Public Speaking Sales Presentations by qau19822

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									Public Speaking & Sales
     Presentations
Who am I?
           Mission for Today

• Public speaking facts
• Preparation
• Presenting confidently
• Sales – persuasive
  presentations
• Resources
                  Why is it so hard?

1. Fear of public speaking
2. Death
3. Spiders
4. The dark
5. Fear of heights
* speech-topics-help.com
                 Preparation

•   Content
•   PowerPoint and visuals
•   Room or Hall
•   Dress for success
                Preparation

• Prepare content
  – Know your audience
  – Compelling information
  – WIIFM?
  – Goals for your audience
    and you
                Preparation

• Prepare Visuals
  – Why use visuals?
  – Graphs, charts
  – PowerPoint
  – Video
                Preparation

• Graphs & Charts
  – Make numerical information easier to
    understand
                       Graphs vs. Text


According to the Ministry of       Most part-time
Labor, 72 percent of part-time
workers are women.               workers are women

                                         Men
                                         28%
                                 Women
                                 72%
                 Preparation

• PowerPoint
  – Design – simple, but not
    simplistic
  – Minimal animation
  – Font – 28 pt. minimum
  – 4 x 6 rule
          Preparation
If you don’t use the proper font:

   Your audience may have trouble
      reading the information,

           and if they can’t
             see it clearly

             you will loose
             their interest
               and trust

             …hence you might
                 lose the
                  sale!!!
                      Preparation

• Video
  –   Use .wmv file
  –   .mov files don’t work!
  –   Save in same folder
  –   PP creates a link
                 Preparation

• Dress for success
• Men
  – Jacket or suit (Dark)
  – Slip-on shoes (polished)
  – Button-down (tie opt.)
               Preparation

• Women
 – Coordinated set
 – Closed-toe shoes
 – Minimal jewelry
                   Preparation

• Room or Hall
  – Visit prior (if possible)
  – Check tech
  – Set up your own
    presentation
  – Handouts
  – Room temperature
    water
Presenting Confidently
          Presenting Confidently

• Practice, practice,
  practice
  – At least three times
  – Start one week prior
  – Don’t memorize!!
          Presenting Confidently

• Relax
  – Stretches
  – Breathing - meditation
  – Positive reinforcement
         Presenting Confidently

• Delivery
  – Look for friends
  – Tell a story
  – Ask questions (open)
  – Don’t lean or hide
         Presenting Confidently

• Delivery
  – Divide the room (2,4)
  – Eye contact – 1 person
  – Make statement then move
  – New eye contact
           Sales Presentations

• Persuasive / Informative
• Technical / Financial
           Sales Presentations

• Persuasive / Informational
  – No chance of saying “No”
  – Opening objective
  – Agenda
  – Benefit/value statements
  – Advance the sale
            Sales Presentations

• Technical / Financial
  – Opening objective
  – Current situation
  – Agenda
  – Justification for your
    proposal
                Preparation

• Prepare content
  – Know your audience
  – Compelling information
  – Interesting stats and facts
  – WIIFM or WIIFT?
  – Goals for your audience and you
           Sales Presentations

1. Know your audience
2. Features vs. Benefits
  “and what this means to you is…”
3. Advance vs. Continuance
                Resources

• Speech-topics-help.com
• “The Art of Public Speaking” Lucas
  – Comes with workbook and CD-ROM
• Toastmasters International
  – www.toastmasters.org
• Public Speaking Training Institute
  – Video, one-on-one training
  – www.publicspeakingtraining.net
   Today’s Presentation
www.signatureworldwide.com

								
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