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					Reading Festival Tops Summer Season
Chart
viagogo reveals most popular outdoor events
of 2008.
(PRWEB) June 10, 2008 -- The Reading and Leeds
festival is the most popular event on this year's
summer social calendar according to figures released
today by www.viagogo.co.uk [viagogo. The August
Bank Holiday favourite tops the viagogo Summer
Season Top 20, which ranks this summer's key outdoor
dates in terms of the number of tickets sold on the
secondary market. In a year when Glastonbury has
been beset with problems and failed to sell-out,
Reading has overtaken and claimed the festival crown.

 Summer music festivals dominate the top 5 with
heavyweights like V Festival, T in the Park and Isle of


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Wight remaining the biggest players despite increasing
competition from smaller, boutique festivals. The
enduring appeal of Radiohead is seen by their
appearance at number 3 for their June dates in Victoria
Park.

 The top sporting event this summer on the secondary
market is Royal Ascot, particularly Ladies Day, when
focus switches from racing to fashion, and the annual
hat parade! England's Test Series against South Africa
is the next biggest draw for fans wanting to mix high
quality sport with some serious socialising. Following
close behind are perennial summer favourites,
Wimbledon and The British Grand Prix.

Further down the list are events as diverse as Hard
Rock Calling, this year featuring Eric Clapton and The
Police, The Summer Series at Somerset House and
Carmen at the Glyndenbourne Festival. It should be a
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great summer of live music and sport, so grab the
champers and strawberries and cream and enjoy the
new Summer Season!

 Eric Baker, CEO of viagogo said, "This summer is
promising to be an exciting one for live sport and
music. This list proves that events like Reading, V
Festival and T in the Park now define the Summer
Season as much as more traditional English social
events like Royal Ascot, Wimbledon and the Lord's
Test."

Tickets for all these events and more are available on
www.viagogo.co.uk.

viagogo Summer Season Top 20
1. Reading and Leeds Festival
2. V Festival
3. Radiohead Victoria Park
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4. T in the Park
5. Isle of Wight Festival
6. Royal Ascot
7. England v SA Test Series
8. Wimbledon
9. 02 Wireless Festival
10. British Grand Prix
11. Oxegen Festival
12. Hard Rock Calling
13. Download Festival
14. Bestival
15. Summer Series at Somerset House
16. England Twenty20 Cricket
17. British Open
18. The Artois Championship
19. Carmen, Glyndenbourne Festival Opera
20. Glorious Goodwood



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Notes to editors:

About viagogo

 viagogo is Europe's leading ticket exchange that
allows people to buy and sell live event tickets in a
safe and 100% guaranteed way. viagogo is bringing
efficiency and transparency to what has traditionally
been a murky marketplace. By managing payment and
delivery, viagogo guarantees that buyers will receive
their tickets and sellers will receive payment. For this
service, viagogo takes a commission which is a
percentage of each exchange.

 viagogo was launched in August 2006 with landmark
deals to become the official secondary ticketing partner
of two of the leading English football clubs
Manchester United and Chelsea, making it the only
way of legally re-selling tickets to these clubs, due to
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the special laws in England. Similar partnerships
followed with German giants Bayern Munich, Everton,
Portsmouth, Hearts and leading rugby clubs, Leicester
Tigers and London Wasps.

In August 2007, viagogo launched operations in the
U.S. with an exclusive partnership with the NFL's
Cleveland Browns.

 Deals followed with the likes of the Independent and
Lastminute.com and Warner Music International
became the first music label to partner with a
secondary ticketing company. A deal between viagogo
and Live Nation in the Netherlands was the first ever
partnership between a secondary ticketing company
and a music promotion company. viagogo pioneered
the first charity auctions, working directly with music
artists such as James Blunt and Peter Gabriel.


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 In May 2008, viagogo struck a partnership with the
biggest female recording artist in the world. It became
the official premium and secondary ticketing partner
for Madonna's Sticky and Sweet European tour. This is
the first time an artist has signed a deal of this kind,
signalling a dramatic shift for both the recording and
ticketing industries and proving viagogo to be a true
market leader.
 viagogo now provides fans with its safe, secure
exchange in the UK, Germany, France, Netherlands
and the US. Further expansion across Europe will
follow in the near future.

 viagogo was set up by Eric Baker, the co-founder of
StubHub.com, the leading online secondary ticketing
company in the US that was acquired in March 2007
by eBay for $307m.

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Contact Information
Melissa Varcoe
viagogo
http://www.viagogo.co.uk
020 3003 6300



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