Linking Strategic Outcomes to Project Outputs: Connecting goal to metric, to strategy, to deliverable.
Goal or strategic outcome Linkage to overall strategy Measurement and target value for measure Strategy Path Leading Indicators Deliverables or project outputs
Customer Validation
What does the customer think? Does he agree with what we think our outcome and measurements are?
Goal or strategic outcome.
This is the future outcome, stated as if has already ocurred.
Linkage to overall strategy
Which aspect of overall company strategy will this outcome help us reach?
Measurement and target value for measure.
How will we know we have reached the outcome.
Strategy Path.
Broad and simple. How will we reach the outcome.
Leading indicators.
What things will tell us whether we are making progress toward reaching the outcomes?
Deliverables or project outputs.
Hard, tangible things we deliver along the way, plus the final outcome.