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AlevaHealth.com Moves 7 Sites to OrderDynamics eCommerce SaaS Platform

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AlevaHealth.com Moves 7 Sites to OrderDynamics eCommerce SaaS Platform Powered By Docstoc
					AlevaHealth.com Moves 7 Sites to OrderDynamics eCommerce SaaS Platform
Toronto, ON - OrderDynamics, On-Demand eCommerce Solution provider, announces recent
customer acquisition, AlevaHealth.com, operator of seven eCommerce websites and a Michigan
retail location.
(PRWEB) February 4, 2010 -- AlevaHealth.com is a division of American Medical Services which was founded
in 1957 by Joseph L. Gaskins. Over the last 10 years, AlevaHealth.com has seen significant growth by selling its
healthcare products on seven different websites all powered with different technology from X-Cart, StoneEdge,
Yahoo!, and Amazon. Each site caters to a specific sub-segment but supports Aleva's mission of "a fresh idea on
health". Accordingly, each site is uniquely branded and provides a different user experience, product set, and
promotions. With over 17,000 SKUs and servicing up to 350 customers daily, Aleva has established a dominate
market position for leading brands such as " Jobst, Sigvaris, Mediven, Juzo, Activa, Therafirm and Futuro". As
Aleva continues growth through a multi-site strategy, the need for a unified eCommerce platform has become
crucial.

 "We have seen significant growth across our websites, requiring a holistic eCommerce platform strategy that
gives us a solid operating foundation and leading frontend enablement features to fuel growth." Derek Gaskins,
President of American Medical Services. "The OrderDynamics eCommerce SaaS solution provides us a single
backend to manage each website independently and allows us to create completely custom experiences for each
brand" continues Gaskins. AlevaHealth.com currently runs each website on different frontend platforms causing
significant overhead for back office tasks. OrderDynamics will first migrate the website: HealthyLegs.com to
their platform from Amazon including all product, order, and customer data, external feeds, and design.
OrderDynamics will ease migration resources for Aleva by performing data migrations, site implementation, and
project management. HealthyLegs.com will also benefit from a superior Order Management System (OMS),
which is built-in to the OrderDynamics platform and easily integrates multi-channel activities such as phone
orders, shopping sites, ERP, Amazon, and eBay.

 HealthyLegs.com will re-launch on the OrderDynamics platform in Q1 2010. "Aleva's business plan sees
increased websites and microsites to further entrench them into markets that need their services," says Michael
Turcsanyi, VP of Sales at OrderDynamics. "OrderDynamics will help Derek and the team realize their vision for
years to come by delivering the latest frontend technology and keeping back office tasks efficient."

 About AlevaHealth.com:
 AlevaHealth.com, a division of American Medical Services, is a leading retailer of healthcare products.
Operating its Pontiac Michigan location since 1957, AlevaHealth.com has since expanded online through its 7
eCommerce websites carrying leading brands such as Jobst, Sigvaris, Mediven, Juzo, Activa, Therafirm and
Futuro. AlevaHealth.com lists over 17,000 SKUs on their sites and stocks nearly $2.5 million in inventory,
enabling 99% of orders to be shipped same or next business day.

 About OrderDynamics Corporation:
 OrderDynamics Corporation is a privately owned eCommerce platform service provider for high-growth B2B
and B2C businesses. The success of OrderDynamics is highly attributed to its Software-as-a-Service (SaaS)
eCommerce model and Dynamic Merchandising concepts which provide superior control and help drive revenue.
The OrderDynamics solution caters to multi-channel retail, manufacturing, business-to-business, and complex
online retail. OrderDynamics officially launched its On-Demand eCommerce Solution in 2006 after 2 years of

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Contact Information
Michael Benadiba
OrderDynamics Corporation
http://www.OrderDynamics.com
866-559-8123



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