LATEST BANROCK STATION ACCOLADE TAKES IT TO NATIONAL TOURISM AWARDS

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Monday, 8 December 2003


          LATEST BANROCK STATION ACCOLADE
       TAKES IT TO NATIONAL TOURISM AWARDS
The Riverland’s internationally acclaimed Banrock Station Wine and Wetland Centre
will represent South Australia at the National Tourism Awards to be held in Perth in
February.

This follows the South Australian Tourism Awards on Friday when Banrock Station
held pride of place over the Barossa Valley and Limestone Coast to take out the
award in the category of Tourism Wineries.

“Banrock Station’s ability to blend wine tourism and ecotourism is the magic that
really works, backed up by staff who create an inspiring atmosphere with great wine
and food,” Banrock Station Manager, Mr Tony Sharley, said today.

“The award criteria covered a wide range of operational aspects as well as judging the
Centre’s contribution to the local tourism industry, local staff content, professional
development, contribution to the local cultural and social environment, environmental
responsibility, customer service and marketing,” he said.

“This is also a win for the emerging Riverland wine tourism industry, where
Banrock’s approachable wine tourism style is a refreshing experience for tourists.

“We could not have won this award without the valued contribution of the Riverland
people and their products.

“Banrock Station uses local suppliers for catering at its major functions and all of our
staff are from the Riverland region.

“In just five years, our operations have grown to include full-time staff specialising in
tourism management, cellar door sales, food service and boardwalk co-ordination.

“Together with our casual staff, they are all joint winners of this award.”

The win caps a stunning 13 months of success for Banrock Station.
Last month, Ecotourism Australia - the country’s peak body for the ecotourism
industry - awarded Banrock Station an “Advanced Accreditation” under the
organisation’s prestigious National Ecotourism Accreditation Program, the highest
level of accreditation possible.

Banrock Station also created history in November last year by becoming the first
privately-owned property in South Australia to be designated as an internationally
important conservation site under the Ramsar Convention on Wetlands.

Ramsar is the world’s peak wetland conservation organisation.

And earlier this year, Banrock Station’s vineyard achieved formal accreditation under
the international standard for environmental management systems (ISO14001).

Part proceeds from the sale of all Banrock Station bottled and cask wines are donated
to waterways and wetland projects in Australia and throughout the world.

In Australia, the funds are donated to Landcare Australia and Wetland Care Australia
for the restoration of wetland projects across the nation.




FOR INTERVIEWS AND FURTHER INFORMATION, PLEASE CONTACT:

Tony Sharley                                       Rebecca Hopkins
Manager                                            Public Relations Manager
Banrock Station                                    Hardy Wine Company
(08) 8583 0299                                     (08) 8392 2298
(0418) 808 475                                     (0418) 837 465

				
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