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Energy-consuming products (computers, TVs and washing
machines) make people‟s lives more comfortable and essential
to modern life

25% of EU energy consumption by households

Potential for major energy savings through more efficient

People need to be aware that newer appliances far more
efficient than older ones

Energy efficiency action plan (2006) emphasises more efficient energy-using

The Commission promotes a culture of “sustainable consumption and
production” (SCP)

     •   Eco-design of energy-using products
     •   Eco-labelling
     •   Office equipment (Energy Star scheme)
     •   Environmental management and auditing (EMAS scheme)
     •   Green public procurement

Eco-design Directive (2005/32/EC) provides framework for energy
performance standards for products. Sets maximum energy consumption levels

Labelling Directive (92/75/EC) and related legislation rate the energy
efficiency of domestic appliances from A to G. New classes of A+ and A++
for some products, e.g. fridges

Energy Star Regulation (EC No. 2422/2001) voluntary
US-EU agreement for labelling requirements for ICT
equipment in offices

Commission‟s handbook on green public procurement -
examples of environmental tendering by local authorities

The Intelligent Energy Europe Programme funds energy
efficiency projects. E.g.“E-Server” supports the market for
energy efficient servers

Public authorities are large energy users with considerable spending

Integrating energy efficiency criteria into public procurement a major
driver for change

Public authorities can:
     • Take the lead in using energy efficient equipment and appliances,

     • Make „reasonable‟ use of existing energy-using products

     • Set an example and communicate new „energy habits‟

     • Offer incentives to consumers who buy energy efficient products

Bottom up to Kyoto’ (ButK)

   Makes it easier for authorities in new Member States to change to energy efficient
   public lighting

   Potential for major CO2 and cost savings

   Helps overcome market barriers

   Experts work with authorities to pinpoint savings, then develop strategy

   Five municipalities in different countries: Voru (Estonia), Riga (Latvia), Raciechowice
   (Poland), Cluj (Romania) and Slovenska-Bistrica (Slovenia)

   Began March 2007, runs for 36 months

   More information:

Green public procurement can boost eco-innovation by
setting green requirements for public contracts

SMEs in supply chain of bigger companies can be asked to
provide cleaner and more energy efficient products and

More companies adopting corporate social responsibility
strategies - voluntarily integrating environmental
considerations into operations

Greater efficiency reduces      a   company‟s    energy
consumption and bills

Market opportunities for innovative companies in field of
energy efficient products

Energy efficiency policies can be used as a marketing tool
to boost a company‟s image

Support is important for smaller businesses to overcome
lack of resources. Also important to help companies
develop more efficient energy-using equipment

Smaller companies can benefit from the latest innovations
and technologies

Consumers need better information about energy efficient equipment

Number of energy labels exist, but may not be widely known. Awareness-
raising campaigns for consumers and retailers can change this

Increase the visibility of energy efficient products in shops

Consumers must be made aware of how much their household appliances
really cost in terms of energy and running costs

Information campaigns should demonstrate how to use appliances
efficiently such as heating systems, washing machines, low-energy lighting
and refrigerators

ELAR (Energy Labelling of Household Appliances) project

   Promoted commercial benefits of energy labels in Czech Republic

   Making them more attractive to manufacturers and retailers

   Comprehensive communication strategy and information tools

   Leaflets, brochures and promotional materials distributed and widespread media

   Resulted in significant increase in awareness of energy labels

   Project also covered Slovenia, Slovakia and Poland

   More information: (page ten)

Initiative by European Commission Directorate-General for Energy
and Transport

Supports local and regional actions on energy efficiency and
renewable energies

Training workshops/online events

Information on case studies, good practices, legislation and

Network of local and regional energy agencies (LEAs)



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