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6 Ways Your Business Can Benefit From
Building And Maintaining A Blog
Its been said over and over that maintaining a blog is a
great way to grow your your business. If you own a business
and do not have a blog set up yet, you might want to think
about building a blog as soon as you can! Blogging can be
the upper hand you need to give your business a boost. Here
are some ways you and your business can benefit from a
Although blogging is the new weapon of choice when it
comes to marketing tools, it should be noted that you can't
expect that just by setting up a blog and feeding content to
it, you will benefit from it. You have to learn how to blog
effectively. Ineffective Blogging will simply waste your time
and efforts. But, using blogs effectively you can ensure a
healthy growth for your business.
One of the best if not the best benefits of blogging is
credibility. By being current and posting updated news of
your industry and providing relevant information related to
your industry, readers will come to know you as an expert
whatever niche you may be in. It establishes you as an
authoritative figure who knows what hes talking about.
Another word, since you are able to constantly provide
updated information and stay current with the new and
happenings of your industry, people will trust you and accept
you as a credible source.
Whether you own an online business or an offline business,
you need traffic, targeted traffic to be exact. Blogging allows
you to expand your reach beyond the normal boundaries and
gives you much more opportunity to drive quality targeted
traffic to your site (business).
Building a relationship
One of the main reason blog readers prefer bogs over formal
website is... well the informality of blogs. Blog posts are
usually informal. While they are informative, they are
entertaining as well. At the same time it makes it easier for
your readers or customers to relate and feel a much more
closer relationship between you and themselves. Over time it
builds trust between you and your readers.
Easy subscription for readers
Another great benefits of blogging is that allows your readers
to subscribe to your blog, and opt to receive notices of your
most recent posts, delivered directly to their inboxes. Which
makes it easier for your readers to follow you and be
updated of any new and relevant information you may post.
By Providing relevant and useful information to your readers,
you can ensure they'll continually come to you first.
Blogs can provide you with one of the most powerful tools for
communication between you and your customers. If you set
up your blog to accept comments, you readers will be able to
post feedback on your posts and tell you what they like or
what they don't like. This will give you valuable insight and
ideas regarding your next product or project.
Cheap and effective marketing
If you have been in business for a while, then you know how
costly marketing can be. Think of all the money and time you
will have to spend to market your new product or service. A
blog can cost you as little as $15 a month, yet it is one of the
most effective marketing tools of today's marketing world,
not to mention its ever growing popularity that makes it a
perfect tool for long term marketing as well.
These are just a few of many ways you can benefits by using
a blog. I am sure with the fast evolving internet and related
technologies, blogs will be playing much bigger rolls in our
economy in the near future. After all, running a buisnees is
about making money, and blogging can help you do just that,
make money!So jump on the blogging bandwagon, and take
advantage of one of the cheapest and smartest marketing
tools available today, and build a blog to take your business
to new heights.
Satrap is the founder and author of controversial blog,
BlogStash.com. A blog full of great how-tos and information
about making money online. Visit blogstash today to get
your share of this valuable information and learn different
ways to make money online.