2010 NAIAS Statistics Report - PDF

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					                                                                                                            2010 NAIAS Statistics Report


TOTAL EXHIBITS                                                                                                                     146
      Main Hall Manufacturer Exhibits                                                                                                61
      Michigan Hall Manufacturer Exhibits                                                                                            18
      Main and Michigan Hall Other Exhibits                                                                                           5
      Cobo Arena Exhibits                                                                                                             1
      Concourse Exhibits & Show Radio                                                                                                28
      Sponsors, Meeting Room Exhibits & Affiliated Companies                                                                         33


PRESS CONFERENCES                                                                                                                    39
      Manufacturer Press Conferences                                                                                                 23
      Additional Press Conferences/Events                                                                                            16


VEHICLE INTRODUCTIONS                                                                                    1989-2010
      Total Vehicle Introductions                                                                             1196                   36
      Production Total                                                                                         614                   18
        Worldwide Production                                                                                  433                    12
        North American Production                                                                              172                    6
      Concept Total                                                                                           582                    18
        Worldwide Concept                                                                                     437                    14
        North American Concept                                                                                134                     4


ECONOMIC IMPACT TO METRO DETROIT
	     (Estimate	according	to	David	Sowerby,	C.F.A.,	portfolio	manager	and	chief	market	analyst	at	Loomis	Sayles	&	Co.)	    $325 Million


MEDIA CREDENTIALS                                                                                                                4,536
      Percent of Total Represented by International Press                                                                          27%
      Countries Represented by Media                                                                                                63
      States Represented by Media                                                                                                   39
      Stations Participating in Show Radio                                                                                          14


INDUSTRY PREVIEW ATTENDANCE                                                                                                     16,640
      Countries Represented by Industry                                                                                             23
      # of Companies Represented by Industry                                                                                     1,700


CHARITY PREVIEW ATTENDANCE                                                                                                       8,584
      Charity Preview Contributions Donated                                                                               $2.146 million
      Total Number of Participating Charities                                                                                         12


PUBLIC SHOW ATTENDANCE                                                                                                         714,137

MSNAutos.com - OFFICIAL NAIAS 2010 WEBSITE
      # of Page Views                                                                                                        35 Million
      # of Video Streams                                                                                                      800,000