business management courses by club76

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									3.4 Degree Programme in Business Management, Course Contents
and Objectives

YEAR 1   SETTING UP A NEW BUSINESS; FOCUS ON ENTREPRENEURSHIP
(BASIC STUDIES)

Semester 1 Autumn

Module A The Infrastructure of a New Business

ORIENTATION TO STUDIES
BKOR001             2 cr
The aim of the course is that the student becomes an active and gradually more and
more independent participant in the learning process, with objectives of his/her
own. The emphasis is on students taking responsibility for their own learning,
developing their problem-solving skills, independence and innovative thinking. Co-
operative learning helps the students develop their self-knowledge as well as their
interaction. Communication and team work skills.


PERSONAL DATA PROCESSING & OFFICE WORK
BKIT103              4 cr
The objectives of this course are to give the student basic knowledge concerning
operation systems, office package, installation and setting-up of an own workstation
as well as management and protection of data and information. The students
become familiarised with advanced methods of personal data processing,
formatting of documents, designing of database and using data from external
sources. Contents of course: MS Office Package, Open Office, ODBC, and backup
software.


FINANCIAL ACCOUNTING
BKAC103               4 cr
Based on this unit, students will be able to understand the basic principles of
double-entry bookkeeping and appreciate the requirements of the various users of
accounting information and understand the connection between balance sheet and
income statement.


MARKETING
BKMK101               3 cr
The aim of this unit is to explain the role of marketing in setting up a new business
and in modern business administration. Students understand the basic philosophy
of marketing as the framework of all business activities. They learn to identify and
analyse marketing opportunities and to understand what marketing decisions there
are to be made, i.e. those concerning market segmentation, product positioning and
marketing programs and campaigns.
ENGLISH WRITING SKILLS
BKML131               4 cr
The objective is that the student learns the written presentation skills needed in
studies and in working life. The student learns to write effective, well-structured,
coherent and grammatically correct expository and argumentative texts. The
student will revise the trouble-spots in grammar.
Essay, summary, report, survey.


FINNISH COMMUNICATION SKILLS 1 *
BKML111             3 cr
The Finnish students will develop the necessary skills to communicate in the
Finnish business environment as a business professional. Special emphases will be
placed on presentations, sales situations, and correspondence, email, and reports. A
thorough review of the different formats and appropriate styles of traditional
document layout and presentation will be covered. Solid writing skills will be
developed.
* Course required of Finnish students only.


FINNISH FOR FOREIGNERS 1
BKML150              3 cr
The aim of the course is that the students learn the basics of Finnish language and
acquaint themselves with the Finnish culture. The students are able to understand
short written paragraphs and oral dialogues and are able to tell about themselves
briefly in Finnish. Knowing the basic vocabulary and the basic phrases will help the
exchange students to adjust to living and studying in an unfamiliar environment,
thus making their stay in Finland a more rewarding experience. Basic vocabulary,
phrases needed in everyday life, some grammar, cultural aspects.


FOREIGN LANGUAGE 1
BKML141              3 cr
This course helps the student develop the basic skills in understanding,
communicating, reading and writing in their chosen language. The student will
develop a basic skill in the most important elements of the grammar and learn to
communicate in everyday situations. The intensive language program will begin an
introduction to the relevant culture.


Module B Starting a New Business

ENTREPRENEURSHIP AND THE LEGAL CONTEXT OF A NEW BUSINESS
BKMG101               4 cr
The course provides an intensive study of the process and issues associated with the
mental aspect of entrepreneurship, start up of a new business and its development
into a profitable enterprise, and also a study of the nature and characteristics of the
management of transition encountered throughout the entire life cycle of the
enterprise.
BUSINESS PLANNING
BKMG102              4 cr
The objective of the course is to become acquainted with the process and strategies
of successful business planning. The course starts from the development of a
business idea, and proceeds into the actual writing process of a potentially
successful business plan. During the course the students prepare their own business
plan in small groups or teams, which provides them with a practical insight into the
planning process. Different elements of a business plan are covered both
theoretically and practically. At the end of the course, the business plans of the
student teams are presented and evaluated together in order to further promote the
potential development of the ideas into real businesses.


PROFESSIONALLY SPEAKING
BKML132              3 cr
The objective of the course is that the student learns the spoken presentation skills
needed in studies and in working life. The student learns to give a well-structured
and successful oral presentation, to participate in a negotiation and in a meeting and
to give a short speech.
Presentation, negotiation, meeting, speech.


MATHEMATICS
BKMA101              3 cr
The course will be teaching us to use mathematics in business life. We shall be
concerned basically with moving money from one place to another for a certain
period of time. In each situation, some or all of the following parameters are
involved: interest rate, interest period, inflation rate, time, maturity value, the
principal amount of each payment, number of payments. The main goal is to fin one
parameter when the others are known. The course will also explain the different
group index numbers, how to calculate them, and how to use them.


Semester 2 Spring

Module C      Resource Management

ORGANISATIONAL MANAGEMENT
BKMG103              3 cr
The objective of the course is to understand the basic picture of the concepts and
theories of organisations and their management. Different aspects and questions of
management are introduced and analysed through lectures, discussions,
assignments and case studies. The course includes several group assignments by
which the students are given an opportunity to think and discuss about their ideas
of different management themes. Contemporary issues, challenges and trends of
management are emphasised, but the students also learn about the evolution of
management systems and theories to understand how management ideas develop
and change over time.
ECONOMICS
BKEC101              4 cr
The purpose of this course is to provide students with an understanding of the
major issues in both micro/ and macroeconomics. The course covers basic concepts
such as supply and demand, price theory, market structures, circular flow, business
cycles, determination of national income, inflation, unemployment, international
trade and exchange rates. Theoretical matters and applied topics are linked to help
the students make sense of current economic issues and problems.


STATISTICAL METHODOLOGY
BKMA102                4 cr
This is a basic course in Statistics. After an introductory chapter to the concepts and
uses of Statistics, the course goes on exploring and describing data. The graphical
description of qualitative data includes frequency tables, bar graphs, pie charts,
Pareto diagrams, cross-classification tables. The description of quantitative data
includes Dot plots, stem-a-leaf displays, histograms, sequence plots. In addition, the
description of quantitative data includes numerical measures such as measures of
central tendency, measures of spread, and measures of relative standing. The last
section in this chapter describes the relationship between two quantitative variables
with the help of scatter grams and the Pearson product of correlation. After a light
introduction of the concept of probability, the course ends up with inferential
statistics. In particular, simple and complex chi-square tests are presented.


SWEDISH COMMUNICATION SKILLS - AFFÄRSSVENSKA
BKML121              3 cr
The Finnish students will develop the necessary skills to communicate in the Nordic
business region using Swedish. Special emphases will be placed on small talk,
presentations, sales situations and correspondence.


FINNISH FOR FOREIGNERS 2
BKML151             3 cr
The course is a sequence to the course Finnish for Foreigners 1. The aim is that the
students continue learning Finnish vocabulary and phrases and are more and more
encouraged to speak Finnish. The students’ knowledge of Finland and the Finnish
culture increases.


FOREIGN LANGUAGE 1
BKML142               3 cr
The course will assist students to develop their language skills in understanding,
communication, reading and writing in their chosen language. Students will further
develop their skills started in the intermediate language course and develop an
understanding of the business culture and learn to communicate in more
complicated business situations using more complex communication skills.


Module D     The Business Enterprise and its Environment

INTERCULTURAL COMPETENCE
BKMK106               3 cr
The student knows his/her own cultural background, is capable of encountering
persons who represent other cultures. In the context of the future profession, he/she
is capable of interacting and utilising approaches which promote co-operation
between representatives of different cultures.


BUSINESS STRATEGY
BKMG104               3 cr
During the course, the students will develop their understanding of the role and
importance of business strategy in defining and developing a successful approach to
the business, its markets and customers in the changing environment. The students
learn to understand the meaning of a carefully planned business strategy and the
successful implementation of the strategy in order to achieve the desired business
goals. The students analyse different business strategies and discuss the
components that make one business more successful than a competing business
with a different strategy.


OPERATIONS MANAGEMENT
BKMG105              3 cr
The aim of the course is to familiarise students with operations management in
manufacturing and service industries, and to show how a policy for OM is
developed in relation to the overall strategy of the organisation. It is important that
students develop a clear understanding of the interrelationship between strategic
management and production, marketing and materials management. The impact of
strategic issues on production and consequent increase in competitiveness will also
be discussed.


MANAGEMENT ACCOUNTING
BKAC102               3 cr
The aim of this unit is to provide students with an understanding of both the
traditional costs accounting as well as the activity-based cost (ABC) accounting
skills. In teaching activity based cost accounting a sophisticated computer
programme will be used. Another aim is to provide students with an understanding
of the budgeting techniques and their contributions to business planning, control
and decision-making. The practical emphasis will be place on the use and
interaction of various types of budgets. Preparation of functional budgets; sales
budget, material budget, profit budget, cash budget. Flexible budget and standard
cost. Cost behaviour of materials, labour and overheads. Cost-volume-profit
relationship. Traditional cost accounting, activity based cost accounting and pricing.
The use of accounting information in business decisions. Internal reporting.
Computer training technology.


Year 2 INTERNATIONALISATION OF THE BUSINESS
        (PROFESSIONAL STUDIES)

Semester 3 Autumn

Module E Starting Export Operations
SUPPLY CHAIN MANAGEMENT
BKLG203              4 cr
The module presents different parts of supply chain and the integration of supply
chain. The course covers; Planning the supply chain which includes the logistics
strategy and its implementation, locating facilities, planning resources, controlling
material flow and measuring and improving performance. Activities in the supply
chain which includes the procurement, inventory management, warehousing and
material handling, transport and global logistics.


INTERNATIONAL BUSINESS & NETWORKING
BKMG210               3 cr
The aim of the course is to give students an overview of the relevant topics in the
field of international business and help them appreciate and deal with alternative
business operation strategies and modes of involvement in the international
markets as well as their advantages and disadvantages. Students will also gain an
overview of the interaction between the members of networking organisations, and
of the management of successful co-operation.


FINANCIAL STATEMENT ANALYSIS
BKAC201              3 cr
This unit is designed to provide skills of profound financial statement analysis from
the point of view of a company. Students will be able to analyse profitability,
liquidity, solvency and efficiency of a firm. On completion of this unit students will
be able to prepare cash-flow statements and understand the difference between
accrual bases accounting information compared to cash-flow information.


SWEDISH COMMUNICATION SKILLS - KOMMUNICERA
FRAMGÅNGSRIKT
BKML222              3 cr
The Finnish students will develop their skills to communicate in the Nordic
business region as a business professional using Swedish. Special emphases will be
placed on oral and written business communication, company presentations,
negotiating situations, different kinds of economic texts.

FINNISH FOR FOREIGNERS 3
BKML253        3 cr

The course is a sequence to the courses BKML 150 Finnish for Foreigners 1 and
BKML 151 Finnish for Foreigners 2. The aim is that the students learn Finnish
vocabulary and phrases and can communicate in Finnish in everyday situations.
Grammar, eg. tenses and cases are dealt with. The students learn more about
Finnish society.

FOREIGN LANGUAGE 1 ADVANCED
BKML251              3 cr
This course will help students develop the basic skills in understanding,
communicating, reading and writing in their chosen language. Students will
develop basic skills in the most important elements of the grammar and learn to
communicate in everyday situations.


Module F Aspects of Distribution

BUSINESS LAW
BKBL204              3 cr
Introduction to the law and the legal environment of international trade and
investment. Included is the study of the law of international contracts and
commercial transactions, customs and tariffs, export restrictions, joint ventures,
licensing, and multinational enterprises. The course presents the principles of law
and their implications for managerial decision-making.


MARKETING COMMUNICATION & INFORMATION TECHNOLOGY
BKMK203              4 cr
To give an understanding of the theories and practices of marketing
communications as an element of marketing strategies. The course introduces
students to a variety of methods used when communicating with customers on
different markets, and, in the light of case studies, discusses the strategic choices,
campaign planning and practical aspects to be considered when entering into new
markets, such as: relationship marketing, networking marketing, interactive
marketing; marketing communication as an element of the marketing mix and the
elements of marketing communication mix; marketing communication programmes
and campaigns; advertising, media selection and co-working with media and
advertising agencies, database marketing, and telecommunication marketing.


PRACTICES & PROCEDURES OF INTERNATIONAL TRADE
BKMG202              3 cr
The aim of this course is to introduce students to the procedures and practices of
international trade and transport. The topics covered include e.g. information
gathering, establishing customer relationships, relationships with other interested
parties, forwarding, financing and risk hedging.
Analysis of market conditions and operational options; choosing target markets and
designing effective marketing programmes; agreements with e.g. agents and sole
traders; documentation in international trade; terms of delivery and payment,
modes of transport; protection against currency risks.


YEAR 3     DEVELOPING NEW BUSINESS AREAS
           (PROFESSIONAL STUDIES)

Semester 5 Autumn

Module I     Business Analysis

RESEARCH METHODOLOGY IN INTERNATIONAL MARKETING
BKMK302               3 cr
The objective of this course is to introduce students to basic concepts and methods
of market research and analysis, and to have them develop a step-by-step research
process. The topics to covered include identification of information sources and
research methods to be used, and recognition of the importance of marketing
information systems in marketing management. Definition of the marketing
problem; researching the markets and market structures; the key market research
methods; primary and secondary data collection; research approaches, quantitative
and qualitative methods, planning the research project; design and process of
market research. A substantial market assessment-research paper is required from a
practical application perspective.


INTERNATIONAL TRADE LAW
BKBL301              3 cr
Students will develop their understanding of the legal protection of the individual
and the enterprise. The course will provide an overview of the ethical confronting
the contemporary businesses engage in public or private international transactions.
The course also provides the students with an insight into the way EU legislation
works in relation to the objectives of the European Union, with an emphasis on
competition, transport and consumer protection laws.


FOREIGN LANGUAGE 2
BKML343              3 cr
Students will develop their language skills, which continued through the sequential
courses, until they go abroad to their international work placement at the end of the
year, where they will be immersed in the language and culture.


ENTERPRISE RESOURCE PLANNING SYSTEM
BKAC302               3 cr
Based on this unit, students will be able to understand the basics of the resource
planning (ERP) system for enterprises. In this unit the integrated ERP software and
a case company as a tool will be used. The following business processes will be
examined; selling, purchasing, material management, production and accounting.
Based in this unit students will be able to understand the integration between
different business processes and management information systems. An efficient use
of the ERP system as an information warehouse in business will be underlined.


Module J Areas of Development

GREEN BUSINESS PRACTICES
BKMG301               3 cr
The aim is to focus students on the emerging role of environmental management as
it integrates the environmental question into the decision-making process of factors
such as: environmental marketing management and its required tools,
environmentally friendly manufacturing processes, new changes in the
organisational culture, the informational role of marketing. Students will discuss the
role of businesses as responsible and contributing members of changing society.


PRODUCT DEVELOPMENT & DESIGN MANAGEMENT
BKMK307      4 cr
The module introduces the multi-dimension process of product development and
the design management and presents the optimal environment for this process. The
module includes the effect of different organisational structures on the product
development, product planning, identifying customer needs, product specifications,
concept generation, testing and selection, product architecture, industrial design,
design for manufacturing, prototyping, robust design, product development
economics and managing projects.


INTERNATIONAL ECONOMICS
BKEC201              3 cr
The unit will expose students to the pure theory of economic trade, and such topics
as comparative advantage, gains from trade, tariff and non -tariff barriers of trade.
The students also familiarise themselves with global economical integration and
with international economic policy and world economics. Theories of international
trade, development of trade, global economical integration, international lending
and indebtedness, international economic policy, world economics.


Semester 6 Spring

Module K Learning Organisation & Thesis

DEVELOPING THE BUSINESS TOWARDS A LEARNING ORGANISATION
BKMG302              5 cr
The role of organisational learning is emphasised as a source of competitive
advantage. Learning is considered as an important part of strategies to develop and
maintain successful businesses and valuable intangible assets of an organisation.
During the course, the students learn theoretical ideas of learning organisations,
based on which the practical aspects and examples of developing successful
learning organisations will be discussed and analysed individually and together.
The idea of a Balanced Scorecard is also introduced, and the students learn to
understand and respect the importance of individuals and their development as a
crucial factor in developing the success of the organisations as a whole.


BUSINESS COMMUNICATION
BKML332               3 cr
The objective of the course is that the student learns to communicate effectively in
the different stages of the purchasing process both orally and in writing. The
student learns the forms of communication that underpin all business activities:
routine written communication, persuasive and goodwill messages. Inquiry, reply,
request for quotation, quotation, order, complaint, collection letter.


FINNISH COMMUNICATIONS SKILLS 2 *
BKML312             3 cr
The student will manage the situations, which require skills in teamwork. The
student will develop their skills to write meeting notes and the required negotiation
documents.
* Course required of Finnish students only
BACHELOR’ S THESIS AND SEMINARS
BKTH301              15 cr
Students will work with a company to complete a substantial final project, which
will come from an actual problem the company is facing. Students will work with
both a member of the school staff, and a member of the company to assess the
problem, determine the parameters for the solutions, and create a workable solution
within those guidelines. Students will be expected to exercise a great deal of
independent thought and develop practical solutions for the company. They are to
produce a consultant’s report for the company, which will include the steps for
implementation. The concept will be to have a real-first work assignment, for an
entry level employee, with the appropriate level of pressure to produce real results.
The project needs to incorporate the various aspects of the business enterprise and
will be determined by the team, but will be completed as a final work in the
regional area of expertise and within an actual work environment in the work
placement abroad.


Module L      Global Business Studies

DOING BUSINESS IN ASIA & THE PACIFIC
BKMG303       3 cr


DOING BUSINESS IN THE NORDIC REGION
BKMG305       3 cr


DOING BUSINESS IN EUROPE
BKMG306              4 cr
The aim of the courses is to focus on building an area expertise for doing business in
the international marketplace. The series of courses will provide the student with
practical overview and the depth required to function in the selected international
market (Asia Pacific, Northern Europe and Central Europe). The studies will help
the student gain the necessary background to compete for employment and doing
business in the chosen region.


YEAR 4 INTERNATIONAL WORK PLACEMENT IN AN AREA OF
DEVELOPMENT

WORK PLACEMENT
BKWP400              30 cr
The unit will place students in a practical and challenging work situation with no
safety net. During the international work placement, students will be expected to
research and write a substantial report for their Bachelor’ s thesis, regardless of the
requirements of the work placement assignment.
The unit will place students in a work environment where they will be expected to
function as a regular contributing member of the organisation. Students will be
expected to make a real contribution to the organisation, in exchange, the
organisation will be expected to make a real investment in the students, the result
will hopefully lead to a full-time work placement, or saleable skills in the industry.

								
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