Matt Baldwin Kegan Sims Shane Mcartney
Big Bargains or Big Headaches??
Results
Sales change 2006-2007
Internet
+ 37.4% Specialty retailers +15.2% Discount Stores +11.1% Department Stores -0.3%
Results
Sales Increase, but shoppers spend less 147 million customers visited stores (up 4.8% from last year) Shoppers spent 3.5% less per person ($347 per person)
Results
Overall Business
55% of responding companies report being
up 5% 30% of responding companies report being up 10% 15% of responding companies report being up 20%
Results
Store Traffic
20% of responding companies report light
traffic 45% of responding companies report normal traffic 35% of responding companies report heavy traffic
Results
Sales Margins
Did they maintain them? ○ 60% of responding companies said yes ○ 40% of responding companies said no
Very Interesting Fact
Males spent more this year 393.63 to $303.95
Men taking over the mall???
Online Shopping
Spending on Thanksgiving $272 Million (29% increase) Spending on Black Friday $535 Million (22% increase) Cyber Monday showed an increase in planned traffic 72 million shoppers (up from 60.7 million in 2006)
Top Websites
Bfads.net Tigerdirect.com (Pink Friday ) Gottadeal.com Dealtaker.com Amazon.com Dealnews.com Bfgear.com Walmart.com
Black Friday “Hot Items”
Wii (second year in a row) Zune Digital Photo frames Kitchen Aid Appliances Guitar Hero 3, Rock Band Office 2004 student and teacher edition Cannon Digital Cameras
Local Results
Lancaster mall area Stores visited
Best Buy Macy’s
Old Navy
Starbucks Circuit City Target
Sources
Main Article http://www.cepro.com/article/black_friday_traffic _and_margins_up_for_most_htsa_retailers/K33 2 Other Sources
http://tech.yahoo.com/blogs/hughes/21221
http://blog.wired.com/gadgets/2007/11/zune-
2-is-secon.html