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US Sporting _ Athletic Goods Manufacturing Industry-2010-final by BarnesReports

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									BReports
     ARNES
Sporting & Athletic Goods Mfg.
Industry (NAICS 33992)


          n Market Reports

          n Industry Trends

          n Demographic Data




  2010 edition
                    © C. Barnes & Co.
                   Sporting & Athletic Goods Mfg.
                           (NAICS 33992)


                                      TABLE OF CONTENTS
          Users' Guide
          Industry Definition and Related Industries
          Industry Establishments, Sales & Employment Trends
          Industry Ratios
          Establishments, Firms & Payroll
          Sub-Industries - 2009 Estimated Industry Sales ($Millions)
          Sub-Industries - 2009 Estimated Number of Establishments
          Sub-Industries - 2009 Estimated Number of Employees
          5-Year Trend - Estimated Industry Sales ($Millions)
          5-Year Trend - Estimated Number of Establishments
          5-Year Trend - Estimated Number of Employees
          2010 U.S. States - Estimated Number of Establishments
          2010 U.S. States - Estimated Industry Sales ($Millions)
          2010 U.S. States - Estimated Number of Employees
          2011 U.S. States - Estimated Number of Establishments
          2011 U.S. States - Estimated Industry Sales ($Millions)
          2011 U.S. States - Estimated Number of Employees
          2010 U.S. Metropolitan Areas - Estimated Number of Establishments
          2010 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
          2010 U.S. Metropolitan Areas - Estimated Number of Employees
          2011 U.S. Metropolitan Areas - Estimated Number of Establishments
          2011 U.S. Metropolitan Areas - Estimated Industry Sales ($Millions)
          2011 U.S. Metropolitan Areas - Estimated Number of Employees
          Definitions and Terms




© 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.                        1
                          Sporting & Athletic Goods Mfg.
                                  (NAICS 33992)

                                                     USERS' GUIDE
The Barnes Reports are the leading publications on U.S. industries and estimates and forecasts
on sales and employment demographics. As a way of making the most of this information, we have
included a few suggestions and tips to aid you in processing and using this information.

Managers, planners, and market researchers use this information for a variety of activities:
  •   Sizing markets and segments – You can estimate the size of the regional markets you sell in
              and your company’s market penetration into that market. You can do the same with the market
              segments in which you participate.
  •   Sales territory potential – You can estimate your market penetration and also the market potential
              in any regional area or market segment.
  •   Sales forecasting – With the estimates on the size of the industry, market researchers supporting
              a sales force can then estimate and forecast the future size of the industry.
  •   Advertising strategies – You can use this information for forecasting and estimating sales potential
              and target advertising campaigns.
  •   Competitive analysis – You will use the information to locate your possible competitors (if it is
              not already known), to estimate their size, growth and strengths and weaknesses and to see what
              market segments in which they participate.

We recognize that many managers today are asked to provide detailed analysis of their markets,
sales territories, distribution channels, and product placements. We have organized these reports in a
logical format making your market analysis and research tasks easy to accomplish.




Copyright © 2010 By C. Barnes & Co.
Printed in USA

All rights reserved. This publication may not be reproduced, stored in any information or retrieval system
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Note: Every effort has been made to verify and ensure the accuracy of the information within this
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any loss or damage to any party as a result of the information or errors in this publication.


     © 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.                                                   2
                       Sporting & Athletic Goods Mfg.
                               (NAICS 33992)

Industry Definition and Related Industries

NAICS 33992: Sporting & Athletic Goods Mfg.
This industry comprises establishments primarily engaged in
manufacturing sporting and athletic goods (except apparel and
footwear).




Related Industries
          Spectator Sports
          Fitness Centers and Gyms
          Golf Courses



U.S. Census Categories
NAICS 33992: Sporting & Athletic Goods Mfg. is 100% comparable to:
100% of SIC 3949– Sporting & athletic goods, n.e.c.


Sub-Industries
Sporting and athletic goods, nec
Golf equipment
Fishing equipment
Exercise equipment
Winter sports equipment
Toboggans
Trap racks (clay targets)
Swimming pools, except plastic
Protectors: baseball, basketball, hockey, etc.
Ping-pong tables
Strings, tennis racket
Bowling pins
Mitts and gloves, baseball
Mallets: polo, croquet, etc.
Other sporting equipment

    © 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.         3
                               Sporting & Athletic Goods Mfg.
                                       (NAICS 33992)

Industry Establishments, Sales & Employment Trends

                                                           Year                                 Percent Chg. Year-to-Year
                                  2007        2008         2009        2010        2011        07-08 08-09 09-10 10-11
Establishments                        2,003       2,001       1,919        1,883       1,832       -0.1%       -4.1%        -1.9%    -2.7%
Sales ($Millions)                    12,554      13,414      12,996       13,425      13,864        6.8%       -3.1%         3.3%    3.3%
Employment                           51,388      51,338      49,186       48,296      46,971       -0.1%       -4.2%        -1.8%    -2.7%




Industry Ratios

                                                           Year                                 Percent Chg. Year-to-Year
(Industry Averages) 2007 2008                              2009        2010        2011        07-08 08-09 09-10 10-11
Sales ($M)/Estab.       6.27    6.70                            6.77        7.13        7.57        7.0%        1.0%         5.3%    6.2%
Sales ($)/Emp.       244,304 261,287                        264,211     277,969      295,159        7.0%        1.1%         5.2%    6.2%
Emps. per Estab.        25.7    25.7                            25.6        25.7        25.6        0.0%       -0.1%         0.1%    0.0%




Establishments, Firms & Payroll

                                    Employee Size of Firm or Establishment
            2009                   1-4         5-9        10-19        20-99 100-499            500+              Total
                                  Emps.       Emps.       Emps.        Emps. Emps.             Emps.
Firms                                 6,018       2,242        1,733       1,931         549         291                   12,763
Establishments                          266         329         704        3,262       5,280        2,922                  12,763
Payroll ($000)                           48          57           95         369         437         822                    1,829

* Firms (total company) are represented by employee size of firm.
  Establishments (individual locations) are represented by employee size of establishments.
  "Total establishments" do not include "unknown employees" so will not match "total establishments" in other parts of the report.




      © 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.                                                                               4
                     Sporting & Athletic Goods Mfg.
                             (NAICS 33992)

Sub-Industries – 2009 Estimated Industry Sales ($Millions)

                                                                 Total
                     Sub-Industries                              Sales
            Sporting and athletic goods, nec                        $2,584.0
            Golf equipment                                          $2,605.1
            Fishing equipment                                         $803.6
            Exercise equipment                                        $816.9
            Winter sports equipment                                   $170.8
            Toboggans                                                 $666.5
            Trap racks (clay targets)                                 $683.6
            Swimming pools, except plastic                          $1,655.1
            Protectors: baseball, basketball,                         $163.9
            Ping-pong tables                                          $247.1
            Strings, tennis racket                                    $859.4
            Bowling pins                                              $164.7
            Mitts and gloves, baseball                                 $11.8
            Mallets: polo, croquet, etc.                              $103.9
            Other sporting equipment                               $11,577.5

Sub-Industries – 2009 Estimated Number of Establishments

                                                                 Total
                     Sub-Industries                          Establishments
            Sporting and athletic goods, nec                               433
            Golf equipment                                                 191
            Fishing equipment                                              338
            Exercise equipment                                              71
            Winter sports equipment                                         39
            Toboggans                                                      192
            Trap racks (clay targets)                                      137
            Swimming pools, except plastic                                  57
            Protectors: baseball, basketball, hocke                         47
            Ping-pong tables                                                13
            Strings, tennis racket                                          48
            Bowling pins                                                    34
            Mitts and gloves, baseball                                       5
            Mallets: polo, croquet, etc.                                    30
            Other sporting equipment                                     1,651




  © 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.                       5
                     Sporting & Athletic Goods Mfg.
                             (NAICS 33992)

Sub-Industries – 2009 Estimated Number of Employees

                                                               Total
                     Sub-Industries                          Employment
            Sporting and athletic goods, nec                        9,710
            Golf equipment                                          7,482
            Fishing equipment                                       4,970
            Exercise equipment                                      5,283
            Winter sports equipment                                 1,076
            Toboggans                                               3,051
            Trap racks (clay targets)                               2,821
            Swimming pools, except plastic                          2,071
            Protectors: baseball, basketball, hocke                 1,003
            Ping-pong tables                                          764
            Strings, tennis racket                                  1,167
            Bowling pins                                            1,478
            Mitts and gloves, baseball                                177
            Mallets: polo, croquet, etc.                              928
            Other sporting equipment                               42,217




  © 2010 Barnes Reports: U.S. Sporting Athletic Goods Mfg.                  6
                       Sporting & Athletic Goods Mfg.
                               (NAICS 33992)

5-Year Trend – Estimated Industry Sales ($Millions)

                                         Employee Size of Establishment                                    Total
  Year      1-4        5-9       10-19     20-49     50-99     100-249 250-499 500-999 >1000       Un-     Industry
            Emps.      Emps.     Emps.     Emps.     Emps.     Emps. Emps. Emps. Emps.             known Sales
                                                                                                   Emps.
  2007           257       318       680     1,527     1,622     2,531   2,567   1,072   1,749         230     12,554
  2008           275       340       726     1,632     1,733     2,704   2,743   1,146   1,869         246     13,414
  2009           266       329       704     1,582     1,680     2,621   2,659   1,110   1,812         233     12,996
  2010           275       340       727     1,633     1,735     2,706   2,746   1,147   1,871         245     13,425
  2011           284       351       751     1,687     1,792     2,795   2,836   1,184   1,932         251     13,864


5-Year Trend – Estimated Number of Establishments

                                         Employee Size of Establishment                                    Total
  Year      1-4        5-9       10-19     20-49     50-99     100-249 250-499 500-999 >1000       Un-     Establish-
            Emps.      Emps.     Emps.     Emps.     Emps.     Emps. Emps. Emps. Emps.             known ments
								
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