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PERCEPTION

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					PERCEPTION, ATTRIBUTION, DECISIONS
OPTICAL ILLUSION?
          .Look at this picture
          and ask yourself: what
          do I really see? Now,
          look again. You
          might be
          surprised!!!!!!
OPTICAL ILLUSION ?




         What do you really see
          here? .
OPTICAL ILLUSION ?


           Look at this picture
           closely and tell us
           what you really see
           here?
OPTICAL ILLUSION ?


          How do you describe
          the square in this
          circle ?
OPTICAL ILLUSION ?


         How many ways can
          you view this cube?
OPTICAL ILLSUION ?


         At first glance, what do
           you see—
         You may want to give a
           second look at it
OPTICAL ILLUSION ?


          When you look at
          this, you probably
          see …
OPTICAL ILLSUION ?


          Are the diagonals
          parallel? Do you bet
          they are!
OPTICAL ILLUSION ?



         Is there anything
            unique about this
            elephant?
OPTICAL ILLUSION ?
           What Is this man
          doing? Is there
          anything more
          than what you have
          already seen here?
OPTICAL ILLUSION ?




         Verbalize what you
           read here.
                 PERCEPTION

The selection and organization of environmental
stimuli in order to provide meaningful experiences
to the perceiver- It involves searching for,
obtaining and processing information.

 A sequential process of Observation, Selection,
 Organization, Interpretation and Response
                      PERCEPTUAL PROCESS

         Environmental Stimuli
   •For example, objects and people in the
          immediate environment
                                                                   Observation
                                                                      •Taste
                                                                      •Smell
                                                                      •Hearing
 Perceptual Selection                                                 •Sight
 •External Factors *Internal Factors                                  •Touch
        •Size                *Personality
        •Intensity           *Learning
        •Contrast            *Motivation
        •Motion
        •Repetition                                      Perceptual Organisation
        •Novelty                                         •Perceptual Grouping
        •Familiarity                                            •Continuity
                                                                •Closure
                                                                •Proximity
                                                                •Similarity
Interpretation
•Perceptual Errors       *Attributions
•perceptual defense * Internal versus external causes
•Sterotyping        *Causus for success and failure     Response
•Halo effect                                            •Covert      *overt
•Projection                                             •Attitudes   *Behavior
•Expectancy effects                                     •Motivations
                                                        •Feelings
   PERCEPTUAL SELECTION

 Process by which people filter out most stimuli
 so that they can deal with the most important ones.


              PECEPTUAL SET

An expectation of a particular interpretation based on past
experience with the same or similar stimuli
    PERCEPTUAL ORGNIZATION



Process by which people group environmental stimuli
into recognizable patters
 SOCIAL PERCEPTION/PERSON PERCEPTION


Process by which people group environmental
stimuli into recognizable patterns




Influencing factors
         IMPRESSION MANAGEMENT

An attempt to manipulate or control the impressions
that others form about the person.




Impression Motivation       Impression construction
             PERCEPTUAL ERRORS

                        Influence of the first impression
                             on perception and decision



1. Primacy effect            Tendency to protect oneself
                                 against ideas, objects, or
                         situations, and are threatening:
2. Perceptual Defence   “Hearing what one wants to hear
                                    and disregard the rest

3. Stereotyping
                            Tendency to assign attributes
                          to someone solely on the basis
                        of a category of people of which
                              that person is a member: A
                                          cluster of traits
                        Evaluation of another person solely
                        on the basis of one attribute, either
                        favourable or unfavourable-Danger
                        in performance rating



       4. Halo Effect   Prior expectation bias perceptions
                        of events, objects and people -
5. Expectancy Effects   Self-fulfilling  Prophesy/    The
                        Pygmalion Effect
        6. Projection


                        Tendency to see one’s own traits in
                        others
 A belief that     Lies in the
  success is a    maximization
journey, not a    of one’s own
  destination         PEP




                  A recognition
                   that success,
                 like learning, is
                     a lifelong
                      process

				
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posted:4/7/2010
language:English
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