Key Parent Care Personnel William F. Gillis, MBA President Mr. Gillis has led the development of over thirty new products/services from concept to market introduction. An expert in identifying market needs and adapting technology to serve them, he has applied his skill across multiple industries from telecommunications to consumer products and financial services. He has lead teams in developing market-dominating products including Schwab’s on-line brokerage service and the VHS brand VCR. He served as founding subsidiary CEO at Schwab, US West and Motorola. He served as a White House Advisor on Internet services, was cited by Fortune as an executive to watch and received a Congressional citation for innovative technology applications. He has delivered keynote addresses at American Marketing Association national conferences, was named Boss of the Year by the American Business Woman’s Association and founded INFOLink™, a successful venture. He has ten years eldercare experience. He is a Purdue engineer and holds an MBA from Pepperdine University. Terry Alexander, Ph.D. Chief Technical Officer Before assuming her position with Parent Care, Dr. Alexander served as principal of Relational Systems, Inc. for over ten years and has been responsible for database development projects for startups, midsize and Fortune 50 firms. She has managed large scale database developments for Abbot Laboratories, Pacific Gas and Electric, Morgan Stanley, eCompany Network, Levi Strauss, Kraft Foods and Food.com. A Phi Beta Kappa, she earned her Masters in Applied Research at Claremont Graduate School and a Ph.D. in engineering at University of California at Irvine. Carey D. Sweet, Senior Editor Ms. Sweet is Senior Editor of Parent Care, Inc. She previously served as president and creative director of Voices in Ink Creative, a full-service marketing, feature writing and graphic design firm she founded; Marketing Director for Diamond Key Homes and Creative Director of Pfaelzer, Johns and Fitzgerald Public Relations Agency. Ms. Sweet is the recipient of numerous awards for business industry reporting, restaurant criticism and food reviews. She received regional and national awards from the National Association of Homebuilders and multiple awards from the Arizona Press Club. Her feature articles have appeared in numerous national and regional newspapers, magazines and periodicals. She earned an Associate of Arts Degree at Phoenix College before pursuing her Bachelor’s Degree in Dramatic Writing at New York University’s Tisch School of the Arts. Charles W. Fojtik, D.B.A. Advisor Dr. Fojtik is Professor of Marketing at Pepperdine University and also heads the Delphi Bureau, an independent marketing consulting firm. Clients seek his expertise in assessing market potential, developing marketing plans, and creating market-driven organizations. Companies find particular value in his combination of scientific and management knowledge, and his ability to build and apply models of the marketing process. He has worked with Suzuki of America, Ralph's Grocery Company, and Southern California Edison as well as numerous small high-tech start-up organizations. Currently, he is working with the co-founder of the German Customer Satisfaction Index on issues related to customer satisfaction and valuation. He received his B.A. from Northwestern University and his M.B.A., D.B.A., from the University of Southern California.
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