VIEWS: 1 PAGES: 1 POSTED ON: 2/6/2010
Let me introduce you to today's money-making phenomenon. It's more commonly known as espresso coffee. Countless coffee houses have emerged over the past decade and a half. Starbuck's may be the largest one in business, but they're certainly not the only java in town. There is a plethora of little guys as well. Most likely you have at least one of them in your neck of the woods. I reside in a small Mid-Western town and we have at least four that I know of. That's in addition to our Starbuck's. And you know what's great about it; they all turn a buck. Naturally there is a reason for this. It's called supply and demand. They supply the lattes, and we demand them every day. My parents always shake their heads at the success of espresso coffee. Since they come from the era of drip coffee, they fail to grasp what's so special about espresso. Furthermore, they can't comprehend why in the world anyone would fork out 4 bucks for a cup of joe. Well, I think the success of espresso coffee is directly linked to the constant variation. We now have endless options. We can get any number of espresso drinks any way we please. This of course draws in more business. For someone like myself, who doesn't really care for hot coffee, it no longer matters. Because now I can get an iced latte any time of the year. And probably some of the hottest caffeinated beverages amongst the young crowd now days are blended espresso coffee drinks. Teenagers seem to go gaga over these chilled coffee concoctions. One thing that's difficult to overlook is the cost of espresso coffee drinks. I will be the first to admit that they're overpriced, regardless of where you but them. But, this is how the businesses turn a substantial profit. We all need a decent income to pay the bills, right? On the other hand, if you feel that contemporary coffee beverages are a rip-off, you can always invest in an espresso machine of your own. This way you can craft your own espresso coffee drinks at home at any time. This route allows you to save money, and get more java satisfaction in the process.
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