CFI Group Announces New Senior Vice President: Chris Denove by EON


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									CFI Group Announces New Senior Vice President:
Chris Denove
March 15, 2010 09:03 AM Eastern Daylight Time  

ANN ARBOR, Mich.--(EON: Enhanced Online News)--CFI Group, a global leader in customer satisfaction
measurement and management, today announced the appointment of Chris Denove to Senior Vice President. Chris
will focus his attention on developing and launching new products for CFI Group by leveraging his considerable
experience in the customer satisfaction market.

“Adding Chris to the CFI Group team represents an important strategic step in our vision for growth,” said Sheri
Teodoru, CEO of CFI Group. “His experience in product development and client relationships will build on CFI
Group’s proven capabilities to further position CFI Group as the international leader in customer satisfaction

Before joining CFI Group, Denove spent 11 years at J.D. Power and Associates, most recently as a Vice President,
where he developed over a dozen syndicated studies and helped bridge the connection between customer
satisfaction and company profits. Denove has particular experience working with senior executives at some of the
nation's largest corporations helping them integrate customer information and feedback into tactical and strategic

“I look forward to bringing my expertise in the automobile, internet, and retail industries to CFI Group,” Denove
said. “CFI Group provides an excellent opportunity for me to apply my knowledge to new products and client

During his tenure at J.D. Power and Associates, he co-authored the book “Satisfaction: How Every Great Company
Listens to the Voice of the Customer”, published in 2007.

About CFI Group (

CFI Group is a global leader in customer satisfaction measurement and management. Founded in 1988 by University
of Michigan professor Claes Fornell, CFI Group brings the precision and accuracy of the American Customer
Satisfaction Index (ACSI) methodology to its clients, applying the science of satisfaction to drive loyalty, word of
mouth, revenue, and shareholder value.

CFI Group
Courtney Jenkins, 202-821-2120


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