[x] Golden Gate Advertising Rates Fall 2009 - Spring 2010 [X]press San Francisco State University Advertising AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER Personnel 3 1 5 3 10 8 12 10 17 15 19 17 24 22 Dottie Katzeff 27 29 Advertising Manager JANUARY FEBRUARY MARCH APRIL MAY Tel: (415) 338-3133 3 3 E-mail: email@example.com 10 10 7 5 17 17 14 12 24 24 21 19 Barbara Landis 28 28 Business & Production Manager Tel: (415) 338-3113 Fall 2009: Spring 2010: E-mail: firstname.lastname@example.org August 27 (Thursday Issues) January 28 (Wednesday Issues) General September 3, 10, 17, 24 October 1, 8, 15, 22, 29 February 3, 10, 17, 24 March 3, 10, 17, 24 November 5, 12, 19 April 7, 14, 21, 28 Golden Gate [X]press December 3, 10, 17(Midwinter Issue) May 5, 12, 19 (Grad Issue) Advertising Golden Gate [X]press 2.0 Preprinted Insert 1600 Holloway Avenue San Francisco, CA 94132-1722 (Summer Issue) June 23 Fax: (415) 338-3111 Rates National / General Office location for advertising: 10,000 inserts, single- $1100.00 Net, Space Rates sheet prepaid New Humanities Building $30.00 gross commissionable, per Room 302, #1 Tapia Drive 10,000 inserts, $1200.00 Net, column inch. However, we will bill multiple-pages prepaid you at our NET RATE of $18.00 per column inch, upon approval of credit. For PDF files, e-mail to: email@example.com Inserts must be delivered to our printer National Newsplan Annual Discount: two weeks prior to insertion. $16.00 -- Contract must be signed Current Issue Online @ prior to first publication. Minimum size: 6” x 8”; maximum xpress.sfsu.edu Color Rates size: 10” x 13”. Minimum weight for single sheet insert: 80-lb. book stock. Deadline: Maximum pages accepted: 36. One week prior to publication. Each color in addition to black: $250.00 Payment in advance by check, money 4-color, including black: $900.00 Net order or credit card, unless prior credit Additional charge for non-standard has been approved. colors: $50.00 Net Local Open Rates On-line Media Banners, skyscrapers, tiles and text links are available For display and classified-display ads. for the on-line publication: http://xpress.sfsu.edu (For standards & guidelines, please check this site: Total column inches per ad column http://www.iab.net/standards/adunits.asp) Net rate per inch Call our ad office for on-line rate details. 1” to 3-1/2” $20.00 (415) 338-3133 4” to 80” $10.50 Mechanics [X]press is a tabloid newspaper 5 columns wide by 16” deep, printed on recycled #32 newsprint, untrimmed. Photos and art should be set to 300 DPI Local Volume/Bulk (dots per inch) and screened at 85 LPI (lines per inch). Adobe PDFs (PDF/X-1a:2001 compliant) Contract Rates are preferred; please email to: firstname.lastname@example.org Display and classified-display ads may be combined. 1 Column 1.80” 4 Columns 8” Contract must be signed prior to first publication. 2 Columns 3.80” 5 Columns 10” If contract is not fulfilled or is cancelled, ad space 3 Columns 6” 10 Columns 21” published will be re-billed at the appropriate rate. If total inches exceed contract agreed upon, a rebate If PDFs are not available, original artwork may be adjustment can be credited to advertiser at the end required, including fonts, images, and graphics. of the contract period. Copy changes allowed during For color ads, please submit color PDFs. For spot contract period. color ads, please specify the color(s) needed. Local Volume/Bulk Contract Rates Net Rate Per Advertising Policies Annual Inches Every reasonable effort to assure advertising accuracy Column Inch will be made, but this publication assumes no guarantee 200-999” $9.00 or liability for the accuracy and complete disclosure of any advertisement. We reserve the right to refuse any advertisement and the right to alter copy and/or illustration before publication, if required. Advertisements publicizing Local Frequency grievances against individuals or groups on the basis of personal, racial, religious or sexual prejudices are not Contract Rates acceptable. As a courtesy, credit privileges for monthly billing may For display and classified-display ads, may be be extended to commercial advertisers upon approval of combined. Contract must be signed prior to first credit references. These references are required at least publication. If contract is not fulfilled, ad space ten (10) business days before publication. Prepayment of published will be re-billed at the appropriated open advertising is required; by check, money order, cash, or rate. Copy changes allowed during contract period. online credit card payment (www.sfsu.edu/~bursar). [Mastercard, Discover or American Express cards] Minimum Size: 4 Column Inches Per Issue Ads may be prepaid while awaiting approval, but acceptance and publication of advertising does not constitute any extension of credit to either the advertise 10-20 Ads Per Year $9.50/col inch or advertiser’s agent. 21-30 Ads Per Year $9.00/col inch Circulation During Fall and Spring semesters, the [X]press publishes 10,000 copies per issue, circulated free of charge through 37 news racks on the San Francisco State University campus. Annual subscriptions to the [X]press are $50 (or $30 for one semester).