bike week 2009

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					Embargoed for 00.01 Friday 12 June

                Get on your bike this summer and get a cool two days off
                              Bike Week, 13-21 June 2009


With the UK heading for a hot, dry summer and temperatures set to reach 30C, this year’s Bike Week is
urging commuters to hop on their bikes to make the most of the barbeque weather and reduce stress by
cutting down their journey time by two days.


The majority of people (69%) commute to work by car and spend almost a total of nine days a year (50
minutes a day) on the road compared to canny cyclists, who only spend seven days (38 minutes a day).
Bike Week, the UK’s biggest mass participation cycling event, starts this weekend (13-22 June) and will
encourage everyone to boost their confidence on the road and make the shift from four wheels to two by
coming along to one of the thousands of events and signing up for a cycle training lesson.


Transport Secretary Andrew Adonis said: “Events like Bike Week are a great way of reminding people
that cycling can keep you healthy, save money and help reduce congestion, as well as often being the
quickest way to get around. We’ve invested £140m over three years through Cycling England in cycle
demonstration towns, cycle training and support for local authorities to encourage people to enjoy all the
benefits cycling brings. If more people were to travel short distances by bike instead of car, the quality of
life across our communities could be considerably enhanced.”


Phillip Darnton, Chairman of Cycling England says; “We’re blessed with long summer days in the UK, but
we spend too much time travelling to and from work – in fact, we have the longest journeys in Europe.
During rush-hour, a bicycle is faster than a car so by getting on our bikes, we could cut our commutes
and get the equivalent of an extra two days off a year to spend with family and friends and simply enjoy
ourselves in the sun. With Bike Week coming up, it’s the ideal time to find out how cycling helps you get
more out of life whilst saving money, getting fit and cutting pollution at the same time.”


Will Cavendish, Director of Health and Wellbeing at the Department of Health said: “Cycling is a great
way to save pounds and shed pounds. Recent Change4Life research shows that ditching the car and
getting on two wheels - or two legs – for the school run can save a family up to £367 a year. It is also the
perfect way to get children up and about and helping them achieve their recommended 60 active minutes
a day.
“Our Bike4Life campaign is running throughout the month of June. Coinciding with Bike Week, it provides
a great opportunity for families to try out cycling together and reap the social, financial and health
rewards.”


There’s something for everyone during Bike Week, with events across the UK ranging from cycle training
and Dr Bike sessions for novices, to commuter challenges and group rides around local cycling routes –
almost all are free! To find out what is taking place in your local area, visit www.bikeweek.org.uk and
enter your postcode. If you’d like to take part but don’t have a bike, this shouldn’t stop you – you can find
your nearest bike rental outlet on the website. To find your nearest cycle trainer call 0800 849 1017 or
look at Bikeability.org.uk


Five reasons to get on your bike:
1. Over half of UK car journeys are less than 5 miles – swapping them for an easy 30 minute bike ride
   can save you a small fortune in fuel costs
2. Cyclists live on average at least two years longer than non-cyclists and their fitness levels are
   equivalent to being ten years younger – so forget nip and tuck, think pedal and push!
3. Cycling is the ultimate family activity; it’s free, healthy, fun and encourages children to be independent
4. Cycling gets you out and about and you’re more likely to find that beautiful park you never knew
   existed than when you’re cooped up in a car
5. In a hurry? During rush-hour, a bicycle is twice as fast as a car - good if you hate traffic jams! Even
   better, you won’t spend a penny on parking

For media enquiries regarding Bike Week please contact:
Jacqueline Culleton 020 7403 2230 or 07782 343 565 or jacqueline@forster.co.uk
Vicky Argles 020 7403 2230 or 07930 500 220 or vicky@forster.co.uk

Notes to Editors

Bike Week
1. This year’s Bike Week will run from 13-21 June 2009.
2. Bike Week is one of the UK’s biggest annual promotions of cycling and provides a national umbrella
   for locally organised events and activities up and down the UK.
3. Bike Week began as a grass-roots organisation in 1923 and receives funding from the Department for
   Transport via Cycling England, Transport for London, Northern Ireland Executive, The Welsh
   Assembly Government and Cycling Scotland with support from the Scottish Government. Bike Week
   also receives funding from the cycle industry via Bike Hub.
4. The partners that run Bike Week are drawn from the whole cycling community including the cycle
   industry, Cycling England and Cycling Scotland, Sustrans, CTC and Cyclenation. More information
   can be found at www.bikeweek.org.uk
5. BikeWeek supports the Change4Life movement. In order to maintain a healthy weight we need to eat
   well and move more. Many families are making changes that will help them live healthier and longer.
   Visit www.nhs.uk/change4life or call 0300 1234567 for more information
6. Transport statistics showing minutes cyclists can save on the commute have been taken from the
   Regional Transport Statistics 2008 Edition
7. 2008 Centre for Economics and Business Research (cebr) show that families can save up to £367 a
   year. Based on ONS, DfT, and AA figures


Regional Transport Statistics 2008 Edition

Region                           Minutes a day spent travelling to       Minutes a day spent travelling to
                                 work by car                             work by bike
North East                       42                                      38
Tyne and Wear FMC          46    x
Rest of North East         40    x
North West                 42    38
Greater Manchester FMC     54    41
Merseyside FMC             48    x
Rest of North West         42    34
Yorkshire and The Humber   50    40
South Yorkshire FMC        48    X
West Yorkshire FMC         52    42
Rest of Yorkshire and      48    40
Humber
East Midlands              46    34
West Midlands              50    34
West Midlands FMC          54    38
Rest of West Midlands      46    30
East of England            48    30
London                     74    56
Central London             112   68
Inner London               80    50
Outer London               64    44
South East                 52    34
South West                 46    32
England                    50    38
Wales                      44    34
Scotland                   48    38
Great Britain              50    38

				
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