FUNDRAISING 101 FUNDRAISING IDEAS For more fundraising ideas

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FUNDRAISING 101 FUNDRAISING IDEAS For more fundraising ideas Powered By Docstoc
					                                       FUNDRAISING 101:
     1. Fundraising Ideas
     2. Top 10 Fundraising Hints – p.13
     3. Team Diabetes Fundraising Events with photos – p. 15

                                     FUNDRAISING IDEAS:

For more fundraising ideas, visit:

Everybody loves art to some degree. Even small communities have artists of one form or another.
sometimes crafts can count as art, but try limiting your art show to the fine arts, oil or acrylic paintings,
watercolor paintings, pen and ink, charcoal drawings, clay or bronze sculptures, stone or wood busts, or
even computer generated. Have a category for each.

Gathering Basic Information
First, gather some information within your association, club, or group. Ask your most dedicated
members to give you suggestions on their favorite art medium. Ask them other general questions:

1.     Would they enthusiastically support an art show?

2.     Have they created their own works of art? If so, then would they mind displaying their work?

3.     Have they ever been an art judge? Would they consider serving as a judge?

4.     Do they have friends that are artists either professional or amateur.

5.    Do they know business owners that are art enthusiasts and might consider sponsoring an art

Think of other questions and call or write them for their responses. Ask them to suggest a date and
location for such an event. Mention that you do not want your function to coincide with events like
garden shows, dog shows, music festival, museum art exhibit or other type of function that will typically
draw from the same groups of people.

College Talent
Contact the nearest college art department and high school art clubs and classes and ask for their
participation. Ask the art professors, teachers, and graduate assistants to act as judges. Make sure your
judges ask their classes, parents, and friends to attend. Give them flyers later on to distribute. Or ask art
students to submit their works of art by a certain deadline. Make sure that they are sold on the
worthiness of why you are fundraising and who it will benefit. Also, ask local professional artists to

Starving Artists
Sometimes a local community may have a "starving artists" club or association. Invite these individuals and
ask them to sell their art where they will "donate 30% or more of the sale to your group. Many unknown
professional artists will welcome the chance to exhibit their works. Ask art dealers to encourage their
contacts or resident artists to participate.

Team Diabetes Canada Fundraising Archive                                                  September 2004
Involve Art Supply Businesses
Ask some of the Art supply stores to come and set up booths to sell art supplies and donating the
difference of their retail price versus wholesale price to your group. Also, ask those experts in matting
and framing to be in attendance to help as well. All of these businesses and individuals will gain exposure
to their work. Encourage them to hand out flyers announcing their place of business, phone and specialty
areas of expertise. Suggest that they offer a special coupon that will offer your attendees 20% (or some
other promotion) off of their regular prices during a certain two week period.

Don't be stingy about allowing others to identify new potential customers or sell their items at a discount
or donating some of their proceeds. The more happy you make your artists and suppliers, the more they
will promote your event to their customers and will make it a point to attend year after year.

Marketing Your Sale
Host your event at the local mall, civic center, library, flea market, or college where you will expect a
large crowd. Saturday or Sunday afternoons will be the best times for a Fine Art Show. Ask some local
TV or radio personalities to attend and conduct an art auction at specified times during the afternoon.
Make sure your PA system is loud enough to generate curiosity.

Pricing and Appraisals
Have a wide selection of art and pricing structures to attract a broad range of individuals. See for the largest database of artwork in the world. Announce in all printed material that
if a supporter buys some of the art, they are not allowed a deduction from the Internal Revenue Service
since they will receive something in return for their contribution – unless, of course they make an
outright donation to your organization and receive nothing in return.

If the donor paid $500 for a painting worth and appraised value of $300, then a $200 donation would
qualify. Unless you have already appraised the works of art with an unbiased professional art appraiser, I
would avoid any statement that would cause more grief to your group than it is worth. Keep it simple
and don't announce a possible qualifying donation unless it could be worth thousands to the buyer. For a
great online Art Appraisal Request Form go to They also have some great
reference books, links, and articles for artists.

Conduct A Private Viewing
For the most expensive art, conduct a private viewing at a specified time during your larger event. Make
the showing in an adjacent room, business location or space. Send invitations to your community's most
prominent individuals and your most influential patrons sent out in advance for this special showing.

Note this special invitation should be limited to the top 100 or 50 for a smaller community. Let your
invitee know that they are considered among the few suggested to attend this privileged showing.
Mention that some light snacks will be served. If your organization does not provide alcoholic beverages,
then mention that it will be a non-alcoholic gathering. Try a "Coffee" Bar and provide flavored coffees.

Make sure that you spend some money on the invitation and that it is of good paper quality. Ask for a
RSVP, but state you will be calling to confirm their possible attendance. All in all, be sure to include media
coverage and provide for accepting charge cards (ask one of the suppliers to help process these if you
don't have a credit card processing system).

At the end, spend some extra time thanking judges, suppliers, students, teachers, and local artists for their
participation. Ask them to mark their calendars for next year at about the same time. Finally, make sure
that you have contact information from visitors (have a booth with a signup for your groups newsletter),
artists, volunteers, and buyers.


Team Diabetes Canada Fundraising Archive                                                   September 2004
Getting Started
This is a fun way to start your morning and raise money for your group. People love to eat and a good
breakfast will kick the day off just right.

Groups like fraternities, sororities, civic clubs and church youth groups will benefit greatly and will raise
public awareness about their organization. If the money raised is for a special project like raising funds for
a specially designed play park for handicapped children, then your reach will be broader and you will
attract a more diverse public to your fundraiser.

What To Prepare
Keep it simple. Choose some simple biscuit and bagel breakfast sandwiches to offer your buyers. Work
up a Menu that will offer a biscuit or bagel with their choice of egg, bacon, ham, and/or cheese. Add an
extra $1.00 for juice, coffee or milk. You may obtain the juice and milk from a wholesale club store or
from a local dairy where you can get discounted individual servings. The wholesale club stores will also
have individual packets of sugar and cream for the coffee. A winning request is to ask local restaurants
like Burger King, Wendy's and McDonalds for donations of these items.

Keep the pricing reasonable. See McDonalds for comparable prices and then add 25 to 50 cents to the
price if you will be delivering them. Ask the local bakery or grocery store for donations or price breaks
on the items you need. Contact food service and wholesale clubs for donations as well since they are
often overlooked as a source for donated foods. Many times you may be able to bagels and biscuits for
pennies from local bakeries.

Make the menu into an attractive flyer that can be copied on color paper or on white paper with an eye-
catching color for the graphics. Come up with a catchy name like Biscuits And Bagels Breakfast Bonanza.
Call the radio stations and television stations with the news of your fundraising breakfast.

Create a simple webpage about the event on one of the local newspaper, radio or television websites and
then promote the web address. Many of the media groups will have their own website and will be happy
to give you a brief informational page and a printable menu page for visitors to print off and fax in. Your
webpage will broaden your reach and will help attract users to these media websites. The media will like
the increased traffic and public charitable image that this creates for them.

Make sure you have your web address and fax number (to send in an order) announced or printed in all
publications. It is easier to have orders faxed in rather than have a dedicated number and someone
standing by to receive each order. Mention that the printable order form on the web should be printed
and then faxed in. Also, print the menu in the local paper and/or Penny Saver. Ask these papers to be a
corporate sponsor and give you the space for free. It may be that the newspaper will also give you a few
hundred free newspapers to provide along with your breakfasts. This will be a great sales tool for the

Breakfast Options
1. You may pre-sell the bagel and biscuit sandwich breakfasts. Make sure you have the manpower and
vehicles to carry this out. Choose a certain day or several days on a given week or a specific day for a
period of several months to deliver the breakfasts.

2. You may have a specific location on a certain day that you cook the breakfasts and provide them on
location. You must provide an area where it will not create a traffic problem and will have plenty of
seating for all who show up. Provide an area for a drive through ordering process to speed things along
for buyers that want to pick up an order and take it elsewhere.

3. You may offer to cook for specific groups at a set function. A Lions, Kiwanis or Rotary club holds a
morning meeting and asks your group to provide the Biscuits And Bagels for a set day each week for a
period of several months. Get enough of these groups to buy your breakfasts and you have a great

Team Diabetes Canada Fundraising Archive                                                   September 2004
source of funds for your project. Ask these groups to offer your breakfasts to the company employees of
the businesses they own or represent to increase your funding even more.

Either way you slice it, these breakfast fundraisers will be unique and fun. It may even turn into an annual
or ongoing event that everyone will identify with your group.


A rare but effective way of raising funds is to hire your group out as attendants for parking lots or sell
parking spaces at a regional event.

Parking Lot Attendants
If there is a college football game or fair that is upcoming and the organizers will need plenty of help to
accommodate visitors. Check with the local chamber of commerce to find out who the organizer of the
next event is and then call them.

Most of the time, the organizers will need people to help direct traffic or take up tickets. They will often
pay per hour per attendant or will pay a certain fee per night for a group of people to work. This can
often lead to substantial income for your group if the event lasts one to two weeks.

Try to network with the chamber of commerce to find smaller events that will come to town that will
need attendants. These could be cooking fairs, bridal fairs, conventions, trade union gatherings and
more. You might be surprised how just a few of these events will give your group a successful name for
event organization services. It will then start to add up. Commitment on the part of your group and
showing up on time are two critical parts of your success. The attendant’s job should be done by adults
or mature teenagers.

Sports Game Attendants
Whether it's working as a concession stand worker, concession stand hawker or gate ticket attendant;
your group is sure to profit from this consistent fundraiser. Start out by contacting the manager at the
football or baseball stadium to determine availability of help needed. And don't forget smaller sports
events like soccer and tennis if available in your area.

Competition is fierce, because this is a proven fundraiser. Your club or association must be very stable
and able to finish a commitment once you make it. Once you begin, you will see that each week you will
gain considerable funds raised from each event hosted.

Parking Space Sales
Another profitable service staffed by attendants is the sale of parking lot spaces that you set up and run.
This fundraiser will work if you or someone close to your group owns a secure parking lot or several lots
near the event that will occur. Your attendants can charge $2.00 to $4.00 per vehicle. You must have
adults in charge of this event. Cordon off the parking lot where you have only two outlets, an entrance
and an exit.

A policeman would add to the security of the event. They can help patrol the lot or lots if you have many
parking spaces and they always need the money. Always alert law enforcement officials of your plans so
that they can plan traffic patterns accordingly. Be sure to also train your workers to be alert to safety
issues and never allow teenagers to work alone on any of these projects. This will give your group some
ideas on starting a successful, easy fundraiser serving as event attendants. Give it a try! There is big
money in these successful fundraisers.


Team Diabetes Canada Fundraising Archive                                                  September 2004
What's Your "One Great Day"? Do you have a band or choir trip to fund? What about a youth mission
trip to initiate? Whether you are a scout troop, Boys and Girls club, hospital, university or a local
nonprofit organization; here is a way to raise a few thousand or 100 thousand dollars with a little tenacity.

Offer people a chance to provide "One Great Day" of the cost of your trip or annual campaign. Take the
total cost of your trip or annual budget and divide it by 365 days. This breaks it down to a manageable
figure for anyone to support.

Figuring Your Day Cost -- Small Organizations
Depending on the type of trip you take and the size group you are taking, you have several options to
achieve this goal.

A large group of 100 or more with a relatively small goal of $5,000 or less should ask each of its members
to approach four people to sponsor a day. Play it safe and have each of your members ask 6 to 7 people
to sponsor One Great Day. That way you have a little extra spending money. At $13.70 per day, each
group member could raise $54.80. If they contacted 6 people, each group member could raise $82.20
each - it would generate $8,220.00 for the group trip. For a small group of 20 with a goal of $5,000 or
less, try dividing the goal by 20 which would give a goal of $250 for each member. At $13.70 per day
each member would need to ask 18 to 19 people to raise their individual goal.

Another method is to have your members ask for a donor to sponsor one of their days on the trip. If
the trip lasts for two weeks (or 14 days), using the example above, their $250 goal could be divide by 14
days which would mean asking 14 people to provide their part of the trip as One Great Day -- at $17.86
for each of their "days" sponsored. Most supporters will probably round off their gift and give $20. If
they were gone for 10 days then One Great Day would equal just $25.

Tracking Your Days
Provide a one page yearly calendar on a 11" X 8 1/2" for each member. Highlight the days as their goal
that they need to achieve for their part of the trip. Give each a colored marker and instruct them to have
the donors choose the day they want to sponsor as their One Great Day. This little trick will pull your
donors into what each member is trying to accomplish. Most likely donors will actually have a desire to
be a part of this event if they get to choose their own day.

Mileage Alternative
Conduct the same kind of offer, but ask donors to sponsor One Great Mile. If your group is going 500
miles and your cost is $5,000 and you have 50 choir members, then One Great Mile is $10. Have each
member ask 10 people for $10 each and you've made your goal.

Have a map for each member showing your round trip mileage. Obtain a map of your travel area and
enlarge it with a copier and then make one-mile separations. Make enough copies for each member.
Instruct them to ask each donor to mark their One Great Mile on your map.

Give them a duplicate map (or send in the mail later) with their mile marked. At the bottom of the
duplicate map have a "tear off" form for mailing in additional support if they desired. This may bring in a
few unexpected dollars if each donor decides to support one or more One Great Miles. If you have a
walkathon, and your goal is $10,000, then One Great Mile is $1,000. this is a great figure for your
corporate sponsors.

Goal Only Alternative
Suppose you are the President of a civic organization and you wish to raise $200,000 for a special project.
How would you figure One Great Day? Easy. Simply divide $200,000 by 365 days and you would have
each day cost $547.94. It seems like a large amount. However, it's not if you ask 365 individuals or local
companies to spread their gift out over 12 months. This breaks it down into a manageable $45.66 per
month. Depending on the acceptability of your project, 365 people should not be hard to find in a
moderately sized community.

Team Diabetes Canada Fundraising Archive                                                  September 2004
Maybe you can't contact 365 different donors. Then try asking 730 people to give $273.97 and pair up
with another person to provide One Great Day. A less effective alternative would be to ask each
potential donor to buy as many hours at $22.83 per hour that wish to contribute.

The Secret To Success
The secret to this fundraising technique is seen in two parts. First, divide your goal into manageable
chunks and second, encouraging consistent donor contact by your team members. Have a kickoff
meeting and ask each member to brainstorm and list several people they could possibly contact. This will
help them focus on immediate achievement. Give each member two weeks to accomplish their goal.
Add an additional week to use as a wrap-up.

Provide all of the necessary materials that each will need at the kickoff. Whether it's maps or calendars,
make sure there is nothing for the members to do but ask for the donation and collect the money. Have
a report meeting at a set time each week and collect the contributions. Keep your members pumped up
with a calendar or map to show their progress. Either way, you will earn your goal in just a few great


The After Holiday Cleanup
When Christmas is through, what do you do with your old Christmas tree? You normally offer it to be
recycled into mulch by your city. Disposing of their old Christmas tree becomes a big hassle for most
people. Sometimes they are required to haul it to the recycling area miles away. Don’t forget the mess
of those dry needles that fall into the car backend or truck.

Did you know that you could call your local Boy Scout Troop to have it picked up? That is, if your local
Boy Scout has an Old Christmas Tree pickup drive! Or your group may have a pick-up truck. You might
be in an environmental or nature preservation society that offers this service.

Arranging For Pickup
The easiest way to arrange for picking up the old Christmas tree is when you sell the tree to them. Have
your calendar ready at the tree lot. As the person hands you the money for their new tree, ask them if
they want you to pick up your old tree and take it in for recycling. Another great way for arranging
pickups is to print flyers with phone numbers and days for two weeks following Christmas and New
Years. Some areas of the country leave their trees up after New Years. Place these flyers on car
windows at shopping centers and malls from two days before Christmas through New Years Eve.

Make sure to include an announcement in the local news media. Put all of the information up on your
group’s website. Announce your website on the radio and that you are willing to pick up old trees.

Offer $5 to $15 per tree pickup. Or offer pickup for a donation. The donation method will more than
likely only bring in about $5 per tree, but some residents will give $10 to $20. It might be good to
experiment during the first year to find the best pricing structure.

Contact a local “tree surgeon” or a tree service and make a request to have them reserve a truck with a
shredder to follow you around to areas within a small geographic range. For those outside the city,
arrange for a couple of men with large trailers to drive around picking up trees. This would be a request
for donating their services and equipment for free to your group. Every one of these companies have a
shredder and limb grinding truck in their fleet.

Other Methods To Get Customers

Team Diabetes Canada Fundraising Archive                                                September 2004
When nearby a scheduled pickup, offer the next-door neighbor (that has their tree to be picked up by the
city) to pick up their tree for a small donation. Do this during the day of activity that you are picking up
your trees. Have buttons on your scouts or members that say “Recycling Trees $10” ). This will allow
you to go door-to-door selling this service.

Sell The Mulch
Finally, gather the mulch for sale to the general public and even landscaping companies. Sure there will
probably be some tinsel in the trees, but this will oxidize fairly quickly. Your pile of cash should turn out
to be several thousands of dollars. Either way you pile it up, you can certainly expect to pile high the
funds raised for your group.


Unlike the peddler's of past centuries that went from town to town, you will want to choose a single site
for your cart that will sell unique items. Consistency in keeping a site operating over the month is the key
to raising money. Many malls offer kiosks or peddler's carts for rental or allow you to set up your own.

This is a simple technique for raising small amounts of money, but may be somewhat labor intensive to
some degree. Since most of the cost of running any business is the payroll, by getting volunteers to help
with your project, you will realize a much greater profit.

Items To Sell
Choosing the right items to sell is probably the most difficult decision to make. Stay consistent and
choose items related to your store name and your non-profit mission. Choose products that are similar;
thereby, keeping your peddler's cart consistent.

Check with board members, major donors, and other volunteers to get ideas for the items you should
sell. Ask merchants at the local mall if they would allow you to sell items from their store on
consignment with the idea of getting the profits on the sale as your donation. Often enough, merchants
have a clearance sale to move seasonal merchandise out quickly.

Contract Work
Many of the mall merchants will have monthly sales that they will need seasonal help. Offer to work their
sidewalk sale or peddlers cart with closeout sale items for free (that way they don't have to pay federal
taxes). You might ask to receive a straight donation, hourly wage for manning their cart, or just on the
profits generated of items sold.

Ask network marketers from your organization if they have products that they sell (Amway, Watkins,
Avon, etc.). Many network marketing companies have products to sell as fundraisers. Stock your cart
with some of these.

And don't forget the ever-popular food items. Look for unique snacks, ice cream, gourmet foods,
inspirational items, specialty drinks (iced fruit punch, teas, chai's, coffees, odd soft drinks, etc.), gift
baskets, and others. Make sure you check with your county or parish health units for regulations on
handling food items.

Build Around A Theme
Have a theme cart like candles or cooking with different seasonal offerings (barbecue sauces or grill
seasonsings) sold during the summer months). Or try a sweets cart and sell gourmet candies with
seasonal variety changes. Go slow and start off selling on the weekends only. This will keep your
volunteers from getting burnt out. Rotate the days a volunteer is at the cart often.

Be sure to keep accurate records as this may be seen as falling into the IRS's Unrelated Business Income
Tax unless you can show that this is a major part of your ongoing fundraising efforts. Set a set time to
start and complete your Peddler's Cart sales. The best times are usually around Thanksgiving and

Team Diabetes Canada Fundraising Archive                                                  September 2004
Christmas or the springtime. Make sure you evaluate your sales as you progress from week to week.
Discuss improvements and customer sales often. Remember, nothing happens overnight.


Spin The Wheel
Much like the celebrated Wheel Of Fortune or Price Is Right on television, you too can have great fun
with your own Wheel Of Prizes. It's probably not advisable though to give away a car or $25,000 to get
people to play.

The Wheel Of Prizes is not to be confused with any gambling type activities. Make sure it is carnival-like
and family oriented in appearance and action. If you are a community group, you do not want to appear
to advocate gambling of any kind.

What You Need
The hardest part about the whole set up is to create "the wheel". Obtain the very best carpenter and iron
worker (or welder) and make sure that you have a very sophisticated looking wheel.

You should be sure that the wheel is able to move freely with no trick attachments or restraints. Have
members of your audience to inspect your wheel regularly to reassure your visitors that you are above
board in what you are doing.

Get Approval
Make sure that you are in compliance with your state regulators and that this does not fall in the "games
of chance" categories. When in doubt, check with the National Office at the Canadian Diabetes
Association or another charity. Make sure you get this clearance in writing and have it on hand to
prevent any misunderstandings.

What To Charge
Much like a raffle, someone makes a donation for the right to gain one of the prizes that you are offering.
This could be $1 or $2, but should not be any more significant than this. A one dollar donation will allow
you to give something of small value. Go to the Dollar Store or Everything Under $1.00 store and get
small items that you can give away on the spot.

The Wheel Slot Prizes
Make your wheel slots very enticing and fun. Have half of the slots with "Thank You For Your
Contribution" on them or at least a third. Also, have a few "Try Again" and "Double Next Spin" on your
wheel. Never put any negatives like "You Lose" or "Bankrupt" on your wheel. Remember, your group is
a worthy cause and with every donation, everybody wins. Then have at least a third of the wheel slots
with a picture of the item you are giving away or maybe the actual item if you have a way of attaching it.

Your prizes may be household items, cooking utensils, CDs if you are a radio station, garden supplies and
tools and other small items under $1 or $2. What about a free "kiss" (from your local celebrity), free
dinner with the Mayor, or free carwash that you picked up from local businesses for free. A free dinner
plate at a local restaurant would also be great! For 50 cents to $1 you could have one set up to give away
pastries, cokes, cup cakes, etc. Call it the Wheel Of Pastries or Wheel Of Treats.

Be Creative
Make sure you have a host that is dressed up in costume or other hilarious outfit. This will not only
attract attention, but will make it fun for everyone. Be sure to put backdrops or props to add to the
drama. Certainly make sure that the wheel and the wheel slots are very colorful and color coordinated.

Now all you have to do is place your wheel where you will receive a good bit of traffic. Shopping malls,
fairs, and outdoor events are sure to draw a crowd and probably a line of people waiting to participate.

Team Diabetes Canada Fundraising Archive                                                 September 2004
A radio station that has a portable booth conducting a live, advertising event at a customer location or is
at an outdoor event may allow you to put up your wheel right next to them and even announce you and
your winners as they occur throughout the day.

Make sure that you have an announcer to spread the news about your group as people wait in line. Have
"Assistants" give out pamphlets to participants and sign up everybody to your newsletter. Now that
you're ready, go out and spin the Wheel Of Profits!


What if you could walk down the street and pick up enough money to pay for projects, equipment, or
trips that you group will need for the year? Well, now you can with The Great Garbage Grab-A-Thon.
Like any A-Thon, you will be securing pledges as your main source of income. Unlike other events that
do not provide a service (like rock-a-thons, walk-a-thons, dance-a-thons), with this event your group will
not only be helping clean up the community, but they will also be making a positive difference to the

By promoting a trash pickup like the Great Garbage Grab-A-Thon, you will get many that will want to be
a part of your efforts. You will get individuals that could help you pick up trash and you will get
individuals that will sponsor you by making a pledge for each piece of garbage picked up. Rarely do
businesses donate to A-Thons, but for this one, they surely will! Businesses that support you will know
it's good for publicity. Just make sure that you let them know that you will be putting their business name
on promotional materials and in the newspaper after the event is over.

Map Out Your Grabbing Area
Get a map and select an area of your community or county that you group can comfortably cover in 6 to
8 hours one weekend picking up garbage. Pick areas along major highways, waterways, parks, and
recreational areas as opposed to residential neighborhoods. There's simply more exposure and garbage
in these areas.

Set Your Calendar
Pick your date and put this on all of your promotional materials. Make sure that your Great Garbage
Grab-A-Thon does not fall on a time that most of your helpers will be involved in other activities.

Set Your Price
What if you found a penny or a nickel every time you picked up a piece of trash? This is essentially what
you will ask your sponsoring donors. On your sign-up form that each sponsor is presented with, have a
selection of 1 cent per item picked up, 2 cents, and so on up to 25 cents per item picked up. If your group
was only made up of 12 members doing the same, you would raise $720.00. Now what if some of your
contributors gave you 5 cents, or 10 cents or even 25 cents for each piece of garbage picked up? You can
see the potential, right?

Give a corporate rate of 20 cents per piece to 30 cents or more. Also, give a "one time donation" space
for those that wish to give you $25.00 no matter what amount of garbage your members pick up. Have
other "one time" options available on the sign up form.

Promote Your Event
Do not forget to publish your event in the newspapers and radio announcements. Be sure to ask several
celebrities to come out and pick up trash with you. The mayor, city aldermen, sheriffs, and TV
personalities are just a few. It really gives some great publicity.

Be sure to take a good amount of pictures as your members conduct their Garbage Grab-A-Thon. This
will be great to put up on a website, slide show at civic meetings and in promotional brochures that your
group prints. Get the pictures of local celebrities helping in many of the snapshots interacting with your
"garbage grabbers".

Team Diabetes Canada Fundraising Archive                                                 September 2004
Break your members up into small groups or patrols and award funny gifts or awards to those patrols
that pick up the most garbage.

Train Your Team
Discuss with your helpers about courtesy, safety, and efficiency as they pick up garbage in high traffic
areas. Safety is the key issue when working in traffic or in residential neighborhoods. Watch for traffic,
wear "hunter's orange" vests, monitor vehicular obstruction of your drivers, and obey all laws that are

Remember to make it fun for you Garbage Grab-A-Thon teams and reward them after a hard days work
by treating them to snacks. If your event grows to include other helpers outside of your group next year,
then you will really want to have a light luncheon after the event with awards and door prizes. This will
insure that your teams are ready for the next Great Garbage Grab-A-Thon.

Go Grab 'Em Up
Now send your group members out to get as many sponsors as they can find. Have them go to the
supermarket, church friends, neighbors, family, and family friends. Make sure to go to local businesses and
get them to sign up too.

Tell each sponsor that you will contact them by telephone, letter or by visit to collect their donation after
The Great Garbage Grab-A-Thon. Once you realize the enormous profit potential, you will want to
expand your territory for your second annual Great Garbage Grab-A-Thon.

Are you a part of a choir, quartet, or music ministry? If you are, then why not use the talents you already
have to raise money. Your music can help your nonprofit organization or music ministry raise funds and
awareness. Here are a few ways to start out on the road to music fame.

Singing Valentines
A singing valentine is a great way to top off that special day for your loved one. Your group simply sells
this service about one month prior to Valentine's Day. A purchaser will pay from $5 to $10 depending
on the song that they choose for the recipient. On Valentine's Day your vocal group arrives at the place
of business or home of the recipient and sing the Valentine's message. It would be best to go in pairs and
not as a whole group. That way you can maximize the number of recipients visited. For an additional $3
offer to present a personalized card to the recipient or for $5 extra a coffee mug filled with Hershey's
Kisses to fit the theme.

Be sure to dress the part. Each singing team could wear matching red hats with red and white clothing or
something unique with the Valentine's theme. Consider, nursing home residents, businesses, nonprofit
volunteers (for recognition), and retirement villages as potential recipients. Contact the administrative
offices to offer a flyer about your services for the family members of the resident or business member.

More Holidays
Don't forget other special days that can liven up a person's day. Try Secretary's Day, Bosses Day,
Grandparents Day and the like. It probably wouldn't be feasible to sing for birthdays since the time
available to get your vocal group together may be sporadic and unsuccessful. Stick to one-day holidays.

Special Events
Your vocal group, choir, Sweet Adeline's Choral Group, or quartet should offer special engagements for a
fee. Charge $200 to $500 to sing for a special dinner, banquet, or ceremony for mainstream nonprofits
or businesses.

A business that has a staff appreciation dinner or Christmas party will love having a genuine singing group
at their event. A nonprofit auction or volunteer appreciation dinner will be wildly successful with your

Team Diabetes Canada Fundraising Archive                                                  September 2004
vocal talents represented at their event. Make sure to have special recordings or other items for sale that
might bring in additional revenue from each event.

Get The Word Out
Your task will be to contact as many of potential customers as possible. Are you a high school choir?
Send a flyer to all of the parents of choir members, contact the newspaper with a press release, and
contact businesses and nonprofit agencies in your town. Are you a Policeman's Quartet, harmony group,
or youth vocal group? Contact co-workers, business acquaintances, and church membership rolls.

The hardest part with this fundraiser is "booking" your gigs. However, once this is done, then you are
free to have fun and share with others your special talents and show others the worth of your nonprofit
organization's mission.


These can be a ton of fun, but they’re really only suitable for older groups, such as college groups or local
charities. If your high school group has enough "older brothers" or "single moms" or "dads", then you
could put on this type of event as well. Usually, though, these functions are put on by local charities, with
local celebrities and personalities serving as the bachelor or bachelorette.

An alternative form of this that might be more suitable for younger age groups is a "hired hand for a day"
auction. In this form, you simply auction the use of one of your group members to the highest bidder for
a few hours of work, usually something simple like raking leaves, mowing the lawn, etc. There can be
numerous variations on this theme, so be creative, and consider how best your group could use this type
of fundraising event.

Talent Show
Get together some good acts, ensuring they are suitable for the general audience, and sell tickets to a
talent show at a school or hall. Hold a bake sale during the intermission and ask businesses to donate
various items for a raffle. Talent shows are especially appropriate for children and young teens, because
parents enjoy watching their children compete.

Lip-Sync                                                                                             Contest
This usually works best at a club (or at a hall so that children can participate). People pay to enter and lip-
sync to their favourite song. Prizes are awarded for different age groups, which can be donated by
individuals or businesses. It's an opportunity to hear music, and is appropriate for people of all ages.

Goods, Services & Talent Auction
Ask local businesses and individuals to donate goods, services or talents. This may include a large array of
items, such as a week at a cottage, legal assistance in writing a will, handcrafted art, restaurant gift
certificates, cooking a meal, free rounds of golf, plumbing or carpentry services, or dance lessons. Ask a
local auctioneer or celebrity to donate his/her time.

Menu Auction
Ask adult members of your church or volunteer organization to donate menus that they would prepare.
These menus are then auctioned. For example: Specialty Coffee and Dessert for Four; Spaghetti Dinner
for Six; Indian Meal for Two; Fondue for Four. As an added touch, do not reveal the cooks’ names until
after the menu is sold, to create suspense. The date of each dinner should be negotiated between the
cooks and successful bidders.

3 on 3 Basketball Tournament
Host a 3 on 3 basketball tournament at a local gymnasium or school, and advertise the event. Charge a
team of 3-4 players $20 - $40 and find local sponsors to donate prizes. During the tournament you can

Team Diabetes Canada Fundraising Archive                                                    September 2004
hold a shooting competition for an extra $2 per participant. If there is sufficient interest, print t-shirts as
part of the registration.

Culinary Carnival
Chefs and restaurants donate their services and create an incredible dining experience. Obtain sponsors
and give each of them credit inside a program, which is placed on each table setting. A small silent auction
can also be held for a few items.

Perennial Plant Sale
Volunteers dig through their gardens and separate bulbs and perennials that have spread since the
previous year. These, along with other plants, can be sold in the spring months. This event can be
particularly successful if participants are avid gardeners and have a wide variety of items from which
buyers can choose.

Valentine                             Flowers                          to                          Go
Obtain orders for roses or carnations and boxes of candy from friends, co-workers, and family. Package
the flowers with greens and ribbon, (purchased in bulk from a local greenhouse) in a clear plastic
container, and volunteers can deliver them on Valentines Day.

Mathematics Marathon
Host a mathematics marathon. Students gather after school to answer 100 challenging math questions in
sixty minutes. Parents and other audience members pay an attendance fee.

Tennis                                             Ball                                            Racing
This is a different twist to "down the river duck races.” Obtain a large number of tennis balls and write
consecutive numbers on them. The balls are all sold for a fee, and on “race day” those that have been paid
for are placed into the scoop of a front-end loader. The balls are dumped down a hill in the community,
and the first ball to enter the home stretch trough wins a prize or a predetermined portion of sales

Perennial                                             Plant                                       Sale
Volunteers dig through their gardens and separate bulbs and perennials that have spread since the
previous year. These, along with other plants, can be sold in the spring months. This event can be
particularly successful if participants are avid gardeners and have a wide variety of items from which
buyers can choose.

Hold a "non-event.” Send out invitations that say, for example: " XYZ Organization is holding its first
annual Black Tie Non-Event. The event will NOT take place on June 1, 2002. Cocktails will NOT be
served at 6 p.m., and dinner will NOT be served at 7 p.m. NO program will be held at 8 p.m.” Then you
itemize the money they will save by not having to attend your event, such as tuxedo rental, buying a
dress, babysitting, parking, cost of the dinner, having your hair done, etc. Ask for a donation equaling that
amount. If you're looking for smaller donations, make the non-event more casual (no tuxedo rental, for

Special Movie Screening
Present children’s movies shown during special morning screenings at a neighbourhood theatre, with
profits going to the organization and snack bar proceeds accruing to the theatre

Students obtain pledges for each trip down a big hill at a local park. Promote it as a family event and hold
a "pot luck" dinner afterwards.

Team Diabetes Canada Fundraising Archive                                                    September 2004

Number 10:
Help Someone You Know. This is one of our annual campaign themes at CDA, and it represents the
fact that so many people in this country are affected by diabetes, or that you probably know of someone
close to you who has the disease. One of the things that many past participants have said is that they are
surprised at the level of support they have received from some donors. Often, one of the reasons for
that support is that the donor is personally affected by diabetes.

Visit the CDA web site at, look at the News Release section, check out the Programs and
Services section, and visit the Research section. It’s a big help for all fundraisers when they are better
informed about what CDA is going to do with the money you raise. In 2004, almost half a million dollars
will be raised through the Team Diabetes program in the Atlantic provinces alone. Keep yourself
informed about CDA’s work. We have lots of material and information, and we can provide you with
almost anything that you might need to know.

Number 9:
Don’t put all your eggs in one basket. Your mother told you this a thousand times and it applies to
fundraising too. Unless you are fortunate enough to have one benefactor who can fund your entire
efforts for Team Diabetes, your best option is to plan several different kinds of fundraising activities to
meet your target. It also helps make your fundraising more fun if you have a combination of widespread
activities like letter campaigns, mixed in with creative events, raffles and personal asks.

Number 8:
Team Spirit Goes a Long Way. Organize at least one fundraising “event” in partnership with some other
members of the team. You’re only limited by your imagination, but the more creative the better. You
can determine up front how you will divide the workload and the proceeds. Events can raise a large
amount of money in a short time and they have the added benefit of generating media coverage too –
especially if you’re in a smaller community. We can provide you with the materials, expertise, advice and
samples for many different types of events. We can help you develop a great event, so talk to us about
your ideas.
Samples of local events include:
• Charity auctions (we have samples of prize lists, programs, tickets, advertising, etc)
• 5K Fun Runs – organized with a local running club, you can charge an admission fee, and end the run
    with a chili lunch, silent auction or something else fun for participants
• Benefit Dances
• Dessert Parties – everyone brings a dessert and a donation
• Irish Beer Tasting event – part of the Dublin marathon fundraising, of course
• Talent Night – everyone brings food, drink, sense of humor and a donation
• Speed Dating – this idea was so good, local pubs are starting to offer it as a regular service
• St Paddy’s Day Pub Frolic – a variety of fundraisers held in one pub over the course of the day

Number 7:
Bags of Money Don’t Come from Business. Corporate Donations are not as easy as you think. The
best thing to remember is that most businesses receive requests for donations EVERY DAY. I’m not
exaggerating – many requests, every day. The best chance of success with businesses lies in a personal
relationship of some kind. At the very least, if you don’t have any connections with a business, you need
something that will help you stand out from the crowd of other requests. Raising money for diabetes is a
great cause, but so are the requests to support local kids hockey teams, the children’s hospital and cancer
research, so its tough for businesses to make decisions about their donations. Make it easy – approach
the companies where you have contacts or a logical connection through your own business networks, and
leave the other companies for someone else, or another approach.

Number 6:

Team Diabetes Canada Fundraising Archive                                                 September 2004
You Scratch My Back, I’ll Scratch Yours. Corporate Sponsorships are different from Corporate
Donations. A corporate donation is a cash “gift” from the company to the Canadian Diabetes Association
(via you), and qualifies for a tax receipt. A corporate sponsorship is an agreement between the company
and the Canadian Diabetes Association for a fair value trade in services. The company would “sponsor”
you by giving you money, but there are strings attached. The company wants something in return –
usually some kind of advertising or promotional value that will be beneficial to their business. Because
they are receiving something in return for their cash outlay, these arrangements do not qualify for a tax
receipt. Sponsorships are often delicate, and should only be negotiated with the involvement of CDA staff
(to ensure that we are not endorsing any products or services which could be detrimental to people
affected by diabetes). However, sponsorships can also create many lucrative and exciting ways for you to
raise money. If you would like to discuss it further, or have any ideas, contact the National Office right

Number 5:
Invite local businesses to Join the Team. Involve them in your fundraising. Instead of merely asking the
company for a donation, or a sponsorship – get them involved with your fundraising. Restaurants are a
great example. You have an opportunity to generate donations from not only the restaurant, but also the
customers. Set up table top tent cards at every table, or a collection envelope at each table to drop off
with the cashier. Use the Canadian Diabetes Association’s mandate of promoting healthy choices at meal
time and exercise as a means to select certain menu items where a portion of the sale will come to CDA.

Number 4:
Know Yourself. Plan your fundraising around your personality and your personal strengths and contacts.
For example, if you are shy, do not plan your fundraising around face-to-face asks. Pick fundraising that
makes the best use of your time. It’s a lot more effective to spend the time following up with your
prospects than standing outside a mall with a coin box. Your time is worth money, so maximize it. Look
long and hard at what resources you really have. For example, if you are a housewife, you have an entire
network of people from which you can draw. You will not be planning your fundraising around corporate
asks, but you will rather be utilizing community contacts to your advantage. You might sit on the PTA or
a church committee; you probably have more people than you can count whom you have helped at
fundraising events. Call in those favours!

Number 3:
What’s your gig? Find a theme, a gimmick, an “angle” for some of your fundraising efforts. Marathon
fundraising may still be a novelty in some communities, but in the larger centres its been around for a few
years. Competition is stiff for all fundraising, so anything you can do to stand out in the crowd is to your
advantage. If your marathon destination has any logical opportunities for themes – use them. For
example The Dublin marathon is a great destination to build fundraisers around Guinness and other Irish
beers, whiskeys, anything green, lucky, or St. Patrick’s Day. Rome Marathon participants might want to
create events around Italian wine, pasta, famous sculptures, anything Italian. Honolulu Marathon
participants could go after events and fundraisers incorporating luaus, grass skirts, beaches, surfing, or
volcanoes. Having a theme can also help you come up with great ideas for raffle prizes. Don’t limit
yourself to destination themes either- expand your horizons and use other aspects of diabetes such as
exercise, food, cooking, or stress relief to assist you in your fundraising.

Number 2:
News You Can Use. The local media can be your friend, but sometimes its difficult to attract their
attention. The larger the centre in which you live, the tougher it is to attract attention from the local
media. Especially if there are other exciting things happening in your community. Marathon fundraising
for a great cause may not be a story on its own any more (its been around in NS for several years now,
so it may not be a novelty in your area). In smaller communities however, it is worth trying to create a
story about yourself for your local newspaper or radio stations. Odds are, if you’re from a smaller
community, you’re probably the first participant doing a marathon for diabetes. We can help you with
this! It’s a fabulous way to tell your story. Also, let us know if you are planning a fundraising “event” such
as an auction, a party, a dance, etc. We can often help you get some kind of media coverage – it will help

Team Diabetes Canada Fundraising Archive                                                   September 2004
draw participants, may generate some donations, and it always raises the level of awareness of diabetes
and the Team Diabetes program.

The Number 1 Hint for Fundraising:
Relationships are your number one priority. One of the most important goals of any kind of fundraising
is to make it as personal as possible. Without exception, the best “ask” for a donation is from one
individual to another individual, live and in person. The challenge is to balance a large number of
solicitations (usually we think of sending out a large number of letters, which is the least personal way to
raise money, with maintaining as much personal contact as possible) The list below provides a ranking, in
order of success, of the best way to prioritize your fundraising activities:
1. Face to face ask to someone you know
2. Face to face ask to someone you have a connection with, or who is known to have diabetes
     (themselves, or in their family)
3. Face to face ask to a business contact that you know (owner or senior manager)
4. Networking through friends and family – get them to so some “asks” for you to their personal
5. Letter campaign to people you know – include a picture or some other “personal” feature to the
6. Fundraising events – still ensures a personal contact with your donors
7. Raffles / lotteries – also a personal contact with every ticket sold
8. Mass letter campaign to people you don’t know well
9. Letter appeals to businesses where you don’t know any senior staff

Some Important Notes:

1. Games of Chance are chancy. Different rules apply to different provinces. Please check with your
local Team Diabetes representative to ensure that a raffle is allowed in your province. In some cases,
licenses are required; in other provinces, the CDA cannot assist you in acquiring a license for the raffle.
This includes bingos, raffle tickets, lotteries and 50/50 draws. Most of the time, raffles and lotteries are an
easy way to contribute to your fundraising, but large-ticket items can be risky, so proceed with caution.
50/50 draws are the easiest of all, and have no risk. These are a great idea for any location where you
have access to a large number of people, in a short period of time (ie. Hockey games…)

2. You do not have to do all the fundraising. People can raise money on your behalf. You can put
together your own fundraising group. You are not limited to the community in which you live. If you do
not feel like you have fundraising resources in your own community, you can use your parents who may
live in another province etc.

3. Contact any Alumni Association that you belong to, whether it’s high school, university etc. Put
your information in a newsletter or post it to the website. (e.g. the Cadets, Girl Guides of Canada etc.)
It’s a great way to get your donations and get in touch with old friends!


Congratulations to Brian Muldoon on a very successful fundraising event!
                                Brian Muldoon’s CelticFest event proves that all of
                                your funds you can be raised in one night with a
                                little ingenuity and a lot of support! Brian had 210 of
                                his supporters at the event, and acquired over 110
                                prizes and auction items. He also received kind
                                donations from major sponsors like Keith's Brewery            Brian and his wife
                                and the Royal Canadian Legion. He enlisted the help of             Denise.

Team Diabetes Canada Fundraising Archive                                                    September 2004
Celtae, an East Coast band based out of Ottawa that specializes in Cape Breton Fiddling and
Newfoundland Button Accordion, to provide the “Ferocious Celtic Sounds from the East Coast” for the
event. (Visit for more information!)
There was a mad rush for the auction table where attendees could purchase framed Celtic Art and Celtic
Pillows, as well as Prize Balloons. This auction and the support of kind donors and volunteers made this
event a great success! Brian raised $6,300.00 at CelticFest and can now put his efforts towards training for
the Dublin Marathon.

Ann Kask, a member of Team Diabetes Canada for Bermuda 2002 and Rome 2004, has been
cooking up a storm-and helping others at the same time.

                          Ann’s husband has diabetes, which spurred the creation of this project. She
                          joined Team Diabetes Canada in July 2002 and decided to create a cookbook
                          for fundraising purposes. She created a salmon-only cookbook, called “Salmon
                          Cookery”. It has over 100 pages of recipes from expert chefs from restaurants
                          in Campbell River, as well as the BC Salmon Marketing Council, the Wild
                          Salmon Marketing Council, local fishermen, and guides.

                          When Ann started the project, she visited all the restaurants in her city and
                          asked for recipes. This process proved quite simple, given the fact that
                          Campbell River is acknowledged to be the Salmon Capital of the World!

Through her graphic design and printing business, Ann is well acquainted with the effort required to
produce a book: “I have done cookbooks before, which spurred me to do this one. We were fortunate
in this project, because all the recipes, photographs, the design, and typesetting were donated, which
enabled us to put together a great fundraiser. However, putting the pieces together was a real challenge.
Sometimes the way the recipes came in was interesting—like those scrawled on the back of an order or
little slip of paper!”

You can obtain Ann’s cookbook through designated bookstores in British Columbia, the Canadian
Diabetes Association Stores in Toronto and Vancouver, or through her website at

Richard Holloway is a very determined man! Having just completed his
10th marathon, nothing is stopping him from completing his goal of raising
funds for Team Diabetes and running in Dublin in 2004. What makes
Richard unique is the fact that he has been legally blind since 1992! At the
time, he made two very important friends who helped give him the
courage to learn how to live with only partial sight.

Roger Beck and Larry Booth taught him how to use a cane and
encouraged him to get a guide dog, Lachen. Since the three of them were
virtually inseparable, they were known around town as the “Three Blind
Mice”. Recently Roger and Larry, who were legally blind due to
complications from diabetes, passed away.

Richard decided to get involved with the Canadian Diabetes Association to raise funds to help find a cure
for diabetes and prevent others from becoming blind or living with other diabetes-related complications.
He has gathered a team of five Runners who are known as the Blind Guy Running Team. Their mascot is a
blind mouse! Richard, who has a great deal of previous fundraising experience, created an ambitious plan.
He arranged a wide variety of special events, fundraisers and letter writing campaigns. If you are
interested in the Blind Guy Running team we can provide you with additional information.

Team Diabetes Canada Fundraising Archive                                                 September 2004

I am from the town of Stonewall and Monica White, also a Team Diabetes member, lives near the town
of Balmoral in Manitoba. We just held a "Toll Boot" as a Diabetes fundraiser. This involved the assistance
of 12 friends stationed at a 4-way stop. We had signs asking for donations of change to support Team
Diabetes Canada. We held out rubber boots - our theme was…Give Diabetes the Boot!

We had advertised the week before in our local newspaper. We worked from 6 - 9 a.m. and 4 - 6:15 p.m.
and raised $1,887.00. It was wonderful to greet our townspeople (there are about 5,000 people in
Stonewall and the surrounding area), and most of them were extremely supportive.

Note: In order to hold this event, we had to get approval from the Town and the RCMP. Also, what
works for a small town may not be suitable for a larger city.

A Unique approach
Michelle and I knew that we would have to be creative in our fundraising efforts. I had heard about Speed
Dating on CBC radio program and thought it would be great as a Team Diabetes Canada fundraiser and
to get us to Dublin!

Our event was a success! Over 90 participants paid $20 each; we raised $1900 for Team Diabetes
Canada. We had the local television station filming the event for the evening news, were interviewed on
Breakfast Television, and were mentioned in the papers. Plus, over 70% of the participants had matches.

Created by a Los Angeles Rabbi as a means for like-minded singles to meet potential partners, Speed
Dating has been called the biggest dating craze in North America. It has been proven successful across
Canada and would soon be in Atlantic Canada. We wanted to be the first to launch Speed Dating in Nova

What is Speed Dating?
• An alternative to Internet, phone and newspaper dating programs, or the old fashioned way of
  meeting at clubs, through friends, at the gym, etc.
• A social event where men and women between the ages of 25-45 can meet other singles.
• It is: rejection-free, light , fun, and social
• An opportunity to meet people, network and support a local charity – it is much more than just a
  dating venue.

How does it work?
• Speed dating consists of equal numbers of men and women. (The numbers range from 15-50. In our
  case we wanted 50 men and 50 women.)
• The evening is divided into two rounds, organized over the period of 1 to 1½ hours, where
  participants will meet up to 10 singles.
• Participants are seated at designated tables for two, where they talk to the person across from them
  for 7 minutes. When the time is up, a whistle is blown to indicate it is time to move on to the next
  table. (Men move, women stay seated.) After another seven minutes, the whistle blows, and the next
  person gets up and so on…
• After each date, participants circle “yes” or “no” on the date card to indicate if they would like to see
  the person again. At the end of the evening, all scorecards are collected and the data is processed,
  matching any two people who mutually checked “yes” (as in they want to see each other again.) to
  make a “love” mathc.
• An email is sent within 72 hours, providing matches with the first names and email addresses of the
  people they matched with. From that point on, it is up to the participants!

Team Diabetes Canada Fundraising Archive                                                 September 2004
Note: It is necessary that you adhere to our Privacy Act when conducting fundraising events. For more
information, please contact your local Team Diabetes representative.


Future Team Diabetes members!
Lemonade stand still a favourite summertime fundraiser.

Bedford, NS (July 21, 2004) – On a sunny, summer day in Bedford, NS,
four young girls decided to take it upon themselves to do what they could
to help the Canadian Diabetes Association. They set up a lemonade stand
on their own. The mother of two of the girls, Amy and Katey Billard,
works in the Nova Scotia Region office for the Canadian Diabetes
Association. They knew their mother worked for an organization that
looks for support from the community, and they wanted to do their part
to help! Instead of using the $18.00 in sales for summertime treat, they
handed it to their mother to give to her co-worker’s Team Diabetes              Jennifer Lawlor, Amy Billard,
fundraising.                                                                    Katey Billard, Annie MacNeil


Nova Scotia - Team Diabetes Fundraiser
“Summer Delight”
Bedford, NS (Saturday, August 28th, 2004) - It was the perfect day for
Patti Martell’s Team Diabetes fundraising event: Summer Delight. Over
the last several months, Patti has been raising funds and training for this
November’s Great Bermuda Walking Marathon as part of Team
Diabetes Canada. She has been doing various fundraisers in her local
community of Bedford/Halifax - everything from spaghetti dinners to
charity auctions. However, Patti wanted to host a fundraising event that
guaranteed her supporters lots of fun and entertainment.

With the help of her friends and family, Patti decided to sell tickets for a summer afternoon party. A
close friend hosted the party and Patti enlisted entertainment from her friends, Steve Kennedy and Lynda
Whitehead. In addition to the live singing and dancing, there was plenty of food and drink, door prizes,
and amazing basket silent auctions! The fundraising event was a great success and raised over $1,000
towards Patti’s fundraising goal of $5,500.


Brian Muldoon, a Team Diabetes Canada participant for Iceland 2003, put on a very
successful fundraiser, which raised about $6000.

Setting the tone
    • The room was decorated with floating candles, ice moulds in the colours of the Icelandic Flag.
    • He borrowed a flag from the Iceland Embassy.
    • He hung blue and silver balloons and snowflakes in an alcove and from the ceiling.
    • He put Team Diabetes information and pictures on display.

Selling the event
    • He sold 250 tickets for $10 (or you can increase the price!) via friends, family, co-workers etc.
    • He had a Silent Auction ($3400); Balloon Auction ($400); and Draw ($225)

Team Diabetes Canada Fundraising Archive                                                  September 2004
Tips from Brian’s Event
    • Recognized all donors of items and monetary contributions in an official program (important for
        relationship building for future events!)
    • He provided MADD taxi coupons (allowing the event to carry on into the early hours!)
    • Do not be afraid to ask! He got Iceland Vodka donated for a draw by asking.
    • The little things count: the donated vodka raised $225.00!
    • Remind people why they are at your event: To raise funds for The Canadian Diabetes Association!


Patsy Bradbury, from St. John’s, Newfoundland, was overwhelmed by the huge success of her
recent dessert party fundraiser.

The concept: Host a dessert party with coffee and tea. Volunteers or sponsors provide the desserts.
Send invitations with a request for a donation. Guests enjoy delightful delicacies while they hear all about
Team Diabetes Canada and contribute to the fundraising effort.

The result: Patsy sent about 70 invitations resulting in a turnout of about 30 people. Many people who
attended had a personal connection or knew someone living with diabetes and also shared their stories.
Donations ranged from $25 up to $100 and contributed to a total of over $1,000 raised. A huge success
for Patsy! People who were not able to attend also managed to send a donation to Patsy, because she had
provided them with the proper pledge forms and business reply envelopes.

Patsy wishes to thank everyone for their generous donations – and especially those who contributed their
time making desserts. Her friend Jennifer was kind enough to host the party. Patsy noted that “everyone
appreciated the fact that all the desserts were homemade.” A cookbook may be the next venture for


Nel Peach and her Rottweiler Bruce are avid supporters of Team Diabetes
Canada and live in Salmon Arm, BC: “He wears the vest around Salmon Arm,
creating awareness for the Team Diabetes cause...he was also recently
designated a " Therapy Dog " with the St. John's Ambulance Brigade.”

Team Diabetes Canada Fundraising Archive                                                 September 2004