Who should participate? Any qualified fragrance sales specialist or fragrance industry member who wishes to: • Increase their professionalism and fragrance knowledge • Achieve a trusted credential of professionalism in the fragrance field About Register by going to www.fragrancefoundation.org and clicking on “Certification Program.” Why should retailers & manufacturers encourage participation? • Enhances sales specialists’ authority • Inspires confidence • Improves customer experiences • Increases fragrance sales Online registration: August 1 - October 31, 2009 February 1 – April 30, 2010 Exam registration and the online Study Guide Upon registering online for the exam and payment of the fee, access is given to the online Study Guide which can be read online or downloaded for offline printing and reading. Online examination: October 1 - October 31, 2009 April 1 – April 30, 2010 Specialists Fragrance The Fragrance Foundation’s 2009-2010 Certification Program for Sales The Fragrance Foundation's online Certification Program for fragrance sales specialists is designed to establish the professionalism of fragrance selling. It was created in 1994 and to date approximately 7,000 sales specialists have received certification. The Program tests and certifies fragrance sales specialists based upon a predetermined body of knowledge. The Program is also an excellent tool for fragrance industry members who wish to increase their fragrance expertise. Requirements To qualify for the Certification exam, a sales specialist must: • Have worked in fragrance sales for at least one year • Receive a recommendation to work towards certification from his or her supervisor, retailer or vendor • Complete the necessary online application and fee process • Agree to prepare for the exam by studying the Certification Study Guide • Be accepted by the independent Certification Advisory Board To qualify for the Certification exam, a fragrance industry member must: • Complete the necessary online application and fee process. Registration participate? Who should Fee Any qualified fragrance sales specialist or $125.00/person (for members of The fragrance industry member who wishes to: Fragrance Foundation) • Increase his or her professionalism and $150.00/person (non-member fee) fragrance knowledge • Achieve a trusted credential of The Certificationthe fragranceoffered twice professionalism in Program is field Online Examination Complete the certification exam online from anywhere with just a computer and an Internet connection beginning October 1st, 2009 for the fall session and April 1st, 2010 for the spring session. Thoughts on C.F.S.S. About extraordinary confidence to pass ononline The Fragrance Foundation's to the customer and seal Program for fragrance sales Certification the deal every time.” Renee Kollar, Director of Marketing, PERFUMANIA specialists is designed to establish the a year, in the fall and in the spring. The fall time schedule begins August 1st and runs through October 31st, 2009. The spring time schedule starts & Why should retailers February 1st and runs through April 30th, 2010. Register by going to www.fragrancefoundation.org and clicking on “Certification We will announce the names of the Certified Fragrance Sales Program.” The Specialists in May. fragrance sales specialist who achieves the highest exam score (of both sessions) will be honored at the FiFi® Awards Ceremony to be held in New York City in May 2010. To be honored as the C.F.S.S. top scorer* at the FiFi® Awards, the Certification Advisory Board has stipulated that the sales specialist's main responsibility must be selling to the consumer. manufacturers Register by going to encourage participation? www.fragrancefoundation.org and then clicking on the C.F.S.S. button. • Enhances sales specialists’ authority • Inspires confidence For bulk registrations, please contact the • Improves customer experiences program administrator at • Increases fragrance sales Online registration: August 1 - October 31, 2009 *In case of a tie for top scorer, April 30,Advisory February 1 – the Certification 2010 Board has determined that each of the sales specialists must respond to a bank of additional questions plus an essay question developed by The Fragrance Foundation. This process will determine the top scoring sales specialist to be honored on stage at the FiFi® Awards. However, all top scoring sales specialists will be recognized at the aw rds he aw ds e awards ceremony. 850-321-2556 or via email at firstname.lastname@example.org Exam registration and the online Study Guide Are your fragrance sales specialists ready? Upon registering online for the exam and payment of the fee, invite you to select those We would like to you will gain access to the online Study Guide. You can read it fragrance sales specialists in your company online or download it for offline printing or at your counters whom you feel should and reading. achieve certification in 2009/2010. THE STUDY GUIDE AND EXAM ARE AVAILABLE IN SPANISH. YOUR SUPPORT OF THE C.F.S.S PROGRAM IS ESSENTIAL! All applicants who pass the exam earn the xam earn the am a n th distinctive title of Certified Fragrance ed Fragrance d rance ance c ce October 1 - October 31,S.S. 2009 Sales Specialist and receive a C.F.S.S. C.F.S.S C.F.S.S. April 1 – April 30, 2010 certificate and the specially-designed y-desig designe desig sign signe igne C.F.S.S. insignia pin. Online examination: Specialists Fragrance The Fragrance Foundation’s Karen Kenney, Vice President Education and 2009-2010 Development, CertificationtoProgram “At Nordstrom, we try hard provide our customers with the best service possible and that for includes making sure that our beauty advisors are educated and informed. We value The Fragrance Foundation and see the Certification process as a way to enhance our beauty advisors’ knowledge and expertise. Nordstrom has been a part of the C.F.S.S. Program from the very beginning and year after year we look forward to offering this exceptional educational program to our people. It’s our Certified Fragrance Sales Specialists who offer a real point of difference to our customers. Their diligence with The Fragrance Foundation Certification study program has placed them in a position as an expert within our department as well as in the industry. We know with their added knowledge they are able to create a unique shopping experience and a trusting relationship with our customers. “Our Certified Fragrance Selling Specialists wear their pins with pride! The C.F.S.S. Program helps build confidence and expertise in our cast members, while adding value to our clients’ experience. It’s a win-win for everybody. professionalism of fragrance selling. It was “To me the Certification Program has been a created in 1994 and to date approximately fascinating and enriching experience. It has 7,000 sales specialists have received expanded my general knowledge of fragrances, andcertification. The Program tests and certifies it has increased my ability to grow sales. I fragrance sales it to anybody looking for a strongly recommendspecialists based upon a deeper understanding of the industry. Now,The predetermined body of knowledge. I can’t wait to take the also an excellent toolfor the Program is next step, and prepare for Advanced Certification Program.” SEPHORA UNIVERSITY Sales fragrance industry members who wish to Carlos Fernandez-Velasco, 2009 C.F.S.S. Top increase their fragrance expertise. Scorer, Business Manager, Thierry Mugler Parfums, Clarins Fragrance Group, SAKS FIFTH AVENUE NYC " The C.F.S.S. program has provided me with a new found sense of confidence in both my sales ability and my knowledge of fragrance. Not only am I certain that I am providing customers the best To possible, but I also have the pleasure a servicequalify for the Certification exam,of knowing that the information I share will allow sales specialist must: people toworked in fragrance sales for as Ileast • Have enjoy using fragrance as much at do." Requirements Debbi Hartley-Triesch, National Beauty Director NORDSTROM “Clarins Fragrance Group consistently continues to have a finalist and top scorers in the C.F.S.S. program which we support as a powerful learning program. It empowers the Sales Specialists, ignites their passion for fragrances and translates in measurable retail sales.” Jonathan Zrihen, President & CEO of Groupe Clarins USA, CLARINS GROUPE USA “The Certification Program is such a great technical tool. It really does provide the sales specialist with Mandy Stevens, 2009 C.F.S.S. Top Scorer one year PERFUMANIA - KENOSHA, WI • Receive a recommendation to work towards certification from his or her supervisor, “The C.F.S.S. Program has helped me immensely retailer or vendor when interacting with our customers. The knowl• Complete not only makes online application edge you gain the necessary you more confiand fee process dent on the sales floor, it also informs your customers to prepare for the exam by studying • Agree and gives them a great feeling of reassurance. It's fantastic to be able to explain the Certification Study Guide how fragrances are made, how we smell them, • Be accepted by the independent and how certain scents are scientifically proven to Certification Advisory Board increase concentration or relaxation in our daily lives. The C.F.S.S. Program is a great tool, and one thatTo qualify for the certification exam, a I would recommend to anyone who is serious about their knowledge ofmember must: fragrance industry fragrance.” Keith necessary online application • Complete thePeacock, 2009 C.F.S.S. Top Scorer PERFUMANIA – NASHUA, NH and fee process.