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2004 Pharmacist Survey of OTC Pr

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					 2004 Pharmacist Survey of OTC Products
 Methodology
    This year’s survey consisted of 13 demographic questions that were sent to all 3,000 of those surveyed, and 69 product recommendation questions that were
 divided into 3 groups of 23 questions. Each group was sent to 1,000 participants. Pharmacists were selected on a random, nth name basis from the community
 pharmacist portion of the APhA membership. The 4-page survey was sent out in a # 10 envelope and returned in a #9 envelope. Each survey packet contained a
 $1 bill as a token of our appreciation by participants.
    The survey achieved a 37% response rate with a single mailing. APhA is grateful to all participants for making this the “Gold Standard” OTC
 recommendation survey in the industry.
    The following tables summarize the survey responses, indicating which products pharmacists recommend most often in the respective categories.




       ACID REDUCER                                                                                           ADULT MULTI-SYMPTOM
                                                           ADULT EXPECTORANT                                  COLD/FLU NIGHTTIME
       Prilosec OTC                   44.1%                Robitussin                     58.4%               Nyquil                         46.1%
       Pepcid                         27.5%                Mucinex                        29.1%               Theraflu Flu,
       Zantac 75                      16.5%                Naldecon                                             Cold and Cough
       Other                          11.9%                  Senior EX                     1.8%                 Caplets                      21.5%
                                                           Other                          10.7%               Tylenol Cold
                                                                                                                Nighttime
       ADULT ANTIHISTAMINE
                                                                                                                Complete                     18.8%
       Benadryl                       59.3%                                                                   Other                          13.6%
                                                           ADULT HEADACHE
       Chlor-Trimeton                 24.2%
       Tavist Allergy                  3.9%                Tylenol                        28.4%
                                                                                                              ADULT MULTIVITAMIN
       Other                          12.6%                Advil                          20.4%
                                                           Motrin                         14.4%               Centrum                        51.1%
                                                           Other                          36.8%               One-A-Day                      16.4%
       ADULT ANTITUSSIVE                                                                                      Theragran-M                     9.0%
       Robitussin DM                  63.0%                                                                   Other                          23.5%
       Delsym                         26.4%                ADULT MULTI-
       Vicks 44                        1.3%                SYMPTOM ALLERGY                                    ADULT NON-SEDATING
       Other                           9.3%                                                                   ANTIHISTAMINE
                                                           Claritin-D                     42.7%
                                                           Tylenol                                            Claritin                       65.8%
       ADULT COLD (LIQUID)                                   Allergy Sinus                29.9%               Alavert                        19.5%
       Robitussin CF                  23.4%                Benadryl                                           Tavist ND                       1.1%
       Dimetapp                       16.4%                  Allergy & Cold                8.1%               Other                          13.6%
       Nyquil                         11.6%                Other                          19.3%
       Other                          48.6%
                                                                                                              ADULT TOPICAL
                                                                                                              DECONGESTANT
        ADULT DECONGESTANT                                 ADULT MULTI-                                       Afrin                          40.6%
        Sudafed                        73.2%               SYMPTOM COLD/FLU
                                                                                                              Vicks VapoRub                  17.9%
        Dimetapp                                           Dayquil                        17.0%               Neosynephrine                   9.7%
          12 -Hour                                         Robitussin                                         Other                          31.8%
          Non-Drowsy                                         Multi-Symptom
          Extentabs                     5.1%                 Cold and Flu                 13.2%               ALLERGY
        Drixoral Nasal                                     Coricidin D                    11.7%               OPHTHALMIC DROPS
          Decongestant                                     Other                          58.1%
                                                                                                              Naphcon A                      36.2%
          Tablets                       3.4%
                                                                                                              Opcon A                        25.8%
        Other                          18.3%
                                                                                                              Visine A                       20.0%
                                                                                                              Other                          18.0%

22   Pharmacy Today OTC Supplement                                                                                                   October 2004
2004 Pharmacist Survey of OTC Products
                          ARTIFICIAL TEARS
                          Tears Naturale
 ANTACID                                             CALCIUM SUPPLEMENT
                            Lubricant Eye
 Mylanta          24.3%     Drops            32.0%   Caltrate
 Maalox           23.6%   GenTeal                      600 Tablets          23.9%
 Tums             21.8%     Lubricant                OS-CAL                 22.8%
 Other            30.3%     Eye Drops        15.6%   Citracal               16.8%
                          Visine Tears        9.3%   Other                  36.5%
                          Other              43.1%

 ANTI-DIARRHEA
 Imodium A-D      68.2%
 Pepto-Bismol     17.1%   ASPRIN FOR
                          CARDIOPROTECTION           CANKER SORE
 Kaopectate        9.3%
 Other             5.4%   Ecotrin            34.5%   Zilactin Cold
                          Bayer Regimen      16.5%     Sore Gel             19.2%
                          St. Joseph         13.6%   Orabase                17.4%
                          Other              35.4%   Anbesol                17.4%
                                                     Other                  46.0%
 ANTI-GAS                 ATHLETE’S FOOT
 Gas-X            31.8%   Lamisil AT         37.2%
 Phazyme                  Lotrimin AF        26.8%
   Gas Relief     22.2%   Tinactin           13.9%
 Mylanta Gas      16.6%   Other              22.1%
                                                     CHILDREN'S
 Other            29.4%                              MULTIVITAMIN
                                                     Flintstones            25.1%
                                                     Centrum Kids           24.9%
 ANTI-SNORING             BLOOD                      POLY-VI-SOL            19.3%
                          GLUCOSE MONITOR            Other                  30.7%
 Breathe
   Right Strips   85.6%   Accu-Chek          39.5%
 SnoreStop         8.7%   OneTouch           32.3%
 Snorenz           2.7%   Freestyle          15.6%
 Other             3.0%   Other              12.6%

                                                     COLD SORE
                          BLOOD
                          SAMPLING DEVICE            Abreva                 38.2%
 ARTIFICIAL SALIVA                                   Zilactin Cold
                          OneTouch
                                                       Sore Gel             12.5%
 Salivart         60.3%     Ultrasoft
                                                     Herpecin-L             11.8%
 Roxane Saliva              Lancing Device   38.4%
                                                     Other                  37.5%
   Substitute     27.4%   Accu-Chek
 Xerolube          7.0%     Softclix
 Other             5.3%     Lancet Device    26.0%
                          Accu-Chek
                            Soft Touch
                            Lancet Device    18.3%
                          Other              17.3%


 October 2004                                        Pharmacy Today OTC Supplement   23
 2004 Pharmacist Survey of OTC Products
       DIAPER RASH                                             HOME
       A+D Original
                                      HEAD LICE                OVULATION TEST
         Ointment             27.0%   Nix              57.9%   First Response
       Balmex Diaper                  RID              23.5%     Ovulation Predictor
         Rash Cream           20.9%   A-200 Pyrinate    6.1%     Test                28.9%
       A+D Zinc Oxide                 Other            12.5%   BD Basal
         Cream                16.5%                              Thermometer         23.9%
       Other                  35.6%                            ClearBlue
                                      HEMORRHOID                 Easy                19.9%
                                                               Other                 27.3%
                                      Preparation H
                                        Ointment       26.0%
                                      Anusol
       DIGITAL                                                 HOME PREGNANCY
                                        Hemorhoidal
       THERMOMETER                                             TEST
                                        Ointment       21.3%
       BD Digital                     Tucks                    EPT Pregnancy
         Thermometer          57.1%     Medicated                Test                    42.1%
       Vicks Digital                    Pads           17.9%   ClearBlue Easy
         Thermometer          11.4%   Other            34.8%     Earliest Results
       Sunmark Digital
                                                                 Pregnancy Test          14.8%
         Thermomenter          7.3%
                                                               First Response
       Other                  24.2%
                                                                 Early Result
                                                                 Pregnancy Test          12.9%
                                                               Other                     30.2%
                                      HOME BLOOD
       EYE WASH                       PRESSURE MONITOR
                                                               INFANT FORMULA
                                      Omron            54.7%
       Bausch &                                                Similac                   50.2%
                                      Lifesource        6.1%
         Lomb Eye Wash        48.0%                            Enfamil                   27.7%
                                      Braun Blood
       Collyrium              38.8%                            Isomil                    11.9%
                                        Pressure
       Dacriose                7.4%                            Other                     10.2%
                                        Monitor         2.6%
       Other                   5.8%
                                      Other            36.6%

                                                               INSECT BITE/STING
       FOOT CARE                                               Cortizone-10              18.9%
                                                               After Bite                16.8%
       Zim’s Crack                                             Caladryl                  14.2%
         Creme                33.3%   HOME                     Other                     50.1%
       Dr. Scholl’s                   CHOLESTEROL TEST
         Pedicure                     CholesTrak       40.2%
         Essentials                   Home Access              ITCH ASSOCIATED WITH
         Ultra Overnight                Instant                DRY SKIN
         Foot Cream           29.2%     Cholesterol            LOTION/CREAM
       Kerasal                20.6%     Test           34.4%
       Other                  16.9%                            Eucerin                   34.6%
                                      Lifestream
                                                               Aveeno                    25.6%
                                        Cholesterol
                                                               Sarna Anti-Itch
                                        Monitor        13.9%
                                                                 Lotion                  19.1%
                                      Other            11.5%
                                                               Other                     20.7%

24   Pharmacy Today OTC Supplement                                               October 2004
2004 Pharmacist Survey of OTC Products

 JOCK ITCH                 MOISTURIZING CREME        OSTEOARTHRITIS PAIN
 Lotrimin AF       30.9%   Eucerin           33.7%   (TOPICAL)
 Lamisil AT        26.9%   Lubriderm         22.0%   Capzasin               20.8%
 Tinactin          15.1%   Amlactin 12%      16.8%   Bengay                 11.7%
 Other             27.1%   Other             27.5%   Thermacare
                                                       Heatwraps            10.7%
                                                     Other                  56.8%

 LAXATIVE (BULK)
 Metamucil         37.0%
 Citrucel          28.0%   NAIL ANTI-FUNGAL
 Fibercon          21.1%                             PAIN WITH
 Other             13.9%   Fungi Nail        42.1%   SLEEPLESSNESS
                           Fungicure         19.7%   Tylenol PM             71.5%
                           Myocide NS        11.0%   Excedrin PM             9.5%
 LAXATIVE (STIMULANT)      Other             27.2%   Alka-Seltzer PM         6.9%
 Dulcolax          29.4%                             Other                  12.1%
 Senokot           20.6%
 Peri-Colace       16.6%   NASAL MOISTURIZER
 Other             33.4%
                           Ocean             44.4%
                           AYR Saline
                             Nasal           15.6%
                                                     PEDIATRIC ANALGESIC
 LIP BALM                                            AND FEVER REDUCER
                           Little Noses
 Carmex            28.3%     Saline          11.9%   Children’s
 Blistex           24.6%   Other             28.1%     Tylenol              43.6%
 ChapStick         19.0%                             Children’s
 Other             28.1%                               Motrin               26.7%
                           OPHTHALMIC                Children’s
                           VASOCONSTRICTOR             Advil                15.2%
                           Visine            42.1%   Other                  14.5%
 MENSTRUAL PAIN            Clear Eyes        23.1%
                           Allergan Relief   17.5%
 Advil             21.6%
                           Other             17.3%
 Aleve             17.2%                             PEDIATRIC COUGH
 Midol             15.2%
                                                     Robitussin
 Other             46.0%
                                                       Pediatric
                           OSTEOARTHRITIS              Cough                39.0%
                           PAIN (ORAL)               Delsym                 29.4%
 MIGRAINE HEADACHE                                   Pediacare
                           Advil             20.4%
 Excedrin                                              Long Acting
                           Aleve             19.7%
   Migraine        34.4%                               Cough                14.2%
                           Motrin            16.5%
 Tylenol Extra                                       Other                  17.4%
                           Other             43.4%
   Strength        25.8%
 Motrin IB         16.7%
 Other             23.1%



 October 2004                                        Pharmacy Today OTC Supplement   25
 2004 Pharmacist Survey of OTC Products
                                                               TOPICAL ANTIBIOITIC
       PEDIATRIC                      SLEEP AID
                                                               OINTMENT/CREAM
       DECONGESTANT                   Unisom
                                                               Neosporin                49.7%
       Pediacare                        Tablets        24.6%
                                                               Bacitracin               21.7%
         Decongetant                  Sominex          15.1%
                                                               Polysporin               12.8%
         Drops                39.9%   Unisom
                                                               Other                    15.8%
       Children’s                       Sleepgels      10.2%
         Sudafed              31.4%   Other            50.1%
       Dimetapp
         Infant Drops         15.1%
       Other                  13.6%                            TOPICAL BURN
                                      SMOKING CESSATION
                                                               Solarcaine              32.8%
                                      Nicoderm CQ      33.8%   Neosporin               31.0%
                                      Nicorette                A+D Original
                                        Gum            29.9%     Ointment              10.0%
       PEDIATRIC MULTI-               Nicotrol
       SYMPTOM                                                 Other                   26.2%
                                        Patch          22.0%
       COLD/FLU/ALLERGY
                                      Other            14.3%
       Children's
         Dimetapp             25.6%                            UTI TEST
       Pediacare                                               AZO Test
         Cold and                                                Strips/Home
         Allergy              16.9%   STOOL SOFTENER
                                                                 UTI Test              86.7%
       Children's                     Colace           52.4%   Consumer’s
         Tylenol Cold         14.6%   Surfak            8.7%     Choice Systems
       Other                  42.9%   Dulcolax Stool             UTI Home
                                        Softenefer               Screening Test          8.9%
                                        Liquid Gels     4.4%   Other                     4.4%
                                      Other            34.5%

       POISON IVY/OAK                                          VAGINAL YEAST
       Cortaid                13.9%   THERAPEUTIC              INFECTION
       Caladryl               12.9%   SKIN CARE                Monistat                50.1%
       Benadryl                                                Gyne-Lotrimin           18.1%
                                      Eucerin          28.5%
         Cream/Spray           9.8%                            Vagistat                 7.8%
                                      Lubriderm        20.9%
       Other                  63.4%                            Other                   24.0%
                                      Cetaphil         11.7%
                                      Other            38.9%

                                                               ZINC COLD
                                      TOOTH WHITENING          Cold-EEZE               61.2%
       SINUS HEADACHE                 Crest                    Zicam
       Tylenol Sinus          22.6%     Whitestrips    40.9%     Cold Remedy           28.9%
       Advil Cold                     Colgate                  Quantum
         and Sinus            17.4%     Simply White   33.0%     Cold Season
       Sudafed Sinus                  Rembrandt                  Plus Zinc
         Headache             16.0%     Quick White    12.5%     Lozenges                2.7%
       Other                  44.0%   Other            13.6%   Other                     7.2%



26   Pharmacy Today OTC Supplement                                             October 2004

				
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