How to Work with College Fraternities to Prohibit Tobacco by qyz18834

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									   How to Work with College
Fraternities to Prohibit Tobacco
     Industry Sponsorship
           History:
• Rush Week Cigar Nights




•Skoal/Copenhagen sponsored
fraternity parties
             Objective:


• Policy development: Reduce tobacco
  sponsorships and advertising at
  events intended for and attended by
  college students.
              Methods:
 (steps to get fraternities on board)
• Research



• ‘Insider’



• Fraternity
  Education
               Research:
• Telephone survey (key informant
  interviews)
• General questions regarding the
  acceptance of sponsorships and
  advertising at events
• Compliance with policies
• How are policies developed, adopted,
  and implemented
                Research:
• Accept tobacco company sponsorship?
• Advantages/disadvantages?
• Feedback from members on sponsorship?
• Receptive to a “no tobacco” sponsorship
  policy?
• Ever used tobacco, current user. General
  opinions about harms of tobacco use, does
  college environment encourage use?
                 Findings:
• No fraternities had tobacco sponsorship
  policies
• Must work from within (current IFC member)
  to encourage policy adoption
• Advantages ($)/disadvantages (health,
  image) of tobacco sponsorship
• Tobacco Sponsorship policy-what would
  encourage them to consider the adoption of a
  „no tobacco‟ sponsorship policy?
„Insider‟
     • Survey all fraternity
       presidents
     • Assist with policy
       language
     • Distribute education
       materials
     • Attend IFC meetings
       to present project
     • Get policies signed!
          Fraternity Education:
• Presentations at IFC
  meetings
• Educational
  materials
• Campus education
                Results:
• As of May 2003, 8 CSUC fraternities
  signed a no-tobacco sponsorship policy

• Of the 8, one fraternity was a frequent
  recipient of tobacco sponsorship $$$
        Fraternity Recognition:
• Plaque for Chapter
  House
• Recognition Ad in
  Campus Newspaper
• Letter of
  Commendation to
  National
  Headquarters
Conclusion & Recommendations:
               • Unrecognized
                 fraternities = drinking
                 clubs (university has
                 little authority over
                 these groups)
               • Work from the inside
               • Educate the campus
                 community about the
                 project
               • Recognize broadly those
                 fraternities who sign the
                 policy

								
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