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         at Liverpool FC Academy
         26th and 27th October 2004

             A revolutionary 2 day executive
           development programme for serious
            players from the world of business

Due to the anticipated popularity of the course, delegates will be booked
on first come first served basis with only a limited number of places
available! So book your place today to avoid disappointment!
    Love football? Want to perform at your peak? This is the course for you!
    With the enormous pressure to win in both business and sport, this course has been designed to
    create a high performing mindset for the business executive.

    Using the latest developments in football psychology and motivation based learning, the
    programme is both leading edge and unique. Through a combination of one to one
    coaching, interactive workshops and personal development programmes, it has been designed
    for organisations that want:
      Their high performers to score more spectacular goals
      To develop a Leadership culture within their teams
      To achieve and sustain higher levels of staff motivation
      Their Managers to handle stressful, high pressure situations
      To generate a positive, can do culture that builds confidence and morale

    Football is a passion for millions of people. When it is harnessed to
    deliver training and development, delegates experience an enhanced
    performance and a more satisfying experience. By attending they will:
      Develop a mentally strong attitude and a winning mindset
      Become goal setting, goal getting high achievers
      Be positive and resilient in the face of challenging factors
      Be able to visualize and mentally rehearse actual outcomes
      Manage stress in the face of mounting pressure

This revolutionary course will be held in the inspiring setting of Liverpool FC’s state of the art
Football Academy. Conveniently situated in the north of Liverpool, with superb road links and a
number of hotels situated close by, it is the perfect setting for this truly unique course.

Utilising their business and leisure facilities, we talk tactics in the classroom, get motivated in the
dressing room and even take you onto the field of play to practice your new found personal and
business skills. There is no other course like it in the world of executive development.

As extensively covered in the media, this course is generating massive interest – not least
because we use cutting edge development techniques and a fantastic team of trainers. Here is
what some of our delegates have said so far:
  “Fantastic ideas that will move us to a new level of performance”
  “Enlightening! I feel like I have the skills to play at the very top!”
  “Brilliant trainers with real knowledge and experience”
  “I feel 100% confident and 200% motivated!”

Centre Circle is a division of TWS Associates Ltd and a leading provider of training services to
companies worldwide. Our football based programmes have been developed from analyzing the
best Managers, Coaches and Sports Psychologists in the world of football.

Centre Circle, 50 Chancellor Court, Liverpool L8 7BD
Telephone 0151 709 9371 Fax 0151 734 5340 E-mail

THE TEAM The programme is delivered by the following team of experts from the
         world of business and football.
                 Dr Chris Brady
                 Chris Brady is a former professional footballer and one of the highest qualified coaches in the UK.
                 He is a Professor at CASS Business School, overseeing one of the leading and fastest growing
                 Executive MBA programmes in the world. Author of “The 90 Minute Manager” he is a regular con-
                 tributor to Radio 5 Live, CNN, Sky Business News, BBC Newsnight and FT.

                 Tom Lucas
                 Tom is a qualified sports psychologist and a pioneer in the field of football having provided servic-
                 es to a number of English and Scottish Premier League Clubs. A leader in the field of stress man-
                 agement and athlete conditioning, Tom will ensure all delegates are energized and focused at the
                 end of the course.

                 Dr Paul Noall
                 Paul Noall is a former professional footballer with Rochdale and Blackburn, and a qualified FA
                 Coach. He is has an MBA and DBA from Manchester Business School, built up a significant reputa-
                 tion as a Consultant, Coach and Trainer at Coopers & Lybrand and is now a leader in the field of
                 Coaching and Development.
The price for the 2 day course is £750 + VAT per delegate. This is fully inclusive of all meals, refreshments, work-
books and materials. Organisations will receive a 10% discount on the total cost for sending 3 or more delegates on
the course.
To reserve your place, please complete the details below and return by Fax (0151 734 5340)
or Post (see page 3). Alternatively email the details to For further infomation
please call 0151 709 9371 or visit

  FOOTBALL OUTSIDE THE BOX                                 Liverpool FC Academy 26th and 27th October 2004


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