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Stretch_Fine_Art_Canvas_Prints_For_Greater_Profit

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					Stretch Fine Art Canvas Prints For Greater Profit

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574

Summary:
Most wide format printers have the ability to print on canvas. Many
photographers and artist are realizing the novelty and profitability of
printing art on canvas. The truth of the mater is this. There are greater
profit margins for printing on canvas than photo or art papers. There are
a number of reasons for this, one of those being that you can produce a
framed stretched museum grade art print for less than you can produce a
framed photo with mat and glass of the same size...


Keywords:
Photography stretcher bar


Article Body:
Most wide format printers have the ability to print on canvas. Many
photographers and artist are realizing the novelty and profitability of
printing art on canvas. The truth of the mater is this. There are greater
profit margins for printing on canvas than photo or art papers. There are
a number of reasons for this, one of those being that you can produce a
framed stretched museum grade art print for less than you can produce a
framed photo with mat and glass of the same size.

Yes that has been my professional experience. The reason why many
photographers do not print on canvas is because they do not know how to
stretch it. What they do know is that a frame shop will charge a
substantial amount for this service. On the other hand many know how to
find an inexpensive frame mate and glass kit to create a final product
with photo or art paper in there office or garage. Still I say that if
they only knew how to stretch canvas, they could create a product with a
greater profit margin potential.

Another tip about increasing profit margin when it comes to canvas is
this. If you gallery wrap your canvas, then your canvas can be hung on a
wall without a frame and still be considered a finished product. So in
other words, you will be able on occasion, to sell your canvas art prints
without a frame for a comparable price. Gallery wrapped means the image
on the canvas goes from the surface of the image to the sides of the
image all the way to the back of the image. Basically the picture wraps.

Now there are a few things to consider that are very important when it
comes to stretching fine art canvas and those considerations are the
materials you choose. Canvas, sealer and stretcher bar. We will talk
about them in that order. When selecting a canvas its imaging properties
need to be superb. I have found mate canvas to be superior to gloss or
semi gloss canvas when it comes to imaging. Mate canvas calls for mate
black ink in you printer. When you stretch your canvas it should not
crack on the edges. One of the things that can help in this regard is a
good sealer. When sealer adheres to the printing surface it causes the
canvas to be more malleable. A good canvas coupled with a good sealer
will result in absolutely no cracking. Stretcher bar needs to have a
raised lip so as to prevent ghosting. It also needs to be sturdy.

Now I now that all of this may seem like a bit of a learning curve. It
is. The good news is, that you don’t have to go through it by means of
trial and error until you master it. At www.zazagallery.com on the
product info page you will find a picture demonstration of how to stretch
a canvas from beginning to end accompanied by instructions. This site is
very resourceful if your looking to print on canvas. At this point in my
career I print exclusively on canvas. The encouragement that I can give
to those who are considering fine art canvas printing is, the payoff far
out-ways the investment. For any of you out there that would like some
feedback from someone who is doing it please visit the contact page of my
website.

				
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