Shriram Transport Finance by pcu59739


									         Shriram Transport Finance
                       becomes strategic partner in

                                               Ashley Transport Services

         AshoK leylAnd and shriram
         Transport Finance company, the
         largest asset financing nBFc in
         the country, have entered into a
         strategic partnership in Ashley
         Transport services limited.
            hitherto wholly owned by
         Ashok leyland and its group
         companies, Ashley Transport
         services has been successfully
         operating the unique Transport
         exchange, a brand-neutral freight
         intermediation service.
            r seshasayee, md, Ashok
         leyland and chairman, ATs said,
         “With over 30 lakh commercial
         vehicles engaged in goods
         transportation, the sheer size        s a i d , “J o i n i n g h a n d s w i t h       J K rajagopal, chief executive,   R Seshasayee,
         of the industry offers significant    Ashok leyland in this important              Transport exchange added:             MD, Ashok
         opportunities for organized           venture reflects the customer-               “Freight intermediation services      Leyland,
         players and plenty of avenues         centric approach of Ashok                    in india have been dominated by       addressing the
                                                                                                                                  media. To his right
         to improve the viability of truck     leyland and the shriram Group                small, localized and unorganized
                                                                                                                                  is R Thyagarajan,
         owners. This strategic tie-up is      to together meet the business                players. Truck owners have been
                                                                                                                                  Chairman, Shriram
         another step in actualizing Ashok     requirements of the transport                saddled with issues of poor
                                                                                                                                  Group and to his
         leyland’s vision of providing a       community in every conceivable               return load availability, absence     left, J K Rajagopal,
         comprehensive suite of products       m a n n e r. T h e v e n t u r e w i l l     of transparency and revenue           Chief Executive,
         and services in the transport value   operate in all segments which                leakages affecting their viability.   Transport
         chain. our future plans for Ashley    will help the truck operators                Transport exchange from Ashley        Exchange.
         Transport services include an         and take care of their funding               Transport services has been able
         expansion of its operations and       requirements.”                               to address these issues with an
         the introduction of new financial         r s r i d h a r, m d, s h r i r a m      existing network of 29 locations.”
         services that transporters value. i   Transport Finance company                        seshasayee indicated a
         am happy that in shriram Transport    and director, Ashley Transport               planned scale up of Transport
         Finance company, we have the          services, said that his company              exchange and related services
         ideal partner with the credentials,   had a wide presence in both new              from Ashley Transport services
         expertise and experience to offer     and used vehicle financing and               with network growing to over
         a variety of financing products       many of its customers would also             100 locations in the next 2
         to the truck operators and the        stand to benefit from the bundle             years and an enlarged range of
         requisite systems and processes       of services from Ashley Transport            offerings that would include the
         to power the growth of Ashley         services.                                    most critical solutions and micro
         Transport services.”                      The equity capital of Ashley             financing products like challan
                                               Transport services is held by                funding to truck operators. All
         Customer benefit                      Ashok leyland and group at 60%               these offerings, he stated, would
         r Thyagarajan, chairman,              and shriram Transport Finance                ultimately help in improving
         shriram Group of companies            company at 40%.                              transporter viability.

7   Ashley News / September 2007

       ALTRUX – First pre-owned truck
       scheme from a CV manufacturer
       Pre-oWned commerciAl                   optimum performance and enable        ready buyer when they decide to
       vehicle market is set for a complete   the buyer to operate the vehicle      dispose off their vehicles. Ashok
       makeover with AlTruX from              right from the delivery point. All    leyland is targeting approximately
       Ashok leyland. Pioneering the          such re-conditioned vehicles will     15% market share over the next
       concept in india’s organised sector,   carry approved documents that         three years in the used vehicles
       Ashok leyland plans to purchase        will certify their authenticity and   business.
       used vehicles from the market          facilitate easy financing. This is        The market for used trucks is
       and re-condition these using an        yet another example of Ashok          estimated at 77,000 per annum.
       exhaustive 140-point check to          leyland’s customer-centricity,        While price is a key determinant
       achieve a quality standard that        offering services that enhance        in the purchase decisions,
       will ensure trouble-free operation.    customer business viability           buyers expect assured quality
       All AlTruX vehicles will come with     throughout the product life           backed by equally good service,
       up to six months warranty.             cycle, up till the point of vehicle   which the existing channels
           To start with, this scheme         disposal.                             are inadequately equipped to
       covers only Ashok leyland                  customers benefit both            provide. This is where AlTruX
       trucks. The refurbishment of the       ways. Buyers of second hand           will have an edge by providing the
       truck - cab, body and chassis -        vehicles are assured of a quality     stamp of authenticity that assures
       will be carried out to set AlTruX      product with good performance,        the buyer of a vehicle’s quality,
       quality standards by qualified         service and original leyparts         performance and countrywide
       personnel that will ensure             spares. customers will have a         service back-up.

                                                                The sevenTh BATch of executives who have
                                                                obtained their Bs degree through the collaborative
                                                                programme with Birla institute of Technology and
                                                                science (BiTs), Pilani, seen here along with senior
                                                                management on convocation day. in the past 11
                                                                years, 275 executives have done their Bs, ms
                                                                degrees through the tie-up with BiTs.

                                                                                          Ashley News / September 2007   

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