Direct Email and Direct Mail
CMI has collected 40,000 opt-in postal and email addresses through over a decade of consumer direct marketing
services. This powerful list of self-identified travelers have the following demographic profile; median age of 47,
67% partnered, median income of $86,000 and a history of taking three leisure trips per year. All consumers have
expressed interest in receiving information about LGBTtravel.
1) TAG APPROVED NEWSLETTER EMAIL BLAST
Every Thursday, the TAG Approved Accommodations Program distributes an email blast to 12,000 gay
travelers in e-newsletter format. Advertisers supply text of 150 to 200 words, links, and one image
(160 pixels wide x 200-500 pixels high). Advertisers can be featured as Destination of the Week, Hotel of the
Week or Event of the Week. The cost for one standard insertion is $169.
2) TAG COMMUNITY TRAVEL PACK
Two times per year, CMI sends a co-op travel pack to LGBT travel consumers. Your promotional piece can be
included in this envelope at a fraction of the cost if you tried to mail it yourself. Each pack contains up to eight
participating companies. Prices are for insertion and mailing only. Size limited to 8.5” by 11”. Weight limited to
0.6 ounces. Call for quote for over weight items.
Spring 2009 Fall 2009 Spring 2010 Fall 2010
5,000 Consumers Northeast US (Boston to New York) $700 $700 $700 $700
5,000 Consumers Southeast US (DC to Florida) $700 $700 $700 $700
5,000 Consumers Southwest (LA, SD and Phoenix) $700 $700 $700 $700
5,000 Consumers Northwest (San Francisco to Seattle) $700 $700 $700 $700
For more information, contact David Paisley at 415/437-3800 or David@CommunityMarketingInc.com
Please note for direct mail and direct email programs, payment is due at time of order.
DIRECT MARKETING PROGRAMS
(Please print) Company Name __________________________________________________________________________________________
Contact Name _________________________________________________________________________________________________________
Address_________________________________ City____________________ State/Province_____ Zip/Postal Code ___________________
Tel______________________________ Fax______________________________ email ______________________________________________
Total to be charged US$________ Check Credit Card: Visa MC Amex Cardholder: __________________________________
Credit Card #__________________________________ Expires_________ Cardholder Signature ___________________________________
To order, mail check with form to Community Marketing, Inc., 584 Castro St. #834, San Francisco, CA 94114
Tel 415/437-3800 (or) mail or fax with credit card information to 415/552-5104. Thank you.
584 Castro St. #834 • San Francisco, CA 94114-2594 USA • Tel 415/437-3800 • Fax 415/552-5104 • info@CommunityMarketingInc.com • w w w . C o m m u n i t y M a r k e t i n g I n c . c o m