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					The Future of Rural Community

Making the Living You Want,
 Living Wherever You Want

         Frank Odasz
    Lone Eagle Consulting
         Big Sky Telegraph
 1-2 room rural schools
 4 Congressional Reports
 Online Learning and Mentoring RFTS -‟93
 Alaskan Villages and Home-schoolers
 Six Migrant Technology Projects
 Over 10 Years with Community
 Common Ground Internet Guide and
  Echoes in the Electronic Wind - Native Am.
Big Sky Telegraph Early Insights
 Can‟t Push a Rope
 Perceptions VS Realities
 Drivers, Riders, Draggers
 Haves, Have-nots and Will-Nots
 Will-nots Paradox, feeling stupid
       Giving people the gift of
 To Be All We Can Be: Overcoming our
  Historical Mindset of Powerlessness
 We‟re always ready to learn, never to be
  taught; Learning to Learn - The Benefits!
 Caring, Connectivity and new skills *must*
  work together if we are to match unmet
  needs with appropriate resources.
       Three Historical Firsts
 Instant  Global Information
    - Unrestricted Self-directed Learning
 Cheap Global Multimedia Self-Publishing
   - Free Global distribution for education
      and ecommerce
 Cheap, Efficient Global/Local Collaboration
       --- 10 Collaborative Tools
 Youth are Key Technology Leaders
  -- Youth as change agents
         The New Gold Rush
 Leapfrogging  with Free Web Tools
 Best for the Most with the Least
 Inspired and Motivated = Empowered
 Motivating all potential innovators
 Everyone Both Consumer and Producer
 The Relationships Age: increase in quality
  and quantity of relationships locally and
     Skills Needed to Become
       Knowledge Workers
 Self-directed Learning  with Search Engines
 Collaborative Sharing - 10 Internet Tools
 Global Web-Self-publishing (Multimedia)
 Relationship-building, mentoring and
 Visioning Capacity - An Entrepreneurial
  Mindset is Necessary
 If we are to build
   --- Sustainable Learning Communities
           Are You Ready?
 Morgridge   - 180,000 students in 74
 Mastery Learning Engine
 Coopetition - Users Mentor Users -
  450 Billion Market Capitalization
 Community Applications Training?
 Ecommerce -
 24 districts in S. Idaho - herding cats
Is Faster the same as Smarter?

       Volume Bandwidth
     (Physical Infrastructure)

  Value or “Human” Bandwidth
     (Social Info-structure)

 Wallowing VS Optimizing
Individual Instrastructure Options
 and
   Information condenses to
Knowledge which condenses to
wisdom and value is created in a
     knowledge economy.
 Suggested Action Initiatives for
 Hold  a Press Release Competition
 Begin hosting Community Tech Nights
 Hold a Local/Global Web Content
  Competition -Instructional Web Tours
 Hold a Web-raising for Local Citizens
 Start a Teleliteracy Drive
 Create a Talent Roster/Database
  Community Mentoring Program
    Create a Youth Ecommerce
 Local  MIRA Workshops - team building
  and proposal writing
 Create a Local Bootstrap Guide
 CD Fundraiser - Thinkquest Model
 Celebrate and create local champions, list
  local Ecommerce successes
 Storytelling as a Strategy;
  --become a model community
 Find Ways to Measure Your Success
Bootstrap Academy http://lone-

  Culture Club http://lone-
Community Networks 1986-2000
 100+ Freenets and  National Public
  Telecomputing Network
 La Plaza - 1995- first Rural Web CN
 1998 - Missouri State CN Initiative
 1998 - and CTC Models
 Citysearch, Digital Cities, Sidewalk, etc.
 Did the CN Movement Die or is it Yet to be
What Problems are We Trying to
  Confusion - What‟s a
  Community Network?

Four Models of Community
       1. Community Access
 Community   Technology Centers
  (Schools and Libraries)
 Public Offices with computers
 Kiosks
 Loaner Laptops
 Recycled Computers!
  2. Community Education/Skill
 Step by step Online Mastery Learning
 Successive Milestones with Incentives and
 Citizen-to-Citizen Mentorship
 Online Community Talent Database
     3. Community Publishing
 Helping everyone get a web page!
 Showcasing local content and innovation
 Showcasing the best global content, locally
 (Coming) Personal Portals Using Free Web
    4. Community Participation
 Everyone   both learner and teacher, all the
 Online Discussion and Idea Sharing
 Participatory Decision-Making
 10 Collaborative Tools on the Internet
 Building individual and Community
  Collaborative Capacity
 Evaluative metrics to monitor success or
  lack of it.
What Are Other Communities
 Converting Existing Businesses
         to Ecommerce
 Posting  products on the web
 Getting a Merchant Account (Credit cards)
 Strategies to increase access by Search
  engines - Metatags
 Partnering with similar sites to
     „point to each other‟
 for 10 New Rules
 Local Web Mall VS Global Marketing
   Community Economic Dev.
 Broadband to attract Companies (Train Us!)
 Telemarketing Call Centers
 Telecommuting
  – Insurance Underwriting
  – Medical Billing and Transcription
 IT training and Community Colleges
 Rural Teleworker Training
 Virtual Incubators,
  Venture Capital/Philanthropy
          Stories and Strategies
 Lusk,  WY - A Second Try - (CESA)
 Taos, NM Kellogg MIRA project
 - creating home-based
  Businesses, Ebay,
 Collecting Proliferating Rural Innovations
 Gob-smacked Down Under - Scouting
What would it take to make your
 community a national model?
 High Speed Internet (Eventually)
 Motivating Awareness Programs
 Effective Citizen Engagement
 Social Recognition and mentoring
 Successive skills development for everyone
 Local content and best of Global content
 Visioning and Trends-Awareness Capacity
 New Evaluative Metrics to measure success
    Seven Hard Questions

   Q1 - Should we focus on
infrastructure, then training, or
  progressively expand both
Q2 - How will we all learn to use
the best free web tools to produce
 the most tangible benefits on an
          ongoing basis?
 Q3 - Who will provide the best
 content brokerage and fast track
online training solutions (Best for
 Most requiring Least Time and
   Effort) on an ongoing basis?
 Q4 - How can our community
  keep up with the increasing
numbers of innovations by other
Q5 - How can we assess our
community‟s collaborative
 capacity using Internet?

 Everyone both learner and
   teacher, all the time.

Cells, Brains and measurable
   collaborative capacity.
   Q6- Who can most quickly
 generate widespread awareness
  and motivation of new small
   Ebusiness startup process?
 Make  the Vision Accessible Via
  Awareness Programs
 Remove the barriers Via local mentors and
 Promote Replicable Successes Via Cookie
Q7-What Are We Going to Have
  to Learn to Do Differently?
 Creating Knowledge    Workers
 Changing Behavior
 Upgrading skills   and perceptions
 Can We Change Fast Enough?
 DEMO:  cameras, idahoconf, pennmira,
 panos, objects, art, HB, Currtour,
 Handouts: http://lone-
/clyde3.htm, /teled.htm

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