San Jose, CA 408-718-2623 email@example.com http://www.linkedin.com/in/satheeshsudarsan
VP/Director: Marketing, Strategy and Business Development
Entrepreneurial executive with 15+ years of deep management and operational experience in blue chip companies in
building high-growth enterprises with expertise in leading engineering, strategy, marketing and business development.
Track record in building and scaling $1B+ incubation start-up enterprise and in diversifying business portfolios.
Management experience in building high performance global teams, leadership development, P&L and operational
management and driving revenue and growth through marketing strategy, business development and alliances.
Technology and business experience in Enterprise datacenters & networks (server blades, datacenter virtualization,
cloud based apps & services, Ethernet/Storage and MPLS cloud networks), Wireless mobility platforms (3G/Wi-
Fi/WiMAX/LTE networks, notebooks, netbooks and MID/Smartphone platforms), Smart grid energy management
(Demand response solutions, smart mesh networks, dynamic real-time pricing, renewable grid HV/LV storage).
SPECIALTIES & EXECUTIVE COMPETENCIES
• Marketing strategy & operations • Scaling high growth start-up enterprises
• Strategy planning & Product management • Business and general operations management
• Product Marketing: segmentation, positioning, pricing • P&L and budgets management
• Strategic alliances and business development • Executive relationships & business deal negotiations
• Deal structuring, M&A strategy and integration • Building & mentoring global teams
Executive MBA • General Management, Corporate Finance • Columbia Business School, New York, 2010
Executive MBA • Marketing, Entrepreneurship • Haas School of Business, Berkeley, 2010
Master of Science • Electrical Engineering, • Purdue University, West Lafayette, 1997
Bachelor of Science • Electronics and Communications • Mumbai University, India, 1995
PHOENIX TECHNOLGIES Milpitas, CA
Director, WW Business development and corporate strategy, Emerging Business 2009 – 2010
(Mobile Virtualization Cloud OS Business, Enterprise security solutions Business)
Spearheaded corporate strategy, business development and strategic alliances for the emerging business lines – mobile
client side cloud virtualization OS and embedded enterprise datacenter network & security products. Responsible for
identifying strategic partnerships, market strategy, positioning and strategic co-marketing activities.
Led business development strategy and deals into silicon partner ecosystem, OEMs, mobile network carriers and
strategic customers including Orange France Telecom, AT&T, Sprint, Intel, AMD, ARM, EMC, and Samsung.
Managed 3 outbound M&A integration worth $70M+: embedded software company General Software, cloud
managed storage services company BeInSync and PC driver software company E-support.
Launched 5 strategic marketing campaigns for introducing and scaling 2 new businesses - Hyperspace Cloud OS
and Failsafe mobile security application, increasing market penetration by 50% in 12 months.
Led industry leadership and technology collaboration partnerships across Intel Open Energy Initiative, Intel Open
Mobile Software, Embedded Communication and Networking Alliance and World Netbook/Smartbook summit.
Director, Corporate strategy and marketing, System Software Business 2008-09
(Mobile, Networking and Server system software products)
Led ecosystem alliances, strategic business planning, market analysis, segmentation, positioning and strategic
marketing for core system BIOS business across Mobile, Server and networking product segments.
Led corporate strategy and market entry into two new market segments - Embedded SAN Network storage and
Mobile Internet devices resulting in 30% additional sales volume growth.
Increased sales pipeline by 25% and operational efficiency by 40% by restructuring strategic planning process and
platform execution roadmaps. 10+ additional products and strategic projects added to the roadmap.
INFOKEY INC. Berkeley, CA
(Digital Healthcare IT Solutions)
UC Berkeley incubated healthcare start-up with a $70MM valuation exit delivering secure personal data management
solutions for the $50 billion dollar healthcare IT industry. Led business strategy, product marketing and corporate
Delivered due diligence and launch planning of secure personal healthcare data management solutions for Peace
Health Medical group, delivering $2MM/hospital in operational savings.
INTEL CORPORATION Santa Clara, CA
Sr. Manager, Product Management and Marketing, Mobile Internet Devices Business 2006-08
Led multi-functional team with corporate strategy, product marketing, engineering, technical marketing teams for
emerging $2B+ MID/Smartphone business. Responsible for product positioning, segmentation, BOM pricing, market
development and marketing/launch readiness.
Increased Intel’s market share by 50% in 18 months by driving competitive business strategy, execution and
launch readiness for Intel’s 3rd generation mobile internet platform. Enabled OEM/device manufacturer ecosystem
partnerships with Nokia, LG, Sony, Elektrobit, Compal and Asus.
Delivered 30% generation over generation improvement in the roadmaps by driving product planning for MID
devices and wireless (Wi-Fi, 3G/LTE, WiMax) devices strategy.
Led and mentored a direct and cross-functional organization of 115 with budgets of $70MM.
Co-Founder/Director, Product Management, Ultra Mobility Business (Corporate Venture) 2004-06
Co-founded next $1B+ revenue Intel corporate venture - Ultra-Mobile business and led engineering operations,
business strategy, product roadmaps, product marketing and platform execution and enabled corporate acquisition as
Intel Atom MID/Smartphone business.
Led Intel start-up in Ultra Mobile space, ramping up product roadmaps, segmentation, positioning and sales for
Ultra-Mobile market segment category creation. Early adoption by Tier 1 and 2 OEMs resulted in business growth
to $80MM+ within 24 months.
Built, managed and mentored a team of 50 individuals for marketing, engineering and product management with
organizational budgets of $40MM.
M&A inbound acquisition: Led a corporate venture exit and post merger integration efforts into Intel Mobility
business and business strategy to scale revenues to $1B+.
Manager, Platform Engineering and Architecture, Enterprise Business 2000-04
Established and led Intel India’s enterprise platform engineering organization for the $9B Enterprise business.
Managed India-US multi-site engineering organization, project management and customer enabling.
Launched enterprise platforms generating $2B+ in revenues. Managed multi-national team of 30 individuals.
Sr. Design Engineer, Enterprise Business 1997-2000
COMPUTER MAINTENANCE CORPORATION LTD. Mumbai, India
Sr. Software Architect, UI design 1995-96
Developed modular UI and software backend for ICICI financial services, a leading multi-national bank in India.
Start-up consultant, Business strategy, marketing: demand response solutions, smart grid networks, storage, 2010
Industry Speaker on Netbooks, Smartbooks and Cloud OS technologies, 2009
Executive Member, Berkeley Energy and Research Initiative (BERC), 2010
Co-Chair, Emerging Markets, Stanford-MIT venture Lab Executive committee, 2007,2010
Chair, IEEE Circuit & Systems Society, Silicon Valley, 2005
Chair, Public Relations, Silicon Valley Engineering Council, 2004-2005
Advisory member, WESCON’2005 Executive Committee, 2005