Faculty of Extension

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					Faculty of Extension
!   The Faculty of Extension’s mandate is to provide continuous learning opportunities for the part-time
    learner, based on the needs of individuals, society and the resources of the University. Moreover, it is the
    Faculty’s goal to promote and facilitate high quality, high-level, and accessible continuous learning
    through conventional and technologically mediated programs, products and services. The Faculty
    remains on a path of innovation that will position the University for developments in society with regard
    to learning technologies and continuing professional development.

!   Extension’s Base Budget for 2000-01 was $2,141,841 and 0.60% of the University’s budget. This
    budget supports the functioning of Extension as an academic faculty. The wide-range of continuing
    education programming is fully cost-recoverable. In addition, a budget of $559,204 is provided for ATL
    to facilitate the adoption of learning technologies across campus.

!   The staff complement in the Faculty of Extension includes 12.5 tenure-track academic positions
    engaged in program research, development and evaluation. This leadership is the means to becoming
    indisputably recognized as the leader in continuing studies for major research universities nationally. In
    addition, we have 20 full-time and 5 part-time temporary academic staff of which 11 are trust funded; 59
    full-time support staff of which 8 are trust funded; and, in excess of 17 part-time staff as of April, 2001
    who assist in the development and are responsible for the marketing and delivery of our programs and
    courses. It should also be noted that we contract with hundreds of instructors, who have subject area

!   The registration count in Extension’s (non-degree) courses and programs is 13,188. This is in addition
    to increased activity in securing educational and research grants associated with innovative continuing
    studies initiatives.

Major Faculty Initiatives
!   The Faculty of Extension has 6 program units currently offering 26 certificate/diploma/citation
    programs and approximately 900 courses and seminars.
!   The Faculty also has a degree credit program (MACT) and two University service units (ATL, IPD).
!   The declared goal of the Faculty is to create a climate for innovation and collaboration. More
    specifically, Faculty initiatives realized during 2000-01 were:

    !   Consolidation of our Business and Applied Sciences programs for purposes of creating a critical
    !   Enhance the Faculty’s profile and brand recognition both internally and externally as a leader in
        continuing studies.
    ! The Faculty is currently negotiating an agreement with the Faculty of Education whereby
      the outreach courses in the B.Ed. (Adult Education) will be administered by Extension.
      This agreement should be in place this summer.
    ! In collaboration with the four departments in the Faculty of Engineering, the Department of
      Earth and Atmospheric Sciences, the Department of Physics, and APEGGA, we will be
      carrying out a survey to determine the demand for CPD among APEGGA members.
    !   Residential Interiors certificate has been transferred to Applied Arts with the intent of adding a
        CAD component and aligning it with the New Media (visual design) program.
    !   Other programs will be realigned/rationalize with programming sectors.
    !   Continue to develop an on-line community for municipal governments to deliver Extension’s
        Local Government Certificate Program and other lifelong learning and communication
    !   Refocus the Institute for Professional Development and Research to provide the essential
        academic leadership for the University with regards to continuing professional development (various
        specific initiatives).
    !   Offer the second year of the Master of Arts in Communication and Technology (relevant,
        accessible part-time professional degree) and accepted the second cohort of students.
    !   Create a plug and play laptop computer lab for multipurpose use.
    !   Create a New Media Production Studio.
    !   Continued to identify and support the transition of relevant and appropriate programs to the
    !   Contribute to the COHERE alliance (consortium of research universities focused on online learning

!   In addition, a number of program unit initiatives were realized during the last year:

    !   Legal Studies Program received $255,000 from the Alberta Law Foundation to
        undertake a two year project to make ACJNet the major online portal for legal
        resources of interest to Albertans.
    !   Government Studies developed and delivered the first online course of an envisioned
        Access to Information and Privacy Certificate.
    !   Government Studies established as the home of the Alberta Gaming Research Institute node.
    ! English Language Program will administer the University of Alberta Diagnostic
      Writing Test (DWT) as mandated by GFC
    !   English Language (ESL) programs will focus on delivering credit courses ESL140/145 that are
        intended to prepare on-campus students for academic studies.
    !   Increase Web use for promotion and client service.
    !   Start-up of the Web Builder Diploma IT program.
    ! The Information Technology programming area has graduated approximately 150
      students, of which, more than 90% were immediately employed in the various sectors of the
      information technology industry.
    !   Applied Sciences has brokered an agreement with the U of Sask & Regina for their Occupational
        Health and Safety certificate; they continue to achieve credit transfer agreements in many of their
    !   In the process of developing an on-line FOIPP course ($100K grant).
    !   Local Government Studies National program design and negotiations.
    !   HRDC Office of Learning Technologies grant ($100K) for evaluation of CPD learning
        technologies – collaboration lead by IPD between Extension and U of C.
    !   Muttart Foundation provided Legal Studies with $100,000 to undertake an assessment of
        the needs of board members in setting up and running not-for-profit organizations.
    !   Commissioned a portrait of Harriat Winspear.

Key Challenges Facing the Faculty
!   Clearly the overriding challenge for the Faculty is clear direction and decisive leadership with the
    suspension of the search for a new Dean.
!   Devolve publishing operation and explore joint venture publication in targeted areas.
!   Rationalize roles and responsibilities of faculty members by creating academic steering committees
    and institutes to provide more effective leadership.
!   With the uncertainties surrounding the deanship, staffing is a crucial issue. We are at risk of loosing
    some of our best people.
!   Recognize and reward our highly productive faculty members who have made enormous
    contributions and sacrifices to transform this Faculty with minimal resources.
!   Sustaining the Master of Arts in Communication and Technology with the loss of two senior
    academic leaders in this program.
!   Implementing and initiating phase II in the re-developing our course/student registration system.
!   Develop an agreement with regard to educational/programming grants and institutional indirect cost-
    recovery levies.
!   Implement an effective trust accounting system and template.

Key Faculty Goals
!   The Faculty of Extension is increasingly being recognized as a national leader in university extension.
    The Faculty’s corporate activities continue to be directed to serving the University’s goals by becoming
    increasingly integrated into its mainstream academic operation through a variety of innovative initiatives.
    We continue to strive to distinguish the Faculty’s programs and services by their relevance, timeliness,
    innovative design and delivery, client valuation and peer recognition.

    More specifically, the principal Faculty initiatives will be to:

    !   Fill three tenure-track academic positions to fill positions made vacant by departures and fill
        emerging academic needs in New Media.
    !   Provide leadership for the Coordinating Council for Continuing Professional Development.
    !   Continue to evolve and enlarge Academic Technologies for Learning’s services to University
        faculty and enhance the development of model programs that are accessible to off-campus students
        consistent with the quality standards of a major research university (initiated 1998; model programs
        2000; ongoing).
    !   Implement a new strategic plan for the Faculty’s Marketing Services and migrate promotions to the
        Web and through corporate accounts.

Student Recruitment and Support
!   The Faculty continues to put significant resources into marketing high-level and high-quality post-degree
    programs. We continue to assess the impact of our marketing and explore options to enhance its reach
    and impact.
!   The Faculty’s recruitment is primarily in the area of post-degree continuous learning and English as a
    second language. As a result of our focus on higher-level and higher-quality programming, the
    characteristics of our target audience are changing. Recruitment will be based upon the development of
    relevant and accessible programs promoted through a relationship building marketing strategy.
    Registration goals for Extension (non-degree) programming by 2002 is targeted for 17,000. The strategy
    is to maintain registrations in face-to-face and distributed learning programs while increasing enrolment
    through educational contract services (i.e., customized corporate programs).
!   Extension students are supported with a range of services. However, the greatest support occurs in the
    classroom where students are respected and recognized for their experience and professional
    knowledge. In this regard, we support learners’ needs by recognizing their professional and personal
    experiences, practical orientation to learning, and assisting learners in translating theory to practice.

Areas of Research Priority

!   The two major areas of research that the Faculty is focusing on are continuing professional
    development and the appropriate adoption of learning technologies. Research is a core activity for the
    Faculty and essential if we are to provide academic to the University in the previous areas.

Awards, Accomplishments and Achievements

!   Dean of Extension, University of Saskatchewan (Archer)
!   Canadian Research Millenium Chair, Athabasca University (Anderson)
! CAUCE President in 2001-2002 (Foth).
! Faculty of Extension Website took the top honour at the fourth annual North American Web
  (NAWeb) Awards winning in the Higher Education category (Chow).
! Faculty of Extension will be a co-winner of a CAUCE marketing award in the Website category
  with its IT Programs site (Chow).
! Office of Learning technology (HRDC) grant to define an administrative model for collaborative
  delivery of local government courses over the Internet.
! Grant to Develop Diagnostic Writing Test ($10,000) (Berman).
!   SSHRC Research Grant (2nd yr) – Computer conferencing for educational purposes (∼$79,000)
    (Anderson, Principal investigator; Garrison & Archer, co-investigators)
! Extension of Muni Mall Grant (LeSage).
! Extension’s course "Principles of EcoSystems" was included in the University of Alberta's
  'Bibliography of Exemplary Web Enabled Courses'.
! Negotiated the acquisition of 50 user/seats of Centra "Conference" software (~$75,000
  value) (Pickard).
! Participating in a four year study of the state of communication between the Canadian civil
  justice system and the public ($700,000) (Gander)
! A new book titled, “A transactional Perspective on Teaching and Learning: A Framework for
  Adult and Higher Education”. Published by Pergamon (Elsevier Science) as part of a book series
  on Advances in Learning and Instruction in cooperation with the European Association for
  Research on Learning and Instruction (EARLI) and supported by the European Science
  Foundation (Garrison & Archer)
! Presentation: “The Canadian Civil Justice System and the Public", Eighth International
  Consumer Law Conference in Auckland, New Zealand on Consumer Access to Justice (Gander)

Student Awards/ Accomplishments include:
! N/A

Community Service

!   Vice-Chair, Edmonton Public Library Board (Adria)
!   Past-President, Riverdale Community League, Edmonton (Anderson)
!   Co-Chair, Riverdale Community League Planning Committee, Edmonton (Anderson)
!   Member, Publications Committee, Canadian Association for University Continuing Education-
    CAUCE (Archer)
!   Member, Program Awards Committee, CAUCE (Archer)
!   University of Alberta Representative, Board of Directors, Yellowhead Regional Education
    Consortium (Archer)
!   University of Alberta Representative, Board of Directors, Pembina Educational Consortium (Archer)
!   Member, Board of Directors of Centre for Information and Communication, Van Horne Institute
!   Facilitator, Conference of the Canadian Communication Association at Congress 2000, U of A
!   Board Member, Alberta New Media, Edmonton Chapter (Campbell)
!   Editorial Board, Canadian Journal of Educational Communication (Campbell)
!   Member, Advisory Board, (Campbell)
!   Adjudication Committee Member, Canadian Multimedia Awards (Campbell)
!   Facilitator, CRIDALA2000 Symposium (Campbell)
!   Member, Steering Committee of the Van Horne Institute (Einsiedel)
!   Board Member, Telus Centre (Einsiedel)
!   Board Member, Galileo Educational Network (Einsiedel)
!   President Elect, Canadian Association for University Continuing Education-CAUCE (Foth)
!   Guest Speaker, Crestwood Junior High School Career Symposium (Foth)
!   Moderator, All Candidates Forum, Edmonton Strathcona (Foth)
!   Board of Trustees, Westwood Unitarian Congregation (Foth)
!   Member, Edmonton Institute for Women, Program Advisory Committee (Gander)
!   Co-Designer/Developer Inmates Handbook, Edmonton Institution for Women (Gander)
!   Board Member, Legal Society of Alberta (Gander)
!   Participant, Department of Justice Canada, continuing discussions on electronic justice and public
    legal education (Gander)
!   Editorial Board, The Internet and Higher Education (Garrison)
!   Editorial Board, International Review of Research in Open and Distance Education (Garrison)
!   Consulting Editor, The Canadian Journal for the Study of Adult Education (Garrison)
!   Consulting Editor, Canadian Journal of University Continuing Education (Garrison)
!   Consulting Editor, Journal of Distance Education (Garrison)
!   Member, Telus Centre Board (Garrison)
!   Member, Alberta Agriculture, Food and Rural Development 4-H Scholarship Selection Committee
!   Board Member, Alberta Gaming Research Institute (LeSage)
!   Referee, Canadian Public Administration (LeSage)
!   Advisory Board Member, Australian Institute of gaming Research (LeSage)
!   Advisory Committee Member, Municipal Excellence Project, Alberta Municipal Affairs (LeSage)
!   Consulting Member, Adjudicated Papers Sessions, 2001 Institute of Public Administration of Canada
    Annual Conference (LeSage)
!   Member VOLNet National Advisory Committee and VOLNet Program Committee (Sy)
!   Member Adjudication Committee of the Community Access Program, Industry Canada (Sy)
!   Member of the Advisory Committee of Women and the Internet: Policy and Practice (Sy)
!   Member of the Advisory Committee Changing Together’s Institutional Changes Project (Sy)
! Member of the Alberta Protection Against Family Violence Act – Diversity Implementation
  Team (Sy)

                           Faculty Highlights and Future Directions
                                     Faculty of Extension
                                          May 2001