St. Johns Ave., Avondale,                    764-8929 or 765-2144                             Reubens, miso and vegetable soup, hum-
387-9355                                          900-20 Dunn Ave., Jacksonville,                  mus and tabouli. The Health Food Market
1555 San Marco Blvd., Jacksonville,               757-5894                                         offers the same ingredients used in the
536-1829                                          1547 University Blvd. W., Jacksonville,          cafe’s dishes.
A fully equipped Pilates studio, Synergy          737-5777
incorporates Pilates-evolved principles in        A family-owned business for more than 30         MINDFUL MENUS
the rehabilitation of patients, providing a       years, Florida Health Foods carries vitamin      210-4360, (866) 286-0755,
caring, nurturing environment promoting           and mineral supplements, herbs, herbal 
dignity, self-respect and self-reliance.          combinations, teas in bags or bulk, vegetar-     MindFul Menu offers food counseling,
Classes include semi-private Pilates,             ian foods and natural cosmetics. All             cooking instruction, personal chef services
reformer, mat, physical therapy, massage          employees attend seminars so they can            and catering in the Beaches area, helping
therapy and cardio. Health and fitness            speak knowledgeably about their products.        create healthful choices, using health sup-
assessments are available.                                                                         portive cooking techniques, and organic
                                                  THE GRANARY WHOLE FOODS                          and seasonal produce and products. Deliv-
TRUFIT PERSONAL TRAINING                          1738 Kingsley Ave., Orange Park,                 ery is available. Open from 9 a.m. to 5 p.m.
525 Third St. N., Ste. 100, Jacksonville          269-7222                                         Monday through Saturday.
Beach, 372-4277                                   The Granary is a complete health foods
Aspects of fitness are addressed with each        store serving Jacksonville since 1979. Cele-     NASSAU HEALTH FOODS
client, including strength training with a        brating its 30th anniversary, The Granary        833 T.J. Courson Road, Fernandina
certified fitness trainer, healthful eating       carries bulk foods, herbs and spices as well     Beach, 277-3158
and a custom cardio plan. An evaluation of        as organically grown produce, frozen foods,      Locally owned and operated since 1985,
goals — weight loss, general fitness, flexi-      groceries, natural health and beauty items,      Nassau Health Foods is Amelia Island’s
bility or sports-specific training — and cur-     pet food and household products. A full line     complete natural foods store. Owners
rent fitness status is made before any pro-       of vitamins, herbs and homeopathic reme-         Buster and Judy Beaton offer items for
gram is begun.                                    dies are available.                              homeopathy, aromatherapy and sports
                                                                                                   nutrition, as well as a large selection of
WORLD GYM                                         GRASSROOTS NATURAL MARKET                        national brand supplements, bulk foods, a
14255 Beach Blvd., Ste. A,                        2007 Park St., Riverside, 384-4474               complete selection of bodycare products,
Jacksonville, 821-5101                            1915 East-West Parkway, Fleming                  and a 21-day raw food challenge.
9545 San Jose Blvd., Jacksonville,                Island, 541-0009
880-4858                                          This juice and smoothie bar — located in         NATIVE SUN NATURAL FOODS
830 A1A N., Ponte Vedra, 285-8223                 the Grassroots Market — also offers a            10000 San Jose Blvd., Jacksonville,
A state-of-the-art health facility providing a    large selection of gourmet cheeses, and          260-6950
non-intimidating, healthy lifestyle environ-      natural and organic items, as well as ready-     11030 Baymeadows Road,
ment that offers fitness equipment, free          made take-away meals prepared by Turtle          Baymeadows, 269-2791
weights and a variety of aerobic classes, as      Island. Open daily.                              Native Sun Natural Foods Market, known
well as an indoor basketball court, group         SOUTHERN NUTRITION CENTER                        for stringent standards and customer serv-
cycling, yoga, Pilates, kids’ club, tanning,      4345 University Blvd. S., Jacksonville,          ice, carries an extensive selection of all-
steamrooms, personal trainers, kickboxing         737-3312                                         natural, and organic vitamins and supple-
and massage therapy.                 REGENCY HEALTH FOODS                             ments, as well as products for personal
                                                  Regency Square Mall, Arlington,                  care, beauty care, weight loss, EFAs,
                                                  725-3003                                         greens, herbs, homeopathy and more. Spe-
                                                  GOOD EARTH MARKET                                cial orders and case discounts are avail-
HEALTH FOOD                                       10950 San Jose Blvd., Mandarin,                  able. A Healthy Happy Hour, featuring
                                                  260-9547                                         organic and all-natural beer and wine, is
& NUTRITION                                       Affiliated with Grassroots, these full-serv-     held at 6 p.m. every third Thursday of the
                                                  ice, locally owned health food stores carry      month and brunch is held at 8 a.m. every
BEACH BLENDZ CAFE                                 a complete selection of vitamins and min-        Saturday at the Baymeadows location.
14255 Beach Blvd., Ste. A, Intracoastal,          erals, as well as groceries, herbs, body-
524-8287                                          building products, supplements, weight
Beach Blendz Cafe was designed specifi-           loss products, frozen foods and other nutri-
cally by and for the health-and-fitness           tional foods. They also stock books, per-
conscience customer, adopting the con-

Hands-On Activity
                                                                                                                                                                                                     can be added to any smoothie upon
                                                                                                                                                    NATURAL MEDICINE SHOPPE                          request. Smoothie King also offers a wide
                                                                                                                                                    1891 Beach Blvd., Ste. 200,                      selection of vitamins, herbs, diet aids and
                                                                                                                                                    Jacksonville Beach, 249-4372                     health foods.
                                                                                                                                                    A natural health food store located across
                                                                                                                                                    the street from Adventure Landing,               SOUTHSIDE MEDICAL CENTER
The slumping economy is a boon for the massage industry                                                                                              Natural Medicine Shoppe offers a com-
                                                                                                                                                    plete line of vitamin supplements, herbs,
                                                                                                                                                                                                     3604 Southside Blvd., Jacksonville,
                                                                                                                                                    organic foods, aromatherapy items, natu-         The center offers a doctor-supervised
The lights are low, the music is soft and   isn’t slowing down. It’s picking up,”                      see mainly people in for headaches,          ral cosmetics, organic wine and homeo-           weight-loss system using the newest
New-Agey, and you’re lying motionless,      says Michael Garcia, registered nurse                      backaches and shoulder pain.”                pathic products, including natural hor-          weight-loss medications, B-12 injections and
                                                                                                                                                    mone replacement alternatives for women          nutrition counseling. Dr. Harold Laski also
as if suspended. That’s when those          and chief academic officer for Alpha                           The industry can thank, in part,         and men. Saturday shoppers get 10 per-           offers pain management and, the
hands, warm and thick with herbal           School of Massage, located on San                          injured athletes for the reputation          cent off all vitamin supplements.                online medical information site.
lotion, begin their work, kneading and      Juan Avenue in Jacksonville. “There’s                      boost. Sports medicine gave massage          NUVITAE                                          TURTLE ISLAND NATURAL FOODS
caressing that aching trapezius muscle,     nothing that’s been proven to relieve                      therapy street cred, taking it out of the    4278 Herschel St., Jacksonville,                 363 Atlantic Blvd., Stes. 7 & 8, Atlantic
that troublesome deltoid, your strained     stress as well as massage.” Garcia sug-                    realm of special treatment and placing it    388-2400 or 910-2438                             Beach, 247-6400
                                                                                                                                                    Kara Fitzpatrick offers NuVitae, a sparkling     Chef Sean Sigmon and his staff create
thoracolumbar fascia.                       gests that the pressure of the recession                   within the purview of medical doctors.       citrus drink designed to quench the appetite.    healthful, organic dishes and deli items,
    The experience is relaxing, at times    has more people seeking out healthy                            “One of the things that got us           Enhanced with 50 percent of recommended          made in-house for take-away. The full-serv-
                                                                                                                                                    daily intake of fiber and 12 essential vita-     ice market offers organic produce, gro-
transcendent. The pain melts away, as       ways to reduce stress, and many are                        started is the Olympics and sports mas-      mins and minerals, NuVitae helps support         ceries, beer and wine, and features a bak-
does the residual stress of the day.        turning to massage therapy.                                sage,” says Garcia. “That started letting    and maintain a healthy lifestyle.                ery with gluten-free and vegan options.
                                                                                                                                                                                                     Beer and wine are served. An organic Sun-
Cooler still, your health insurance              Though stress levels may have risen                   people know about the benefits — that        PLANET SMOOTHIE                                  day brunch is served from 11 a.m.-3 p.m.,
might even pay for it.                      as the economy declines, the number                        it wasn’t just a luxury. If you have an      12740 Atlantic Blvd., Ste. 5,                    with outdoor seating. Open daily.
    Used to be, massage was considered      of people pursuing massage therapy as                      injury, you have a pain, there’s hardly       Intracoastal West, 221-0510
                                                                                                                                                    4259 Southside Blvd., Jacksonville,              WEISE PHARMACY AND
a perk, enjoyed only by those who           a health-maintenance plan has steadily                     anything that can touch massage. [It         645-5767                                         NATURAL FOOD SHOPPE
could afford it. Today, massage — or        increased over the past decade. “Mas-                      works as treatment for] fibromyalgia,        1518 University Blvd. W., Jacksonville,          4343 Colonial Ave., Jacksonville,
                                                                                                                                                    419-6161                                         388-1564, 384-4642
massage therapy, as it’s come to be         sage is a booming profession, because                      headaches, those kinds of things.”           1540 Wells Road, Ste. 9, Orange Park,            Pharmacists are available for consultations
known — is common practice for              the demand is so great,” Garcia says.                          Alpha School of Massage, one of          278-3131                                         in nutrition, fitness, homeopathic and vet-
                                                                                                                                                    4495 Roosevelt Blvd., Ste. 405,                  erinary products. Weise creates specialty
treating everything from sports injuries    “There’s a huge demand.”                                   the few massage therapy schools in           Jacksonville, 388-4156                           items for men’s and women’s therapies and
to permanent disabilities. Even average          Edna Wade, owner of Wright Cen-                       Northeast Florida, offers low-cost mas-      Planet Smoothie offers a variety of fruit and    also features a drive-through window, juice
                                                                                                                                                    juice smoothies to which you can add a           bar, easy parking and a calm, comfortable
Joes suffering the ravages of old age are   ter of Massage Therapy on San Jose                         sage (around $30 per hour, less than         number of nutritional products to suit your      atmosphere. Massage therapy is available
prescribed massage therapy as a general     Boulevard in Jacksonville, concurs. “At                    half of what most spas charge) as a way      needs. Sip into a “Road Runner,” “2-Piece        at the fitness clinic, as are individual nutri-
health-maintenance plan. It makes           first, it was slowing down,” says Wade                     of procuring clients for their students.     Bikini” or a “Twig & Berries.” The Lake-         tional programs.
                                                                                                                                                    wood and Orange Park locations also offer
sense — sort of a “heal thyself”            of her business at the onset of the                        There is no tuition charged, either —        wrap sandwiches. Open daily.                     WHOLE FOODS MARKET
approach, one the Pfizer reps are cer-      financial crisis. “But people are so                       owner and pharmacist Gilbert Weise                                                            1601 San Jose Blvd., Ste. 22,
                                                                                                                                                    THE PRESENT MOMENT CAFÉ                          Jacksonville, 288-1100
tainly keeping an eye on. The number        stressed that it affects them. So now,                     foregoes a salary as a way of “giving        224 W. King St., St. Augustine, 827-4499         With certified organic markets nationwide,
of people turning to massage therapy is     it’s picked back up.”                                      back” to the community — so stu-             Present Moment serves only raw, organic,         Whole Foods offers more than 100 pre-
                                                                                                                                                    vegan and vegetarian dishes, but you’d           pared items at a full-service and self-serv-
growing, and business, despite the               Wade also reports a rise in the num-                  dents can earn their license for next to     hardly know it from the breadth of choices.      ice hot bar, salad bar, soup bar and dessert
down economy — nay, because of it           ber of those seeking muscular therapy                      nothing. All expenses are paid by the        Selections include pizza, pastas, hummus         bar. The comprehensive, customer-friendly
— is good.                                  rather than a simple “feel good” mas-                      clients on whom the students practice.       and milkshakes — all prepared without            Whole Body Department features natural
                                                                                                                                                    meat, dairy or an oven. Beer and organic         body care items and cosmetics, nutritional
    “Most of the therapists I know that     sage. “Even though we do facials and                           Heather Metzgar, a 22-year-old stu-      wines are also served. Take-out is available,    supplements and vitamins, all free of chem-
are working full-time, they’re business     massage for relaxation,” she says, “we                     dent at Alpha, is in her eighth month        along with an organic and raw deli and mar-      icals and fillers. Open daily.
                                                                                                                                                    ket. Open Monday through Saturday.
                                                                                                       (of the required 10) of training. Once
                                                                                                       a student of Bible ministry, she             REACT WEIGHT MANAGEMENT
                                                                                                       changed course last year, though she         3236 Beach Blvd., Jacksonville,                  HOLISTIC CARE
                                                                                                       says she has always had an interest in       ReAct Weight Management is a six-month           ADVANCED HEALTH SERVICES
                                                                                                                                                    conservative weight-loss program devel-          343-3886
                                                                                                       the healing arts. Her new career path,       oped by two local weight-loss surgeons.          Advanced Health Services is the practice
                                                                                                       she says, is an extension of her desire to   ReAct utilizes a comprehensive set of tools      of Mary Cenci, RN, HNC, board-certified
                                                                                                       help people.                                 to help transform the mind and body into a       holistic nurse. Cenci specializes in effec-
                                                                                                                                                    healthier, happier you. The multi-discipli-      tive, integrative techniques to provide
                                                                                                           As for the discomfort level a stu-       nary team includes a registered dietician,       rapid relief from stress, anxiety, pain
                                                                                                       dent may experience putting his or her       weight-loss counselor, licensed mental           and illness. Drug-free, natural and safe
                                                                                                                                                    health counselor and certified fitness           approaches address the whole person with
                                                                                                       hands on a hairy, half-naked stranger,       trainer. The goal is to lose excess weight,      Emotional Freedom Techniques and reiki.
                                                                                                       Metzgar sees it as similar to a mechanic     keep it off for a lifetime and develop strate-   Cenci is available for training and lectures
                                                                                                                                                    gies for lifelong healthy living.                in stress management, EFT and reiki.
                                                                                                       working on a car. “Some of it was a lit-                                            
                                                                                                       tle closer than I would like to be, to       SHAKTI LIFE KITCHEN
                                                                                                       certain areas of the body,” says Metz-       51 Pine St., Atlantic Beach, 247-7116            BEACHES ACU-MEDICAL CENTER
                                                                                                                                                    This new, all-organic vegan and raw food         4745 Sutton Park Court, Ste. 503,
                                                                                                       gar. “But after going to school, and         café features local produce, fresh juices        Jacksonville, 821-9535
                                                                                                       after doing it for a long time, you learn    and smoothies, and seed cheeses, flax            Blending Chinese medicine with modern
                                                                                                                                                    crackers, guacamole, falafel, pizza and          science, Toni Krehel, AP, makes extensive
                                                                                                       that it’s really just skin and muscle.       vegan ice cream. Grab-n-go snacks are            use of state-of-the-art, frequency-specific
                                                                                                       You’re there to help somebody. That          available. Open Monday through Saturday.         microcurrent with herbs, homeopathy, iri-
                                                                                                                                                    Shakti Life Kitchen screens informative,         dology and kinesiology to restore health
                                                                                                       takes a lot of the awkwardness out.”         empowering media at 7 p.m. every Satur-          and vitality in people with difficult-to-treat
                                                                                                           And what of some customers’              day.                       chronic illnesses.
                                                                                                       expectations for something beyond            SMOOTHIE KING                                    BODYWISE STUDIOS
                                                                                                       therapeutic massage? “Sometimes              10400 San Jose Blvd., Mandarin,                  2706 Old Moultrie Road, St. Augustine,
                                                                                                       [men] come here … because it arouses         886-1991                                         794-6760
                                                                                                                                                    13457 Atlantic Blvd., Ste. 1, 221-1299           Bodywise Studios is a fully equipped Pilates
                                                                                                       them [to be massaged],” says Metzgar.        1601 Riverside Ave., Jacksonville                studio and center for well-being that
                                                                                                       “If we start noticing that that’s why        389-0011                                         employs a holistic approach to physical
                                                                                                                                                    4624 Town Crossing Drive, Ste. 119,              therapy and fitness through the Pilates
                                                                                                       they’re coming, we definitely say some-      996-2889                                         method and manual therapy techniques.
                                                                                                       thing to them about it. … It is uncom-       9810 Baymeadows Road, Ste. 4A,                   Individual and shared sessions are guided
                                                                                                                                                    Jacksonville, 642-1777                           by licensed physical therapists and certified
                                                                                                       fortable, especially because you want        410 Blanding Blvd., Ste. 11, Orange              Pilates instructors. Bodywise also offers
                                                                                                       to help people, and you don’t want to        Park 276-5659                                    Pilates instructor training and personal
                                                                                                       have to turn anyone away. But if they        1835 U.S. 1 S., Ste. 113, St. Augustine,         growth workshops.
                                                                                                       are here for the wrong reasons, you          1230 Third St. S., Jacksonville Beach,           DR. BRIDGET FREEMAN
                                                                                                       have to ask them to leave.”                  246-6336                                         1615 Thacker Ave., Jacksonville,
                                                                                        WALTER COKER

                                                                                                                                                    “Muscle Punch,” “Immune Builder,”                962-3767
                                                                                                                               — John E. Citrone    “Instant Vigor” and “The Activator” are a        Dr. Freeman specializes in an integrative
                                                                                                                  few of the many fruit smoothies The King         and holistic approach to health and well-
                                                                                                                                                    offers. Most of the drinks contain zero fat      ness, focusing on food as medicine and a
                                                                                                                                                    and few calories, providing a healthful,         nutritional approach to healing, stress
Massage student Heather Metzgar pursued therapeutic massage as a way to                                                                             satisfying alternative to a milkshake.           reduction and quality of life, detoxification
                                                                                                                                                    Energy and strength-building ingredients         and emotional health.
help people.
                                                                                Health & Beauty

                                                  foot reflexologist in private practice in the   holistic nutrition, a healthy alternative to
CAROL POWEL-SMITH,                                Jacksonville area. Reflexology is a 6,000-      common pharmaceutical drug use. Dr. Alvin
SPIRITUAL COUNSELOR                               year-old therapy based on the idea that         Green performs a comprehensive exam to
Bodywise Studio, 2706 Old Moultrie                there are points on the hands and feet          determine underlying causes, then designs
Road, St. Augustine, 794-6760                     that directly correspond to each organ          a supplement program utilizing quality,
Heal the core of your being through the           and gland of the body. Stimulating these        organic supplements. Detoxification and
technique of recognition, surrender and           specific points brings about deep relaxation,   weight-loss programs are also available.
release. Recognizing and facing blocks and        balance and health.
old energy patterns is fundamental to                                                             BIOFEEDBACK ASSOCIATES OF
releasing the deep-seated problems that           SOUND MIND, HEALING                             NORTHEAST FLORIDA, INC.
cause imbalance in the body. Carol is a cer-      & EDUCATION                                     11512 Lake Mead Ave., Ste. 703,
tified healer, counselor and graduate of the      2850 Isabella Blvd., Ste. 50,                   Jacksonville, 646-0054
Quantum Quest School of Advanced Heal-            Jacksonville, 707-5029                          Biofeedback Associates provide neurofeed-
ing and Enlightenment.                            Bethann P. Vetter, LMT, offers Tibetan Bowl     back, biofeedback and psychotherapy by
                                                  healing sessions and emotional/spiritual        licensed and board-certified practitioners,
DOME HEALING CENTER                               healing with the One Brain process, as well     treating ADD/ADHD, pain, anxiety, depres-
5028 First Coast Highway, Amelia                  as weekend workshops teaching One Brain         sion and relationship issues.
Island, 277-3663                                  process for home use. This work balances
Cindy and Don Murphy and their staff              brain function for improved learning,           BODY LOGIC INSTITUTE
offer holistic massage therapy, cran-             dyslexia, problem-solving, stress-resolu-       OF FLORIDA
iosacral massage, foot reflexology, yoga,         tion, relationship issues and self-defeating    2510 U.S. 1 S., Ste. C, St. Augustine,
synchronicity, meditation program and             patterns that recur throughout our lives.       794-5700
deep-cleansing facials.                                                                           Dedicated to rebuilding health without
                                                  TIM BOSWELL                                     drugs or surgery, Body Logic serves North-
EDEN REVISITED                                    P.O. Box 24602, Jacksonville FL 32241,          east and Central Florida with exclusive
1909 University Blvd. S., Ste. 502,               636-9714                                        Advanced Colon Hydrotherapy (colonics),
Jacksonville, 396-1113                            Boswell is a clairvoyant/medium who             alternative technologies and other whole
Eden Revisited offers spiritual counseling,       offers life counseling services that include    health modalities, with a 99.58 percent
reiki, angel therapy as well as classes with      clairvoyant readings as well as personal        repeat business rating. Specializing in
the college of metaphysical studies, semi-        counseling sessions and past-life regres-       digestion and elimination through detoxifi-
nars and workshops. They have a weekly            sions. Boswell also conducts specialized        cation, removal of intestinal toxemia, bal-
meditation group and a healing exchange           workshops on meditation, auras, spirit          ance, restoration and whole nutrition.
where they give and receive energy work,          communication and dream interpretation.
hypnotherapy and Integrated Energy Ther-          Boswell is a nationally known psychic,          DONALYN FRANK, MSW,
apy. Shamans hold classes and individual          clairvoyant since birth, professional since     LCSW, CAP
sessions in hands-on healing.                     1987.                            15 Eighth St., St. Augustine, 806-0605
                                                                                                  Eye Movement Desensitization and Repro-
HEALER ONE                                        WOMEN OF STRENGTH                               cessing (EMDR) helps move the client from
217 First St., Neptune Beach, 242-0012            3090-B S. Third St., Jacksonville               the past into a healthy and productive pres-
Healer One is the energy-healing practice         Beach, 247-8682                                 ent, overcoming negative perceptions,
of Carol Meyer, a graduate of Barbara Bren-       Women of Strength is a unique program           habits and emotions to conquer smoking,
nan School of Healing & Transformational          designed especially for women using the         alcohol addiction, PTSD, low self-esteem
Breath Facilitator. Hands-on energy healing       power of positive thinking, speaking, med-      and other social disorders.
helps balance, charge and clear one’s             itation and other self-fulfilling activities,
energy field to enhance the body’s natural        learning tools for a more relaxed and           EVE’S WEB GUEST HOUSE
healing potential. Transformational Breath-       productive life.          RETREAT
ing is a complete self-healing system using                                                       Vilano Beach, 823-9660
conscious breathing to facilitate improved                                                        Eve’s is a peaceful refuge surrounded by
health, inner peace and greater joy.                                                              waters offering holistically based personal-
                                                  HYPNOTHERAPY                                    ized health care to promote inner balance,
HEALING FROM WITHIN                                                                               space and peace. Therapeutic massage is
Joe Nolan, RMAT                                   AFFILIATED HYPNOSIS SERVICES                    offered by Gilda, who specializes and
P.O. Box 51383, Jacksonville Beach FL             2533 Herschel St., Jacksonville,                teaches polarity with hot stones and aro-
32250, 223-8053                                   387-4489                                        mas.
Harmonic healing, developed by Nolan,             9951 Atlantic Blvd., Ste. 107,
uses the vibrations of light, color and sound     Jacksonville, 553-2646                          MEDISOLARE WELLNESS
in the process through which clients              At Affiliated, hypnosis works to relieve        & COSMETIC CENTER
receive information mentally, emotionally,        smoking addiction and stress. Certified hyp-    9770 Baymeadows Road, Ste. 117,
physically and spiritually. Armed with this       notists Ben Edmonson, MA, and Susan             Jacksonville, 224-5000, 224-2241
information and given a safe, spiritual           Watson use one-on-one hypnosis tech-            Medisolare is an anti-aging and non-surgi-
place to communicate with a higher self           niques to improve sports concentration and      cal cosmetic medical center offering a
and creator, one can begin anew.                  performance, and expand learning skills for     holistic approach to age management and
                                                  students. Affiliated Hypnosis Services          beauty for an increased energy level, vital-
HEALING WATERS CLINIC                             believe hypnosis is the most successful         ity, sex drive and youthful vigor. Eliminate
AND HERB SHOP                                     method for the elimination of fear of           fat, cellulite and wrinkles without the costs
26 Clark St., St. Augustine, 826-1965             heights, crowds or public speaking.             or risks of plastic surgery.
Since 1994, Healing Waters has been one
of St. Johns County’s premier holistic            GOLDLITE HYPNOSIS INSTITUTE                     PERSEPHONE HEALING
health clinics. It carries Western, Chinese       11481 St. Augustine Road, Mandarin,             ARTS CENTER
and Ayurvedic remedies, folk/Western              434-2728                                        Andrea Schaeffer-Pautz, MD
herbs and hard-to-find herbal products,           Self-improvement, self-empowerment and          485 Sixth Ave. N., Jacksonville Beach,
including teas, patents and tinctures made        self-realization are the goals of the insti-    246-3583
to order. A certified, trained nutritionist and   tute. Goldlite train and certify in hypnosis,   Dr. Pautz, board certified in Holistic Medi-
herbalist are on staff. Specialties include       hypnotherapy and hypnoanalysis.                 cine, combines her background in conven-
deep-tissue, craniosacral, lymphatic, neuro-                                                      tional medicine with her knowledge of
muscular and reflexology massage.                 THE GUIDANCE CLINIC                             alternatives therapies, individualizing the                          9140 Golfside Drive, Ste. 4,                    healing process for each patient. Pautz
                                                  Jacksonville, 730-7575                          integrates modalities such as homeopathy,
THE HEART CENTER                                  1639 Beach Blvd., Jacksonville Beach,           naturopathy, counseling and nutrition edu-
2180 A1A S., St. Augustine Beach,                 247-3679                                        cation in her practice. She also offers treat-
471-1414                                          A private mental health practice offering       ments for depression and anxiety.
Holly Andrea Levinson, LCSW, founded the          hypnotherapy to help deal with habit con-
Heart Center, a compassionate counseling          trol, weight, smoking, stress repression,       DR. RANDOLPH’S AGELESS &
practice dedicated to exploration, discov-        depression, anxiety, alcohol and drug use.      WELLNESS MEDICAL CENTER
ery, growth and empowerment. Supporting                                                           1891 Beach Blvd., Ste. 200, Jack-
the interface of mind, body and spirit,           JAXHYPNOSIS.COM                                 sonville Beach, 249-3743
Levinson combines traditional and contem-         5539 Roosevelt Blvd., Jacksonville,             Dr. C.W. Randolph is board certified and
porary approaches to therapy, offering clini-     425-4545                                        uses an alternative approach to women’s
cal hypnosis, meditation, guided imagery,         Part of Ortega Chiropractic & Medical           health, concentrating on gynecology, urogy-
personal and spiritual growth and stress          Rehab Clinic, provides          necology and natural hormone balance. Dr.
management for individuals, couples, fami-        transformational hypnosis for behavioral        Randolph combines natural hormones
lies and groups.                                  and habit changes, such as smoking cessa-       according to each patient’s individual pro-
                                                  tion, weight control and performance            file, for treatment of PMS, premenopause,
KATHERINE DAYE                                    improvement in sales, sports and school.        menopause, hysterectomy, osteoporosis,
Reiki Master Teacher, Karuna                      Past-life regressions and other spiritual       low sex drive and weight gain.
Master Teacher, 241-0893, 616-1883                explorations. Physicians’ referrals accepted
Learn to use reiki in your daily life for heal-   for medical problems.                           SYNERGY METHODS
ing and stress relief. Through reiki at the                                                       200 Malaga St., Ste. 1, St. Augustine,
Beaches, Daye — also an ordained minis-                                                           823-1755
ter of the Alliance of Divine Love — utilizes                                                     Fernando Bernall’s Synergy Methods offers
her more than 10 years of training and            INTEGRATIVE CARE                                holistic health care with modalities such as
experience to offer reiki treatments and                                                          acupuncture, shiatsu massage, tai chi,
instruction.                                      ACTIVE LIFE NUTRITIONAL                         qigong, fitness, bodywork and personal
                                                  HEALING CENTER                                  training. Bernall is a licensed acupuncture
MARJORIE DICKINSON                                1003 N. Third St., Jacksonville Beach,          physician, certified personal trainer and
945-4540                                          415-7590                                        medical herbalist.
Dickinson, LMT, is a certified hand and           Active Life provides doctor-supervised
                                                            PLASTIC SURGERY                                                                                            Health & Beauty

Pretty on the Inside
                                                                                                                                                                                          tion, the Feldankrais Method, massage
                                                                                                                                         VACCINE AWARENESS                                therapy, craniosacral therapy and reiki. They
                                                                                                                                         OF FLORIDA                                       provide therapies for stress reduction, pain
                                                                                                                                         280-0546                                         relief, injury and accident rehabilitation,
                                                                                                                                         A nonprofit, educational organization and        and cancer recovery. Each therapist focuses
                                                                                                                                         the state affiliate for The National Vaccine     on a particular modality for inspiring an
Plastic surgery isn’t for everyone. Especially me.                                                                                       Information Center, Vaccine Awareness is
                                                                                                                                         devoted to promoting public awareness of
                                                                                                                                                                                          individual’s function and full potential.

                                                                                                                                         vaccine issues and protecting informed con-      HANDS THAT CARE
No matter how saggy and gross my                what-we-have women, there are cer-           breasts. Gals come in here like a stick,    sent rights. A resource for information on       5135 San Juan Ave., Jacksonville,
boobs eventually get, how hideous my            tain things about my looks that irri-        and want to have D cups or some-            vaccines, vaccine policy, adverse reactions      388-0900
                                                                                                                                         and exemptions. K.N.O.W. Vaccines: Kids          Deep-tissue massage for stress relief,
deflated stomach looks after I’ve spit          tate me. For one, my nose. It used to        thing, I’ll say, ‘There’s the door.’”       Need Options With Vaccines’ website is           headaches and other injuries. Most medical
out a couple of kids, there’s little chance     be perfectly cute, but in high school I         I try again.                                                  insurance accepted.
I’ll ever have plastic surgery. In fact, I’ve   accidentally caught a softball with my          “OK, well, I actually do have this                                                        HEALING EDGE
always kind of planned on letting my            face rather than my mitt, and it’s           bump on my nose,” I say. “Here, you                                                          MASSAGE THERAPY
looks deteriorate once I’m all settled          never been the same. Besides a devi-         can feel it.”                               MASSAGE THERAPY                                  Heather Edge
                                                                                                                                                                                          1451 Home St., Jacksonville, 396-5678
down — kind of an F-you to the for-             ated septum that makes the whole                He cuts me off.                          ALPHA SCHOOL OF MASSAGE                          Healing Edge specializes in neuromuscular
merly attractive husband who will               thing crookedy-looking (never mind              “We don’t operate on ‘feels,’ we         4642 San Juan Ave., Jacksonville,                therapy, deep tissue massage, reflexology,
                                                                                                                                         389-9117                                         reiki and aromatherapy in a comfortable
inevitably develop a beer belly and start       the whole breathing thing), I’ve devel-      operate on looks. People have come in       With experienced instructors, including          and tranquil atmosphere. Relaxation ther-
picking his ears with his car keys. I had       oped a bb-sized bump where the               here with that, and I say, ‘I’m sorry,      Michael Garcia, RN, LMT, Edward Driggers,        apy and relief of acute or chronic pain are
                                                                                                                                         LMT, and Angela Warren, LMT, Alpha               also offered.
surgery once a few years ago to repair a        break was. The other thing I could           nobody comes up to you and says             School offers a large, well-equipped train-
broken bone, and it’s not something I           live without is my stomach, which            “Hi” and feels your nose.’ If that was      ing and clinical space where students prac-      HERITAGE INSTITUTE
remember fondly. Aside from the obvi-           isn’t fat, necessarily, but bikinis are      the case, I’d take it.”                     tice on the public. Flexible class scheduling    4130 Salisbury Road N., Ste. 1100,
                                                                                                                                         and a curriculum that focuses on massage         Jacksonville, 332-0910
ous discomfort associated with going            out of the question, and have been for          Before I can even mention the            therapy — without adding unnecessary             Heritage Institute is a massage therapy
under the knife, I was forced to, for           several years. I already know he’s           stomach I’m so self-conscious about,        programs — make Alpha among the top              school that offers an excellent education
                                                                                                                                         choices for those seeking their massage          through a comprehensive curriculum and
weeks, shower with a garbage bag duct-          going to poo-poo me, but I test              he brings up “fluff.” “These girls come     therapy licenses.                                extensive hands-on training. The Institute
taped over the surgery site, and the pain       Rosenthal out.                               in with a little fluff on their tummies,                                                     also offers student massages, including
                                                                                                                                         A NEW U! HEALING                                 Swedish, deep-tissue, sports and neuro-
meds stopped me up so bad I had to                  “So, say I come in to see you, I’m a     and they want to wear those britches        ARTS CENTER                                      muscular, full and half sessions.
quit taking them in favor of moving my          writer and I say to you, ‘Look. My           that hang down by their pubic bone          4750 St. Johns Ave., Ste. 4,
bowels. Luckily, they have a high street        nose is crooked …’” He doesn’t               and have their tummies exposed. I say,      Jacksonville, 389-0030                           JACKIE STANLEY MORRISON,
                                                                                                                                         Certified natural healer Kimberly Sanders        LMT, CNMT, CPT
value, and I was able to make a few                                                                                                      is a licensed massage therapist and              1532 Kingsley Ave., Ste. 109, Orange
bucks (JK, DEA!). I’m not big on pain,                                                                                                   lifestyle trainer. Her life-improvement          Park, 349-3193
                                                                                                                                         methods include biofeedback, self-aware-         Morrison has more than 10 years’ experi-
and I’ve always thought the idea of vol-                                                                                                 ness, relaxation acupressure and various         ence in clinical neuromuscular and struc-
unteering oneself for such discomfort                                                                                                    massage techniques. Her goal is to               tural bodywork, focusing on evaluation and
                                                                                                                                         change lives by empowering others                treatment of pain resulting from soft tissue
bordered on masochism, hence my                                                                                                          through self-awareness, teaching tech-           dysfunction. Clients receive performance-
aversion to cosmetic surgery.                                                                                                            niques that reduce stress and pain,              oriented massage therapy, flexibility
                                                                                                                                         remove toxins and reduce weight.                 coaching and an unconventional strength-
     I’m not, however, against pretend-                                                                                                                                                   training program that allows clients to
ing I really want plastic surgery, espe-                                                           I’m not against                       AWAKENING SPIRIT MASSAGE                         return to their daily activities quickly.
cially if it means I get to visit a local                                                                                                246 Third St., Neptune Beach, 242-8998           Jackie also teaches a pregnancy and

surgeon and let him draw all over my
                                                                                                 pretending I really                     Awakening Spirit offers massage therapy          infant massage class. Health, auto and
                                                                                                                                         and holistic healing. Experienced thera-         WC insurance accepted.
face and body with a marker, pointing                                                           want plastic surgery,                    pists use various techniques, including
                                                                                                                                         Swedish, deep tissue, hot stone, neuro-          JANE LANGFORD, LMT
out my many imperfections (mind
you, everything I know about how                                                                    especially if it                     muscular and reiki therapy. A couples’
                                                                                                                                         suite is also available.
                                                                                                                                                                                          3932 San Jose Park Drive,
                                                                                                                                                                                          Jacksonville, 737-0312
                                                                                                                                                                                          Langford offers therapeutic massage, Huma
plastic surgeons conduct business I                                                             means I get to visit                     CAROL EDWARDS, LMT                               and Rosen Method bodywork tailored for
learned from watching “Dr. 90210”                                                                                                        8280 Princeton Square Blvd. W., Ste. 1,          overall relaxation with attention to areas of
on E!). That was the plan, anyway,                                                              a local surgeon and                      Jacksonville, 233-1881                           chronic stress and injury. The client experi-
                                                                                                                                         Specializing in acute and chronic pain relief    ences increased body awareness, more
but as they say, the best-laid plans of                                                           let him draw all                       and/or mental relief, Edwards’ offers            vitality and a greater sense of peace.
mice and men, yada, yada, yada. In a                                                                                                     Swedish, shiatsu, acupressure and sports
                                                                                                                                                                                          KEISER CAREER INSTITUTE
matter of minutes, Dr. Samuel Rosen-                                                             over my face and                        massage, along with deep-tissue manipula-
                                                                                                                                         tion, reflexology and nerve energy align-        9424 Baymeadows Road, Ste. 200,
thal had foiled my plot.                                                                                                                 ment. Onsite corporate chair massage and         Jacksonville, 448-9499
     The doctor’s University Boulevard
                                                                                                body with a marker,                      gift certificates are available.                 The school offers a diversified curriculum
                                                                                                                                                                                          and job placement in the unlimited career
office is decorated with framed pho-                                                              pointing out my                        CAROLYN MUDGETTE, LMT                            of massage therapy. Full- and part-time, day
                                                                                                                                         2180 A1A S., Ste. 203, St. Augustine,            and evening classes are available. Student
tographs of bikini-clad models and
beauty queens — with their pricey                                                               many imperfections.                      461-5699
                                                                                                                                         Mudgette is a licensed massage thera-
                                                                                                                                                                                          loans are available. The student clinic
                                                                                                                                                                                          offers massage at a reduced rate. Call for
new boobs and designer noses —                                                                                                           pist, nationally certified in therapeutic        class schedules and additional information.
                                                                                                                                         massage and bodywork, and is interna-
many of them inscribed with “thank                                                                                                       tionally certified by the Association of         KIRSTEN’S THERAPEUTIC
yous” for Rosenthal’s services. After a                                                                                                  Bodywork and Massage Professionals.              MASSAGE
                                                                                                                                         She incorporates Swedish, deep tissue,           2180 A1A S., Ste. 202, St. Augustine,
short wait and an awkward introduc-                                                                                                      neuromuscular massage and structural             810-9685
tion to one of his post-op patients,                                                                                                     energetic therapy resolving painful condi-       Located in Deprey’s Natural Health Center,
                                                                                                                                         tions and postural limitations in her clien-     Kirsten Arnold offers therapeutic bodywork,
Rosenthal leads me into a cozy office                                                                                                    tele. Mudgette is committed to providing         deep-tissue massage and relaxation tech-
with striped wallpaper and dark                                                                                                          therapeutic massage as an affordable and         niques to incorporate into your daily
                                                                                                                                         viable healthcare alternative. Fully             lifestyle. Arnold offers half-hour, hour and
leather furniture, not the sort of ster-        appear to realize, at least at first, that   ‘No! Girls have fluff. I like fluff on a    licensed and insured.                            hour-and-a-half massage segments. Gift
ile, disinfectant-scented examining             I’m actually inviting him to look at         tummy.’ I’m telling you, they’ll drive                                                       certificates available.
room I had expected. In fact, that’s            my nose.                                     you nuts.” He says he actually displays     DEBORAH PERRELLA, LMT
                                                                                                                                         THERAPEUTIC MASSAGE & NATURAL                    KRISTI JOY MASSAGE THERAPY
part of Rosenthal’s methodology: He                  “I see … nothing,” he says. “My         a picture of Marilyn Monroe in his          SKIN CARE                                        69 S. Dixie Highway, Suite C1, St.
gets to know his patients — even the            point is, that’s exactly the point.” He      office to prove to women that a little      850 Anastasia Blvd. (Lighthouse Plaza),          Augustine, 347-4619
                                                                                                                                         St. Augustine, 819-1992                          Kristi Joy is a licensed massage therapist
fake ones — before he’ll even talk              continues: “If they say, ‘Look, I know       extra meat in the middle is sexy. I         Deep-tissue and neuromuscular massage            and certified healing touch practitioner
about operating on them.                        it’s not tragic to you I have this little    really can’t argue with him, and even       are a few of the holistic therapies that Per-    with 14 years experience. Joy offers mas-
                                                                                                                                         rella offers. If a busy work week is your ail-   sage therapy, energy healing, facilitation in
     “Honestly, it’s never really               bump on my nose.’ I’ll do her if she         though I came to have my physical           ment, she offers massage for stress relief.      “the work” of Byron Katie (,
occurred to me to have plastic sur-             needs it for a living and she puts it in     appearance picked apart, I can’t help       She also works with pain-relief and injury-      and classes in meditation, chi kung and
gery,” I tell him, understating my true         perspective. But when an ordinary            but enjoy the ego boost. “We have           recovery techniques. Medical insurance is        journaling.
                                                                                                                                         accepted with a prescription. Open Monday
feelings. “Why should it?” Rosenthal,           housewife comes in and says, ‘Oh,            been cursed with good looks, you and        through Friday.                                  LINDA J. ROONEY, MS, LMT
a hilariously funny, straight-talking           this is driving me crazy, everyone is        I,” Rosenthal tells me with a smile. It’s                                                    605 S. Third St., Jacksonville Beach,
                                                                                                                                         DYNAMIC BODY THERAPIES                           910-9588
New Yorker (he’s from Yonkers, like             staring at my nose,’ I say, ‘There’s the     a good thing, too, because surgery cer-     2225 A1A S., Ste. B-1, St. Augustine,            Rooney offers massage therapy for relax-
me), snaps back. “You’re cute. What             door.’ Now, if they have a honker,           tainly isn’t an option.                     461-9901                                         ation to deep tissue. She is skilled in
                                                                                                                                         Karen Peters, LMT, Stephanie Joy MacDon-         Swedish, myofascial release, NMT, sports-
do you need?”                                   and they say, ‘I don’t like my nostrils,’                         — Gwynedd Stuart       ald, CFP, LMT and Glenn Gaffney, LMT             injury and trigger-point therapies. Rooney is
     Need? Nothing really. But, like            I say, ‘There’s the door.’ We have to                   make up the only group practice in North         certified to provide safe and knowledgeable
                                                                                                                                         Florida offering kinesis structural integra-     therapy to the expectant mother from preg-
most other stupid, never-happy-with-            be in synch. It’s the same way with
nancy to postpartum.                              three hours.                                    stone, myofascial and massage, lypos-
LUCY LYNCH                                        SIMPLY MASSAGE                                  sage, facials, body polish and wrap and
217 First St., Cobalt Moon, Neptune               13947 Beach Blvd., Ste. 202,                    Swedish massage. Sessions by appoint-
Beach, 716-6884                                   Intracoastal, 223-3334                          ment or call for on-site corporate chair
With 20 years of bodywork training, educa-        Simply Massage specializes in deep-tissue,      massage.
tion and practice, Lucy Lynch utilizes a vari-    relaxation, pregnancy, Swedish and sports
ety of techniques, including shiatsu, reflex-     massage, and offers an affordable member-
ology, deep tissue, yoga and energy balanc-       ship program.
ing, in her hands-on sessions, which are                                                          MEDICAL &
created from a place of heart. Each session       SOMAWURKS BY JAY
is catered to the individual and their needs.     1563 Alford Place, Ste. 5, Jacksonville,        SURGICAL CARE
MARY R. APPLEBY, LMT, PA                          Specializing in treatment of acute and          AMERICAN HEART/STROKE
4343 Colonial Ave., Jacksonville,                 chronic pain, Jay Terry’s unique style of       ASSOCIATION
384-8989                                          bodywork combines the most effective            5851 St. Augustine Road, Jacksonville,
With 17 years of experience, licensed mas-        Western techniques, with Thai-yoga mas-         739-0197
sage therapist Appleby provides neuromus-         sage, to effectively facilitate healing.        The American Heart Association is the key
cular massage for problem areas, Swedish          Soothing relaxation and deep compression        to heart-healthy living. Programs are tai-
massage for relaxation, and lymphatic             massage are also offered.                       lored to women, men, children, employees
drainage to stimulate the function of the                                                         and families in order to build healthier lives
immune and parasympathetic nervous sys-           THERAPEUTIC TOUCH SPA                           free of cardiovascular disease. Exercise tips,
tems to reduce swelling.                          2320 S. Third St., Jacksonville Beach,          nutritional guides, cardiovascular explana-
                                                  273-8838                                        tions and life-saving research studies are
MASSAGE BLISS                                     Therapeutic Touch specializes in lymphatic      available through your First Coast office.
7860 Gate Parkway, Ste. 105,                      drainage, craniosacral, deep-tissue mas-
Southside, 998-0444                               sage and polarity, heart-centered and           AMIT CHOKSHI, MD
Massage Bliss offers treatments in an ele-        reflexology therapies. Chair massage and        1235 San Marco Blvd., Ste, 401,
gant yet warm atmosphere, with 10 rooms           pre- and post-operative massage, energy         Jacksonville, 346-3506
for large parties or special occasions,           therapies and aromatherapy are offered.         Ophthalmologist Dr. Chokshi has joined the
including heated massage tables and a             All ages, from pediatric to elder care,         established practice of Dr. Gerard Coluccelli
candlelit couples’ suite. Programs include        are accepted.                                   in the Baptist Outpatient Center, specializ-
Swedish, neuromuscular, deep tissue, hot                                                          ing in corneal care (including transplants),
stone and prenatal massage. Chocolate             THERAPYWORKS MASSAGE                            refractive eye surgery and laser vision cor-
body wraps, footbaths, soy slimming body          THERAPY & REHABILITATION                        rection. Co-founder of Baptist Eye Institute,
wraps, facials and makeup applications and        917 Dante Place, San Marco, 348-5511            Dr. Chokshi is board-certified and a member
lessons are also available.                       710 N. Third St, Jacksonville Beach,            of the American Academy of Ophthalmol-
                                                  348-5511                                        ogy, the American Society of Cataract and
MASSAGE CENTER                                    1409 Kingsley Ave., Orange Park,                Refractive Surgery, and the International
OF JACKSONVILLE                                   348-5511                                        Society of Refractive Surgery. Chokshi and
3830 Williamsburg Park Blvd., Ste. 4,             TherapyWorks practices a comprehensive          Coluccelli, along with optometrist Hanaa
Jacksonville, 739-1497                            suite of therapies and skills to help allevi-   Habashi, offer LASIK vision correction,
Offering sports, deep-tissue and Swedish          ate soft-tissue pain and heal injury, includ-   implantable contact lenses, cataract sur-
massage, the center also specializes in           ing back pain, fatigue, sciatica, arthritis     gery, options to reduce dependence on
reiki, reflexology, stone therapy and other       and auto accident injuries. Founder James       reading glasses and bifocals, laser surgery
treatments to reduce muscle tension and           Lehman, LMT, NMT, MMP, offers massage           for medical eye disorders, treatments and
relieve stress. Microdermabrasion and             therapies that include pre- and post-preg-      optical and contact lens services.
facials designed for all skin types are avail-    nancy, stress relief deep tissue, perform-
able, as well as Dermalogica skin care            ance sports, Swedish and relaxation, neu-       DR. ANTHONY POTOCHICK
products and gift certificates.                   romuscular, corporate wellness and reha-        2036 Forbes St., Jacksonville, 387-4057
                                                  bilitative. A wellness membership pro-          Dr. Potochick offers comprehensive eye
MASSAGE FIRST                                     gram is available.                              exams for adults and children, scheduling
3864 San Jose Park Drive,                                                                         ample time for checking for glaucoma,
Jacksonville, 737-8552                            TRANQUIL BODY & SPIRIT                          cataracts and other eye diseases, as well
Experienced in neuromuscular massage              3119 Spring Glen Road, Ste. 112,                as blood pressure, diabetes and other sys-
therapy, Matt Michaud, MA, LMT. also              Jacksonville, 379-2337                          temic diseases. Visual skills and abilities
offers myofascial, pregnancy and Swedish          Specialties include deep-tissue, prenatal       are evaluated to ensure precise prescrip-
massage. Services also include chiropractic       and reflexology massage. As a licensed          tions for eyeglasses.
and laser therapy for inflammation. The           massage therapist, Nicole Berrios provides
clinic creates individualized treatment           affordable therapeutic massage to soothe        CALLOWAY CENTER
plans to relieve symptoms and change pos-         aches and pains while enhancing general         6000 Sawgrass Village Circle, Ste. B-1,
tural problems, selecting the best method         health and wellbeing. Gift certificates, mil-   Ponte Vedra, 273-8280
to get results.                                   itary discounts and outcalls available.         Dr. Daniel Calloway’s Center for Plastic
                                                                                                  and Cosmetic Surgery is also the home
MICHAEL BROCK                                     TRANQUIL WATERS                                 of Abanitio Salon & Day Spa. Calloway
183 Landrum Lane, Ste. 203, Ponte                 120 Lemon St., Neptune Beach,                   utilizes the latest proven technology com-
Vedra, 273-7090                                   242-0804 or 465-4443                            bined with surgical skills and knowledge
Michael Brock has been practicing mas-            Licensed massage therapist Bootsy Haas’         in a warm, caring environment. Formerly
sage therapy in the Ponte Vedra area for 12       approach is spiritually centered, with a        at Mayo Clinic, Dr. Calloway provides
years, offering deep-tissue work without all      deep belief in the mind-body connection.        liposculpture, face and neck lifts, breast
the pain. The office, located across from         A healing center tucked away in a beach         augmentation and lifts, tummy tucks and
Winston YMCA, has a quiet, private, pro-          cottage atmosphere, Tranquil Waters             facial procedures.
fessional environment. Brock is Florida           offers many modalities of massage and
licensed and American Massage Therapy             energy work, including ultra-heated-stone       CENTER FOR POLYCYSTIC
Association (AMTA) insured.                       massage, craniosacral, shiatsu and              OVARIAN SYNDROME
                                                  Swedish massage for deep relaxation and         8075 Gate Parkway W., Ste. 205,
MURIEL HATTORI                                    stress reduction. Other services are            Jacksonville, 281-0119
1000 PGA Tour Blvd., Ponte Vedra                  acupuncture, reiki, energy/chakra balanc-       Polycystic ovarian syndrome causes acne,
Beach, 273-1545, 674-4772                         ing and sound therapy.                          irregular menstrual cycles, dark hair growth
Located at The Spa at Sawgrass, Muriel                                                            and possible infertility if not controlled.
Hattori — a Folio Weekly Best of Jax              WENGROW’S BODY THERAPY                          Board-certified endocrinologists Dr. Kevin
reader’s poll winner — specializes in sports,     721 Stockton St., Jacksonville,                 Winslow, Dr. Daniel Duffy and Dr. Michael
relaxation, therapeutic, Thai, shiatsu, reflex-   981-8646                                        Freeman are qualified to help those with
ology, Tui Na and deep-tissue massage.            Vicki Wengrow, LMT is a practitioner and        PCOS. A registered dietician and a laser
                                                  teacher of massage therapy/respectful           hair-removal technician are also on staff.
THE PEACEFUL PLACE                                touch to promote healing of soft tissue
2692 U.S. 1 S., Ste. 211, St. Augustine,          injuries, release of pain patterns and to       CLINICAL NEUROSCIENCE
794-9880                                          reduce stress responses. While offering         SOLUTIONS HEALTHCARE
A garden treehouse atmosphere for tranquil        many forms of therapeutic touch, from           6867 Southpoint Drive, Ste. 101,
relaxation and massage therapy, offering          relaxation massage to deep-tissue tech-         Jacksonville, 281-5757
bodywork including neuromuscular,                 niques, Wengrow specializes in the pro-         Since 1996, CNS Healthcare has provided
Swedish and myofascial massage.                   gram she founded. “Wengrow’s Synergy”           research of new medications and treat-
                                                  is an encompassing bodywork system to           ments for common psychiatric and neuro-
PEARLS OF JACKSONVILLE                            promote structural, neuromuscular,              logical diseases. Mark Joyce, MD, Susan
2002 San Marco Blvd., Ste. 206,                   myofascial and body/mind integration.           Angel, MD, and Nandita Joshi, MD, of CNS
Jacksonville, 377-0613                            Available by appointment.                       Healthcare, conduct research for depres-
Pearls offers several massage therapies                                                           sion, anxiety, ADHD, bipolar disorder and
and ETPS (electrotherapeutic point stimula-       THE WRIGHT CENTER OF                            insomnia. A clinical staff member deter-
tion, a non-invasive stimulation to acuther-      MASSAGE THERAPY                                 mines eligibility for a clinical trial, and study
apy points) for pain relief and relaxation.       8777 San Jose Blvd., Ste. 701,                  participants receive medical care and treat-
                                                  Jacksonville, 448-9448                          ment at no cost. All ages are welcome and
SCOTT HARTSFIELD                                  The Wright Center’s goal is to educate          participants do not need health insurance.
745-1900                                          people on what they can do for them-
A licensed massage therapist and a certi-         selves rather than becoming dependent           COSMETIC & RECONSTRUCTIVE
fied personal trainer, Scott Hartsfield offers    upon unnecessary, drawn-out therapies.          SURGERY CENTER
reiki, reflexology and other modalities of        Licensed massage therapists Edna C.             6867 Belfort Oaks Place, Jacksonville,
massage therapy. Studio and out-calls             Wade, Lori Covell and Jason Wade spe-           296-2008
available. Sessions are from 60 minutes to        cialize in neuromuscular, deep-tissue, hot      Dr. Michael Duffy, certified plastic surgeon,
                                                                                                  offers abdominoplasty, rhinoplasty, face
                                                                                                                                                       Health & Beauty

lifts, blepharoplasty (eyelid surgery)                                                                                             sion, chemical peels, facials, full-body     ELECTROLYSIS & LASER
and breast augmentation. Aesthetician      tunnel syndrome, fibromyalgia and           SALONS &                                    waxing, treatments, airbrush tanning         CENTER OF JACKSONVILLE
Kimberly Tatham offers skin care,          scoliosis, and offer medical rehabilita-                                                and skinceuticals products.
including peels before and after proce-    tion. Hypnotherapy is also available.       SPA SERVICES                                                                             9191 Skinner Parkway, Ste. 801,
                                                                                                                                                                                Jacksonville, 363-9001
dures, as well as skin care products.                                                                  CASABLANCA BEAUTY,                           This laser hair removal and skin care
Financing is available.                                                                AJ’S HOUSE OF BEAUTY                        WELLNESS & DAY SPA                           center has more than 15 years experi-
                                           PARKWAY PLASTIC SURGERY                     & STYLE                                     4209 St. Johns Ave., Jacksonville,           ence in permanent hair removal by a
DENTAL ARTS OF FLORIDA                     5101 Gate Parkway, Ste. 2,                  2429 University Blvd. W.,                   389-5533                                     licensed, board-certified staff. Ser-
7045 Gate Parkway, Ste. 103, Jack-         Jacksonville, 396-1186                      Jacksonville, 737-4446                      Casablanca is a total beauty, wellness       vices include wrinkle reduction, skin
sonville, 998-9820                         Parkway specializes in popular surgi-       Spa treatments include European             and day spa in a new, state-of-the-art       tightening, IPL photofacial, microder-
Family and cosmetic dentistry, includ-     cal and cosmetic procedures, including      facials, makeovers and the extension        facility. The menu includes hair serv-       mabrasion, waxing, facials, Botox and
ing veneers, full mouth restoration,       Botox, fillers and facials. Dr. David       hair treatment Great Lengths, a syn-        ices, skin and nail care, body treat-        dermal fillers. They also carry Obagi
Invisalign braces, implants, crowns,       Mobley and Dr. Rebecca Glasser,             thesized human hair protein attach-         ments and detox. Award-winning, pro-         and Dermalogica products.
root canals and dentures are offered in    board-certified plastic surgeons, com-      ment that promotes hair growth with-        fessional stylists specialize in color
state-of-the-art facilities staffed by     bine the latest technology and tradi-       out damaging natural hair. Neuromus-        and cuts. The Day of Beauty package          ELITE SALON & DAY SPA
skilled, friendly dental professionals.    tional methods in the enhancing,            cular massages are offered, as is ear       includes breakfast or lunch, massage,        4290 Herschel St., Jacksonville,
Most PPO dental insurances are             reconstructing and reshaping of the         coning and pre-natal, reflexology and       facial, manicure, pedicure, hair             389-2554
accepted and emergency, same-day           body. They also offer a full line of        soothing Swedish massages.                  and makeup.                                  Located in historic Avondale/Ortega,
appointment are available.                 medical grade skin care products.                                                                                                    Elite provides a full range of salon and
                                                                                       ALPHA BEAUTY CLINIC                         CASANDRA & COMPANY DAY                       spa treatments combining American
FIRSTCOAST M.D.                            PONTE VEDRA COSMETIC                        & DAY SPA                                   SPA & SALON                                  and European spa philosophies. Disci-
9550 Baymeadows Road,                      SURGERY                                     4131 Southside Blvd., Ste. 205,             815 Third St. N., Jacksonville               plines include massotherapy, helio-
Jacksonville, 730-5115                     150 Professional Drive, Ste. 100,           Jacksonville, 998-9977                      Beach, 246-5262                              therapy, aromatherapy and aesthetic
This upscale medical center special-       Ponte Vedra Beach, 285-5571                 This full-service spa, featuring a          Casandra & Company combines up-to-           refinement. Beauty services include
izes in weight loss, primary care, auto-   Dr. R. Gregory Smith provides a wide        trained, international staff, offers a      date styles with old Southern charm          hair care, body waxing, make up,
mobile accident treatment (often cov-      range of cosmetic surgical procedures       wide range of massage, facial, body,        under one roof. The full-service day         facials and nail care.
ered by insurance if occurring within      and treatments, including mini-             hand and foot treatments. Owner             spa and salon offers eyelash exten-
the last year), chiropractic care and      facelifts, lip fillers, liposuction, body   Ana Andescavage, from Brazil, uti-          sions, highlights, Brazilian waxing,         ETHEL’S HAIR CARE CENTER
pain management. The weight-loss           contouring, tummy tucks, breast aug-        lizes several massage therapies,            massages, pedicures and facials, as          1650 Hamilton St., Ste. 2,
services include customized diet and       mentation, lifts and reductions, face       including La Stone, Thai, Swedish,          well as a boutique showcasing jewelry        Jacksonville, 388-8130
exercise programs, vitamin B-12 injec-     and neck lifts, brow lifts, facial peels,   neuromuscular, reflexology and              and handbags.                                This salon offers haircuts and styling,
tions and FDA-approved weight loss         laser skin resurfacing and Botox,           aromatherapy. The clinic also offers
                                                                                                                                                                                as well as manicures and pedicures.
medications (adipex, phentermine,          designed to enhance your appearance         electrolysis, cellulite treatment,          DR. CLAYMAN’S
meridia, didrex).                          with minimal downtime. All proce-           pre- and post-operative skin care and       MIRACLE SPA                                  FLORIDA SUN & SPA
                                           dures are performed in he state-of-         services, peels and European facials.       2 Shircliff Way (formerly 1801               302 St. Johns Bluff Road N.,
JACKSONVILLE COSMETIC                      the-art facility on an outpatient basis.    Gift certificates available.                Barrs St.), Ste. 200, Jacksonville,          Jacksonville, 646-3727
SURGERY CENTER                             Financing is available.                                  208-2727                                     This full-service day spa offers mas-
820 Prudential Drive, Ste. 702,                                                                                                    A Folio Weekly Best of Jax reader’s          sage, facials, body wraps, brow and
Jacksonville, 399-5061                     QUINN M.D.                                  ANTHONY AND SANDRA                          poll winner, Dr. Loren Clayman’s Plas-       lip waxing and tanning as well as hair-
13475 Atlantic Blvd., Ste. 39, Salon       8075 Gate Parkway W., Bldg. 1               EUROPEAN SALON & SPA                        tic Surgery Center and Miracle Spa           cuts, and color and nail services.
La Vie, Intracoastal, 220-8900             Jacksonville, 296-0900                      10092 San Jose Blvd., Ste. 6,               offers trained estheticians, massage
Dr. A.H. Nezami offers plastic surgery     Quinn, MD is a medical practice that        Mandarin, 398-9777                          therapists and laser hair professionals      HADLEY’S HAIR DESIGN
procedures, including breast aug-          specializes in laser and cosmetic sur-      Anthony and Sandra Day Spa and              in a tranquil, riverfront atmosphere.        & SKINCARE
mentation, liposuction, tummy tuck,        gery. Dr. Linda Quinn stays on the          Salon offers hair care, massage ther-       Spa services include facials, mas-           2221 University Blvd. W.,
face lift, eyelid work, Botox and          leading edge of cosmetic enhance-           apy — including Swedish, deep tis-          sages, manicures, pedicures, micro-          Jacksonville, 874-0118
Juvederm and permanent makeup              ment, offering the latest advance-          sue, prenatal and hot stone — mani-         dermabrasion, entomology, glycolic           This cozy salon has four experienced
and skin care.                             ments in aesthetic science and laser        cures, pedicures, waxing, salt scrub        and salicylic peels, inch-loss body          stylists, a skincare specialist and a
                                           medicine for Smartlipo MPX, Fraxel,         and cellulite treatments. Skin care         wraps, detoxifying treatments, sunless       massage therapist offering services in
JACKSONVILLE ORTHOPEDIC                    Fotofacial, Refirme, laser tattoo           treatments include deep-cleaning            tanning, makeup, teeth-whitening,            a relaxed atmosphere. Products used
INSTITUTE REHABILITATION                   removal, hair removal, vein removal,        facials, facials for men and eye-lifting    hyperbaric oxygen chamber, body              include Redken, Rusk, Framesi,
1325 San Marco Blvd.,                      sclerotherapy, fillers, Botox and hor-      treatments. An array of beauty prod-        scrubs, waxing and medical-grade skin        Intaglio and Repecage.
Jacksonville, 858-7045                     mone replacement.               ucts, including Phyto, Goldwell, Olive,     care. Dr. Clayman offers Botox, Juved-
With eight locations in Northeast                                                      Paul Mitchell, OPI and Tru Skin Care,       erm, breast enlargement or reduction,        HAIR AT THE PLAZA
Florida, JOIR provides therapies           ROBERT I. SCHNIPPER, MD                     are available.                              face lifts, eyelid surgery, liposculpture,   2683 St. Johns Bluff Road S.,
including aqua, hand, occupational,        2001 College St., Jacksonville,                                                         rhinoplasty, tummy tucks and laser           Jacksonville, 608-0570
pre- and post-operative and biome-         355-5555                                    BEAUTIFUL FACE LLC                          hair removal. Packages, products and         Services include hair, nail, waxing,
chanical analysis, custom splinting,       Dr. Schnipper, a leader in ophthalmic       9471 Baymeadows Road, Ste. 405,             gift certificates are available.             facials and massage. Customized day-
as well as spine and back educational      surgery, performs the most advanced         Jacksonville, 716-9933 or 443-7786
                                                                                                                                                                                of-beauty packages are available.
programs, sports injury and work           refractive techniques. Dr. Schnipper        Kim Lien Bui is a fully licensed estheti-   COASTAL COSMETIC CENTER                      Appointments are available and walk-
injury rehabs. Athletic trainers,          has performed thousands of LASIK sur-       cian practicing permanent cosmetic          4147 Southpoint Drive E.,                    ins are welcome.
hand therapists, manual therapists,        geries and is recognized for his clinical   and skin care services, including           Jacksonville, 332-6774
strength and conditioning therapists,      and academic achievements of more           microdermabrasion, waxing, eyebrow          Costal Cosmetic Center, an on-site,          HAIR PEACE
occupational therapists and physical       than 25 years. Dr. Schnipper and his        and lip permanent makeup application.       state-licensed ambulatory surgery            815 Lomax St., Jacksonville,
therapists are on staff.                   professional team help to improve your                       center managed by a team of profes-          356-6856
                                           vision as well as your quality of life.                                                 sional plastic surgeons, offers com-         Located in historic 5 Points, Hair Peace
KINETIC WEIGHT LOSS                                                                    THE BEAUTY BAR                              fort and privacy. Cosmetics enhance-         has been providing detailed, current
1311 Atlantic Blvd., Ste. 1,               DR. SAMUEL ROSENTHAL                        200 First St., Neptune Beach,               ments for the face and body range            hair care for men, women and children
Jacksonville, 220-6099                     3599 University Blvd. S., Ste. 403,         247-0067                                    from skin care, makeup and laser             since 1996. The staff keeps up to date
This doctor-supervised weight loss         Jacksonville, 399-8255                      The Beauty Bar retail cosmetic and          treatments for removal of unwanted           on styles, products and techniques for
program offers weekly meetings with        Dr. Rosenthal, in practice since 1971,      skin care store offers beauty products,     hair and blemishes to sophisticated,         the best results.
a medical staff, a meal plan, dietary      specializes in cosmetic surgery. A          including La Mer, Fresh, Philosophy,        modern surgical techniques.
supplements and support.                   national award-wining classical             Dr. Hauschka, Bliss, Kai and Vincent
                                                                                                                                                                                HEATWAVES TANNING
                                           sculptor, Rosenthal offers breast aug-      Longo. Skin-care specialists and            COMPLIMENTS BY                               14333 Beach Blvd., Ste. 7,
LESLIE G. PLATOCK, DDS                     mentation and lift, rhinoplasty, face       trained makeup artists provide special      SHERRY & CO.                                 Jacksonville, 992-4501
700 Third St., Neptune Beach,              lift, eyelid surgery, abdominoplasty,       event makeup and application, lessons       13170 Atlantic Blvd., Ste. 50,               Located on the corner of Beach
247-3077                                   otoplasty and liposuction, as well as       and consultations. Men’s products           Jacksonville, 221-7380                       Boulevard and San Pablo, Heatwaves
Dr. Platock’s areas of expertise           Botox injections.                           include Jack Black and Art of Shaving.      The professional staff of stylists,          offers deluxe, super-deluxe and turbo
include laser bleaching, ceramic                                                                                                   estheticians, nail technicians and           tanning, as well as stand-up and
crowns and bridges, tooth color fill-      VENETIAN DENTAL                             BIO SALON AND SPA CO.                       massage therapists regularly attend          spray booth tanning. No contracts or
ing and bonding. Located in the            11362 San Jose Blvd., Ste. 7,               13529 Beach Blvd., Ste. 304,                advanced training seminars. Using            sign-up fees.
Atrium Building next to the Neptune        Jacksonville, 998-1555                      Jacksonville, 223-2222                      the latest techniques and products,
Beach library, Dr. Platock’s office        Venetian is a center for comprehensive      This new, locally owned multi-cul-          they offer services for hair, skin and       THE HONEYCOMB
uses a digital X-ray method, which         family and implant dentistry, with a        tural salon offers services in hair,        nail treatments.                             4465 Woodmere St., Jacksonville,
use 80 percent less radiation than         general and periodontist on staff. Cos-     color, highlights, chemicals, exten-
traditional methods.                       metic dentistry, full-mouth restora-        sions, massage, body treatments,            DAVARI                                       This new boutique, home to Mavity
                                           tions, dentures, fillings, implants,        facials, dermabrasion, peels, waxing        229 Third St., Neptune Beach,                Freeland, Susan Davis and Lindsey
NATURAL LOOK                               crowns, root canals, veneers and            and makeup.                                 246-4700                                     Sims, offers stylish cuts and fresh
MEDICAL SPA                                emergency service are available, as                                                     Davari Hair Salon offers meticulous          color. A wide range of products is
11512 Lake Mead Ave., Ste. 702,            well as extractions, including wisdom       BLOW OUT HAIR STUDIO                        services and personal attention to           offered, including Aquage, Biolage,
Jacksonville, 928-9400                     teeth. Financing is available.              2222 Park St., Jacksonville,                meet the individual needs, including         Mop, Goldwell, Pacifica candles and
Dr. David Mobley and Dr. Rebecca                                                       384-5605                                    highlights and precision cuts. The           handmade jewelry.
Glasser, board-certified plastic           WOMEN’S HEART                               Blow Out Hair Studio creates styles for     latest products include color-defin-
surgeons, treat acne, rosacea and          HEALTH FAIR                                 everyone. Located in historic River-        ing Goldwell and age-defying                 JEAN’S HAIR SYSTEMS
sun damage in their state-of-the-          Prime Osborn Convention Center,             side, in a renovated 1905 home, the         Alterna Caviar.                              & WIG SHOP
art medical spa. Aesthetic services        1000 Water St., Jacksonville,               space reflects the salon’s styling phi-
                                                                                                                                                                                3131 Beach Blvd., Jacksonville,
include photofacial, laser hair removal,   (888) 718-8033                              losophy: classic with a modern edge,        DEBBIE’S DAY SPA                             398-7118
electrolysis, facials, clinical peels      The Sister-to-Sister Foundation             blending a downtown urban sensibility       AND SALON                                    Manager Barbara Proulx offers a wide
and massage.                               presents this health fair held from 9       with a sophisticated, refined attitude.     403 Anastasia Blvd., St. Augustine,          selection of styles of human hair and
                                           a.m.-4 p.m. on Jan. 31 at Osborn                                                        825-0569                                     Amy’s Presence custom wigs. Located
ORTEGA CHIROPRACTIC &                      Convention Center. Screenings,              BODY WRAP MASTERS                           The Spa and Salon offer a wide range         in St. Nicholas, personalized service
MEDICAL REHAB CLINIC                       counseling, cooking and fitness             & SPA                                       of massage therapies, custom skin            and privacy are important here, and
5539 Roosevelt Blvd.,                      demonstrations and discussions by           9926 Baymeadows Road,                       care treatments, body treatments,            chemotherapy patients are welcome.
Jacksonville, 425-4545                     medical, nutrition and stress-reduc-        Jacksonville, 642-3131                      manicures, pedicures and hair care           Accessories, turbans and men’s prod-
At this multi-disciplinary clinic,         tion experts are featured.                  This Body Wraps salon, in business for      services for relaxation, improved            ucts are available.
Dr. Steven Read, Dr. Jim Diesen and                                                    more than 10 years, offers advanced         health and rejuvenation.
Dr. Lisa Sundvall Merilson treat auto                                                  skin and body care, including inch loss
accident injuries, back pain, carpal                                                   and detox body wraps, relaxing and
                                                                                       therapeutic massage, microdermabra-
                                                                                 Health & Beauty

KARA & COMPANY SALON                             PLANET BEACH CONTEMPO SPA                          TAYLOR LANE & COMPANY
& DAY SPA                                        13475 Atlantic Blvd., Ste. 2, Harbour              DAY SPA
4278 Herschel St., Jacksonville,                 Village, Jacksonville, 221-0162                    815 Third St. N., Jacksonville Beach,
388-2400                                         Planet Beach offers a private spa experi-          246-5263
The newly renovated Kara & Company               ence in less time and for less money than          10300 Southside Blvd., Avenues Mall,
Salon & Day Spa, located in the heart of         traditional spas. Services include a hydra-        363-8990
Avondale, specializes in hair, nails and skin    tion station, Lumiere & Umo facial, hydro-         Celebrating 10 years of service, Taylor Lane
services. Jeannie Mann, massage thera-           massage and cyber relax massage, Mystic            offers massage therapies including thera-
pist, specializes in Swedish and deep tis-       sunless, high-pressure bronzing and                peutic, sports, reflexology, pregnancy and
sue massage. Open Tuesday through Satur-          glow sessions.                                    rose petal. For even more pampering, Taylor
day. Call for more information or an                                                                Lane offers exfoliation, seaweed and mud
appointment.                                     REJUVANENCE LIFESPA                                body wraps, facials, glycolic peels and wax-
                                                 4413 Town Center Parkway, Ste. 209,                ing, manicures and pedicures, as well as a
MAKEUP WORKS                                     Jacksonville, 996-7595                             full-service hair salon. Men’s treatments
PERMANENT MAKEUP                                 Owner John B. Harris, a plastic surgeon,           and services are also available.
5101 Gate Parkway, Ste. 2,                       offers deep-cleansing facials, massages,
Jacksonville, 396-1186                           laser hair removal and a laser alternative         THERAPEUTIC SPA
A certified dermatician with more than 15        to a facelift, as well as Botox, Juvederm          2320 S. Third St., Ste. 1, Jacksonville
years experience performs micro-pigmen-          and Radiesse.                                      Beach, 242-9500
tation — or permanent makeup — which                                                                Aquilla Guest, LMT, and Jill Thunberg, BS,
includes lash-liner, eyeliner, eyebrow or        THE RITZ-CARLTON,                                  LMT, offer more than 12 years experience in
lip enhancement.                                 AMELIA ISLAND                                      massage including Swedish relaxation mas-
                                                 4750 Amelia Island Parkway, Amelia                 sage, hot stone, medical neuromuscular
MAKEUP BY SUNSHINE, LLC                          Island, 277-1100                                   therapies (NMT) and prenatal massage.
Jacksonville, 923-4396                           Promote an overall feeling of well-being and       Other services include weight loss, detox-
Makeup By Sunshine specializes in the            relaxation with a trip to the spa at The Ritz-     ing, body wraps and cellulite treatments
newest techniques for bridal, airbrush,          Carlton. The center also offers a complete         featuring massage with essential oils.
video and film production, photography and       menu of massages, exfoliations, hair care,
fashion runway makeup. Sunshine Jones is         nail care, body wraps, facials, and hand,          TROMPE L’OEIL AVEDA SALON
a certified makeup artist and licensed           feet and scalp treatments. Pampering treat-        1540 Sawgrass Village Drive, Ponte
esthetician offering traditional makeup and      ments for mothers-to-be are also available.        Vedra Beach, 543-1520
design, European facials, skin-care consul-                                                         Trompe L’Oeil offers all the salon special-
tations, waxing and a private makeup label.      SALON ON THE SQUARE                                ties: manicures, pedicures, hair care,
                                                 1936 San Marco Blvd., Jacksonville,                makeup application, waxing and ear can-
MIKI’S BEAUTY SOURCE                             396-9003                                           dling along with spirit-lifting aromather-
309 10th Ave. N., Jacksonville Beach,            This Aveda salon features trained stylists         apy. All types of massage, including
242-8008                                         performing a wide range of services includ-        reflexology, are available. As an Aveda
Miki’s provides manicures, pedicures,            ing color, highlights, perms and straighten-       concept salon, Trompe L’Oeil provides a
facials, waxing, airbrush tanning, teeth         ing, as well as massage therapy, facials and       complete line of pure, natural, aromather-
whitening and massages. Miki’s offers            hair extensions.                                   apy-based products.
 Bare Escentuals makeup, Dermalogica skin-
care products and Archipelagio candles           SEVENTH WONDER DAY SPA                             TWO BLONDES AND A
 and diffusers.                                  5393 Roosevelt Blvd., Ste. 4,                      GUY SALON
                                                 Jacksonville, 381-8686                             3546 St. Johns Bluff Road S., Ste. 104,
MONICA MIA ON SITE                               Seventh Wonder offers ear candling, and            Jacksonville, 646-0970
2320 S. Third St., Ste. 1, Jacksonville          sinus and lymphatic detoxification. Pranic         Two Blondes and a Guy offers a full menu
Beach, 242-9500                                  chakra balancing includes scanning, ener-          of hair and nail services. The Redken sig-
Monica Mia has more than 10 years expe-          gizing and stabilizing auras and chakras.          nature salon employs a talented staff of
rience as a makeup artist and aestheti-          Reiki chakra balancing relieves stress and         professionals and was nominated for Salon
cian, and she is also a professional Pilates     pain, releases emotional blocking and accel-       of the Year in Modern Salon magazine.
instructor.                                      erates natural healing. Massages, skin care,       Gift certificates are available.
                                                 nail care and waxing are also offered.   
BEAUTY ACADEMY                                   SMALL INDULGENCES                                  WIRED SALON & DAY SPA
2170 Park Ave., Orange Park, 264-5201            EUROPEAN DAY SPA & SALON                           1980 Wells Road, Ste. 7, Orange Park,
Since 1968, Orange Park beauty Academy           9 Sanchez Ave., St. Augustine,                     272-2526
has helped thousands of students become          824-6220 or (800) 824-9899                         Wired Salon & Day Spa is a full-service des-
resourceful professionals. The accredited        Luxurious treatments and a relaxing atmos-         tination for salon and spa services. The
academy offers programs for licensed cos-        phere are offered, along with a full range of      exclusively Redken salon offers monthly
metologists, nail technicians, skin care spe-    services, including facials, clinical skin care,   specials and customized spa packages.
cialists, permanent cosmetic makeup artists      body and aromatherapy, manicures, pedi-
and braiding. Financial aid is available to      cures, body waxing, hair care and many             YOUTHFUL MEDICAL SPA
those who qualify.                               massage modalities. Massage therapy is             13111 Atlantic Blvd., Ste. 2,
                                                 available for relieving stress and pain,           Jacksonville, 220-6565
ORTEGA MED SPA                                   increasing blood supply and soothing tired,        Youthful Med Spa offers Thermage, a skin-
4570 San Juan Ave., Ste. 2,                      achy muscles.                                      tightening procedure for eyelids, faces,
Jacksonville, 388-8844                                                                              arms, tummies, thighs and buttocks. They
Onsite physician Wayne Houston, MD, and          THE SPA AT AMELIA ISLAND                           also offer fractional skin resurfacing to
his staff offer SA Bodysculpture, an in-office   PLANTATION                                         reduce wrinkles, as well as Botox, Juva-
mini-liposuction procedure, VI Peel, pre-        6800 First Coast Highway, Amelia                   derm, laser hair removal, photofacials, scle-
scription weight loss, DNA facials, Carbossi     Island, 432-2220 or (877) 843-7722                 rotherapy, microdermabrasion, spray tan-
& Synergy, Botox, Dermal fillers, skin care      The Spa at Amelia Island Plantation fea-           ning and Jane Iredale makeup.
services, laser hair reduction, photofacials,    tures 25 individual treatment rooms with
massage, skin-care products, spider-vein         sweeping views of lagoons and moss-
treatments and consultations.                    draped oaks. Treatments include everything
                                                 from massage, aquatherapy, facials, peels          WELLNESS
PANACHE: AN AVEDA LIFESTYLE                      and herbal wraps to manicures, pedicures,
STORE, SALON & SPA                               hair care, waxing, spray tanning and other         CENTERS
66 Hypolita St., St. Augustine, 824-2771         salon services.
1089 A1A Beach Blvd., St. Augustine                                                                 ALTERNATIVE WELLNESS CENTER
Beach, 461-9552                                  THE SPA AT PONTE VEDRA INN                         1122 Third St., Ste. 1, Neptune Beach,
Panache is a mecca for holistic beauty           & CLUB                                             241-5566
care and health, incorporating Aveda prod-       200 Ponte Vedra Blvd., Ponte Vedra                 As a professional wellness coach, Niki
ucts. They help to ground, reconnect and         Beach, 273-7700                                    LaMont partners with people to accelerate
balance clients with themselves and              A Folio Weekly Best of Jax reader’s poll           potential, using hypnosis, energy and color
 others through plant energy and human           winner for Best Day Spa, The Spa at the            therapy. “The Four Agreements” of Don
touch, through body treatments and hair          Ponte Vedra Inn & Club offers more than            Miguel Ruiz provide focus. Professionalism
services.                         100 spa services in 22 treatment rooms,            and confidentiality are assured, in a safe
                                                 including full-body treatments, facials, La        environment.
PANACHE ON PARK AVENUE                           Stone therapy, manicures and pedicures.
1472 Park Ave., Park Central Plaza,              Operating since 1987, The Spa encom-               ANASTASIA ATHLETIC CLUB
Orange Park, 269-0666                            passes more than 30,000 square feet                1045 Anastasia Blvd., St. Augustine,
For more than 20 years, Panache has              of space.                                          471-4300
offered skin care — featuring LED light                                                             The Anastasia Athletic Club dedicates a
therapy — hair care, hair and lash exten-        SUTRA SALON                                        portion of its staff to wellness and nutri-
sions, nail care, spa services, and rejuve-      320 Ninth Ave. N., Jacksonville Beach,             tional counseling. Its certified personal-
nating and therapeutic massage at the            249-9292                                           training staff helps clients get on track to a
hands of a licensed skilled therapist. Spe-      Sutra Salon employs a diversely talented           healthy and energetic lifestyle. Through use
cializing in pampering with a focus on           group of stylists who combine creativity           of counseling and lifestyle modifications,
wellness, Panache features Swedish,               and devotion to beauty to make anyone             stress and medical problems can be
sports, reflexology and pregnancy mas-           look and feel their best. The Bumble and           reduced. Open daily.
sages. Couples’ rooms and private rooms          Bumble exclusive salon offers Jane Iredale
are available. Panache also offers Vichy         cosmetics, an all-natural mineral makeup.          CLINICAL AND HEALTH
shower body wraps and treatments, as                                     PSYCHOLOGY
well as Botox and Juvederm.                                                                         6545 Bowden Road, Jacksonville,
                                                                                                    Dr. Frank G. Stanley and associates spe-
                                                                                                    cialize in behavioral medicine and stress
                                                   RAW FOODS

Raw Deal
How many cooks in a raw kitchen? Answer: None.
I hate vegetables. I was the kid who success-          “It is the most natural, the simplest way
fully filibustered for hours at the kitchen        to eat,” says Valerie Herrman, chef and self-
table. The clock would tick away as I stared       proclaimed “bliss distributor” at Shakti Life
at my corn or peas, then I’d go to bed with-       Kitchen in Atlantic Beach. “I get asked all
out having touched them.                           the time, ‘What can I possibly eat?’ We
    To be painfully frank, I like preservatives.   have pizza, burgers, burritos, all of that. We
I like eating animals. I don’t care what hot       are creating something healthy and sustain-
dogs are made of. Just look at me — you can        able for the Earth. It connects us back to
tell. I admit, as I get older, and my metabo-      the Earth.”
lism goes into negative numbers, I don’t               The circle of life, maybe. But is it really
move as well as I used to. Don’t get me            healthy? What about that food pyramid
wrong. I recognize the importance of a diet        thingy? “All the fats that are cooked at high
rich in fruits and veggies and whole grains, I     temperatures, our body doesn’t know what to
just don’t care enough to do much about it.        do with them,” explains Herrman. “It gets
    So when I was asked to write a piece on        stuck in our arteries, it causes high blood
raw foods, I was vexed. I hate vegetables on a     pressure. But if we eat the fats from avoca-
gut level. Let’s just say the bias is planted      dos, cold-pressed coconut oils, cold-pressed
deep in the soil of my psyche.                     olive oil — all these fats are really healthy for
    Rawism, or raw foodism (or “craziness,”        us when they are in their natural raw state.”
as I call it), is an offshoot of veganism that         That makes sense. But a raw diet is appar-
focuses on preparing organic food below a          ently about more than just what you eat and
certain temperature — 118 degrees, give or         how it is prepared. Rawism has its own phi-
take — to preserve the natural enzymes in          losophy to back it up. “It has been around
the food. Nuts, sprouts, most vegetables and       since we were able to eat,” says Herrman.
fruits, and various seeds are the staples of the   “Since trees have [borne] fruit. That is the
diet, whose enzymes are said to create             simplest diet, if you eat what is grown by
numerous health benefits and, more impor-          nature. It is all imagination. Who looked at a
tantly, prevent the unnatural reactions that       cow and thought about making it into a
occur once food is heated.                         double cheeseburger? We weren’t born with
    According to the literature of the move-       it, we created it.”
ment, the benefits of a diet that’s at least 75        She’s very convincing, that bliss distribu-
percent raw include more energy, stronger          tor, so I figure I’ll give it a try. I sample seed
bone structure, a healthier digestive system       cheeses and flax crackers. I chow on some
and fewer wrinkles. Perhaps. I am guessing         walnut pesto and a raw “pizza.” I “Fear Fac-
that the downside of going raw is actually         tor” some sort of pâté-textured something
subsisting on sprouts and seeds.                   or other. And it’s all good. I don’t push the
    Yvette Schindler, owner of The Present         plate away, and I enjoy the experience.
Moment Café and Market in St. Augus-               Yeah, I’ll still stop and get some beef brisket
tine, insists that the diet is easier than one     on the way home, but I am not afraid of
might expect on the palate — she serves            vegetables anymore.
hummus, lasagna, even pizza and shakes —               By the way, Shakti serves mint chocolate
and the benefits are manifest. “People feel        chip ice cream. “Any guilty pleasures you
tired when they eat cooked foods,” says            can think of,” says Herrman, “you can have
Schindler. “The body has to work hard.             them raw.”
Live foods leave the nourishment, the                                                 — Danny Kelly
essence and then leave [the body].”                               
                                                                             WALTER COKER

                                                                                            Uncooked to
                                                                                            perfection: Writer
                                                                                            Danny Kelly hoists
                                                                                            a plate of raw.
                                                                             Health & Beauty

management through hypnosis and                Uma Seaman, a licensed massage thera-           PAUL ELLSWORTH
biofeedback. Family and individual coun-       pist with 13 years experience, is also          P.O. Box 51541, Jacksonville Beach FL
seling are available, educating clients in     available. Spiritually directed counseling      32250, 403-2228
wellness and other aspects of health, as       services are offered to individuals, cou-       Ellsworth offers chen style tai chi chuan,
well as therapy for eating disorders and       ples and families with John Jeniff, MA.         silk reeling qigong, bagua and meditation,
psychological testing.                         A Zen meditation and dialogue group             by appointment only.
                                               meets monthly.
MARILYN DEPREY, MS, LMHC                                                                       PEACEFUL YOGA STUDIO
2180 A1A S., Ste. 102, St. Augustine,          BIKRAM YOGA OF                                  2105 Park Ave., Ste. 26, Orange Park
460-0208                                       ST. AUGUSTINE                                   278-8082
Deprey offers counseling for individuals and   804-C Anastasia Blvd., St. Augustine,           This studio offers an environment where
couples, incorporating relaxation techniques   819-6900                                        one can feel calm, connected and empow-
to access personal growth in areas of sub-     Bikram Yoga’s program is demanding and          ered. Peaceful Yoga offers a variety of
stance abuse, addiction, relationships and     effective. All levels are challenged and will   classes including Pilates and tai chi gung.
communication. Her practice is oriented        receive equal benefit from the 26 ordered
toward issues of personal growth and           postures and breathing exercises. A flexible    POWER YOGA
development, with self-hypnosis and per-       class schedule ensures many opportunities       3825 Hendricks Ave., Jacksonville,
sonal planning available. Family and group     to get in shape.                                655-4642
work encouraged. Call for information                                                          Serving the area for more than eight years,
regarding pay scale.                           BLISS YOGA                                      and a consistent winner in our Best of Jax
                                               1615 Thacker Ave., Jacksonville,                readers’ poll, Power Yoga features Vinyasa
THE ESSENTIAL                                  514-0097                                        yoga, which heats the body internally and
WELLNESS CENTER                                Bliss Yoga offers classes daily with some of    builds strength, increases cardiovascular
13400 Sutton Park Drive S., Ste. 1502,         the area’s most experienced instructors, as     endurance, enhances balance and coordina-
Jacksonville, 223-6882                         well as teacher certification and workshops.    tion, and calms the mind. An extensive
Sharon Knapp, LMT, CNMT, specializes in        Bliss Yoga is an open-hearted yoga commu-       schedule makes attendance convenient.
therapeutic bodywork with a gentle touch.      nity in the heart of San Marco, dedicated to    Classes are offered on a first-come, first-
The combination of craniosacral, somatoe-      the study and practice of yoga as a path        served basis.
motional release, and neuromuscular thera-     toward personal growth and self-realization.
pies can relieve a wide variety of condi-      Other classes include power, gentle flow        RADIANT WELLNESS
tions, including chronic pain, headaches,      and athletic yoga.           CENTER, LTD.
accident-related injuries, anxiety, depres-                                                    3304 Sawgrass Village Circle,
sion or fatigue.                               COBALT MOON HEALING CENTER                      Ponte Vedra Beach, 280-4628
                                               217 First St., Neptune Beach, 246-2131          Joan E. Ryan, RYT, IYT, and husband
EYE CARE FOR YOU                               Cobalt Moon Healing Center provides a           James, CHT, RYT, are certified instructors
1524 N. Third St., Jacksonville Beach,         holistic environment for wellness and heal-     in yoga therapy and modified Kripalu.
241-3162                                       ing, with three studios offering 15 yoga        They offer private and semi-private regular
Eyecare For You fits oxygen-permeable          classes each week in a range of styles from     or therapeutic lessons designed to meet
contacts on kids as young as six to slow       Gentle Yoga to Power Yoga. There are also       individual needs and abilities, as well as
down nearsighted progression. They prac-       multiple levels of classes of tai chi as well   hypnosis, meditation, reiki and Ayurveda.
tice corneal molding therapy, designing        as mediation, drumming and dancing. Call        Group classes and yoga basics, beginner
specialized appliances, worn at night, to      for an appointment or class schedules.          and experienced levels are offered, as
give functional vision during the day. Eye                                                     well as corporate, and conference lessons
Care For You prescribes therapeutic con-       DISCOVERY YOGA                                  and workshops.
tacts or magnifiers for those with eye         3 Davis St., St. Augustine, 824-7454
impairments.                 Discovery Yoga is a tool for self-empower-      TAOIST TAI CHI SOCIETY
                                               ment and personal growth. Yoga benefits         733-8180
HOLISTIC HEALTH OPTIONS                        the musculoskeletal system as well as res-      Tai chi originated in the Taoist monasteries
4070 Herschel St., Ste. 4, Jacksonville,       piration, circulation and digestion. Yoga       of old China and is an exercise consisting of
381-0003, 477-2825                             improves relaxation, flexibility, strength,     slow, graceful movements that promote
This established wellness center offers a      endurance and energy. Daily classes, herbal     health, relaxation and flexibility. The Taoist
relaxing and healing environment, mas-         and spiritual counseling, workshops, a Yoga     Tai Chi Society’s certified instructors volun-
sage therapy and Chinese medicine,             Basics course for beginners and yoga            teer their time to make Taoist tai chi an
including a full Chinese herbal dispensary,    teacher certification also offered.             affordable experience. Classes are held at 7
nutritional supplements, traditional Chi-                                                      p.m. on Tuesdays and Thursdays at Unitar-
nese and Japanese acupuncture and diet         JACKSONVILLEYOGA.COM                            ian Universalist Church, 7405 Arlington
therapy. Offering treatment for stress-        391 Third Ave. S., Jacksonville Beach,          Expressway, Jacksonville.
related disorders, migraines, infertility,     249-1111
and gynecological, dermatological and offers weekly yoga         YOGA ANANDA
cardiovascular problems.                       classes taught by Joyce Savitz, ERYT, MT,       4150 & 4154 Herschel St.,
                                               the only certified Anusara teacher in North-    Jacksonville, 680-7344
SPIRITUAL LIGHTHOUSE CHURCH                    east Florida, in a new expanded location.       Yoga Ananda: A Center for Yoga and Well-
1049 Crestwood St., Jacksonville,              Private instruction and massage therapy are     ness is located in the Avondale/Ortega
764-7639                                       available by appointment, as well as thera-     neighborhood. The staff develops compre-
Rev. Marilyn Beasley and Rev. Paul Krutz       peutic yoga. Savitz, who has 25 years of        hensive wellness programs for each individ-
offer counseling on all levels in areas of     experience, offers a relaxing atmosphere in     ual, offering yoga, massage, acupuncture,
spiritual and physical wellness. A psychic     her yoga studio, with bamboo floors and         nutritional counseling, reiki, reflexology, and
awareness development class is offered         high ceilings.                                  special prenatal and family programs for
every Tuesday and a psychic fair is held                                                       everyone at every level of health and
every second Saturday. Each 5 p.m. Sunday      LOTUS YOGA                                      income bracket.
service begins with meditation and healing.    869 Stockton St., Jacksonville, 891-6537
Seminars are offered each month.               Lotus Yoga is a community-based yoga stu-       YOGA DEN STUDIO
                                               dio located upstairs on Stockton Street in      AND BOUTIQUE
THE TRANSCENDENTAL                             the heart of Avondale.         2929 Plummer Cove Road,
MEDITATION PROGRAM                                                                             Jacksonville, 268-8330
835C Anastasia Blvd., St. Augustine,           M BODY YOGA                                     Yoga Den offers a variety of classes for all
824-5418 or 563-3115                           217 First Street, Cobalt Moon,                  fitness levels, offering power yoga, discov-
Transcendental meditation is a technique       Neptune Beach, 565-1005                         ery/Hatha, kids, pregnancy, Pilates and
used to gain relaxation, eliminate stress      3807-A Southside Blvd.,                         Yogalates. Private lessons, corporate pack-
and fatigue and improve health and brain       Jacksonville, 565-1005                          ages and gift certificates are available.
function. TM is easily learned, practiced      M Body Yoga is North and Central Florida’s
15 to 20 minutes a day and taught by a         only Baptiste Power Yoga-affiliated studio,
certified instructor.                          offering daily classes and several work-        YOGA ESPECIALLY FOR YOU
                                               shops year round. Senior Baptiste teacher       WITH BRENDA STAR WALKER
                                               and MBY founder Mark White leads a 200-         699-5172, 398-8429
                                               hour, biannual teacher certification program.   Develop your own practice. Gain strength,
YOGA & TAI CHI                                 M Body The Store also offers yoga gear.         flexibility, balance and clarity of body,
                                                                                               mind and spirit. Brenda Star Walker is a
ARTOGA                                         MELLOW MOON YOGA                                certified yoga instructor and a licensed
P.O. Box 330346, Atlantic Beach FL             1055 Park St., Jacksonville, 358-3869           massage therapist. All ages and abilities.
32233, 477-0400                                Located inside Midnight Sun, Mellow             Group and private instruction, yoga parties
Artoga Yoga, Art & Theater offers classes      Moon offers integral yoga for all levels.       and retreats.
for kids and teens, ages 3-16, as well as      Rhonda Bell is the certified yoga instructor
holiday and summer camps, in-school pro-       to call for schedules.                          YOGA LIFE STUDIO
grams and birthday parties. Artoga is a                                                        9948 Old Baymeadows Road,
holistic program combining yoga and the        MINDFUL MOTION YOGA                             Jacksonville, 564-1660
arts, including visual arts, theater, dance    3546 St. Johns Bluff Road S., Ste. 119,         Located in Deerwood Village, Yoga Life
and music.                                     Jacksonville, 996-2500                          offers serenity, Kripalu, power and prenatal
                                               This new studio offers a variety of daily       yoga, as well as yogalates classes daily, in
AT EASE YOGA                                   classes, from 6:30 a.m. to 7 p.m., to help      an inviting, supportive atmosphere.
& MASSAGE CENTER                               you gain strength, cultivate peace,   
110-B Anastasia Blvd., St. Augustine,          release tension and build flexibility.
669-1437                                       Intensity levels range from the slow-
At Ease Yoga offers Hatha yoga classes         paced gentle yoga to fat-burning, body-
Monday through Saturday at levels from         sculpting core power yoga. Many classes
beginning through advanced. Massage            are open-level, allowing those of differ-
therapy and deep-tissue body work with         ing abilities to grow together.

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