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erin lester 646.763.4485
erinlester.design@gmail.com
336 E. 67th - apt. 19
New York, NY 10021
gamertag - sixfootshorty
Dear Robert Khoo,
I am writing to express my interest in the associate designer position in your company. I am a
young designer with crazy talent, dedication, and a love for video games. As for my design, I will let
my work speak for itself and as for my personality well I guess you will have to interview me.
Until then, just know I am extremely easy to get along with, quietly funny and impossible to offend.
I believe myself to be qualified for this position through my education, past work experience,
and my laid-back personality. I am highly organized, detail oriented, and adept at meeting tight
deadlines without sacrificing craft.
I am a graduate from Purchase College with a B.F.A. in Graphic Design. During my time at
Purchase I developed an uncanny ability to take criticism positively and never stop improving.
Currently working as a graphic designer/artist for Whole Foods Market, I am often commented on
my ability to stay calm and get shit done, even when deadlines are pushed forward or emergency
projects are thrown in my lap.
I think this opportunity would be a perfect blend of my talents and hobbies all mixed up in a fun (yet
productive) work environment. I’m willing to move away from everything I know and love in New
York for the opportunity to work around creative people with similar interests in a rainy city on the
other side of the country.
A current resume detailing my previous work experience and educational background is enclosed
for your evaluation. I have also included a portfolio of my work to better assist you. I hope to hear
from you soon. I can be reached at (646) 763.4485 or via email at erinlester.design@gmail.com.
Thank You,
Erin Lester
erin lester 646.763.4485
erinlester.design@gmail.com
education 336 E. 67th - apt. 19
New York, NY 10021
2004-2008 State University of New York gamertag - sixfootshorty
Purchase College, School of Art + Design
BFA concentration in Graphic Design
work experience
Whole Foods Market, Union Square, New York, NY
2008—Present, Graphic Designer/Store Artist
Lead designer on a fast paced, high volume marketing team
Enforce and maintain adherence to company brand standards
Responsible for the design, creation and production of advertising and marketing collateral
Work independently as well as under direction of the regional art director.
Assisted in community outreach, donations and events
Establish effective relationships with printers to create win-win partnerships
Purchase College, State University of New York, Purchase NY
2004-2007, Designed various posters, logos, and promotional materials for the school as well as for
on-campus groups, including the student government, various clubs and organizations.
2004—2005, Darkroom Monitor
Worked independently setting up and maintaining a working wet darkroom.
Babettes Restaurant, East Hampton NY
2006—2007, Bartender, Food Runner, and Waitress
Remained cool under enormous pressure kissing ass to rich people, while turning a blind eye to every
labor law in existence, to pay for my education.... I’m not bitter, I swear.
Private Client, Shelter Island NY
2005, Wedding Photographer
Consulted with the client and executed an assortment of tasks to create a personalized
and professional album containing over 100 digitally retouched images.
community involvement and leadership
Purchase Student Government Association (PSGA)
2005—2006, Senator of Visual Arts
Communicated with the student body to understand their needs and represent them appropriately
Acted as art director for “PSGA Live”, a television program, that focused on student government issues
for the on-campus student-run television station “PTV”.
skills
Extensive experience in both Windows and Mac operating systems.
Proficient in Microsoft Office, Adobe Photoshop, Illustrator, InDesign, and Flash.
Working knowledge of HTML (XHTML) and CSS.
Placed second in Fünde Razor’s Rock Band competition, 2007 at Barcade in New York
References available upon request*.
*I am in great standing with all of my previous employers. They would be happy to tell you how awesome I am
however my current boss may make up some lies about various felonies so that you wont hire me and I cant leave.
identity and packag-
ing for tea
Packaging design for a fictional tea
company. Used muted colors and textured
papers to create a rustic yet elegant
packaging concept.
poster
11’’ x 40’’
Promotional poster for the
School of Visual arts’ biannual
Visiting Artist Lecture Series.
The poster was meant to call
attention to the events with
bright colors and big flashy type.
The concept of speech bubbles
was used to put forth the idea of
different people coming to speak
at the school as well as integrate
the new Purchase College logo.
typographic textbook
6’’ x 8’’
Selections from a 50 page textbook, using a grid, teaching the rules of typography.
The typographic and illustrated examples are digitally created throughout.
Attention to detail is given to every spread with each example created to help the
reader better understand a broader concept.
typographic textbook (cont.)
experimental time based website
600px x 800px
Time based website depicting a day in the life of a design student. Depending on
the time at which the site is viewed a different picture is added to the top of the
pile. Looping over and over again. Coded with CSS, HTML, and javascript.
<script language=javascript>
function picture()
{
var time= new Date().getHours();;
document.getElementById(“image”).src = “picture” + time
+ “.jpg”;
}
</script>
<body onLoad=”picture();”>
<img width=”700px” id=image>
</body>
union square delivers!
BR
EA
34TH ST.
OA
DW
ST
1ST AVE.
AY
$8.95 OUR DELIVERY ZONES
RIV
ER
28TH ST.
$3.95 red zone $16.95 4 hour delivery window
20TH ST.
14TH ST.
7TH AVE.
2ND AVE.
walking zone
8TH ST.
blue zone $8.95 4 hour delivery window
ST. MARKS
.
ST
ER
green zone $3.95 4 hour delivery window
H
OP
ST
RI
CH
$8.95 walking zone FREE! of $50 or more
on purchases
CANA
L ST.
delivery details:
MA It’s a 4-hour delivery window for all zones from time of checkout. These hours and delivery
HU
N
BR HAT
$16.95 ID TA
GE N
windows are subject to change on a daily basis. Please call or visit Customer Service before
DSO
shopping to ensure a timely delivery. Last delivery orders taken at 8 p.m. every day. Don’t see
your neighborhood? Our other New York City stores deliver to more neighborhoods.
Visit www.wholefoodsmarket.com for details.
NR
BROOKLYN
IVE
4 Union Square South, NYC 10003 212.673.5388
R
www.wholefoodsmarket.com
delivery map for whole foods market
36”x20”
A large poster for Whole Foods Market Union Square, showing delivery zones and their pricing
information. The challenging thing for this project was creating a very simplified map of lower
Manhattan with just enough information to decipher each zone’s boundaries.
bra n food
One FREE muffin with any purchase from our coffee bar!
*Retail value $1.95. Coupon valid only at Whole Foods Market Union Square. Void where prohibited.
One per customer. Must present current NYU ID for coupon to be honored.
Expires 1/31/10 Offer valid for current NYU students, faculty & staff only. PLU: 32549
coupon for a free muffin
460x150 px
A coupon for NYU students, faculty and staff. Graphic was visible on the New York University
home page as a banner and a black and white printable version was made available when the
banner was clicked.
whole foods market ads
6”x8” - NYU Dining Guide Ad
A full page Whole Foods Market ad, with a coupon.
300x250 px - Online Ad
Online banner for NYU students advertising specifically for the Union Square location.
regional campaign
Under direction of the regional art director, designed
all 5% day collateral for January 2009 for the North-
east Region. Design needed to be clean and adapt-
able to many different situations.
400x600 px Register Screen (top left)
Chalkboard (top right)
22x28” Poster (bottom right)
wholefoodsnyc twitter background
A personalized background for @wholefoodsnyc, the twitter page for all six
Manhattan Whole Foods Market stores.
various chalk art
Various hand drawn chalkboards and plexis from
Whole Foods Market Union Square
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