The professional handyman service by the mature workforce Franchise Facts 50plus Handyman was established in 50plus Handyman offers self January 2003. Founder Roger Runswick saw a operated franchises, suitable for demand for reliable personnel to undertake areas ranging from counties to small maintenance tasks and married it to the towns, lesser-populated rural areas concept of utilising the mature workforce. and defined suburban areas where Since its creation the company has grown you will, at least initially, be the consistently and by early 2007 had handyman or woman. A self- operations in over 22 areas of the UK with operated franchise should target a more in the pipeline. The aim is to develop turnover of £35K per annum. Some of a nation-wide service. our self operated franchises turn over £50K per annum. This is an opportunity to run A number of 50plus your own profitable and Handyman areas also rewarding business in your employ personnel. In locality with the benefit of: these a team of • a developing national handymen or women brand undertake the jobs and • centralised telephone there is a role answering via a nation- managing and wide local rate number marketing. This is a • qualified technical management support franchise. We would • marketing assistance be pleased to discuss • training. this with you. Your customers will be householders and All figures are approximate and businesses, requiring basic electrical, will depend on your level of skill, plumbing and general maintenance works commitment and to a degree, such as fitting tap washers, changing geographic area. lights, putting up shelves and painting and decorating. Customers find 50plus There is a good deal of franchise Handyman convenient as one handyman can information on our web site and you undertake a range of tasks. can apply on-line. Alternatively a form is included with this brochure. The focus from the first enquiry contact is on customer service so a high volume of repeat business is built up. Financial investment Initial marketing material and The financial investment is detailed documentation. 1,000 double sided overleaf together with a table of franchise glossy advertising cards, soft copy information. of letterhead, estimate, invoice and other documents Fees for a management franchise are on a case by case basis. PR launch. Use our PR people for a local PR launch to assist in establishing your business. We arrange press and sometimes radio coverage Telephone answering. Our fully computerised process includes answering all customer calls, notifying you of jobs and optionally What does 50plus provide? running your diary and availability. The most important element that 50plus Qualified technical support and Handyman brings to its franchisees is the advice. Our central staff and web brand. 50plus Handyman stands for trust, site provide technical support, reliability and a high quality service information on regulations and an experience. This begins with the initial electrical certification service. contact and continues through the customer experience. It enables 50plus to differentiate Web site with on-line booking, e- the brand and to compete effectively. In mail, technical information, news addition 50plus also provides a broad range and more. of initial and ongoing support. The 50plus web site is one of our most Operations and Estimation Manual. important marketing tools. It is Everything we have learnt including featured on Google, has individual estimation guidelines, the tools required pages for each operational area, a and how and where to market enabling you wealth of detail about what we do to build a profitable business rapidly. and enables customers to request work to be undertaken on-line. The Training. Time split between one to one web site is also linked from other induction, administration, customer service sites such as LaterLife which and in the field experience. provides additional visibility of our service. Franchise & Associate features and financial investment • Franchise: provides the 50plus Handyman service in an exclusive area enabling a substantial business to be built up with the potential to grow through employment of other staff and develop a valuable asset, which can be sold at a later date. Table 1 – Franchise Summary Typical size Variable - agreed with Franchisee Exclusive area Yes (owned) Can be sold on Yes Services offered • Tiny tasks • Decorating • Gardening (optional or separate) • Basic works • Plumbing & electrical Employment Self employed on 50plus business Adverting & 50plus web site page(s), free advertising copy and initial 1000 marketing support cards Unique web page Yes Central telephone Yes answering Central diary Yes Electrical Cert. Yes Technical support Yes (full) Vehicle branding Yes Costs (ex VAT) • Initial £5,000 one off fee plus 10% of labour revenue (monthly) • PR launch - allow £500 • Tools £500 - you may have these already • A vehicle - up to £700 deposit and sign writing plus £200 per month • Public liability insurance around £130 • Plus living costs until you have revenue coming in. Next Steps If you feel that providing the 50plus Handyman service is for you then please complete the short form below, add your CV and return both by post or fax. OR apply on-line at our web site. Our contact details are E-mail: firstname.lastname@example.org; write to: 50plus Handyman, 110A, High Street, Chesham, Bucks HP5 1EB; tel: 0845 22 50 495; fax on request If you have any questions in the meantime please do feel free to contact us. Name: Current position: Address (include postcode): Previous positions: Telephone (day): Type of 50plus Handyman franchise interested in: Telephone (evening): Telephone (mobile): E-mail address: Summary of skills and attributes relevant to running a Handyman franchise: Do you own you own home? Approximately when would you be available to take up a franchise? Martial status: Age (optional): Particular geographic area of interest? Number of dependants: Other information you wish to add: Thank you. We will contact you to set up an informal meeting. This carries no obligations and allows you to find out more about the services we offer, how we operate, the support the central organisation provides, and how you could contribute to a successful business.