Focus Publications Announces Adjustable Rate Mortgage Lead Generation
Date: 04.04.2008 - 12:28
Category: Business, Economy, Finances, Banking & Insurance
Press release from: Focus Publications
COLORADO SPRINGS, CO – Focus Publications, the leading provider of marketing tools and support services for title
insurance, mortgage lending and real estate professionals announces the roll out of its first Lead Generation Kit.
Adjustable Rate Mortgage (ARM) is the first in a series of innovative lead generation kits that provide an easy, effective and
affordable way to dramatically improve lead ROI. Turnkey direct mail elements include hard copy pieces such as self
mailers, post cards and stuffers with print and mail fulfillment available. It also includes email and website elements, plus
classified, display and online newspaper ads, and a news article. Each component is professionally designed to present an
attractive and consistent look to the multi channel message.
According to Howard Voyles, CEO of Focus Publications, “We work closely with our clients to determine their needs and
provide the tools that help them to work smarter, not harder,” he states. “The enthusiastic feedback from our clients leads us to
believe there is a pent up demand for this targeted and integrated product, and we are proud to offer it to the mortgage
industry.” Voyles concludes.
Introductory price is $300.00. As of March 1, 2007, the cost for the ARM Lead Generation Kit is $500. For more information
visit: www.focuspub.com or call Howard Voyles at 888-276-9875.
Forthcoming kits in the series will include: Debt Consolidation, Home Equity, College Education and Remodeling.
About Focus Publications:
Focus Publications, founded in 1996, is the leading provider of innovative marketing tools and support services for the title
insurance, mortgage lending and real estate industries. Focus Publications offers professionals in these industries a
convenient, efficient and cost-effective marketing approach through an innovative platform that utilizes state-of-the-art
technology to provide; quality hard copy newsletters, interactive content, automated email delivery, special “Hot Sheet”
reports, personalized marketing centers and mortgage leads. Focus also provides websites, interactive 1003 mortgage
application, real estate financial calculators and real estate terms glossary modules. For more information visit:
219 W. Colorado Avenue, Suite 200
Colorado Springs, CO 80906
719-325-0700 ext 1705
719-325-0700 ext 1706
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