The latest in iPods – iPod video IPods have been a great market hit since their appearance in 2001, a lmost 5 years ago. Since listening to music is one of the favorite a ctivities of today’s individuals, the constant evolution of this dev ice was an important request, so the new product presented a diverse range of new features, accessories and capacities. The iPod evolved from a simple and basic music player to a sum of music player, reco rder, and photo viewer and now to a both music and video device. The most important new feature of the latest generation of iPods, me aning the 5th generation, is the video. Basically, these inventive a nd technologically advanced, yet small devices support both MPEG-4 a nd H.264 videos at significantly high resolutions, which are not far from a VSH tape. Actually, in more precise terms, the H.264 codec c an play video at frame rates up to 30 frames per second, video bit r ates as high as 768 kilobits per second and pictures as big as 320 p ixels wide by 240 pixels high. Comparing the iPod video with the TV 27 FPS or the movies 24 FPS, it is obvious that the small device it is much better. Regarding the audio qualities, comparing to a CD qua lity, the iPod video is superior. On the other hand, the MPEG-4 vide o supports a bit rate of 2,500 kilobits per second and pictures as b ig as 480 pixels wide by 480 pixels high, meaning three times the si ze of the actual screen (in comparison with the H.264 video, which s upports pictures the same size as the screen pf the iPod). The reviews on this item are so far, excellent – the quality of the m otion images is great, with almost perfect colors, even when the devi ce is connected to a TV set in order to watch a video. Even more, wat ching the videos on the actual iPod is possible due to a larger scree n, which also allows the high visibility of sharp texts and photos. S till, even though the battery is claimed to last around 20 hours, whi ch is an evolution since the last iPod model, the battery is much rap idly consumed when watching videos. The range of improvements since the last model of iPod is impressiv e: the new video iPod comes with a new design, but in the same blac k and white colors and with a new set of accessories, which range f rom world clock, smaller earphones and a thinner slipcase to AC ada pter and FireWire cable. Concerning the new package design, the iPo d video comes with a new look: the box is flat and in a square shap e; the color of the new box is black with silver accents, such as t
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he Apple logo and the text. The latest generation of iPods surprised the market in many ways: fr om the video capacities to the other improved features since the las t model in 2005 and from the design and package changes to the wide and evolved range of accessories that are available together with th e new iPod video. The evolution of the iPod shows an increased inter est in constantly developing this device and always considering the needs and desires of the consumer. It is expected that the next gene ration of iPods to be even more optimized, with a lot of changes in the video settings and a longer capacity of the battery when watchin g videos. PPPPP (word count 565)
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