die tech

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die tech
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posted:
12/11/2008
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Designing with Die



Die Technology Ltd



Ben White

Designing Die into New Applications



Die Support Levels From the Vendor:



• Large suppliers do not all offer the same level of

die support

• Some offer no support

• The wrong choice could cost $Ks in

re-design

• Choosing the right product provider is vital

Designing Die into New Applications



The Ideal Supplier:

• Long term application support

• Fast response at initial build

• Fast access to technical support

• Lower risk of product obsolescence

• Quicker lead time to deliver product

• Design assistance

• Competitive pricing

• Reasonable MOQ’s for pre-production stages

Our Franchised Die Supporters

Die Manufacturers



• Some provide die support

to the public

• Some focus support

through Die Technology

• Offer design aids online,

Spice models on Micron

• Sample Availability

Why Buy From a Franchised

Supply Chain?

• Full product traceability

• Accountability back to the wafer fab

• Better pricing

• Faster delivery

• Product notification

• Obsolescence notification

• New product updates

• Fast access to technical info direct from the manufacturer

• Non-franchised providers cannot offer this

• Buying on the grey market can lead to incorrect parts being

used

• The risks of failure in multi-chip apps is too high to use a non

franchised die

How Can Die Technology Assist?



• Can kit all die needed on a project

• Supply only franchised die ensuring full

support and lowered risk levels

• Product recommendation for long term apps

i.e. lifespan

• Make quality and service recommendations

• Make recommendations on appropriate

supply form

• Provide technical support through component

selection & assembly

How does Die Technology

support new die users?

• Die Technology sub-contracts technical

resource

• Offers instruction guides on how to use die

• Hold seminars on die assembly techniques

• Trains staff how to handle die

• Trains staff how to assemble die correctly

using all current methods

• Project manages the construction of clean

rooms

The New Emerging Market

High value Low cost

Low volume High volume









Emerging

Mature

Space/Satellites Palmtops Displays

Wireless

Laptop

Telecommunications

PCMCIA cards

Missile Guidance





Portable Communications Automotive

Avionics Handheld Faxes, Pagers and Scanners

Driven by performance

Driven by performance Driven by lower cost and size

Driven by lower cost and size

The New Emerging Market



• Die use military origin

• Drivers towards die use in other markets

• Size, miniaturisation

• Power consumption

• Speed memories

• Multi-chip-modules, multi functions in small

form

• Demand on wireless

How to develop the die business



• Use our technical support to develop

“customer” assembly

• Provide us with better app information to

obtain better support from the fab

• Give us the reasons to make more products

available in die form!

• Only you the customer can grow the die

business

Buy from a Franchised Supplier!


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