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Vice President Marketing in Bay Area CA Resume Satheesh Sudarsan

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Vice President Marketing in Bay Area CA Resume Satheesh Sudarsan Powered By Docstoc
					                                            Satheesh Sudarsan
   San Jose, CA 408-718-2623 satheesh.sudarsan@gmail.com http://www.linkedin.com/in/satheeshsudarsan
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                   VP/Director: Marketing, Strategy and Business Development
Entrepreneurial executive with 15+ years of deep management and operational experience in blue chip companies in
building high-growth enterprises with expertise in leading engineering, strategy, marketing and business development.
Track record in building and scaling $1B+ incubation start-up enterprise and in diversifying business portfolios.
Management experience in building high performance global teams, leadership development, P&L and operational
management and driving revenue and growth through marketing strategy, business development and alliances.

Technology and business experience in Enterprise datacenters & networks (server blades, datacenter virtualization,
cloud based apps & services, Ethernet/Storage and MPLS cloud networks), Wireless mobility platforms (3G/Wi-
Fi/WiMAX/LTE networks, notebooks, netbooks and MID/Smartphone platforms), Smart grid energy management
(Demand response solutions, smart mesh networks, dynamic real-time pricing, renewable grid HV/LV storage).

                                     SPECIALTIES & EXECUTIVE COMPETENCIES
                 OPERATIONAL                                                    MANAGEMENT
        • Marketing strategy & operations                              • Scaling high growth start-up enterprises
        • Strategy planning & Product management                       • Business and general operations management
        • Product Marketing: segmentation, positioning, pricing        • P&L and budgets management
        • Strategic alliances and business development                 • Executive relationships & business deal negotiations
        • Deal structuring, M&A strategy and integration               • Building & mentoring global teams

Executive MBA • General Management, Corporate Finance • Columbia Business School, New York, 2010
Executive MBA • Marketing, Entrepreneurship • Haas School of Business, Berkeley, 2010
Master of Science • Electrical Engineering, • Purdue University, West Lafayette, 1997
Bachelor of Science • Electronics and Communications • Mumbai University, India, 1995

                                                  ACCOMPLISHMENTS
PHOENIX TECHNOLGIES                                                                                          Milpitas, CA
Director, WW Business development and corporate strategy, Emerging Business                                   2009 – 2010
(Mobile Virtualization Cloud OS Business, Enterprise security solutions Business)
Spearheaded corporate strategy, business development and strategic alliances for the emerging business lines – mobile
client side cloud virtualization OS and embedded enterprise datacenter network & security products. Responsible for
identifying strategic partnerships, market strategy, positioning and strategic co-marketing activities.
 Led business development strategy and deals into silicon partner ecosystem, OEMs, mobile network carriers and
    strategic customers including Orange France Telecom, AT&T, Sprint, Intel, AMD, ARM, EMC, and Samsung.
 Managed 3 outbound M&A integration worth $70M+: embedded software company General Software, cloud
    managed storage services company BeInSync and PC driver software company E-support.
 Launched 5 strategic marketing campaigns for introducing and scaling 2 new businesses - Hyperspace Cloud OS
    and Failsafe mobile security application, increasing market penetration by 50% in 12 months.
 Led industry leadership and technology collaboration partnerships across Intel Open Energy Initiative, Intel Open
    Mobile Software, Embedded Communication and Networking Alliance and World Netbook/Smartbook summit.
Director, Corporate strategy and marketing, System Software Business                                              2008-09
(Mobile, Networking and Server system software products)
Led ecosystem alliances, strategic business planning, market analysis, segmentation, positioning and strategic
marketing for core system BIOS business across Mobile, Server and networking product segments.
 Led corporate strategy and market entry into two new market segments - Embedded SAN Network storage and
   Mobile Internet devices resulting in 30% additional sales volume growth.
 Increased sales pipeline by 25% and operational efficiency by 40% by restructuring strategic planning process and
   platform execution roadmaps. 10+ additional products and strategic projects added to the roadmap.
INFOKEY INC.                                                                                         Berkeley, CA
Principal/COO                                                                                                2008
(Digital Healthcare IT Solutions)
UC Berkeley incubated healthcare start-up with a $70MM valuation exit delivering secure personal data management
solutions for the $50 billion dollar healthcare IT industry. Led business strategy, product marketing and corporate
development plans.
 Delivered due diligence and launch planning of secure personal healthcare data management solutions for Peace
    Health Medical group, delivering $2MM/hospital in operational savings.

INTEL CORPORATION                                                               Santa Clara, CA
Sr. Manager, Product Management and Marketing, Mobile Internet Devices Business         2006-08
Led multi-functional team with corporate strategy, product marketing, engineering, technical marketing teams for
emerging $2B+ MID/Smartphone business. Responsible for product positioning, segmentation, BOM pricing, market
development and marketing/launch readiness.
 Increased Intel’s market share by 50% in 18 months by driving competitive business strategy, execution and
   launch readiness for Intel’s 3rd generation mobile internet platform. Enabled OEM/device manufacturer ecosystem
   partnerships with Nokia, LG, Sony, Elektrobit, Compal and Asus.
 Delivered 30% generation over generation improvement in the roadmaps by driving product planning for MID
   devices and wireless (Wi-Fi, 3G/LTE, WiMax) devices strategy.
 Led and mentored a direct and cross-functional organization of 115 with budgets of $70MM.
Co-Founder/Director, Product Management, Ultra Mobility Business (Corporate Venture)                       2004-06
Co-founded next $1B+ revenue Intel corporate venture - Ultra-Mobile business and led engineering operations,
business strategy, product roadmaps, product marketing and platform execution and enabled corporate acquisition as
Intel Atom MID/Smartphone business.
 Led Intel start-up in Ultra Mobile space, ramping up product roadmaps, segmentation, positioning and sales for
    Ultra-Mobile market segment category creation. Early adoption by Tier 1 and 2 OEMs resulted in business growth
    to $80MM+ within 24 months.
 Built, managed and mentored a team of 50 individuals for marketing, engineering and product management with
    organizational budgets of $40MM.
 M&A inbound acquisition: Led a corporate venture exit and post merger integration efforts into Intel Mobility
    business and business strategy to scale revenues to $1B+.
Manager, Platform Engineering and Architecture, Enterprise Business                                        2000-04
Established and led Intel India’s enterprise platform engineering organization for the $9B Enterprise business.
Managed India-US multi-site engineering organization, project management and customer enabling.
 Launched enterprise platforms generating $2B+ in revenues. Managed multi-national team of 30 individuals.
Sr. Design Engineer, Enterprise Business                                                                 1997-2000

COMPUTER MAINTENANCE CORPORATION LTD.                                                              Mumbai, India
Sr. Software Architect, UI design                                                                      1995-96
Developed modular UI and software backend for ICICI financial services, a leading multi-national bank in India.

                                            INDUSTRY LEADERSHIP
   Start-up consultant, Business strategy, marketing: demand response solutions, smart grid networks, storage, 2010
   Industry Speaker on Netbooks, Smartbooks and Cloud OS technologies, 2009
   Executive Member, Berkeley Energy and Research Initiative (BERC), 2010
   Co-Chair, Emerging Markets, Stanford-MIT venture Lab Executive committee, 2007,2010
   Chair, IEEE Circuit & Systems Society, Silicon Valley, 2005
   Chair, Public Relations, Silicon Valley Engineering Council, 2004-2005
   Advisory member, WESCON’2005 Executive Committee, 2005

				
DOCUMENT INFO
Description: Satheesh Sudarsan is an entrepreneurial executive with 15 years of deep management and operational experience in blue chip companies in building high-growth enterprises with expertise in leading engineering, strategy, marketing and business development. He has an excellent track record in building and scaling $1B incubation start-up enterprises and in diversifying business portfolios. Satheesh has management experience in building high performance global teams, leadership development, P&L and operational management and driving revenue and growth through marketing strategy, business development and alliances.