blue chip list stock

							NEWS

FOR           BDGS, LLC
              BLUE CHIP COOKIES


CONTACT       Donna Drury-Heine, President, Sales & Marketing       FOR IMMEDIATE RELEASE           RELEASE
              (513) 518-5681                                                                          DATE


                BDGS, LLC TAKES STOCK OF ITS RESOURCES AND
                       ACQUIRES A ‘BLUE-CHIP’ BRAND
             In the Mix are Management Expertise, Brand Equity, Market Presence
                                and Delectable Baked Goods

Loveland, Ohio Nov 09, 2005 —BCC Enterprises—the company that franchises gourmet cookie
retail stores, Blue Chip Cookies has been acquired by Loveland, Ohio based BDGS, LLC for
an undisclosed amount. The acquisition includes Blue Chip recipes, trademarks, franchise rights as
well as company-owned stores and a nationwide mail-order and online business.


          We are excited to build upon Blue Chip Cookies’ excellent reputation and presence in 11
markets nationwide,” says Greg Smith, CEO of BDGS, LLC. “Our goal is to make Blue Chip Cookies
available to more consumers. Franchising, Internet, Company Stores and Corporate sales will all play
an important role. Blue Chip is a great brand, and Blue Chip Cookies delivers the highest-quality
gourmet cookies in the market place. With the skills and backgrounds of our Management team, our
goal is easily within reach."


          Currently Blue Chip cookies does over 3 million in revenues generated by the company
owned retail stores, the franchises and online/phone mail order business.


          In addition to nine franchise units around the country, the company owns four stores in the
greater-Cincinnati, Ohio area located in the Kenwood Mall, Tri-County Mall, 580 Building on Walnut
Street in downtown Cincinnati and Florence Mall.


                                                 -more-

                "Take Stock in Blue Chip Cookies...The Ultimate in Taste!”
 210 Harrison Road • Loveland, OH 45140 • 1-800-888-YUMM (9866) • www.bluechipcookies.com
Blue Chip Cookies
Page 2

New Owners Excited About the Opportunity!
            Blue Chip Cookies are freshly-mixed, hand-scooped gourmet cookies, made from the
highest quality ingredients with no preservatives. They are made fresh every day in each store-front
location (company-owned stores and franchises). Each cookie contains a proprietary blend of
ingredients. Currently there are 25 different cookie products that are in consistent distribution in retail
stores/direct business. In addition to cookies, the retail stores offer muffins, brownies and other
bakery products. All baked products are prepared from scratch in every store, every day.


            “The Blue Chip name is well known in Cincinnati area, and we want that same recognition
in cities around the country,” adds Bob Heine, Vice President of Area/Franchise development. “We
feel this is a GREAT match because we’re investing in a local company that enables us to leverage our
expertise in consumer goods, marketing and franchising.”


            BDGS’ management team is comprised of business executives with years of expertise in
consumer goods branding, sales and marketing as well as franchise and organizational development.
Partnering together are Bob Heine, Donna Drury-Heine, Greg Smith and Sonia Smith, all residents of
Loveland, Ohio. They have teamed up to continue to bring the ULTIMATE cookie experience to
cookie lovers in Cincinnati and around the country. Their focus will be to expand the business and
the Blue Chip Brand nationally through area development/franchise development, corporate sales, the
Blue Chip Cookies online website (www.bluechipcookies.com) and mail order business (800-866-
YUMM).


            Mark Hanahan, President of BCC Enterprises, said "I had a great time watching Blue Chip
Cookies grow, but I know that this team of management/owners will take the business to new
heights."




                                                   -more-




                  "Take Stock in Blue Chip Cookies...The Ultimate Taste!"
 210 Harrison Road • Loveland, OH 45140 • 1-800-888-YUMM (9866) • www.bluechipcookies.com
Blue Chip Cookies
Page 3

             Management will be moving the company headquarters from Edgewood, Kentucky to
Loveland, Ohio ("The Sweetheart of Ohio) right on the Loveland bike trail which backs up to
Loveland's beautiful park. Sonia Smith, Vice President of Leasing/Real Estate/Operations says, "It
will be exciting to be part of the continued business development of downtown Loveland, OH and
other communities as we grow the Blue Chip Cookie brand."


             They are considering opening a fifth company-owned store locally. Furthermore, the
company plans to extend the Blue Chip line of products to leverage equity in the brand name.


             Donna Drury-Heine, President of Sales and Marketing, sums it all up as she explains, "Who
could think of a better business than one that is fun, gives consumers the ULTIMATE in
mouthwatering satisfaction, and stands up to its reputation as being the BEST!"


About Blue Chip
             Founded in 1983 with its first store on San Francisco’s Fisherman’s Wharf, Blue Chip
Cookies distinguished itself by being the first cookie-chain retailer to offer a white chocolate chip and
macadamia nut cookie. Thus the company began its history of offering innovative, new tastes in
addition to the standard and much-loved chocolate chip cookie. Today, the company sells more than
two dozen varieties of from-scratch cookies, brownies, and beverages, using only the highest-
quality ingredients and no preservatives. Each location bakes all its cookies fresh daily. The gourmet
cookie retail chain operates in eight states from California to Connecticut, with nine franchise stores
and four company-owned locations in the greater- Cincinnati area.


             For convenience, shoppers can log on to Blue Chip Cookies’ website at
www.bluechipcookies.com to place orders online. The company processes orders within 24 hours and
ships within the continental United States.

BDGS is purchasing all trademarks, trade names, recipes, franchise rights/materials, current franchise
contracts, four company owned stores, all fixed assets, mail order sales/1800#, web site domain name, current direct customer list,
website pages, products ingredients and inventories of Blue Chip Cookies from BCC Enterprises.

Blue Chip Cookies
Donna Drury-Heine
President, Sales & Marketing
Email: dgdrury@cinci.rr.com
                                                              -END-
                       "Take Stock in Blue Chip Cookies...Ultimate in Taste!"
  210 Harrison Road • Loveland, OH 45140 • 1-800-888-YUMM (9866) • www.bluechipcookies.com