Automotive Direct Mail Marketing

							                       Automotive Direct Mail Marketing
Any auto dealer who has made it through the last 2 years has to look for ways of controlling advertising
expenses and automotive direct mail marketing has proven to be very effective. Auto dealer direct mail
marketing can come in many different forms: bankruptcy list mailers, direct mail postcards, credit scored
mailers and many others. The smart car dealer utilizes the services of an automotive direct mail
marketing specialist like DealerLink.

The most important thing an auto dealer can do is to create and maintain a continuous flow of customers
to their dealership. DealerLink has proven to be the best among all automotive direct mail companies
and can provide many different forms of direct mail advertising from bankruptcy mailers to pre-approved
credit score mailers. 100% of our auto dealer direct mail campaign advertising is FCRA and FACTA
compliant. We guarantee that every automotive direct mail campaign will include an offer of credit. We
encounter dealers all the time that are unaware of the requirements and are exposing themselves to
potentially huge liability because many automotive direct mail marketing companies are not in
compliance when it comes to consumer credit related issues.

DealerLink will guarantee that 100% of our automotive direct mail marketing campaigns are absolutely in
compliance and we do not do any auto dealer direct mail advertising that isn’t totally backed by a firm
offer of credit. All of our direct mail marketing includes a feature that only DealerLink provides: a call
center that takes the calls from the consumer responding to the direct mail which means we take the
calls, we set the appointments and we do the follow up in the event they don’t show.

All of our direct mail list marketing, including bankruptcy mailers, is guaranteed to be DNC compliant as
well. We provide multiple ways for the consumer to respond: toll free number and a vanity website where
they can submit their information online. In all cases, they all end up speaking with our call center
operators who are highly trained in setting appointments originating from direct mail marketing or
bankruptcy mailing lists.

We recommend that any auto dealer direct mail advertising be done in conjunction with credit score
based direct mail. It makes no sense to advertise to a consumer for whom you can’t provide financing.
We even suggest that with our auto bankruptcy mailers that the dealer associates them with specific
credit score ranges. Recently, we have seen our best direct mail campaign results using credit scores
ranging from 550 to 720.

DealerLink will customize your direct mail marketing campaign to your specific criteria and guarantee that
our direct mail list will absolutely help you sell more cars with higher profits. We offer the only truly
complete automotive direct mail marketing advertising when you combine our exclusive mailing list and
our call center. We guarantee that our direct mail list is Exclusive by Dealer and will not be sold to
another dealer in your market. Give DealerLink a call today at 800-890-8850 for all your auto dealer
direct mail or bankruptcy mailer needs.




DealerLink Inc.                                                                           P: 704-544-9100
17232 Lancaster Hwy.                                                                      F: 704-973-0001
Suite 102                                                                         Toll Free: 800-890-8850
Charlotte, NC 28277                                                                  admin@dealerlink.us