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What’s Black & Green and Read All Over? 05 MARCH 20 SMILE ! KE ONE! • FREE • TA SMILE! AIT WHILE-Y U-W HEARING CENTRE LIGHT RE ADING • T HANDY HI RIVIA • CH N T S • W H AT UCKLES • ARE THE F U N FA C T ODDS? N ZONE C S EDITIO WHILE-YOU-WAIT BEST OF UGH NORTH PETERBORO can catch more flies Remember: you ar... Of why fat chance and with vineg Ever wondered with honey than re n the same thing ? spend your leisu Sharon Canzi, B.C. H.I.S. slim chance mea course, how you ess. time is your busin NCE 20 YEARS EXPERIE a complimentary consultation. parkways and Visit Sharon for do we drive on aids for wearing hearing Sharon has been to share her professional 742- 6134 Why awful way to spend years and is knowledge and happy personal experienc e with you. w A wnin gs) park on driveways ? Monday is an life. 267 Char lotte Stree t (Yello (Y ellow 1/7th of your from that men are they're It must be true ort bacteria - Open 7 Days a Week Mars. Look at how the place ted. WIN Supp the only cultu re some Full Line of & gs has deteriora A Bouquet people have. of Flowers Vermont Castin Napolean Gas Grills es have don't suc- Scientific studi Kawartha Home Hardware 24 Queen St. Authorized Dealer osting Sun Mar Comp ts Toilets & Produc of proven that 5 people are bad ions. out of 4 with from Flowers & Gifts Always in Bloom W LOCATION! see ad page 3...NE If at first you ceed, destroy dence that you all evi- tried. Published monthly, SMILE WHILE-YOU-WAIT has the funniest fract See The Lakefield (705) 652-3171 Ontario Hypnosis Works for: STRESSED spell backwards is ed Coincidence? Know Your Merchants Puzzle Inside The severity proportional to of the itch is your inability to reach it. and most unusual news stories, jokes, trivia & amazing facts. Smoking Cessa tion DESSERTS. & Weight Loss, Fears, Phobia Control & Addict s& Anxiety, Habit ions, The journey of begins with a a thousand miles a broken fan belt and Success alwa ys occurs in priva failure in full view . te, and Everything in it is fun and entertaining - no bad news here. It is a Improving Self leaky tire. 291 Charlo tte Street, Unit Peterborough 600 1, 743-2 Confidence and much more... herapist) OFFERS IN TH IS ISSUE very big breath of FRESH AIR to our readers whose only other COUPONS & price, The Spaghetti House..see pg eead 2 ad (Certified Hypnot R. Bruce Lumley (Certified Hypnotherapist) Margaret Balson Collective) 1 source of news is bad or negative. It provides the "other side of of Bodywise Health (Part ypnosis.ca www.newhorizonsh pg ee 1/2 gh...s Second Entr rn of Peterbrou h/more, Satu pg 4 Free Car Was e Eatry..see ad SMILE WHILE-YOU-WAIT Free Shuttle, Buy 1, Get 1 Dinner Free, Can Eat Spag Sunday Spec ial, Halibut Hous hetti $6.99, Thirs ty Canadian Pub. .see ad pg 6 see ad pg 8 the news" - something that makes people SMILE! Wed. All You Plum Loco Cloth ing... This four-week provides partici is distributed to over 50 introductory progra of pants with a sampl m ing ses 10% OFF Free Manicure with coupon, with purchase, The Company Hair Studio..se e ad pg 4 meditation exerci relaxation and strateg locations in Peterborough, designed to compl ement existing wellness. ies for health and provides CITY HEARIN G AID CENTRE Kimberlee Smit both individual build skills and & Associates and group oppor tunities to ness in the Bridgenorth & Lakefield increase aware growth and develo pment. Hearing Tests All Technology • Hearing Aids • Swim & Music ian Plugs Two Locat ions To Serve You Better! or Dinner Entre Buy 1 Lunch Price & receive at Regular for Half Price e SMILE WHILE YOU WAIT is one of the most potent, yet area of personal delight • Batteries ng class that will Noise Breakers 2nd Entree A fun and inspiri the senses and uplift the soul! Accessories • Repairs GEORGE ST. LOCATION ONLY 748-6666 affordable advertising publications ever produced. 74including... ugh each month 3-1861 April 7, 14, 21 Thursdays 7pm and 29, 2005 – 9pm Spaces are limite d 243 Charlotte St. Peterboro 748-3235 1090 Clonsilla Ave. 287 George St. Page 1 Register Now, uwait@cogec o.ca (705) 740-8360 smilewhileyo • doctor’s offices Bonnie Mino r 748-3660 GUARANTEED READERSHIP! mation contact For advertising infor • dentist’s offices • auto service shops All readers entering our “Know Your Merchant” contest must read the ads and answer question about the advertising businessess • restaurants • coffee shops • laundromats ADVERTISING THAT WORKS! • hospital waiting areas “Since beginning to read this great “It is a pleasure to read while waiting • retirement homes little paper, I have now started to use in the doctor’s office. Isabelle, businessess that I didn’t even know Peterborough • hotels/motels about before!” Mrs Rice, Peterborough • bus terminals “Patients from outside Peterborough “Waiting for my car's oil change at have gone directly to businesses that Russell Toyota I picked up a copy.” advertise after their appointment!” THE POWER OF WAITING Mrs. M, Peterborough Local doctor’s receptiontist ROOM DISTRIBUTION ....plus hundreds more reader testimonials on file - ask to see them! And Multiple Readers Per Issue...200 waiting room copies could have as many as 12,000 YOUR BUSINESS PROFILED FREE! readers per month. with a 12 issue buy - approx 200 words plus photo *3 readers per day x 20 days per mth x 200 copies ADVERTISING RATES SINGLE AD 6 Issues - $69.00 Monthly ADVERTISING 2 3/8” X 1 1/2” deep 12 issues - $59.00 Monthly THAT WORKS! Sharon Canzi, owner of Best of DOUBLE AD 6 Issues - $129.00 Monthly Hearing Centre in Peterborough says... 2 3/8” X 3 1/4” deep 12 issues - $109.00 Monthly “I am so grateful for the opportunity to advertise in DIRECTORY ADVERTISING RATES such a fun filled publication. SINGLE AD 6 Issues - $49.00 Monthly I see it everywhere I go and 2 3/8”” X 1 1/4”” deep 12 issues - $39.00 Monthly it’s so nice to see that my ad is out there and being seen Terms: All ads are invoiced 3 months in advance, due on receipt of invoice. by so many people. I find it First 3 months payable in advance for first time advertisers to be well worth the money! FOR MORE INFORMATION CONTACT BONNIE MINOR 748-3660 email@example.com Our readers love it! And they read the ads too! I love this paper. It’s hilarious! Keep up the good work! Tracy Ormond, Peterborough It is a pleasure to look over your publication while waiting in the doctor’s office. I have now started to use businesses I hadn’t before. Isabelle Rice, Peterborough It is a fun way waiting for a haircuts etc. Good way to pick up some new clean jokes and learning some fun facts while checking our local businesses. K. Spry, Peterborough. While I was waiting for my car's oil change at Russell Toyota I picked up a copy of Smile While You Wait. I enjoyed the little tid bits of information & passed the time by completing the merchant contest. Mrs. Murray, Peterborough I got my copy of “Smile-You-Wait at the Queensway restaurant. I enjoyed it all, even the ads!” M. Holton, Peterborough I found that While You Wait was very informative and also introduced me to establishments that were new to me. The humour was inspiring and helps a person to relax while waiting for results from the doctor. A. Hamelin, Peterborough I found I read each ad with interest! G.Cowie, Peterborough Very informative brochure for local businesses and is an excellent form of advertising. Ms. Ludgate, Peterborough Patients from outside Peterborough have gone directly to businesses that advertise after their appointment! Cheryl Dinsdale, Peterborough Our advertisers love it! See what they have to say...! I am so grateful for the opportunity to advertise in such a fun filled publication. I see it everywhere I go and it’s so nice to see that my ad is out there and being seen by so many people. I find it to be well worth the money! Best of Hearing Centre Great value for the money! And I am very pleased to have copies available for customers in my restaurant, they seem to get a real kick out of it! Pizza Factory An excellent low cost way to promote my business! It nice to see a publica- tion that looks at the “lighter side. Kimberlee Smit & Associates I like the whole concept of Smile-While-You-Wait. I seen people reading it while they are waiting and I pleased to know they are seeing my ads. Quan TV & Appliances Great idea! For me it is one of the best low cost and consistent ad programs I have to promote my business. Keep up the good work! Synergystix It is really neat to have my monthly ad in a “good news” publication like Smile-While-You-Wait. I like the “Know Your Merchant” contest for the readers because, when my business is included, I know the readers are learning more about my business and they win something too! Esthetics by Anita WHILE-YOU-WAIT SMILE! Your ad has the readership benefit of a better environment Most advertising in print and even TV is surrounded by news, and generally it’s not GOOD news, it’s about war, scandals, car crashes, death and illness. While-You-Wait makes people happy, makes them smile and helps alleviate the negative. It make them think about puzzles, concentrate on finding the right answers and generally puts people in a better frame of mind. Your ad in While-You-Wait is right there in this uplifting publication. People will be much more attentive and receptive to your ad because they feel good about what they are reading. Your advertising message benefits from the fact that it is not in the mist of misery, but part of a “feel good” look at the lighter side of life.
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