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SPSS AND LITERATURE REVIEW Group 6 N eeraj – N ishanth – S S ai- antosh – S awmya - V ijay SPSS Input screen .Sr .before .after 1.00 2.00 5.00 2.00 3.00 6.00 3.00 4.00 4.00 4.00 8.00 3.00 5.00 6.00 7.00 6.00 4.00 8.00 7.00 3.00 9.00 8.00 2.00 10.00 9.00 9.00 4.00 10.00 4.00 7.00 11.00 6.00 8.00 12.00 5.00 7.00 13.00 3.00 7.00 14.00 7.00 8.00 15.00 10.00 10.00 16.00 5.00 4.00 17.00 9.00 6.00 18.00 3.00 6.00 SPSS Output screen Article 1 COOPERATIVE TESTING IN THE MARKETING CLASSROOM Faye S. Mclntyre, James L. Thomas, Jr. and Russell W. Jones USAGE OF PAIRED T-TEST: comparing 2 groups of measurement evaluate the data before and after,on the same plot where the distribution is symmetric and continuous data between the 2 groups are in some way paired between the groups OBJECTIVE Test whether cooperative testing offers many potential benefits to marketing instructors and students or not. Assess student perception of the cooperative testing HYPOTHESES: H0: There is no significant difference in individual and group performance after Cooperative Learning. Sample method and sample size SAMPLE METHOD: Random sampling SAMPLE SIZE:5(Sections) EXPECTED OUTCOME:-The test led to higher exam scores The test also resulted in more positive attitude of the students towards instructor and the course FINDINGS Cooperative testing technique resulted in a statistically significant improvement of students grades. Differences in grades were greater in public school Positive reaction as students responded favorably Perception of students in day and night classes differ significantly Students in the night classes were more inclined towards this approach. Article 2 Education through multimedia among Agricultural Diploma school students: An impact study Ashok Ambalal Patel and Dharmendra D. Patel Anand Agricultural University, India OBJECTIVE: To measure the effectiveness of multi-media on gain and retention of knowledge of students VARIABLES UNDER STUDY: Level of knowledge, Retention. HYPOTHESES • H0:multi-media is not effective in enhancing and retaining the knowledge level of the students. • H1:multi-media has positive effect on the knowledge base of the students. SAMPLE UNIT AND SAMPLE SIZE: Sample unit-students in the 2nd year of the diploma course Sample size:66 Procedure selected-interviewing FINDINGS Multi-media results in increased knowledge of viewers Multi-media assists in the retention of the knowledge gained Multi-media plays an important role in generating knowledge Majority of the students possessed medium gain in knowledge by viewing.
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