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					Pacific Building
Management Group &
Sentinel Security Group
Website Proposal




Proposal provided to
PBMG
Samantha Segaert


Wednesday, March 17, 2010
Contents
Purpose of Website              4
Outline                         4
 Services                       4
 Proposed Sitemap – Front End   5
 Proposed Sitemap – Back End    6
 Conditions                     6
 Exclusions                     6
Timeframe                       6
 Review & Signoff               7
 Design & Approval              7
 Front-End Build                7
 Back-End Build                 7
 Final                          7
Fees                            8
 Type of work                   8
Purpose of Website
The purpose of this website is to be used as a primary marketing tool to enter the global network of the
industry, improve the look of the current site and promote PBMG and SSG & their services.


Outline
Services
Flashnutz will provide the following services during the development of your website:

    Install and configure CMS (content management system) for both PBMG and SSG. Both sites will
        be managed through a centralized CMS.
    Provide training for the CMS.
    Develop a page layout, look and feel to fit into the CMS.
    Create all current existing pages into the system.
    Animate sections of the site using flash such as: Logo, navigation, imagery etc.
    Develop modules such as: Quick facts and search etc.
    Optimize the website for search engine positioning using keywords relevant to your niche market.
    Provide technical support after the website is online.

Search engine optimisation (SEO)
Project goal
50% of targeted key phrases to feature in the top 10 rankings of Google Australia within four months of
implementation.
Our service Includes:
    internal industry competitor website benchmarking to analyse those websites in the top positions
         for the relevant keywords
    on page website optimisation includes changing title tags, internal linking structures, image
        optimisation
    optimisation copywriting to integrate + link keywords on the website
    strategic linking program which includes submissions to link directories, coordinating reciprocal link
        exchanges & one-way links to your website with an emphasis on quality and relevance to gain
        maximum benefit
    website optimisation for Australia’s major search engines, Google.com.au, Yahoo7.com.au and
       NineMSN
    analyse the ranking results achieved on a monthly basis, plus design and implement plan to further
        improve ranking results for all key phrases being targeted for the next month
    benchmark ranking report & regular monthly ranking reports for Google.com.au, Yahoo7.com.au
       and NineMSN
    set up Google Analytics to facilitate online tracking + measurement


Google Map Optimisation

In addition to our search engine optimisation service we would like to draw your attention to local
search online which is encapsulated by Google Maps. It may have caught your attention that over the
past 9 months Google has introduced its local maps which are positioned to drive relevant and natural
local traffic to business.




                                                                                                     Page 4
Google maps are free of pay per click costs and are a cost effective way to occupy a premier position in
Google natural search results for local search traffic. To gain access to Google Map traffic it is very
important to be featured in the top three Map listings.

Site Sections
The following is the sections to be built. The final solution will be developed in collaboration with PBMG
and SSG.

PBMG -
    Home Page – including an introduction to PBMG and images slideshow.


    About us – Detailed information about PBMG. This will have sub- section links which cover- IMS,
       Strata, Residential, Commercial, Government (each will have 5-6 pictures to show on slide) the
       initial about us page will be a mixture of the sub sites pages pictures). Key words within this
       content will assist in SEO (Search Engine Optimisation).

    Services – Detailed information on PBMG services. The services section will have sub sections :-
       Facilities Management, Cleaning, Landscaping, Maintenance, Security, Concierge (each will
       have 5-6 pictures to show on slide the initial services page will be a mixture of the sub section
       pages pictures)


    A Contact us – including your company address, phone, fax, and an online contact form with
       security to minimize spam email messages. This section will also contain careers information.
SSG -
    Home Page – including an introduction to SSG.


    About us – Detailed information about SSG. Key words within this content will assist in SEO
       (Search Engine Optimisation).

    Security Solutions – Detailed information on SSG services. The solutions section will have sub
       sections.


    A Contact us – including your company address, phone, fax, and an online contact form with
       security to minimize spam email messages. This section will also contain careers information.




                                                                                                     Page 5
Proposed Sections – Back End
The following sections are proposed. This may change during the development of the website.


   User manager - The super administrator can add/edit or delete other administrators
   Content manager – This allows all content on the site to be managed. Upload images, insert
      keywords and change text and layout is all included.

   Note: CMS will be module based to allow ease of future growth.

Conditions
We have made the following assumptions


   Up to 12 hours of follow-up support during the first two months after the website is put online. This
       support can be in the form of site modifications, minor updates, technical support, or
       consultation.
   Search engine submission and SEO is managed by Flashnutz
   You will provide all content for the website. You will also need to provide Flashnutz the text to be
      used in the site content pages and the home page.
   Access to the existing database and site will need to be supplied so Flashnutz can assess exactly
      what is involved in the transfer of existing content. Additional costing to this quote may occur
      based on the assessment.

Exclusions
This proposal does not cover:


   HTML instruction
   Computer instruction
   Website design instruction
   Website support beyond the scope
   Fees related to merchant accounts and online payment processing




                                                                                                    Page 6
Project milestones
Review & Signoff
  Proposal review
  Proposal & Sitemap signoff




Design & Approval
  Design of the site theme, look and feel, fonts based on the current site.
  Development of navigation scheme
  Additional keyword research



Front-End Build
  Development of approved designs including static and content managed pages plus forms
  Receive content and review



Back-End Build
  Build CMS (content management system)
  Populate CMS with text and images from word files supplied



Content and testing
  Review/edit site launch content
  Test all links, forms and email addresses to make sure they all work effectively
  Present the site for your review and approval


Final handover
  Transfer and handover of ownership of the site
  Final payment




                                                                                          Page 7
Fees
Type of work
Description                                                                Total Amount



Site analysis and scope - ($95ph) 4 hrs                                         $380 – no charge
- review supplied materials
- provide recommendations for the best site structure and content
- review wireframe of site content

Mockups and page templates - ($95ph) 12 hrs                                                     $1140
- Create Photoshop mockups for 2 websites. Sentinal Security & Pacific
BMG including all main page templates based on approved scope.
                                                                                                $1760
Installation & Database configuration - ($110ph) 16
hrs
- Create and setup new database.
- Install content management system.
- Configure CMS to allow management of multiple websites.
                                                                                                $2565
Develop Sentinal templates - ($95ph) 27hrs
Develop the following sections using a combination of html, PHP & Flash:
- Home (company introduction)
- About us
- Security Solutions (including all sub-navigation pages)
- Careers
- Contact us

Develop Pacific BMG templates ($95ph) 27hrs                                                     $2565
Develop the following sections using a combination of html, PHP & Flash:
- Home
- About us + 4 sub pages
- Services + 6 sub pages
- Services Groups + 4 sub pages
- Contact us + 2 subpages

Debugging, testing and revisions to final site for                              $680 – no charge
launch. - ($85ph) 8 hrs
                                                                                          Total Amount
                                                                                     $8030 ex.
  Additional Fees (maintenance)                                     hrly         $95 gst
  Additional fees will only be charged after the first 3
  months of the website being online has expired.
  The following is covered by this hourly rate:
       Phone support on usability
       Image updates/uploads
       Text updates
       Technical support
       Flash updates
  Note: 20 minutes is the minimum charge for
  maintenance.



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