United Egg Producers Certified Program by ybg79195

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									    Animal Welfare:
Obligation or Opportunity
 January 17-18, 2007
United Egg Producers
  Certified Program
 “Obligation or Opportunity”



          Mark Oldenkamp
          Egg Producer, Valley Fresh
          Foods Inc.
          Chair, UEP Animal Welfare
          Producer Committee
Why An Industry Animal
Welfare Program?
   Animal activists forced their agenda upon
    consumers, retailers and legislators in
    Europe.
   The European Union Directives were based
    more upon personal opinions or emotions
    than science.
   EU producers, retailers and consumers had
    no voice in the changes. (or chose to ignore)
   Most EU poultry scientists did not support
    the directives.
Why You Should Care
   Your customers care.
   To avoid government mandates or
    legislation.
   Because animal activists want to be the
    voice of animal agriculture.
   Because activists want to eliminate animal
    agriculture.
   Because activists want to create a vegan
    society.
UEP’s Animal Welfare Mission
   Scientific approach to animal welfare
    guidelines.
   Guidelines based upon scientific research
    instead of personal opinions or emotions.
   Guidelines that are driven by the industry
    rather than government mandates or
    legislation.
   Guidelines that create a level playing field for
    both egg producers and the marketplace (our
    customer).

Met with Dr. Jeffrey Armstrong and asked if he would select and
chair a scientific committee.
Scientific Advisory Committee
Members
   Dr. Jeffrey Armstrong – Michigan State University
   Donald Bell – University of California/Riverside
   Dr. Bill Chase – Private Veterinarian
   Dr. Patricia Hester – Purdue University
   Dr. Joy Mench – University of California/Davis
   Dr. Margaret Shea-Moore – USDA-ARS
   Dr. Ruth Newberry – Washington State University
   Dr. Larry Stanker – USDA-ARS-WRRC
   Dr. Janice Swanson – Kansas State University
   Dr. Paul Thompson – Michigan State University
   Dr. Gail Golab – American Veterinary Medical
    Association
Respected Scientific Committee
After working for UEP several members of
the committee served on animal welfare
committees for:

            McDonalds
            Burger King
    Food Marketing Institute (FMI)
National Council of Chain Restaurants
Scientific Committee Assignment
   Review all available scientific research
    papers.
   Visit egg production farms, cage
    manufacturers, breeder companies.
   Consider all production systems, but
    primarily focus upon cages.
   Make recommendations for industry changes
    if needed.
   Recommend additional research projects if
    needed.
Areas Of Review By Scientific
Committee
   Do conventional cages provide for
    humane care of egg laying hens?
   Cage space per bird
   Beak trimming
   Molting
   Handling, transportation and slaughter
Committee completed their project and published its report in
September 2000. UEP Board endorsed recommendations.
 UEP’s Animal Husbandry
 Guidelines (Requirements)
    Cage configuration            Biosecurity
    Space per bird                Beak trimming
    Feeder and water              Molting
     space                         Handling and
    Air quality                    transportation
    Lighting                      Backfilling cages


All guidelines are for layers kept in cages.
Reason For Phase-In Plan Of
Action
   The guidelines for beak trimming, molting, handling
    and transportation were required to be implemented
    by July 1, 2002 on all flocks regardless of their hatch
    date.
   The guidelines for cage space began in April 2002
    and will be phased-in over a 6-year period. Had this
    phase-in not been allowed, it would have required
    the depopulation of 21% of the nation’s flock (57
    million hens). This would have caused major market
    disruptions and a disservice to our customers.
The phase-in allows time for producers to build new houses to
replace the lost hens in existing houses.
 Space Allowance To Meet UEP
 Welfare Guidelines
                                                    White Egg                Brown Egg
Hatch Date              Date @ 18 Wks.               Leghorn              Space Allowance*
                                                 Space Allowance*
April 1, 2002           August 5, 2002                56 Inches                62 Inches

October 1, 2003         February 4, 2004              59 Inches                66 Inches

April 1, 2005           August 5, 2005                61 Inches                68 Inches

October 1, 2006         February 4, 2007              64 Inches                72 Inches

April 1, 2008           August 5, 2008                67 Inches                76 Inches

* Prior to the UEP Certified program, more than 62% of all layers were provided with less than
53 square inches per bird with many at 48 square inches or less.
Molt Research
   Until only recently, the only known way to
    successfully induce a molt was with feed withdrawal.
   Research of non-feed withdrawal molt programs
    conducted at:
       University of Illinois
       University of Nebraska
       North Carolina State University
   Field tested at several egg production farms.
   Results of non-feed withdrawal appears to be equal
    to feed withdrawn in terms of hen performance.
   Molting by new method requires change in producer
    mindset.
   Significantly more challenging to manage
A UEP Certified Company Must
   Implement guidelines on 100% of all company
    owned or controlled houses regardless of where or
    how eggs are marketed.
   Not co-mingle eggs from certified and non-certified
    farms.
   File Monthly Compliance Reports.
   Be audited annually by an approved 3rd party. (keep
    records)
   Pay fair share of administrative costs and public
    relations program.
   Use only non-feed withdrawal molt programs after
    January 1, 2006.
   In 2007, must manage for not more than 25 ppm
    ammonia (prior has been 50 ppm)
Who Performs Audits?
   UEP does not audit. USDA-AMS or Validus
    conducted all audits.
   The auditing firms jointly wrote the documents as
    guidelines for conducting an audit. (Audit
    Subcommittee Review)
   The audit requires an inspection of all company
    records.
   UEP plays no role in the selection of company
    facilities to be audited or the scoring of the results.
   All houses must be audited during first year.
    Thereafter 50% of facilities will be randomly selected
    each year.
Audit Points Breakdown
Points allocated for the key components of UEP’s Animal
Husbandry Guidelines.
Housing and Space Allowance            =       110 Points
(includes: air, feed, water, etc.)
Beak Trimming                          =       30 Points
Molting                                =       30 Points
Handling & Transportation              =       30 Points
                                              200 Points
Failure to meet required points of Housing and Space
Allowance is automatic failure of the audit as well as if there is
evidence of backfilling cages, commingling of Certified and
Non-Certified eggs or use on feed withdrawal molting.
UEP’s Role In The Audit
   Upon completion of the audit, UEP
    informs the company of their future
    status as an “United Egg Producer
    Certified” company.
   170 to 200 total points must be
    achieved in order to maintain “Certified”
    status.
    Steps Taken To Support
    United Egg Producers Certified
   Trademarked United Egg Producers Certified logo.
   Copyrighted the program guidelines
   Created website: www.uepcertified.com
   USDA, FDA and FTC approve use of logo
   Endorsed by FMI and NCCR
   Employee Training Video (updating this year)
   Molt, Feeder Space and Cage Configuration Research
   Audit Procedures and Auditing
   Monthly Compliance Reports
   Public Relations
   Endorsed by International Egg Commission
United Egg Producers Certified
Status Report
   Companies owning 241 million layers have
    made commitments to implement the “UEP
    Certified” program. (Voluntary)
   85% of all layers are enrolled in the “UEP
    Certified” program.
   Currently, only 12 major size companies are
    not enrolled in the “UEP Certified” program.
   Pressure for certified egg products;
    happening now
Public Relations
   To respond to negative press
   Assist producers with local media
   To educate customers and consumers.
   To promote UEP Certified eggs
   Public Relations provided by Golin
    Harris International
   Public Relations budget of ~$600,000
    annually
UEP’s Position
   Support the right of consumers to choose
   Members produce eggs in cage, non-cage,
    organic and free-range systems
   That retailers and consumers should not be
    forced to limit their egg purchases from only
    non-cage systems
   Consumers should have right to purchase
    lowest cost egg product if that is their choice
Obligation or Opportunity?
   Both if you want to proactively face the
    challenges all animal agriculture will
    continue to be faced with
   An opportunity to use science to
    support production practices; take
    emotion out of the debate

								
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