Blogging_For_SEO

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					Blogging For SEO

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516

Summary:
If you’ve never heard the term SEO, let me explain briefly what it is,
what it does and what it’s for.

SEO is the abbreviation for Search Engine Optimization. This is a web
design technique that, when done effectively, draws positive attention
from search engines. When your site is optimized for search engines you
will discover that search engine users can find your web presence easier
to locate when potential customers conduct their first online search.

When developing...


Keywords:
marketing,internet marketing,site promotion,blogs,blogging,seo


Article Body:
If you’ve never heard the term SEO, let me explain briefly what it is,
what it does and what it’s for.

SEO is the abbreviation for Search Engine Optimization. This is a web
design technique that, when done effectively, draws positive attention
from search engines. When your site is optimized for search engines you
will discover that search engine users can find your web presence easier
to locate when potential customers conduct their first online search.

When developing a site for SEO a web site owner needs to make sure they
utilize a well researched keyword or key phrase that will be noticed by
the search engine. The optimum number of times the keyword or phrase
should be used is around 3-5%. If you use the term less it may not be
noticed and if you use it much more it may be considered a spamming
technique thus panelizing your site. You may also find that the content
is hard to read if you insist on placing the keyword or phrase in
locations that do not read naturally.

You’ll notice that the title of this article has to do with blogging.
When you conduct a web search using various keywords or phrases you will
often find blogs that are listed among the top ten for the phrase you
chose. What this means is that if you develop a business blog to benefit
your online business you should also work to ensure your core keyword or
phrase is evident in your posts.

If you’re wondering why blogs might rank better than a standard business
site it’s because blogs are updated more often than full websites. Search
engines love to find new content so their interest in your site may be
strong due to the new content you are making available. It is possible
for a business blog to actually outperform a primary business website in
terms of search engine rankings simply because there is more new
information to consider and that often translates into improved trust and
rank position. What this means is you may have more visitors to your blog
than to your primary site. However this scenario is exactly why your
business blog can be an important marketing tool for your primary site.

Here’s the equation…

Optimized blog + high search engine rankings = increased traffic to
primary site

You just need to make sure that every blog post includes a reason for
visitors to come to your primary site and you need to make sure a link is
provided with every post on the profile page.

Did you know that when you blog for Search Engine Optimization you are
also working to improve the overall traffic flow to your primary site?
You do that by consistently blogging with a laser focus utilizing a very
specific keyword or phrase.

Consider your business blog a funnel that helps direct the curious to a
better answer to the questions they have about the very search term they
used to find you. In other words, make it easy to find your site – and
visitors will.

				
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