Altitude press Altitude_ Inc. De

Document Sample
Altitude press Altitude_ Inc. De Powered By Docstoc
					                                                                                                                     Altitude press
363 Highland Avenue Somerville, MA 02144 P: 617.623.7600 F: 617.623.775

Altitude, Inc. Designs new home theater system for Bose®
Lifestyle V-Class Systems are the Latest Wave of Home Entertainment Technology

                                                                                                   for all audio and video sources, including
                                                                                                   those with HDMI, and deliver exhilarat-
                                                                                                   ing surround sound and video for movies,
                                                                                                   music, sports and more.

                                                                                                   With the systems’ streamlined aesthetic,
                                                                                                   there’s no need for a large, complex
                                                                                                   receiver and a multitude of remotes. This
                                                                                                   distinctive product line allows users to
                                                                                                   hide the clutter of wires and equipment;
                                                                                                   all you see and interact with is an elegant
                                                                                                   display panel. A well-labeled media
                                                                                                   console simplifies component connections
                                                                                                   and tucks neatly away. The entire system
                                                                                                   is controlled with an intuitive universal
                                                                                                   remote, ensuring that users receive syn-
                                                                                                   chronized audio and video at the press of
                                                                                                   a single source button.

                                                                                                   Altitude, Inc. has developed both the
                                                                                                   Lifestyle® V30 and V20 system for the
                                                                                                   Bose® family of products. Lifestyle®
                                                                                                   V30 system features tiny Jewel Cube®
BOSTON, MA (October 2007) -Altitude,                                                               speaker arrays, each only 41⁄2” high. The
                                                  represent the next generation in home
Inc., one of the country’s leading product                                                         Lifestyle® V20 system has slightly larger
                                                  entertainment – unparalleled technology
innovation firms, was recently commis-                                                              Direct/Reflecting® cube speaker arrays.
                                                  that appeals to movie, music and video
sioned to design the next generation of                                                            Each system has a horizontal center-chan-
                                                  game lovers alike. The design really
home theater technology – the Bose®                                                                nel speaker that complements flat-panel
                                                  separates this product from your typical
Lifestyle® V-Class System. Altitude’s                                                              TVs. A powerful Acoustimass® module
                                                  home entertainment system by creating
revolutionary approach to both research                                                            reproduces emphatic low notes that add
                                                  a system that blends seamlessly into any
and design has elevated the home theater                                                           depth to your movies and music. Life-
                                                  home environment. Most other home en-
experience to a level defined by superior                                                           style® V-class systems also feature auto-
                                                  tertainment products are big metal boxes
surround sound quality, picture clarity                                                            matic video upconversion so movies and
                                                  with confusing buttons and hard to set up
and user-friendly technology.                                                                      sports always use the highest resolution
                                                  cable connections.”
                                                                                                   capabilities of your display—up to 1080p
“We are pleased to present the Life-              The new Bose® Lifestyle® V30 and V20             over HDMI.
style® V30 and V20 systems,” explains             systems as designed by Altitude are
Gregor Mittersinker, Director of Industrial       changing the notion of component home
Design at Altitude, Inc. “These products          theater. They offer a versatile foundation
Altitude, Inc.
Who is Altitude? They are a product in-
novation firm headquartered in the Boston
area. Altitude knows what keeps their cli-
ents awake at night. They help their clients
succeed by understanding their businesses,
immersing themselves in market trends,
and focusing on what consumers value.
They use this information to create strate-
gies for both relevant and original products
that break new ground. For more informa-
tion visit

363 Highland Avenue Somerville, MA 02144 P: 617.623.7600 F: 617.623.775   2